Chapter 583: The Real Opponent

Why does it mean so much to them to unify the world? I still don't understand. Zhou Wenyang was puzzled, "After all, the bigger the stall, the higher the operating cost, and the more energy involved, under the premise that the current e-commerce market is not mature, they should deeply develop the American market." ”

"Global Mall is not a face-saving company, and this kind of foreign company is more profit-oriented. I think it's still related to the capital market, and Global Mall is now trying to increase their valuation as much as possible, and I think their next plan is to seek to go public. Li Feng said, "Before going public, if they unify the global market and become the well-deserved king of the global e-commerce industry, then the valuation of their company will continue to increase, so that in the process of listing, the global mall is very advantageous." But only our Huaxia market, the global mall has not been able to attack for a long time, which also makes them very anxious, so this time they did not hesitate to use 200 million funds, just for this purpose. ”

Li Feng's words made everyone present nod their heads, the purpose of the Global Mall has been guessed by Li Feng, so the basic principles of all their actions next are also in Li Feng's grasp.

"This time their president Leo Porter broke out such a big scandal, both for himself and for the Universal Mall, it will have a huge impact, and may even drag down their listing plan. He Guojun analyzed along Li Feng's logic, "But for the shareholders of Global Mall, once they wait for the Global Mall to be listed, they still fail to reach their goal in the Chinese market, and they may completely abandon this market." ”

"That's true, their current investment in the Huaxia market is not proportional to their output, and this situation cannot last at all, so the global mall can't fight a protracted war, and the limit of what they can bear is about six months to eight months. Li Feng said, "Kicking them out of the Chinese market, or becoming an uncompetitive opponent, I think it will be in the last year or two." The real opponent of our group's e-commerce business is not the global mall, but Baibao.com. ”

As soon as Li Feng's words came out, everyone fell into deep thought.

In Li Feng's eyes, although Rioport is powerful, he doesn't have much strategic vision, and on the whole, he is not a strong opponent.

In the world before Li Feng traveled, it was Baibao.com that finally defeated the global mall, occupied an absolute hegemony in the Chinese market, and became the largest Internet group company in the Chinese market.

Therefore, Li Feng knows how powerful Long Yu is, and he also knows that compared to the simple and rough Leoper, Long Yu is a master of playing the Internet, and he is probably also his strongest opponent in the entire Internet field.

"Baibao.com is indeed our most difficult opponent in the market, and now it seems that after they have troubled a large amount of money, they have not burned money and sent red envelopes on a large scale like the global mall, but chose to wait and see, and may have used the funds for research and development to accumulate technical strength for themselves. He Guojun said, "So in the next few years, Baibao.com will definitely have great development." Although we started as a partner, we have to face head-on competition with it at this point. ”

"Therefore, for the development of Baibao.com, we also have to formulate a detailed response plan, so that they can not take the lead in the layout of the Internet industry. Li Feng said, "After we get rid of the opponent of Global Mall, we will face the impact from Baibao.com, which is the most serious challenge for us." ”

At present, Baibao.com is not the largest Internet company, and the overall valuation is about 1.2 billion, which is much worse than the overall valuation of New Dream Group. However, Baibao.com is a single business, and in terms of e-commerce, the overall valuation of Baibao.com is more than ten times higher than that of Taotao.com.

As the largest local e-commerce company, the development potential of Baibao.com is generally optimistic about the industry, and even some professionals believe that it will soon replace the global mall and become the largest e-commerce platform in the Chinese market.

Li Feng's words made everyone really start to pay attention to Baibao.com, because for a long time, Baibao.com's market development efforts are far less strong than that of the Global Mall, and the impact on the New Dream Group is not so big, so everyone's attention is on the Global Mall.

"It is said that now Baibao.com has set up its own investment fund, and it is also going to imitate our group and take the layout of the whole industry, which is indeed a huge threat to us. He Guojun said, "We still have to hurry up and work out strategies to deal with them, otherwise it will be difficult for us to get rid of them through the upgrading of our business model." ”

Usually in a single field, through the upgrading of the business model, you can quickly get rid of competitors, but if the opponent's layout is very perfect, then its impact resistance will also be very strong, just upgrade a business model, it is difficult to fundamentally give the opponent a fatal blow.

Therefore, if Baibao really embarks on the road of group development and creates a huge ecosystem through the layout of the Internet industry chain, then their competitiveness will be greatly enhanced in the future, and it will not be so easy to deal with them.

"In this regard, we do have a lot of work to study, and the current Baibao.com is only a preliminary entry into this field, and the future will change a lot. We have to pay attention to their dynamics and adjust our strategy in a timely manner to try to limit their business to the e-commerce sector as much as possible. Li Feng said.

Regarding the future development of Baibao.com, Li Feng has no bottom in his heart.

After all, his emergence has changed the historical process of the entire Internet development, and many new Internet business models and formats have appeared in this world a few years in advance, which also enables Baibao.com to imitate the business model of New Dream Group and complete its own layout in the broader Internet business field.

......

With the strategic contraction of the Global Mall, New Dream Group immediately launched an offensive.

The first is the organic coordination between the links, the penguin chat, the original. Dian Chinese Network and others began to launch a round of large-scale promotion, and the core of the promotion was the newly established Taotao.com.

At the same time, Li Feng also began to exert efforts in the field of advertising, planning several unique advertisements, focusing on promoting Taotao.com.

In the case of the red envelope burning offensive of the global mall, a large number of users began to have a psychological contrast, feeling that the global mall stopped the red envelope after attracting a wave of users, and then in the system of the global mall, it is not very interesting.

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