Under normal circumstances, when a supplier selects a customer, it will subconsciously divide the customer into areas, which is often referred to as regional protection. Regional protection not only protects the interests of customers, but is also an indispensable and important factor for the long-term development of suppliers. This is also the reason why there are so many wholesale customers in the same industry in a market, but suppliers only choose a few customers as offline channels.

Of course, regional protection is not applicable to all industries, and some special industries do not need to follow the principle of regional protection, such as tobacco.

After all, there are only a few special industries, and most industries must follow the principle of regional protection, and the so-called regional agents are the truth. However, not all suppliers have the concept of area protection. Such suppliers either want to ship quickly through multiple channels, and make a quick buck to flash immediately. Either that, or they are short-sighted and don't think about the long-term development at all.

It turns out that such suppliers do not have long in the market.

People have different concepts, and business is naturally different. In the same area, there are often only one or two good businesses, and most of them are tepid, unable to survive or starve. There are also a few people who are on the verge of withdrawing from the market for various reasons.

People with complex hearts and bad business will always try their best to increase their sales and increase their profits, which is the instinct of survival, which is understandable. However, due to the limitation of the number of customers, people with poor business often choose to take the initiative to reduce prices in order to attract more customers.

The market is so big, and the rice in the bowl is rationed. If you want to eat more, it means that others will definitely eat less. It's all about making money, who will let whom? The price war came into being!

To put it bluntly, if there is no regional protection, wholesalers will be in a mess, competing with each other for customers and reducing profits. Over time, wholesalers with a better mentality and concept will choose to cut off cooperation with suppliers who do not do regional protection, and the supplier's offline channels will be reduced, followed by the dilemma of weak sales, and slowly wait for death.

Lin Dong is right, it is very difficult to deliberately select customers, you want to cooperate with others, others may not be willing to cooperate with you. But if you have the mentality of messing up the market, it becomes simple.

The reason why Lin Dong dared to make such a decision was not because his brain was hot.

According to what Wang Quan said, Sanhui only gave eight points of channel fees, and did not want Jiuding Commerce to interfere in other things at all. If Jiuding Commerce and Trade continues to insist on proper regional protection, sales will definitely not rise. If the sales volume does not rise, Jiuding Commerce will not be able to make the expected profits, and Sanhui will not be satisfied with this sales.

Rather than this, it is better to take the opportunity to make the Nanhu Market mess and die.

The reason why the Nanhu market can't be splashed, and even the ups and downs of the big market have only a weak impact, is because the Tang people provide protection. This kind of protection ensures that the Nanhu market is not affected by the sudden change of the market, but also cuts off the space for the Nanhu market to take advantage of the opportunity to rise. The size of the profit is all determined by the Tang people.

If the market is chaotic, the Tang people's control over the Nanhu market will be weakened, and the backwater Nanhu market will inevitably be turbulent and become a pool of muddy water.

Fishing in troubled waters is Lin Dong's purpose!

......

In the office of the cooperative, there were five or six farmers gathered, all of whom looked at He Jinhui with gloomy faces. The crackling rain outside the house was very dense, and it was also because of the rain, the construction site of the feed factory rested for a day, He Jinhui rarely took a break for a while, and these people came to the door to buy pig essence.

The pig farm produces high-quality pig essence every day, but according to the arrangement of the municipal bureau, all of them are sent to other places. If there is a need for cooperative members, they generally report in advance, and the pig farm will provide pig essence separately.

He Jinhui knew the situation of several of them, and he couldn't hold his breath and couldn't say who was right or who was wrong, but the behavior of quitting the cooperative's WeChat group was a bit excessive. When ridiculing and ridiculing those who did not sell pig farmers, no one left the group. On the other hand, people say a few words to you, and you can't stand it?

Especially the bearded man in front of him, Kou Lao Wu, felt that he was well-informed because he had a nephew who ran business in Sanhui. Before the market rose, he spoke in a weird way.

Although he was dissatisfied, He Jinhui didn't show it, and still called Dong Xin. Unfortunately, it rained today Dong Xin also went home to rest, and now he is not in the breeding farm. Fortunately, Dong Xin asked He Jinhui to call Hou Donglin. After calling Hou Donglin to explain the situation, Hou Donglin directly asked him who wanted pig essence.

