On June 14, several events took place, the opening of the World Cup in Russia, and Putin's five condolences to the Shah Crown Prince in the VIP room.

Xiaomi was devastated by the CSRC's 84 questions and directly withdrew its CDR application.

The TCG test data is impressive, the three-day retention of IP fan players is as high as 68%, which is the data of SS-level masterpieces, and the three-day retention of non-IP fans is only 21%, which is lower than that of scum-level masterpieces in the general sense.

Then, Yuan Rong and Yang Ma sent bids respectively.

These two bids made Chu Yuanxi's eyes light up. What is the biggest difference between Yang Ma's bid and Yuan Rong's bid? It is not the parameters, cost, selling price, profit expectation, etc., but the understanding of the product business model.

Yuan Rong's bid is the key point, and the business model is featureless, nothing more than the production of toy dolls in "Animal Company", relying on the power of IP to increase prices and sales.

However, Yang Ma's bid is different, and the key point is "Internet celebrities bring goods".

Or although Yang Ma may not have heard of the term "rapid response" in the Internet celebrity economy, she is about to get to this point.

This is the difference between selling Internet celebrity products and general products, the biggest highlight of Internet celebrity products is that Internet celebrities write scripts to create high-data works, high clicks and high dissemination, and drive follow-up. One of the most important is to drive the trend.

That's how cute bunny hats are sold.

And the cultural shirts of Baren Entertainment only have Internet celebrities to bring goods, but they have not driven the trend, so the sales volume is far worse than selling cute rabbit hats. Of course, the Ba people's cultural shirt is not a quick response, but a long stream.

Can "Animal Company" follow the trend? Definitely can, if it can, it won't be able to trap Yuan Rong.

Mother Yang's bid is just right, Chu Yuanxi originally wanted to tamper with two strokes, and there is no need to change it. Different people can have different understandings after reading this bid, and those who understand the Internet celebrity economy and those who don't see the information are completely different.

At this time, Yuan Rong felt that he had done it, and directly invited Chu Yuanxi for an interview, and the time was about Friday.

Chu Yuanxi happily agreed, when doing good things, you have to look ahead, but if you do bad things, you can let go of your hands and feet and do it quickly, I have to say that it is really a kind of irony.

So on June 15, Chu Yuanxi rushed to the waterfront of Wangjing Lidu with two bids.

Then he saw Soho......

Yuan Rong's hospitality place is in the Lido Waterfront Garden, a small courtyard with a single door, a two-story small building inside, which looks very chic, with a row of seats outside the building and a large coffee table. However, there are already mosquitoes in June, so if you dare to chat in the garden, it should not be too sour.

So Yuan Rong introduced Chu Yuanxi into the small building, but as soon as he entered the door, he saw Su Hao?

Chu Yuanxi was stunned for a moment, today Su Hao wore a knot button to practice kung fu, the person looked very energetic, and even the pits on his face seemed to be smoothed out, and when he saw Chu Yuanxi enter the door, he immediately stood up and arched his hand: "Mr. Chu hasn't seen you for a long time." ”

"Huh, do you know?" Yuan Rong also stood up, then shook hands with Chu Yuanxi, and said, "Ah, that's right, at the beginning, it was your family that Lao Su introduced to me." ”

Yuan Rong had already been introduced to Chu Yuanxi by Yuan Jing on WeChat, and the two had already chatted, so it was not abrupt. So Yuan Rong led the two to a reception room on the first floor, where the huge glass wall was surrounded by a vibrant grove, and the environment was very elegant.

Chu Yuanxi said in his heart, isn't this guy dull? Don't you see that my face is not very good? Su Hao is also a hostile element on Chu Yuanxi's list, Yuan Du is just bad, and Su Hao is both bad and has the ability to do evil.

But Su Hao's feeling was not as dull as Yuan Rong's, he obviously felt Chu Yuanxi's stiffness, so he took advantage of Yuan Rong's time to go out and said: "Mr. Chu, there were many offences about that day, but I also looked up to people and snorted below, people were in the rivers and lakes, and I couldn't help myself." With that, he picked up his teacup.

"Ah, I almost forgot about that. Chu Yuanxi had to say something, pretending to wave his hand generously, and said, "Yuan Du, that's a child, I will be like him? You can't help but think that my weight is too small? I haven't thanked you for raising your noble hand and letting Natsume go." After speaking, he drank the tea in front of him.

Soho was immediately relieved. He had already heard Yuan Rong confirm that Chu Yuanxi was the celebrity in front of Yuan Jing, Yuan Jing was very respectful, and Yuan Yuan was very accommodating, which was unusual. If Yuan Jing was annoyed with him because of this, he would die a miserable death.

But fortunately, there were no substantial consequences that day, and Li Luo saved him with a slap. And he felt that he had indeed let Natsume go, and he was very face-saving, so he reconciled today with great certainty.

At this time, Yuan Rong came back, holding a draft contract, Chu Yuan Xixin said How anxious are you? Do you still want to finalize the contract today?

When I opened the contract, I saw that it was the method mentioned by Yuan Jing at the beginning, which was to collect the authorization fee according to the sales profit, so that Baren Entertainment also had the motivation to promote.

However, since he came to cheat his father, Chu Yuanxi decided to make some more benefits on the premise of playing a good job, so he hurriedly read the contract and said: "Mr. Yuan, I have three opinions on this contract." ”

He said very seriously: "The first is the form of cooperation. You are only selling products now, which cannot form an effective closed loop, nor can you open up the online and offline joints. My suggestion is to include our Animal Company QR code in your toy products and print some beautiful TCG card brochures as a by-product of your toy. There are three benefits to this. ”

As he spoke, Chu Yuanxi stretched out three fingers: "First of all, among the sales objects of your products, they are not our fans, and it is possible to convert them into our fans through QR codes and brochures after buying them." Secondly, buyers can also learn about other toys in the collection through QR codes and brochures, which can stimulate repeat purchases. Finally, we can promote a wave of our games, killing three birds with one stone. ”

"Gao! I'll give you the printed atlas at no cost. Yuan Rong's face was happy, which was exactly what he didn't understand at all. How many times has he heard of the so-called "combination of online and offline", but how to combine it exactly? As soon as Chu Yuanxi said this, he thought he understood.

As everyone knows, Chu Yuanxi is carrying a flying knife in this one......

"Then let me have a second opinion, about the proportion of account sharing. Sales and profits are of course first hand for you, but second hand to us, and this is a matter of mutual trust.

According to the pricing strategy on your bid, I think the account sharing ratio should be adjusted to 10% of the total sales turnover, if there is a major adjustment in your pricing strategy in the future, let's discuss again?

This is more clear, because we can barely check the sales flow, and we can't check your account for the sales profit, right?"