Since this decision has been made, there is a big battle to be fought in the well-off below, and the first question is how to fight. For this reason, Chu Yuanxi has recently held frequent executive meetings, so that everyone can understand what Xiaokang has paid for quick success and quick profits, and what kind of overdrafts have been made for the future, so as to decide the future operation policy, make targeted plans in advance, and reduce future losses.

First of all, it is reasonable for the demon city to do activities in itself, for example, a mobile game that is quite influential in the dynasty has successfully entered the island market, and then it is quite common to have a carnival to make the players of the dynasty also lively.

But it must be refined, lively is lively, what should be the difference between the new and old servers?

A mobile game has been in operation for a long time, and more than 200 servers have been opened, and when the new server is opened, the operation strategy must be different from the old server, and the content of the recharge package is even different. In other words, the new area should have a certain degree of differentiated operation compared with the old area, and the new players cannot catch up with the old players if they do not accelerate.

But although the demon city is a pure game, it is true, after all, we have to consider reality, so we can't be too favoritist in engaging in activities, these players are not just players but also well-off users.

The operation of the game can not hesitate to dissuade the old players in order to please the new players, anyway, this batch of old players has also been charged, and the essence has been exhausted AFK, which is due to the number of days. However, if the old players of the demonic city delete the well-off because of this matter, it will be too late for Chu Yuanxi to cry, and the national business pays attention to the life cycle value, not the single-server running water, and cannot completely copy the operation idea of the game.

At this point, Chu Yuanxi and Li Shiping, who was in charge of the demonic city, repeatedly explained that he was afraid that he would make a mistake, because he was really a pure game person, and he was a new game Sankei on the Ba people's side after the Ba people's game transaction, and was later transferred by Chu Yuanxi to the well-off side to bring the demon city project.

Therefore, it is very likely that he does not have a sense of the overall situation, and he does not have the operation ideas of the national business, and the grasp of the general direction must be taken care of by Chu Yuanxi himself.

When it comes to the high premium of national business, it is actually very simple, there is a very simple financing formula for Internet entrepreneurship, which is to calculate the number of users according to the monthly active MAU, and the valuation of an active user worth 100 yuan.

However, this algorithm is not suitable for national business and is 100% ineffective. A user is 100 million yuan, 100 million users, 800 million Alipay users, and the valuation is 80 billion.

This is also the reason why Chu Yuanxi dares to shout the valuation of the well-off, if the investors follow the valuation method of the Internet, he will not have to be well-off.

Li Shiping doesn't need to think about valuation and other issues, he just thinks about solutions, and the safest solution is to treat everyone equally, and then because the marginal value of the activity with the same strength is greater for the new server, he can catch up with the old players.

Chu Yuanxi is definitely not satisfied with this plan, because there are many similar examples in the game industry, and there are many old players scolding the street, and in a word, the game company is not sincere to old players.

Therefore, it is not simple to be one-size-fits-all, and it is necessary to improve the coolness of old players accordingly, so as not to make people feel that they have been neglected. This poses a new challenge to Li Shiping's work, because this design will lead to a common scene in garbage mobile games, and many of the "holes" in the game that are numerically carefully designed for players are filled in by the operation. At least half of the reason why the R&D side of game companies is tearing each other apart is because of this situation.

So Chu Yuanxi said: "That's right, this is an overdraft of the future, and the overdraft is the life of the game." Strange City is a game operation that you have never experienced, and it must be combined with convenience store management, and you can't follow the idea of pure games. Now the proposition essay is this topic, and you have to find a way to solve it. ”

Compared with this problem, another overdraft item is more exciting, that is, Chu Yuanxi plans to open another withdrawal.

In fact, for users in the old operation area, it is not a big deal to withdraw or not, because most of them have become accustomed to using health coins to offset consumption, instead of withdrawing them. Among them, the difference is nothing more than that when you offset the consumption, you have to buy things at the price of a well-off, and sometimes you suffer a loss.

For example, for a bottle of Coke Zero, the membership card price is 3 yuan, and the non-membership card is 3 yuan 5, which is very reasonable. But it is very likely that there will be an old member's membership card that has expired, and now he will either spend 3 yuan 5 and then use health coins, or renew the membership card fee. Cash withdrawal is different, the commissary next door doesn't even have an APP, it's 3 yuan a bottle.

However, for the new region, the effect of opening and withdrawing is absolutely immediate, which was fully confirmed in the event held in May, and the number of daily active users has directly doubled.

Chu Yuanxi is a game operator, and he is sensitive to this point, that is, it is possible to AFK when the player is satisfied. Therefore, no matter how the version is updated when making a game, it is important not to let players have no desires, and not to let players "complete their merits", and they must hang a carrot in front, otherwise it will be a large number of AFK.

Xiaokang opened a round of withdrawals, and he was especially afraid of becoming an incentive for some users to AFK, no matter how good the game was, old players would AFK for various reasons. But the new area is given cash and the old area is not? The so-called new and old cannot be artificially divided, which is also a kind of overdraft, and the evil results are immediate.

But in order to successfully open the franchise, I had to endure it.

