Chapter 176: The Golden Finger Expires Again

In the past, when he was a pure player, Zhao Jie was also exposed to the production of mods, and even how much fresh power this group of UGC can inject into the product, which is more scalable than the way the platform provides official functions.

In this way, the task of the platform is more to the basic functions, such as further improving the performance of the special effect engine, and opening up the functions of the brain hole to the UGC users of the program.

Now, we can only listen to the needs of users through various means of communication, and then officially launch the corresponding functions. That is, the communication method of the mod is equivalent to the conversation of Go players, and it is expressed with actions, and at present, it is only a developer BBS.

But this idea of superior quality was rejected by Chu Yuanxi: "Zhao Jie, you are a capitalist now, you have to look at the problem from the perspective of a capitalist, to think, you can't always think about what is best." ”

"So what should I think?"

"You have to think about what's most profitable, what's the least costly, what's the least resistance, what's the least legal disputes. In short, you have to think about how much trouble you can carry, and do what you can, rather than relying on fantasy. ”

"I, I seem to understand ......"

Then Zhao Jie found that he didn't understand at all, why did the platform enter players so quickly after the game was launched?

However, this is the effect of mastering a social network, even if it is not mature, the function is not comprehensive, and the player's dependence on the use has not reached the established goal, but after all, it is the social network that you have mastered.

Just like Weibo pushes the Oasis APP, although the dishes made by the oasis are picky, and even the icons are copied works of the painters of the Universe, but Weibo is still the top stream after all, and the traffic is still twice that of Douyin, so the entry speed of the oasis will not be bad if the Weibo official pushes it hard. The same is true for the promotion of Kangkang, unreserved push and push according to KPI are certainly not the same push.

However, correspondingly, the number of people entering does not mean that the quality is high, Zhao Jie immediately found that the retention rate collapsed off a cliff after the initial excitement, and the final calculation of the number of users effectively obtained does not seem to be too outrageous.

In fact, from here on, Chu Yuanxi didn't have any "foresight", because although the original world did the opening of game socialization and community socialization to improve the ecology at the social level, he did not master a game company in the original world, so he categorically would not use Xiaokang Social to push any game products without reservation.

Moreover, he soon came to this world to replace the salted fish. Not long after the success of the social networking in the original world, he took advantage of this great situation to hold an investor meeting, intending to persuade them to believe in themselves more after seeing the dawn of victory. But investors believe in money more, which leads to Chu Yuanxi's rush to cross over.

So he knows that many operations can be successful, but he doesn't know how likely it is, and how high is the height of success?

So what effect can Xiaokang's current push method achieve, and even whether the effect is good or bad, and whether it will backfire, Chu Yuanxi is not sure, everything has entered the fog of war and needs to be lit up constantly.

However, doing social networking is essentially information flow, and compared with the pure information flow products such as Toutiao APP, the social networking before Xiaokang is to dilute the algorithm output intelligent distribution, and strengthen the social relationship chain between people.

And the label social networking engaged in by Xiaokang is not entirely the case. It reorganizes the social needs in the subdivided field, actively cuts out a part of the relationship chain that is not suitable for their own social scenes, retains the suitable part, and then adds algorithm output data mining.

The so-called algorithm output, such as the promotion of "Wudao Dujun", the well-off does not need to do designated promotion, no manual control, the system will automatically put it into the appropriate small circle by sorting out the user tags, such as universities.

In fact, if it is manually selected by the operation specialist, it must also be a priority to invest in the promotion of universities, because if you want to participate in UGC production, you need a computer, and this prerequisite is stuck with many people. The process of algorithm output is to combine all the factors and be able to choose the option that the person chooses, or even better than the person's subjective choice.

Therefore, it is not impossible to predict what lies beneath the fog of war in Kangkang.

After all, Chu Yuanxi can say: "No one knows more about labeling social than me!"

Compared with Wen Hui, and Zhao Jie are completely different scenes.

