Yang Fei's dealer shareholding model is actually very harsh, and it only accounts for dry shares.

As for the proportion of shares, Yang Fei proposed that each dealer, after becoming an excellent dealer, can exchange the annual sales volume into a certain amount of "beauty points", which can be used to exchange for dry shares of the beauty group.

Dry shares only enjoy the right to dividends, and do not have other rights of shareholders.

Although dry shares are very common, in fact, there is no mention of dry shares in the whole article of the Company Law, and dry shares are the product of a company's high degree of self-care and autonomy.

For listed companies, there is no such thing as dry shares, and the dry stock system is generally common in unlisted companies, especially small and medium-sized enterprises.

However, the Supreme People's Court mentioned in the Opinions on Several Issues Concerning the Application of Law in the Handling of Criminal Cases of Bribery that dry shares are shares obtained without capital contribution.

Defined in this way, dry stocks seem to really have a bit of a "dry work, get it for nothing" meaning.

Like many concepts, there are narrow and broad definitions of dry stocks.

In a narrow sense, dry shares are equity incentives.

In order to attract and motivate senior talents, the company transfers part of the shareholders' dividends to employees, and the equity corresponding to this part of the dividends is called dry shares.

On the contrary, the part of the equity that has not transferred dividends is called real shares or wet shares.

Horizontally, there are always some companies that have dry shares for a period of time, and vertically, any company will always borrow dry stocks as a tool in its development process.

That's right, a dry stock is a tool, the same as a wrench.

Running a company is like repairing a seesaw, and the dry strand is repairing the wrench that adjusts the seesaw, and the boss uses this wrench to adjust the weight of the seesaw to achieve balance.

Yang Fei's shareholding mentioned here refers to equity incentives.

The entire beauty group is Yang Fei's, which is truly highly autonomous and autonomous.

In general enterprises, dealers are outsiders, and it is difficult to participate in the company's equity incentives.

No matter how well you sell and how much you sell, then you are still you, and I am still me.

Now, Yang Fei has truly incorporated the group of dealers into the group system.

Yang Fei's words caused a strong response among dealers.

This may seem like a good thing, but it's hard to get a dry share.

First of all, you have to stand out from more than 3,000 dealers and become a good dealer.

Then, you'll have to save up points.

When you have enough points, you can exchange them for dry shares.

This exchange rate is quite high.

Even if you become an excellent dealer, if your total annual sales are not enough, the dry stock dividends in exchange are only enough for you to buy a few catties of pork to eat.

However, if you have the ability to increase sales, then the dividends you get will be enough for you to buy a house in a second-tier provincial capital.

For dealers, whether there is this equity incentive or not, they will try their best to sell, after all, they are the boss.

However, with this equity incentive, dealers are more motivated.

Especially those dealers with excellent sales and ranking within the top 100 can get tens of thousands, or even hundreds of thousands of dividends every year, which are a lot, so why not.

Coupled with rebates, you can make a lot of money every year!

Yang Fei's move doesn't have much meaning for ordinary dealers, at most it is to motivate them to work hard and become bigger and stronger.

But for really good dealers, it will form a viscosity and sense of belonging.

What Yang Fei needs is the recognition and indefatigability of these excellent dealers.

As long as the top 1,000 dealers are identified as the beauty group, then the other small dealers will leave if they want to go, and just change to another one, and the loss will not be too big.

What Yang Fei wants to keep are those big dealers with strength and ability.

Chen Mo and Ning Xin stood together and muttered in a low voice.

"Yang Fei's move is simply a stroke of genius. ”

"Dealers are also included in the scope of equity incentives, how can he think of it!"

"This time, many big dealers were poached by the opponent, so Yang Fei came up with this countermeasure. ”

"I think it's a good way to motivate dealers to compete with each other, and our product sales will definitely increase. ”

"However, have you ever thought about it, in any competition, there will be people who will be eliminated, those who are eliminated, or those who have been at the bottom for a long time, he must be uncomfortable. ”

"Yang Fei will definitely have a set of methods, see what he says next. ”

The two were chattering, but Miaomu kept looking at Yang Fei on the stage.

After Yang Fei and the discussion in the audience stopped, he said: "In the past six years, our beautiful group, with the idea of making friends and making relatives and friends, has implemented the policy of giving priority to old friends to all dealers. After the expiration of the reseller agreement, it is a priority to renew. After the new product comes out, it is also the priority for you to get the goods first. However, my sincere heart was exchanged for the backlash of hundreds of people! This makes me feel chills in my heart!"

Everyone in the audience nodded yes and scolded the dealers who had no conscience.

Yang Fei said: "Since we can't keep you emotionally, then let's work hard from interests and rules! I just talked about interests, and next, I want to talk about rules." ”

When he said "rules", his voice was noticeably raised.

Everyone hurriedly sat up straight and listened quietly.

Yang Fei said calmly: "Our product line is now very rich, and there are many brands, and the choice I give you is also very relaxed, you feel that you have the strength and ability, you can distribute all our products, if you have low ability and little capital, then you can only take one or several brands of distribution rights." ”

He changed his words: "However, I think that no matter how capable you are, if you can distribute all our products, it is enough to make you scramble, I believe that you have no spare strength to distribute or act as an agent for other similar products! You have all this spare money, why don't you do better in the current market?"

Yang Fei's tone was sharp: "Therefore, if I find someone who distributes the products of other competitors, then I'm sorry, all your benefits and qualifications will be cancelled! Your regional distribution rights, your equity dividends, and your sales rebates are all gone!"

Everyone looked stunned, but they felt that Yang Fei did this out of helplessness and necessity.

No rules, no circle!

Yang Fei glanced at the audience and said slowly: "Also, the previous dealers, we all give priority to renewal, and there are very few eliminations, unless you don't want to do it and take the initiative to leave." I've never fired a dealer friend, right? Starting next year, we will change the way, dealers, and we will also implement the elimination system. ”

Knock-out?

The dealers were like a herd of cattle with their tails on their heads, and they instantly became emotional, and they exchanged heads and ears from left to right, and discussed loudly.

Yang Fei pointed his right hand to the front, raised his voice, and said loudly: "In your area, if your sales volume has been cushioned for three consecutive quarters, or the total annual sales volume has not completed 80% of the company's prescribed sales, then I can only ask you to leave." Since you don't have the ability to live in this market, then replace it with someone who has the ability! I am doing this for the sake of your own interests. ”