Ask for subscriptions! Explosive activity leads to a blood collapse of subscriptions......

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Chu Yuanxi didn't think that this was the most serious problem at all, although Youtu's elderly members did have 10% more than the other two, which was quite exaggerated.

I only heard Yuan Yu say: "The funniest thing is that Youtu himself has long been aware of this problem, and he has shouted the slogan of youth, and the result is getting older and older! Why do you say that?"

Chu Yuan was happy, "Because Ali Dawen Entertainment has always liked to operate in reverse." ”

Station A once tore against Youtu, and the degree of tearing was very tragic, and then I didn't expect that after half a year, Youtu first made a strategic investment in Station A, and then was immediately acquired by Ali. Then, Station A, who thought he could live a good life, found that Ali would not save him if he died.

This operation is absolutely fascinating, because the second element is the easiest to bring young users, especially the combination of station A and potatoes. Station A was the first domestic video platform to introduce barrage, and Tudou was the first domestic mainstream video website to introduce barrage, and as a result, the brothers knelt down one after another. This definitely reflects the essence of Ali's defensive investment, that is, I would rather watch you die than allow you to be rescued by others, until you are completely worthless, and I no longer care whether you are dead or alive.

Yuan thought about it, it seemed that this was really the case. As a professional investor, her occupational disease will not change because she temporarily takes over a business negotiation job, and she first conducts some due diligence, and with her strong contacts and research capabilities, she has opened up the old bottom of several negotiation opponents.

As a result, it turned out that Youtu is definitely a mystery-like existence, and if you don't change it, it will cause admiration. For example, I purchased comic IP from Boy Jump, the leading IP major in the island country, and in the first year, I swallowed thousands of miles like a tiger and bought more than 100 copies in one go. Juvenile Jump's side is estimated to be beautiful.,Rubbing his hands excitedly.,The second year of brushing and wilting.,I don't know how many grass and mud horses the ten generations of the bottle of the juvenile jump have to run in their hearts?

Why is there such a big turnaround? Because of personnel changes. But what about the demand for content in Youtu's youth? No one cares.

"In short, I'm not optimistic about Youtu, although our drama has its own force and traffic after it is made, and the strategy given by Youtu can make a lot of money, but if you want to expand your influence through film and television dramas, it is estimated that you can only rely on satellite TV. And then Dong Dong will go to Shandong Satellite TV, this is the rhythm of completely pushing the middle-aged and elderly!"

"You don't think about Youtu, you don't grasp the essence of their problem. Chu Yuanxi skillfully soaked the tea leaves and said: "Aging is not the most important problem of the land, but the phenomenon of the most important problem. The original sin of Youtu lies in Ali's strategic strong integration, do you understand?"

"You're talking about...... Integrate Youtu into Ali's business chain and become a drainage channel?" Yuan has done a lot of work in this regard, and Chu Yuanxi has been able to understand it at one point.

"Yes, Youtu's independence has been greatly dwarfed, and I thought I could be the crown prince, but I ended up serving the emperor. ”

"But why does this lead to the failure of rejuvenation?"

"Isn't this very obvious? How clearly did you say it? We must embrace youth, and leaving young people away from us means that we have left the center, right? But what do they do? They say not to be very honest, and shout at young people to come quickly, but after the young people come, they are packaged and sold, and the interface is messy like a small advertising concentration camp, and the young people can stand this? This is exactly what the elderly users can tolerate. If we neglect young people and ignore their habits and mentality, what will happen if we don't age?"

Yuan was very suspicious, "That's the reason? I think it's just this reason that won't make Youtu so miserable, right? Who doesn't have a 120-second ad now? Well, Souki doesn't." ”

"Of course, there is more than that, but the core reason is pretty much the same. What shocked me the most before Youtu was that they didn't understand what content was and what service was. Compare iQiyi, iQiyi is a hit drama, VIP users are leading to watch, ordinary users can watch it after a few days of delay, Youtu is not VIP can only watch it for five minutes, it is self-evident who the user chooses.

Youtu's understanding of the content is that I provide the copyright, you pay me, and iQiyi is the copyright I also provide membership services, giving you a differentiated service experience, you pay for a higher experience, you can also prostitute for nothing, but the experience of white prostitution is poor. Therefore, iQiyi increases the content, and Youtu is changing tricks to monetize. It's all anti-user action. ”

"Yes, yes, I see. "This problem is much more serious in Yuan Yu's heart than playing small advertisements," Ali said that this is called global marketing, known as selling and watching, although the effect is terrible, but Ali is obsessed, he must open up the path between Youtu and all his own consumption scenarios, and I don't know how much virtue the user is missing, and I have to buy your things to watch a drama?"

Chu Yuan Xixin said that you encountered any unhappiness when you chopped your hands? He decided to conclude this spitting meeting: "The key point is that Ali thinks that this is called income-oriented, which is right. The problem is that the platform for watching dramas is not suitable for selling things, short videos and live broadcasts are suitable for bringing goods, but Ali doesn't do it, and Kuaishou doesn't buy it when it comes to the door, which is called Shenma operation? ”

"The past...... What do you mean?"

"Yes, I just said that you didn't grasp the essence of the problem. Youtu can't do it because they operate in reverse every day, but what if they change their ways? After all, the basic plate is still there, and they may also start anew. ”

Yuan Yu obviously didn't believe it, "How can it be so easy?

"Hey, the word "hard to return" really doesn't apply to big entertainment. People can be diligent in changing their thinking. Their problem is that they don't know how to do it, and they haven't tried it for so many years just by trial and error. Once they find the right methodology, there is still hope for Ali's strength to fight high, after all, people have money. In addition, in fact, Ali is too embarrassed, otherwise it would have been a long time ago. ”

"What do you mean by that? I should understand it as a compliment?" Yuan Yuan looked at Chu Yuanxi with a bad expression, and said in his heart, Is there anything else worth staining here?

"I mean, they can actually copy the Penguin Video, not only the APP, but also the copyright and operation-related operations. If you think about it, there is almost no trial and error in the penguin video, and he went from the younger brother to the first, it must be very powerful, right? If Liu Lu was the boss of Dawen Entertainment, according to her vegetable market theory, she guaranteed to buy two yuan and five yuan, and she would have turned the tables a long time ago. ”

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Is the subscription of the blood collapse because it is too water? Yes, I can't hold back the urge to break the hydrology when I participate in the explosion interaction, online, etc......

。 m.