Being asked by Hou Donglin, He Jinhui felt that something was wrong, and calmly said the names of these farmers. Sure enough, after Hou Donglin heard the names of these people, his attitude directly became cold, and he hung up the phone directly after coldly saying the word 'not for sale'.

"Boss He, we joined the cooperative at the beginning, but we only joined because of your face. Besides, the pigs were sold to Wang Quan, and he made money from us, so why didn't he sell them to us now? Is it a lie that he said that as long as the members of the cooperative can buy pig essence first, they can buy pig essence first?

Hearing He Jinhui say that people don't sell, these people had gloomy faces, and after being silent for a long time, Kou Lao Wu took the initiative to speak. With him taking the lead, several other farmers echoed as if they had confidence, and they had the momentum of selling if they didn't sell.

He Jinhui was disgusted in his heart, and thought that these people would be customers of the feed factory in the future, with a faint smile on his face, he explained: "It's useless for you to tell me about this, pig essence is a private thing, and it is not shared by cooperatives, people can sell it to whoever they want to sell, just like you can sell pigs if you want to sell pigs, who can stop it?"

He Jinhui scolded him neither softly nor hard, Kou Lao Wu looked stunned, and his face became even more ugly.

"Old Five, if you want me to say, pig essence, you don't have to recognize one. When there was no pig farm before, couldn't you buy pig sperm? Why don't you change it?"

He Jinhui smiled and looked at a few people in the room and persuaded.

Kou Lao Wu opened his mouth, wanting to refute He Jinhui, but the words came to his mouth and let him swallow back. Wang Quan could buy ordinary pig essence when he didn't invest in the construction of a pig farm, because there was no better choice at that time, and all farmers were using ordinary pig essence, and everyone was on the same starting line, so naturally there was no special idea.

Besides, the benefits of good pig essence are real, and no one wants to give up this benefit.

"Boss He, you can say good things to Director Dong for us. It was indeed our short-sightedness to sell pigs before, and Boss Wang had no economic losses, not to mention that the matter has passed, so we can't talk about this thing for a lifetime, right?"

Kou Lao Wu didn't speak, and some of the other people took the initiative to come out to soften, looked at He Jinhui with a smile and said: "Boss He, we are also responding to Mr. Wang's call to actively expand the scale of breeding." No matter what you say, it can be regarded as keeping up with the pace of our cooperative, Dong Changchang, they are all knowledgeable people, and they must not be as knowledgeable as us, don't you say?"

This person is relatively good at talking, He Jinhui's expression eased after hearing this, and when the others saw this change, they also praised He Jinhui one after another, asking him to help coordinate in the middle.

Looking at the heavy rain outside that had not stopped, He Jinhui was also a little soft-hearted, they could still come out to sell pig essence in such a heavy rain, if they were not in a hurry to use it, who would do it?

Sighed secretly, picked up the phone and called Wang Quan.

Wang Quan also had a rare day at home, watching TV with Zhang Shu, when he received a call from He Jinhui, and after listening to him explain the situation, hesitation flashed in his eyes, and he walked slowly to the balcony.

If you really want to talk about it, it's not just that the pig essence is not sold to them, but when I was angry, I explained that the commercial breeding pigs, pig essence, and piglets that were bred in the future were not sold to these people.

After He Yaohui said those words last time, most of the resentment in Wang Quan's heart had dissipated. Looking at the dense raindrops outside the window, Wang Quan sighed: "You call Hou Donglin, just say what I said, and prepare a little for them." ”

hung up the phone and returned to the living room, and before Wang Quan could sit down, the phone rang again. Seeing the caller ID on the screen, Wang Quan's heart jumped, and then he remembered that it would be shipped tomorrow.

Hurry back to the balcony and get on the phone.

"Mr. Wang, have the first batch of orders been counted?"

Liang Feng asked with a smile, without waiting for Wang Quan to speak, he said again: "Our side has been prepared, from tomorrow, meat products will be fully on the shelves, you must not drop the chain!"

Liang Feng's words verified Wang Quan's previous guess that Sanhui would never put all its hopes on Jiuding Commerce, otherwise they would not be able to compress the channel costs.

