Chapter 880: It Wasn't My Waste
Hong Xing suddenly glared: "Hey, what you said is not right, don't think about it now." She doesn't have a lot of money, so when the time comes, she can scrape together a few numbers, or sell a few numbers, and the money will be scraped up? You have to kill the ads for "Late Night Gallery" and let all advertisers ban her. I'm mainly on the West Lake side now, I can't take care of you here, if there is anything to tell Mr. Lei directly, be careful not to delay. ”
After a series of business changes, Langtao Information tossed back and forth, and finally found that it was still making short videos to make money. However, the cost and expense of making short videos in the imperial capital are not only high, but the key is that there is no very good environment, which is far inferior to West Lake City, so it is a big migration, and the entire company has been washed in the process of reorganization.
At present, Xihu City can be said to be the short video capital of the whole earth, the entire industrial chain is extremely complete, and relevant talents are everywhere.
In Xihu City, there are now companies that specialize in the production of short video content, but they do not distribute but only sell, and M organization can directly buy other people's content and send it to its own account, changing from a content producer to a content collector. There is a professional production of Douyin Divine Comedy, and the music tailor can no longer be used to describe it, there is a scientific name in music theory called earworm music, and he creates more than N songs every day, just to achieve the brainwashing effect of the Divine Comedy.
As for the post-production, choreographer, dubbing, and editing, there are not too many young ladies, and the most important thing is that there are a large number of young ladies who take orders to appear on camera, do street photography, make jokes, and even COS.
The streamlined operation of the whole industry chain and all replaceable and outsourceable operations that have not been realized by the Celestial Empire Film Industry have been realized in the field of short video. The realization standard of large industrial films is actually very simple, that is, the film production process can be decomposed, and a large number of companies and studios can undertake each decomposition step, and any link except filming can be realized in an assembly line operation, which is called "industry", which has very high requirements for directors and filming.
Zheng Tong also wanted to follow, but it was also gradual for the imperial capital to let go, so he didn't go for the time being, and now he has arranged such a worrying thing for him.
Fortunately, he didn't show up.
"That's not true. Zheng Tong said again, "I have almost touched the situation of "Midnight Gallery" these days, her shareholding structure and agreement are very twisted, and it is not useful for sellers to use or borrow money. Whether borrowing money or selling it, it is equivalent to harming the interests of small and medium-sized shareholders, this road is locked by herself, and she can only sell advertisements. ”
"Well, it's double insurance. Geng Bin, who was sitting on the side, said. As soon as he opened his mouth, Zheng Tong noticed that he was actually wearing a dress, which was extremely awkward.
In fact, Lei Siyun asked Geng Bin why he liked to wear dresses so much, and Geng Bin replied: "In this way, I can remind myself to stand on the stage all the time." ”
Chu Yuanxi didn't pit Fang Shiling, it doesn't mean that Geng Bin has scruples, he is a person who wants to do big things, and everyone in this room is performing on the stage he built at this moment. It's just that they basically think of themselves as screenwriters and directors, and they don't know that they are actually playing tricks.
Among them, Zheng Tong is a big dragon trick, he is a capable leader of Langtao Information, doing content with one hand, and running operations with the other, whether it is pulling advertisements or brushing data, he is at the proficient level, and he has won the true biography of Hongxing, he is really a good actor! It is not easy to do a good job in the advertising business, and it is too simple to do a bad job, what are advertisers taboo about is something that is obvious to all, what Zheng Tong needs to do is actually just to be quiet, and it would be good to be able to clear up the relationship when the time comes.
Hong Xing don't look at the five people and six people at this time, he has a sense of ownership, in fact, he has the lowest position on the stage, and his only job is to cooperate with Zheng Tong when he brushes up the amount of fakes.
Lei Siyun is the trader on the surface of this trade, and he is responsible for making money, but outsiders don't know that the only investor of Huayun Fund is Geng Bin himself. And after this matter is done, the matrix of "Late Night Gallery" will be split, and those public accounts that Geng Bin can't look down on in the matrix will be distributed to Hong Xinghe and the left eye as remuneration.