The crowd is full of people!

It's been a month since it was launched.,After a wave of publicity,Players came in in an uproar.,And then finally someone found out that something was wrong without an official prompt!In terms of the world line, Chu Yuanxi has always asked the official to keep silent.,This is the characteristic system of "Enemies of Rome", only the perverted gameplay of the material is integrated into the live broadcast room and short video, and introduced to players as a special gameplay.

Originally, he wanted to wait for the VR side to be launched, and then hype the world line, but as a result, he was cocooned, and the effect of well-off promotion exceeded expectations, and the speed at which players excavated this peculiarity also exceeded expectations. As a result, players on different servers find that playing is not the same game!

This point of play is not only hotly discussed in third parties with a community atmosphere such as taptap, but also the short videos made by players are also showing an outbreak of the situation on the whole network, and even a lot of Weishi, a famous place where empty traffic content is exhausted, has come out.

The overall rating of the game also quickly appeared from a slow climb to an inflection point, with comments ranging from "average" to "what the hell is this"!

This can be regarded as a sudden rise, and in comparison, the demonic city is full of accumulation. Therefore, there is an endless stream of channels that come to ask for docking. Back then, this trouble belonged to Chu Yuanxi, but now Wen Hui has taken it.

During this time, Lu Yu was also embarrassed, because his outlook on life and methodology did not support his unreserved allin Kangkang. So his way is to do a test, two similar promotion programs, one uses the traditional self-media matrix of the Ba people for output, and the other uses Kangkang for publicity, and then compares the results.

Chu Yuanxi didn't have a definite spectrum because he didn't have a definite score, so he didn't have the choice to spit out Lu Yu, and sometimes conservative is not a derogatory term, but mature and steady. As a result, Lu Yu was embarrassed to find that the effect was similar when a certain plan was used alone for publicity, and the magic was that the two were two-pronged, and when a certain plan was used alone, it was still about the same, and the increase in the statistical sense was not significant.

But he also understands the difference, using the Ba people's self-media, the important thing is not the Ba people but the self-media, which is to promote on other people's platforms, and the platform provides support for their own voices. The use of Kangkang is to promote on the platform of the brother company, and there is no self-media on that platform, and it is actually an official announcement.

The nature is very different.

In this process, the Ba people had in-depth communication with Kangkang's Sankei and listened to a lot of needs and improvement opinions. In this case, the Ba people exist as users who put the publicity materials, but the well-off did not provide user ports and functional modules, and the Ba people took a special path, which directly handed the materials to the Xiaokang official for delivery.

Therefore, Chu Yuanxi's desk was soon filled with the rationalization suggestions and new needs in the next stage of the well-off industry and economics. For example, when it comes to developing user kits and templates, Kangkang can't be as sexy as it is now after turning to full-fledged social, and he has to wear clothes.

In fact, this is all a trivial matter, what is the point of doing social networking not to start with the flow of information? Obviously, it is necessary to provide services to B-end customers. It's just that the little things make Lu Yu seem quite excited, Chu Yuan Xixin said that Lu Yu is already a bit of a president at the level of doing things, especially when he is external.

Why is it limited to the level of doing things? Because the key points are not clearly stated. On the contrary, Li Shen discovered Kang Kang's keen point and sent a congratulatory telegram to Chu Yuanxi: "Brother, you are my own brother!"

"What happened to me to you?"

"I praise you!"

Chu Yuanxi made a smiling face of an elder: "I'll listen, you blow it." ”

"Why did she see the words I left for the girl's game channel before she logged into the game?"

"Aren't you leaving a message for her just to let her see it? This is called efficient access to information, without changing the scene. ”

In fact, this is equivalent to the user talking in QQ, and the other party read it in WeChat, in fact, there is nothing too novel. It's just that QQ and WeChat are forcibly divided into two business groups, two user information databases, and Xiaokang both use the same group without distinguishing each other, in the final analysis, they are all in the same super APP, and it is normal to see it.

