Chapter 833: Why is Guan Xin sweating?
For the leader of the family meow alliance who is quietly watching, today is still 2 chapters
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This past weekend was not peaceful, and Kangde Xin, who broke out a shocking fraud scandal this year, led a team of four listed companies to default on their debts. However, this kind of small thunder is now numb, and the relatively large thunder is Principal Wang's banana that changes hands and is controlled by a live entertainment ticketing company.
This is President Wang's second company cleared this year after Panta Live, and it is also two of the three most eye-catching entity businesses under his name, and there are only IG achievements left. The reason why it attracted Chu Yuanxi's attention was because Bananas had looked for war investment before, and it took 500 million funds to revitalize the business, and then it was changed to sell.
Zhu Wei was moved, because Banana has an artist business, performance brokerage and music business, and has a good performance in "Tuchuang" and "Occasional Practice", the brand is good, and there are many young artists under it.
However, Chu Yuanxi stopped: "Don't make trouble, sister, the core asset of bananas is Principal Wang himself, how much money can you spend to take him over?"
In fact, the real reason is hidden, every company that has problems has problems that outsiders can't see, and they can't see it, unless there are very close people working in it. However, although you can't see it, you can feel it through the behavior of the other party, for example, the amount of war investment required is a good indicator. Such an asset-light company needs 500 million? Banana almost all assets are contracts, don't bother guessing how big the hole is, goodbye.
However, the news that bananas have really changed hands has brought a sense of depression to the entire entertainment industry, because there has been too much capital leaving this track in the past two years, and the strengthening of policy supervision, the overall market downturn and the difficulty of realizing have made the capital that is conservatively estimated to exit as much as eighty. Bananas were more than 500 million in their heyday, but according to the news and legends on the road, the bananas, which originally wanted to raise 500 million, even the transaction consideration this time was far less than 500 million.
The problem with less money is not just a vicious circle of falling asset prices. The lethality of liquidity depletion in any economic field is huge, and the most typical symptom is that the original business cannot make money, and the original business logic is blocked, which is the fatal problem.
Therefore, there is an urgent need for "strategic investment" to revitalize assets, the so-called revitalization of assets, is to use the original resources to develop new businesses and find new ways. Bananas are particularly prominent in this regard, and they are sold directly if they are not alive.
In fact, not only bananas, all entertainment companies follow the original business model, and the profit routine remains the same, they are all the same bird. Although Chu Yuanxi has not inquired about other people's financial reports, but visually examining these so-called head entertainment companies, the annual net profit is at the level of one or two hundred million, which is still good, and it can still be profitable, and it is difficult to say whether the net profit of bananas is negative.
Correspondingly, the Internet celebrity economy is in full swing. For example, Baren Entertainment, which is also called an entertainment company, does not consider the money made by "Out of the Troubled Times", only counts a few other units, and can still tie up these domestic entertainment companies and hang them together.
Of course, this is just more than money, if it is more than influence, it will definitely not work, not to mention tying it up, it is difficult to fight the most head family.
In fact, it's not just Ba Ren Entertainment, as long as it's not bad on Douyin Kuaishou, any MCN is now thriving, and it's not too easy to get financing. Even if you haven't started to make money yet, as long as you are popular, you can transform into an online celebrity e-commerce at any time, and you don't have to worry about money at all.
So much so that this year's wonder is that MCN is active in major offline forums, replacing the previous entrepreneurial godfathers to jump on the podium, and even write books and speak for paid knowledge sharing. After the forum ended, he was usually surrounded by a group of investors, Lu Yu was also surrounded, and even Zhu Wei was surrounded several times, so that he never went again.
Zhu Wei, saying that she doesn't understand the entertainment company's set is definitely not. Long before I met Chu Yuanxi, Zhu Wei was a big anchor, and if you draw a big circle, you will definitely be able to include it in a circle, so no matter how bad it is, you must understand a little.
The problem is that she understands this point is definitely far inferior to that of regular entertainment companies, and she is in a state where her skills are fully covered by others, and she can't be successful if others can, so Chu Yuanxi rejected this investment intention. Letting Pakien Media acquire an entertainment company to be sold is simply a weak alliance, and it is difficult to see any good results with the naked eye.