The left eye is a rather lonely actor, this kind of person is willful and easy to do bad things, Geng Bin didn't want to pull him in. But thinking about it, to complete his plan, Fang Shiling is indispensable, because she is the KOL, Geng Bin has "Late Night Gallery" without Fang Shiling, the operation is much more difficult, but Fang Shiling She definitely doesn't know how to live broadcast, which is fatal.
So if Fang Shiling is successfully put on the boat, it is inevitable to find a live broadcast master for Fang Shiling, from the perspective of confidentiality, you must not be able to pull an outsider, and the left eye, who is familiar with Lei Siyun and Hong Xing, is the best candidate.
The composition of this stage is not for outsiders for the time being, at least Fang Shiling is impossible to know, and there are many things she is worried about.
The first thing is the refund of Taishantai, at this juncture, it is good to be able to refund one million, but Taishantai said that it can refund two million as part of the first installment of five million advances.
Fang Shiling was full of joy, which made up for the gap of 20 million by one-tenth. As a result, the Taishan Terrace said that it would take half a year to go through the refund process......
This time the dog was beeped, Fang Shiling scolded the air happily, and then had to pin all her hopes on the advertising business.
Therefore, it is very important for "Midnight Gallery" that a person like Zheng Tong who is skilled in advertising business joins "Midnight Gallery", he can find advertisements that count by clicks, and the quality is relatively good, not ashamed, not disturbing, and opening up a new cash entry channel in addition to comic book promotion and selling classes.
But it still doesn't feel safe, in case something happens in the process, there is not even room for error.
At this time, it was already September 19th, not to mention the room for error, and even the time was less than a month, so when Zheng Tong suggested to her to use a little unconventional hand, Fang Shiling did not directly refuse, but "think about it".
A big event happened on this day, Ali's boss Cai bought the NBA's Brooklyn Nets for money, and at the same time bought the arena. Because of the relationship between the Ba people's games, Chu Yuanxi has added a lot of Ali friends, and he saw a carnival in the circle of friends, and many people liked it very positively.
Then he couldn't hold back the old suck and wanted to vomit, but he didn't dare to vomit into the circle of friends, so he had to tell Yuan Yu.
As a result, Chu Yuanxi opened his mouth and found that Yuan Yuan was also very excited.
And Yuan Yuan found out that Chu Yuanxi was actually going to sing the opposite, so he gave three question marks: "What?
"Why are you optimistic?" Chu Yuanxi was surprised, he didn't usually see Yuan Yuan watching basketball.
According to the logic of investment, the NBA is a very difficult company to invest in, and outsiders can't buy shares if they want to, but Boss Cai has bought it, so it's not optimistic?"
"The Madoff Fund was like that before '08, you wanted to buy it and people wouldn't sell it to you. Chu Yuanxi immediately poured out a basin of cold water, and there was no need to say anything about the rest. This is the biggest scandal in the financial history of the United States, and there is no one, Madoff, the founder of the NASDAQ stock exchange, the most prominent capital player in New York, playing a 50 billion Ponzi scheme.
Yuan Yu suddenly rolled his eyes, "Can that be the same? How high is the income of the NBA? And it's all transparent." ”
"The question is, if you look at buying an NBA team as an investment, shouldn't your main concern be the price, shouldn't it be whether the valuation is reasonable?"
"Hey, do you think it's unreasonable? Are you more shrewd than Boss Cai?" Yuan finally found a place where he could disss Chu Yuanxi to his heart's content without worrying about reality slapping his face, "I admit that there is a bit of a premium, but premium mergers and acquisitions are normal, and they happen every day in the capital market." Whether the premium is premium or not depends on whether it is beneficial to you, and sometimes what you buy is not the product itself, but the added value. After Boss Cai bought the Nets, you look at this momentum, and the popularity of the Nets has come up, and the entire Ali has benefited, and the money is worth it. ”
Chu Yuanxi nodded rarely, "It does make some sense for you to say that, but ......"