Super APP is the aggregation of functions, and everything is together.

"I thank you!"

After Li Shen finished speaking, he went offline, Chu Yuanxi looked inexplicable, he saw it when he saw it, and he didn't know what his little cousin was struggling with?

In fact, there were a lot of tough battles during this time, first of all, the Ba people group was going to be restructured again. This time it is not a shareholding system or other restructuring, but the establishment of a board of directors to meet the listing requirements, and the implementation of the preconditions for listing, such as the implementation of the issue of 200 shareholdings.

In fact, the latter is no longer a problem this year, the new securities law has made it clear that employee shareholding is not counted in the number of limits, and it is not a problem to solve the problem of start-up companies listing in practice - in the past, when the number of shareholders reached 200, it was considered a public offering, and the "public offering" of A-shares in China but not in the A shares was called an illegal or private public offering, and you were not allowed to go public even if your performance was against the sky.

This is a bitter company that lives by issuing options, and finally has endured a healthy cash flow, and when it can seek to go public, it is found that we have too many shareholders and cannot solve the problem by dismissal, and shareholders cannot lose their shares because of the expulsion of the company.

Now, laws and regulations are constantly improving, as long as the closed-loop principle is met, this interference can be eliminated, and it can be truthfully declared. This is the process of implementation, that is to say, every brother of the Mingba people is a genuine employee, not a tool person to do the transfer of benefits.

Ba Ren is still a relatively clean company, so it has done a financing to pay off two batches of shareholders, and there is no surprise purchase of shares, nor does it hold on behalf of others. Holding on behalf of the regulator is actually the most taboo thing for the regulatory authorities, because there are too many places where cats can be hidden.

Of course, at this time, if Chu Yuanxi does some benefit transfer, such as doing a round of Pre_IPO financing, it is not impossible, but there is no need, he believes that the situation of the Israelis and Palestinians is enough to go public in a dignified manner. By next year, it will be past the time period when we must find ways to milk a well-off, but the place where the previous suspected benefit transfer must be made clear.

As for the board of directors, which used to be the focus of debate among investors, has now been penetrated and become a dispensable issue. As for Zheng De Fund, Chu Yuanxi gave a face, he held too few shares to be qualified to get a seat on the board of directors, but he could become an independent director.

Yuan Jing couldn't help but smile bitterly after hearing this, and said that when he was a member, he remembered me?

"Do you want it?"

"Yes, why not?" Yuan Jingxin said that even if it was to satisfy his curiosity! Once, he thought that one day the finances of the Ba people would be exposed in front of him, but he didn't expect it to be this day.

After all these were done, Chu Yuanxi began to ask the audit agency to enter the market again, but this audit is different from the past, it is an IPO audit, and it is also the strictest audit.

Through the example of Little Blue Cup, it can be seen that the audit of the IPO is extremely important, and it is also the refuge for the audit institution to effectively hide from the pot when there is a situation where the cauldron is flying, provided that the audit process is okay.

Speaking of the Little Blue Cup, Chu Yuanxi is still a pity, mainly because it is a pity that the capital behind the Little Blue Cup is quite capable of tossing, so that he has no chance to start with the store opening team of the Little Blue Cup. It's impossible to wait, so Xiaokang has already recruited people to fill the manpower by himself, and he didn't take advantage of it, so he had to give up.

Immediately after the development of the ticket stub verification system on Xiaokang's side, Chu Yuanxi picked out three pits on the spot. This function in the original world almost drove him crazy, and it was also the first time that he deeply understood the true power of the rhythm of the dark arrow belt in the industry. The product manager's idea is that all the problems are in the product, the product is robust enough, and even the code is clear and efficient enough to maintain, which is an effective guarantee to resolve the crisis.