So after Zhu Wei was rejected, she laughed and passed, Chu Yuanxi was a little regretful, because no matter what, Zhu Wei's side still didn't open the situation.
This really can't be blamed on Zhu Wei, because the business model and positioning of Baren Media are not clear.
Chu Yuanxi himself doesn't know much about the traditional brokerage and entertainment company, and when he transformed Baren Entertainment into a group, the definition of Baren Media was to assist the group's big IP, and the task was to provide support for the process of IP transformation products. For example, "Out of the Mountains in Troubled Times" is going to be filmed, signing Li Zifeng, and "Animal Company" is going to shoot a short show with real people, and signing new artists. Whatever is not suitable for the Pakistani information side, the Pakistani media will do it.
Therefore, the business model determines the ceiling of Zhu Wei, and this framework is simple, which is not as good as some traditional media companies.
In fact, many traditional entertainment companies have been forced out of shape this year. For example, a certain entertainment company that is bigger than bananas and can be called a hegemon, with countless well-known artists and businesses at home and abroad, also has performances in "Tuchuang" and "Occasional Practice", and it is the top performance, an artist who hangs bananas.
Then they actually asked their popular boy group seven-member group to release an album, and fans must buy enough 4.5 million yuan for an idol, and this idol is a single to be eligible to shoot the MV, otherwise there will only be a single.
In response, the response given by the fans was: I advise you to do this, the first place in the battle will be eligible for termination immediately, and the fans will definitely give you a liver break.
For these companies, fans are cash machines, and cash machines don't spit out money, but what they need most now is money.
Its female artists are even more miserable. The dignified big brother of the mountain branch, who was considered to be the top class at this time last year, was unparalleled in popularity on "Tuchuang", not only failed to get any resources from the company for most of the year, but also offended the penguins because of the withdrawal incident manipulated by the company, and he couldn't stand in the C position in the fire, and the front was pasted and the back was pasted.
If Brother Shanzhi is transferred to a second-tier entertainment company, he can jump up happily and pile all his resources on her alone. However, the reality of the goose has no ifs, the reality is that her personal single has been delayed until she sings a promotion song for the little wrecking ball, and the first resident variety show has actually dragged on until last month......
The movie she starred in is very popular, but it has nothing to do with the entertainment company, and the toothpaste she endorses is okay, and it also has nothing to do with the company, why is this happening?
The answer is simple, the whole circle is cooling, capital is exiting, projects are being scaled back, and a lot of the company's resources that were previously effective but are now failing. The only resources can only be attached to more important artists, and Brother Shanzhi, who can't quit the less popular, is no longer the most important artist at this stage. Who is more important? Someone who can make a lot of money for the company right now.
Two days later, Chu Yuanxi got the first-hand news from Taishan Terrace through chatting with Xu Yanping and Xu Zong-Xu Yanping failed to succeed in ascending to the throne.
Speaking of which, Chu Yuanxi would not have befriended Xu Yanping in any environment, it is really too low, what is lower than traditional entertainment companies is the traditional one, Xu Yanping was half crushed by Wei Ning in Taili for no reason.
Wei Ning, although he is indecisive, but he works hard for the company, and his ability is almost compared with anyone. This Xu Yanping is too selfish in comparison, anyway, if these two people are looking for jobs, if Chu Yuanxi must find a strong reinforcement for the Ba Ren Media and an assistant for Zhu Wei, Wei Ning can choose anyway, even if Xu Yanping comes in, he has to find someone to stare at every day, is this bearable?
But because it is a matter of whether to take back "Jixia School Palace", whether to master a powerful variety show, and to what extent Fang Shiling is involved in the street, Chu Yuanxi must pinch his nose and deal with Xu Yanping. And the key is that it is also necessary to maintain a relatively high force grid.
This is more difficult for others, but, as Cheng Huilin said, Chu Yuanxi is very confident in his communication skills. Cheng Huilin may only see the results but don't know the reason, to maintain high-energy communication, the first step is to manage the personality.
Chu Yuanxi's character design in Xu Yanping's business is - I have this entertainment idea, when there are many copyrights that can be operated, we have a budget, and we can start projects anytime and anywhere. However, I now have to successfully launch the smooth nanny of the "Out of the Troubled Times" TV series, and I don't want to do anything else now. "Jixia School Palace" is a project initiated by me, the budget is ready, Wei Ning doesn't take it away and play it himself, if he plays badly, I will save it if I have time, and pull it down if I don't have time.