Thinking of this, Wang Quan smiled faintly and said into the phone: "Director Liang, the customers have greeted in advance, and now I am waiting for you to send the price list." After all, nothing is empty without a price. ”

"Oh, you see my memory, I actually forgot such an important thing. I will send the price list over, and after you have counted it, you can directly send the order to the person in charge of the factory in Guangdong Province. ”

Within a few seconds of hanging up the phone, Wang Quan received the price list from Liang Feng. Click on it to take a closer look, and just halfway through it, Wang Quan couldn't help twitching the corners of his mouth.

Imported products are cheap and recognized in the industry!

But how cheap it is is only known to those who have a first-hand source. Moreover, the purchase channels of each imported product are different, and the purchase volume is also different, and the price is naturally high and low. It is also a tacit fact that the imported products of large groups are cheaper than those trading companies.

Li Hong's friend Lao Ma is making imported products, Wang Quan has cooperated with him for a while, although he doesn't know the real purchase price, but he can guess the approximately. After seeing the price list given by Sanhui, Wang Quan was even more shocked!

Cheap!

It's so cheap!

The price provided by Sanhui, Wang Quan himself was a little scared when he saw it. At the same time, I am a little lucky, fortunately, this price is specifically for the Nanhu market, if Sanhui also puts such a price in other markets, can other suppliers still survive?

couldn't help but shake his head and smile bitterly, and hurriedly sent the price list to Lin Dong, stopped for a few seconds, and sent another voice message.

......

Lin Dong just clicked on the price list, and before he had time to take a closer look, he heard the WeChat prompt again, and quickly clicked on the voice sent by Wang Quan, and after putting the phone in his ear and listening, a smile appeared on his face.

After he finished reading the price list, the look of surprise on his face was no less than that of Wang Quan, and after reading it several times, he sent the price list to Cheng Haiyang and a few of them.

"The price list can be shown directly to the customer and let them choose the product themselves. Also, tell them that there are not many sources to seize the opportunity. ”

The price list is specially formulated by Sanhui, and there are only prices for various by-products on it. Jiuding Commerce's channel fee is paid by Sanhui, and there is no increase in sales, so it is not a big deal to show the price list to customers, but it can make customers more assured.

Wang Fugui had just come out of a store, and after seeing the message sent by Lin Dong, he didn't bother to click on the price list, and turned around and returned directly. In the puzzled gaze of the shopkeeper, he clicked on the price list and showed it directly to the shopkeeper, staring at the shopkeeper tightly.

Seeing the surprise on the face of the shop owner, Wang Fugui said: "Our manager said that there are not many supplies at this price, if you are sure to ask for goods, please place an order as soon as possible." ”

The shopkeeper kept nodding, but did not answer, his eyes were still fixed on the price list, and he kept looking through the prices of the products he was interested in.

Wang Fugui didn't urge him, just stood beside him and waited quietly, and after five or six minutes, the shopkeeper returned the mobile phone to Wang Fugui with a sigh. Looking at Wang Fugui's gaze also changed subtly, he took the initiative to pick up the cigarette on the table and handed it to Wang Fugui, and asked with a smile: "Are you cooperating with Sanhui?"

Wang Fugui was stunned, not knowing why he asked this, but he didn't hide it, and nodded lightly.

The smile on the shopkeeper's face became even stronger, and he deliberately lowered his voice and asked again: "Will there be a Sanhui logo on this batch of goods?" You should know that if there is a Sanhui logo, we will be very embarrassed. ”

Wang Fugui only knew that this batch of goods was imported products, so how did he know if Sanhui would change the packaging without permission? When the shopkeeper asked him this, his heart suddenly felt a hair.

"I'll help you ask the leader. ”

Wang Fugui spoke, turned around and walked out of the store, and called Lin Dong.

When Lin Dong heard this question, he also frowned, and asked Wang Fugui to wait for him to reply, and hurriedly called the contact person of the factory in Guangdong Province. After Lin Dong raised this doubt, there was a short silence on the phone, and then he said: "The first batch of goods will not be repackaged, and I dare not guarantee it in the future." ”

Lin Dong's brows furrowed even tighter, don't you know how serious Nanhu's resistance to Sanhui is?

"Manager Lin, with such a cheap price, as long as you are a businessman, it is impossible not to be tempted. When they taste the sweetness, what the packaging looks like, will they care?"