The speed of this pit finding shocked Xu Ensheng unwantedly, and he said that he was not worse than the product design, but if he was picky, Chu always had to be more than one rank ahead of himself.

The speed of development of this system is in line with expectations, but I am afraid that the film will not be able to catch up at the end of the year, and it will not be able to catch up, although the situation of a large number of high-quality films squeezing the market has been alleviated to a certain extent recently, but the schedule is still relatively intensive. So maybe it will really be pushed to next year's Spring Festival.

In fact, "I Served" does not have to catch up with the Spring Festival file, it is true that the Spring Festival file has a large number of viewers and a high number of moviegoers, but the competition is also fierce.

Even if Chu Yuanxi is full of confidence in his playing style, the problem is that the Spring Festival stall is to cut off other people's financial routes. The movies in the Spring Festival file are usually full, and the more well-off movies can be played, the more outrageous the hatred will be, after all, it is necessary to take the route of high ticket compensation, and 100% of the ticket compensation is a version that Guochao Pictures has never seen.

Even if the current well-off is hot, it has not yet reached the national level, and after it really becomes the national level, it is necessary to pay attention not to step on the flowers and plants, otherwise it will not last long.

Therefore, the matter of declaring the schedule depends on the dragon mark first, and the second also needs to be studied.

But he didn't perceive that the outside world's evaluation of him was changing. Not only the self-media circle, the game circle, the convenience store circle and the investment circle, which are directly related to the interests of the circle, with the emergence of Kangkang, the Ba people, the well-off, or when they are praised and deprecated, it is more direct, and the influence of Chu Yuanxi now has the ability to expand to any circle. Although the impact is not necessarily large enough, the strafing area is wide.

For example, the film industry has just had a chance to recuperate after the first half of the year, and they can't use their best strength to poke their heads out of the water to breathe a few breaths of fresh air, only to be stunned to find that they are listening to thunder in a silent place.

The so-called thunder is not the sky falling into the purple gold hammer, but the Ba people are warming up the animated film of DreamWorks, and then one of their own movies is finished, and the other is being filmed.

The so-called silent is that this company is not looking for distribution. Film is an industry that eats more distribution than games, and the distribution company of the game has channel resources, the ability to integrate and exchange, and the acumen of the industry, which are all very important, but the film industry is a river and lake, and the original, distribution, and film parties are actually deeply bundled.

Moreover, the country is still a little different from the mature markets in Europe and the United States in terms of industry combing, allowing upstream and downstream to take all the details, without drawing a line. This makes some large national cinema chains make movies on their own, or make a lot of film and television investment.

This kind of ecology is not only scientific and reasonable, but also not only the proportion of sharing and ticket compensation, but also the network is equally important.

But the Ba Ren group goes through other film processes except for distribution, and no one knows what kind of medicine they sell in their gourds, do they want to go to Berlin, Cannes, Venice and the like first? The problem is that you don't fit the tone of going to the three major film festivals at all, and there is no point in going.

Therefore, in early November, Chu Yuanxi was preparing to leave for the quality life base in eastern Guangdong Province and witness the test run of the VR factory, when he suddenly heard that the dignitaries of the wire media planned to come to Pakistani Media to talk about something.

It must be a movie thing, that is, to talk to Zhu Wei, and it must be "I Obey".

In fact, there is no need to talk about this, Chu Yuanxi plans to set up a distribution team by himself. But from a polite point of view, it doesn't hurt to meet, and if you have to refuse, it's best to say it from your own mouth, not Zhu Wei.

Why did other circles suddenly start to care about the actions and thoughts of the Ba people/well-off? Because the whole market itself is not fragmented, when an enterprise has no ability to influence others, it will naturally not be watched, and it is possible to cut into its own circle, and it is a destructive person like Chu Yuanxi, who can't help but be unwanted. Just as he himself kept paying attention to Ali's movements and penguins' movements as he moved along his milestones step by step, for fear that someone else would flash to him when he sneezed.