Only in this way, people like Xu Yanping will care, because the Ba Ren Group is indeed rich, does have an entertainment company, is indeed making dramas, and does have many copyrights that can be operated, and a little bit of casual outflow is enough for others to eat for a few years.
Especially Chu Yuanxi is still very generous, at least Xu Yanping feels generous, because he did not hesitate to give up the right to share MMORPG games. According to Wei Ning's words: "Anyway, it's not tens of millions, Mr. Chu said it doesn't matter." ”
Xu Yanping always remembers the huge bility that Wei Ning installed in Taiwan, and was praised by Xing Gong for a long time for this single contract, because this income is equivalent to being in vain. Chu Yuanxi never expected that he had been generous a long, long time ago, but it made Fang Shiling stay, what a!
But in other words, this money can be given to Taili, or you can find some way to intercept it in your own pocket, the shell company shell company, as long as Chu Yuanxi lets it go, no one can pursue it. Even after Wei Ning finished installing the bility now, it is difficult to check whether he intercepted a small part or not.
Therefore, Xu Yanping's desire to express himself is much more active than Chu Yuanxi, and he has become a PHS anytime and anywhere.
As a result, Taishantai has not collapsed with "Late Night Gallery" for the time being, although Xing Gong has a big temper, and Wei Ning is in danger, but Fang Shiling tried her best to keep the contract, and the time was only one month. After all, Chu Yuanxi is not engaged in creation, and Uncle Sheng is not around, I really don't know where Fang Shiling got the confidence to boast of working in Haikou within a month?
But now he doesn't have the heart to analyze Fang Shiling's mentality, because Guan Xin and Yang Jiangang have come up with the result. Yang Jiangang accepted the click-sharing model that Chu Yuanxi found unacceptable, but since Chu Yuanxi said that he didn't care about it, he would definitely not interfere. After all, when Guan Xin prescribed specific conditions, Chu Yuanxi himself felt that even if he accepted it, it seemed that it was not impossible.
After all, this is equivalent to Youtu releasing part of the exposure rights, although it is only an inconspicuous exposure position on the anime channel.
This is equivalent to the original Chu Yuanxi expected that the peak visual effects platform would get traffic, and after Guan Xin's strong insertion, it was expected to change to a commercial closed loop, that is, the creation of UGC users can be turned into buyout money, and now this closed loop has not been obtained, but UGC users have the opportunity to be exposed on the Youtu Animation Channel.
Although in the end, only the best quality works can get this opportunity, but for UGC users, only the best quality works can be bought out, from an emotional point of view, which one is more convincing?
And this exposure opportunity itself also corresponds to the revenue from click sharing, so Chu Yuanxi pretended to have no opinion.
Originally, this matter came here, and Chu Yuanxi could continue to watch from the wall, but he didn't expect Guan Xin to come to him after looking for Yang Jiangang, because when Yang Jiangang communicated with Guan Xin, he said that "Out of the Mountain in Troubled Times" would not appear in the official work.
Chu Yuanxi really admired Yang Jiangang, what is the official answer to this kind of thing, even if you don't know, you can ask me!, your business is to buy vegetables? Is there a long eggplant? No, only round eggplant.
But what's going on with Guan Xin's very confused state? There is no "Out of the Mountains in Troubled Times", but there are other high-quality IPs, even if they are not high-quality IPs now, they will be high-quality IPs when the excellent soil is over.
"Let's not talk about old IPs like "Animal Restaurant", I watch "Wudao Dusk" is quite good. It's also a historical theme.,This is a real historical romance genre.,It's essentially the same as "Three Kingdoms" and "Water Margin", there is no supernatural ability at all, and the content is very powerful.,Make a product that must be stronger than the "Youth Embroidered Spring Knife" on your platform, right? I have a hunch that it can be compared with "Bad People", which is very good. ”
Chu Yuanxi observed his words and expressions while speaking, and saw Guan Xin's face the color of pig liver, and he was sitting in a suit on a hot day, but his big face was trembling. Seeing this, his face was sweating a little, and he didn't know if it was hot or what? Chu Yuan Xixin said that the air conditioner was not cool enough? I was about to catch a cold!