After the general direction is the problem of troop deployment, to open a franchise to choose the city first, Chu Yuanxi did not dare to be particularly aggressive, the initial selection of 30 first- and second-tier cities, so that the advance can be attacked, retreated and defended, and the future can be better to think about the surrounding radiation.

Then it is the dispatch of troops, to take the land to decorate, but also to build logistics and warehousing, some points can be taken down in advance, and then recommended to franchisees to improve efficiency.

But after the well-off high-level turned for a while, Chu Yuanxi always felt that it was not perfect, that is, Plan B was always inferior to Plan A, otherwise it would become Plan A, which was a paradox.

In fact, there must be regrets in the opening of the well-off this time. For example, if you can't calmly follow the order of opening a flagship store demonstration first and then opening a franchise, it will be too late for the bicycle to be launched, resulting in the lack of important user trajectory data of Urban Treasure, which is reduced to a level similar to that of the Alliance of Refusers. This is also a helpless move, the user experience is definitely not as good as the operation area, but fortunately, engaging in activities can make up for some of the impression points.

In addition, Chu Yuanxi also plans to open a convenience for franchisees, that is, distribution business.

To a certain extent, delivery to the home is harmful, and the harm is not small, becoming e-commerce, diluting the role of the store, and also diluting the overall atmosphere of the well-off. This is also the reason why there is distribution in the structure of the well-off, but Chu Yuanxi has not opened the distribution. The last few hundred meters are very critical, he hopes that the user will come to the store, not send it to the door, and more behaviors can be derived in the scene of going to the store.

But for franchisees, opening and distributing is definitely friendly, which can effectively increase the business composition and increase profits. Anyway, the overdraft is already overdrawn, so it's better to be more thorough. Compared with these losses, the well-off has gained more in the strategic sense, and if the scale of a density is realized, it will be one more ballast stone for the well-off, and even in the face of giants, it will have more confidence.

Then Li Shiping finally came up with a good idea, since our game is like a legend in every sense, why not open a player trading function?

As soon as Chu Yuanxi heard it, he felt that this could be there, and it was a good thing to let the market form in the demonic city, but it had to be controlled, not like "Moving Forest". That is to say, if there are professional players, they can tolerate gold coin farmers, and even professional boosters and equipment, but they don't want to see professional second-class dealers as middlemen to make the difference, or even hoard and buy and sell.

In reality, many middlemen have a positive effect, which can regulate the market and improve the efficiency of resource supply. But the middlemen in online games, based on what Chu Yuanxi has seen and heard, have not produced any good results, so they must be suppressed.

There are two kinds of online games: time charging and prop charging.,Neither is the demon city.,It's not charged.,So there's no in-app purchase in the game.,Local tyrant players can't come to send 648 to get a ten-in-a-row draw or something.,Everything has to be played.。

But again, it's a game based on realistic maps and locations, so a lot of special settings are made to avoid some distorted game socialization. For example, the on-site transaction between strange players in the form of handing over money and delivering the goods with one hand sounds good, but it is actually very dangerous, and it is much more dangerous than being hit by a car when hiding from monsters, and Xiaokang has a lot of responsibility as the provider of the game.

So simply when designing, the R&D team put an end to all similar possibilities, such as equipment disappearing directly as long as it is discarded, etc., and the currency cannot be traded directly, and then canceled the death explosion equipment, whether it is killed by PK or monsters, the equipment will not be dropped, and the only thing that the old man can provide with the newcomer is protection and rescue.

But why did the legend become popular back then? Because the equipment that was played could be sold for money. How many people were affected by the fact that a dragon slaying and selling tens of thousands of dollars in the legend affected back then, anyway, it was a great shock to Chu Yuanxi, who was still in middle school, and there were even those who spent a lot of money to hire beautiful women to live together in reality because of a teleportation ring, and then stole the account, which was always exciting.

If the official recognition of player-to-player transactions based on health coins, after a period of cultivation, I think that Xiaokang's protection of user account security should be gradually strengthened......

After doing so much work, he was stimulated by Ali's action, but Chu Yuanxi's personal relationship with Ali people did not take a sharp turn for the worse because of this, because people have something to say in front of them, and something to do in the open.

Among them, Lao Fan is a rather tangled character, even today, he still hopes to be able to promote the battle of Xiaokang, not the fight. Therefore, it is difficult to say whether Elizabeth did anything when she did the financing.

However, Chu Yuanxi also understands that maybe Lao Fan is out of his social complex, right? When Ali was beaten by WeChat Pay with three punches and two feet, according to some people's words, WeChat took a week to complete Alipay's ten-year KPI. So Ali began to fight back frantically, but his marksmanship was scattered and he was suspicious.

Sometimes they suspect that simple payment is meaningless, sometimes they feel that WeChat is too strong to resist, and they once felt that third-party service providers are useless, so they cut off subsidies and rebates. This made a large number of agents lose their money, forcing these partners who were originally developed for Alipay to jump to the penguin camp to fight back.