"How hard is your mouth?" said Yuan as she suddenly saw Elizabeth knocking on the door and coming in, so she rolled her eyes and asked Elizabeth how she felt about this.
Unexpectedly, the people of the United States spoke very directly: "Death, that's what you say in Chinese, right? ”
Yuan was stunned by these words, only to hear Elizabeth continue: "Originally, it was a group of old money, and a new money suddenly broke in, what do you think would be the situation? If you are old money, are you kind or malicious? Do you want to see new money show off in front of you or do you want to see new money face landing? If you buy a toy, this toy is too expensive." If you are making an investment, there is no margin of safety if the premium is too high. ”
Chu Yuanxi applauded: "That's great, I didn't even think of this." ”
"Then what do you think?" asked Yuan angrily.
"Me, I just think that the NBA and Hollywood are unique cultural export tools that can overlook the world, do you think about how many young people in China are fanatical admirers of NBA stars? So ......" Chu Yuanxi said and pointed up with his hand, "How many people do you think will want to close this gate? Especially at this point in time, both sides are turning on the meat grinder, can it be comfortable to stand in the middle? Any wind and grass is a target." ”
After speaking, he asked Elizabeth why she came, but she didn't expect Elizabeth to be on the side of the Ba people, saying that Monica had a document to show him.
"What? Why is she so big? Why didn't she come herself?" Chu Yuanxi was a little confused, and said in his heart that this is not a resignation report?
Elizabeth rolled her eyes: "You take a look first." ”
When he opened it, Chu Yuanxi suddenly let out a "huh", and inside was a comparison of the two data.
Because of the intention to sell the Ba Ren game, the game development work of "Enemy of Rome" has been affected, the mobile game development team has been suspended, the VR development team is still doing the underlying work, and those related to the engine have been transferred to the framework of the head office of the Ba Ren Group.
But Monica's overseas self-media construction has not stopped, Mario has been writing, Kim Yonghan has been drawing, Monica has been translating, and so far she has gained some fans on social media, but the number is limited. There are only 50,000 or 60,000 on Facebook, Twitter, and Instagram, and the progress is very average.
In Monica's understanding, this speed is not slow, because the Internet lacks a global weak social aggregate giant with more prominent functions like this, and the three major platforms are all places for modern socialization. The strongest modern social is celebrities, and the community ecology determines that the travel photos of handsome guys and beauties are particularly easy to be liked and then disseminated.
But comics are almost, especially story-based comics, the communication attribute is obviously weak, and it is even far inferior to the comic method of using comics to record one's own life, because the latter has social attributes, while stories do not exist at all. Like "Out of the Troubled Times" and "Enemies of Rome", which directly hang story-based comics on social media, it does not conform to the tone of social networking on the Internet, and in less than four months, the cold-started comics can get 50,000 or 60,000 fans It is already the result of her hard work.
Chu Yuanxi agrees with this explanation, but according to the original routine, at this time, it should be the Ba people's own social account diversion from IGTV and YouTube to the social account of "Enemies of Rome". IGTV and YouTube are equivalent to Douyin when they first made "Out of the Troubled Times", and the social network benchmarked the original WeChat public account and Weibo, and copied the starting process of the "Out of the Troubled Times" comics.
One set of the data that Monica transferred to Elizabeth is the data of this volume, and the other group is the data recorded by Chu Yuanxi when he actually operated "Out of the Mountain in Troubled Times" last year.
Chu Yuanxi took a closer look, and suddenly knew why Monica wanted to turn her hand away from Elizabeth, she found that something was wrong, she had no face to see people!
"Call her quickly. I'm going to cut her down and punish her, so that she can die a happy death. After Chu Yuanxi finished speaking, she found that Elizabeth didn't understand, and she couldn't understand this kind of ancient oriental wisdom for the time being.