The habit of engaging in the Internet is changing day by day, and it is called rapid iteration, but it is not the one who walks on the ground, and the offline connection with the online involves the entire upstream and downstream industrial chain, and it cannot be so iterative at all. Ali is tantamount to destroying the trust relationship that took more than ten years to build by himself.

This kind of principled and strategic mistake is made, and nothing else is new. Therefore, at that time, Alipay also began to blindly do social networking, and it was strong without experience. The core of social risk control is content risk control, and no company understands this common sense better than penguins!

So when Alipay hurriedly launched the "circle" function, this product was immediately flooded with a large number of vulgar photos uploaded by users.

It's hard to imagine that Ali is full of talents, and he doesn't even have an old driver who does social networking, Lao Fan was the president of Alipay at the time, and then he "went down" to Dawen Entertainment. At that time, it was the CEO of Ant Financial who personally pledged to give up social networking, and Alipay's prestige also set a new record in the capital circle since the forced transfer of equity in 2011.

Therefore, it is understandable that Lao Fan wants Ali to have a national social relationship again, but it is destined to be fruitless, and Chu Yuanxi has to persuade him to care more about DingTalk.

Or pay more attention to the social development of the island country, with Ali's financial resources, it may be a good conversation to talk to the Great Sage now. You must know that SoftBank once made such a joke in the stock market, and some times the value of its part of Alibaba's shares was higher than the market value of the entire SoftBank.

Of course, it is no longer possible, and the Great Sage will gradually recover its decline in the second half of the year (this is the author's prediction), and SoftBank's stock price has not fallen so much.

In this process, Chu Yuanxi already didn't want to listen to the report of the Ikoma family, not because he was busy with work, but because he was ready to be copied by the Great Sage. According to some gossip, Sun Dasheng dissuaded 724 and hoped that they would not confront Xiaokang head-on in the national dynasty. The reason is that Xiaokang is a treasure enterprise, originally thought that only mobile payment is of great value, but as a result, every business can bring surprises, and the battle may affect Xiaokang to show all the business heritage, at least it will affect the speed of display.

Hearing this, Chu Yuanxi's blood almost spurted out! The heart said that this means that the competition on the side of the country and the dynasty is fierce anyway, and the value of defeating the well-off is not as great as the value that can be calmly copied on the island country's side? As soon as the war starts, it will affect you to copy? You are really a quiet time!

And I heard that Dasheng is looking for blockchain masters all over the world, and I asked, this is looking at the block cloud. Combined with the sign that Sprint and T-Mobile were finally allowed to merge, Dasheng must have a large business volume in the 5G construction of the United States, is this trying to copy the block cloud to the United States to make waves?

This is a typical example of an island country of cosmic descent copying the original entrepreneurial model of the country to the United States! This is a helpless thing, think that so many copies to China back then, Google, Facebook, Twitter and the like can only do and watch, right?

But Chu Yuanxi wanted to say to Sun Dasheng: You don't go and see the current virtue of the doorman!

Now Li Jingfei is close to being anxious, because Chairman Cheng Huilin has the intention of returning to Southeast Asia, and people have a way out, and Grabi's tens of billions of dollars are not afraid of losing such a little money. But Li Jingfei himself invested a lot.

The main thing is that Ali shot but it was a full-screen attack, and there was no identification of friend or foe, although the opener and Ali had a little bit of blood relationship that could be played, but this big stick was knocked down, and the original volume of the refuser alliance comparable to the well-off had to withstand the attack.

Their slogan is to learn from the well-off, and then defeat the well-off, and now they are still in the learning stage when they encounter a soil bully who beats the entire track......

What would Ali look like once he started an all-out war? This can be seen from the payment war between Ali and Penguin. Even though the marksmanship was chaotic back then, Ali still launched Huabei, Borrower and Sesame Credit in the process, these star products are the key to their ability to stabilize their position, and they are a powerful service and supplement to Yu'e Bao's precipitation of 1 trillion+ funds.

It's not exactly for WeChat Pay, at least not on the surface, but a full-screen attack. It's just that only the penguins were the ones who withstood the attack.

But now that Ali has launched a product and Huangtuan has launched a product, the well-off who has been waiting for it has long expected a similar situation, and has drawn up a plan, which can be implemented quickly. And the eyes of the Alliance of Refusers have always been aimed at Xiaokang, and now the whole thing is stupid......

Some of these merchants have directly accessed Ali's new products, how affordable is this, and it is much better than beating the well-off?

After some evaluations, it was found that in the past, from the perspective of cost and benefit, copycat well-off was the solution to maximize benefits, but now it is not, and Ali's new products don't seem to be so big for their users, so why not join the well-off AI shopping group?

Some of them saw that the well-off later launched social networking, launched a demonic city, and even the map advertisement was also very attractive, and they hesitated in their hearts, but now when they see this, they directly bring guns to cast.

Chu Yuanxi is very happy to recruit and rebel, although these businesses have not docked with the well-off, but they are quite familiar with the well-off, and now the docking is very fast, so regardless of the previous suspicions, warmly welcome.

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What happened yesterday? It's equivalent to I want to put a skill, and I find that the direction is wrong, so I cancel the forward swing and re-go the CD, so I update it at night. It's still noon normally.