Yuan Yu, as a shareholder of Ba Ren, was not polite at all, and directly took the paper in Chu Yuanxi's hand to look at it, and after comparing it like this, he found that it was completely wrong. In terms of the absolute number of fans, the Douyin account of the Ba people is, of course, far beyond YouTube and IGTV, and this set of data mainly compares the relative value and is used to reflect the diversion effect. If the effective proportion of traffic from Douyin to the official account and Weibo last year was counted as 100, now it is not even 30. In short, it feels like two words - no.
"Your project, the fan base is small, and then the drainage efficiency is low, so it's going to be cool when you look at "The Enemy of Rome"?" she said coldly without worry, because after observing it up close for so long, she must know best what the positioning of Ba Ren and Xiaokang is, except for Chu Yuanxi, and she doesn't need Chu Yuanxi to explain.
It is precisely because it is clear that the key to the success or failure of Chu Yuanxi's entrepreneurship lies in the well-off, so a simple calculation will know that whether "The Enemy of Rome" is cool or not will not affect the victory or defeat of the well-off. Even if it's cold, the cash reserves of the Ba people are almost enough for the well-off, and of course it is better to explode, which is great news for Zheng De, but even if it explodes to the level of "Out of the Mountain in Troubled Times", the result is nothing more than the overflow of the cash reserves of the Ba people, and they can give more money to the shareholders.
This Buddhist mentality allows her to see many things with ease, but Monica can't. Monica entered the conference room in a state of apprehension, and not in any ordinary way, not in such a long time since she had entered the Ba people, for she was shaken, and began to doubt herself, and felt uneasy.
Is it wrong to run the overseas accounts of the Ba people? Otherwise, why is the drainage effect so poor? This is a fatal problem for her, because she knows that her value to the Ba people is to operate an extranet self-media account.
Raising an account is the same as raising a child, you have to take care of it, and you have to be good at education, what you are most afraid of is that you have been raising a scum for a long time, and the blow to your parents is too great. Parents can accept that they are not worthy of such a good child, but they absolutely cannot accept raising their children to waste, so Monica loses self-confidence for the first time.
This loveless expression amused Chu Yuanxi, "What are you doing? Aren't you doing a good job?"
"What?"
The expressions of the three girls in the conference room were similar, and this data was forwarded by Elizabeth, who had already seen it.
I only heard Chu Yuanxi say: "I mean, isn't it natural that the effect of this drainage is not as good as Douyin? ”
Yuan Yu stopped doing it, "You wait a minute, I'll sort out my thoughts...... Do you mean that the difficulty of drainage in China is much easier than that of the Internet? The users on our side and the users on the Internet are not the same users?"
"What you said is not accurate, to be precise, it is not the ratio of domestic users to the Internet, but the ratio of Douyin users and all other users last year. ”
Chu Yuanxi stood up as she spoke, and compared it on the blackboard and found that she couldn't draw, so she had to continue: "Douyin is an invincible existence in 2018, people block and kill gods, gods block and kill, there are a lot of new effective users, and those who have not lost must have been brainwashed by the Divine Comedy, as long as the fans are very active, listen to the command." But the turtle is not, the turtle is full of old users who have accumulated years, the freshness has long passed, what have you not seen? Rational, numb, and even have their own community style, they can't command at all.
So there's nothing wrong with Monica's data, it's not a shame. If you look at IGTV here, isn't the effect obviously stronger than that of the turtle? It's not as good as Douyin, because IGTV is a copycat of the turtle Douyin, and a large number of users overlap with the turtle. ”
As he spoke, he patted Monica on the shoulder exaggeratedly, "I caught up with the good time when I operated last year, and the data is exaggerated, and you just look asymmetrical in comparison." Your question is how to make the cake bigger, and when you make the cake bigger, you have everything. Let there be more fans on the video side, let there be more fans on the social side, and don't take the rest to heart, understand?"
Monica suddenly breathed a sigh of relief and took a long breath, didn't she be too wasteful?