"Delicious doesn't make the price tag of the fruit more than a 0 in front of the number, but a good origin can!"

Lei Li smiled: "It doesn't matter whether the nutritional value is or not, because it can be hyped up by marketing endorsement." And the most important factor for a fruit to make it to the table of the middle class is: Is there a good background?

"A good father will save you more than ten years of struggle at most, but a good ancestor can let you climb in one step. ”

Shen Feng looked at the red book planting grass bento, from the lychee in Lingnan in June, slowly turned into fresh strawberries in winter, and finally crossed the ocean to see your Brazilian avocado and chia seeds......

Let's take a look at the 240 yuan kg of organic cherries......

"In 17 years, we imported 100,000 tons of cherries, totaling more than $800 million. ”

"In 10 years and 17 years, avocado consumption has skyrocketed 160,000 times!"

Lei Li said helplessly: "This is a foreign monk who can chant scriptures, right?"

"Fruits also have a chain of contempt, and Southeast Asia is permeated with the popular taste of cheap, which is as cheap and vulgar as the craze for traveling abroad to Vietnam, which is too normal. ”

"Even the bourgeois of Bourgeois can't look down on it, and they still want to climb the table of the middle class, it's just naive!"

"Especially in Thailand, a place that sounds like it is full of cheap tropical fruits, but in fact it is just an imported fake foreign devil, which is not as abundant and cheap as the fruits in the Liangguang region. ”

Lei Li imitated the tone of a certain bewitching and cheap person, and pointed to the country: "Only from North America, the Atlantic, and Northern Europe, which sounds distant and lonely, can it be rendered with a trace of high-end flavor......"

It seems that even the skin of the fruit is endowed with the nutrient water vapor of the Mexican warm current, just like an ordinary Guangxi banana, when the prefix is replaced by Ecuador in South America, the circle of friends is particularly confident in replying to comments. ”

Shen Feng almost scolded the street, what bullshit Cheerilee?

Isn't it just a cherry with a large tanning spot?

"Do you know what the original avocado was called?" Lei Li continued, "Before the name was changed, it was called avocado!"

"It looks like a pear, the rough skin is very similar to a crocodile, ugly, and the earliest Mexican avocado was even included in the import ban list by the United States, but it was too low. ”

"Later, after some brewing and polishing, I took an exotic name - avocado, which immediately swept from North America to Asia, and a marketing miracle was born?"

Until now, Shen Feng didn't know what the difference between pineapple and pineapple was?

What is the difference between kiwi and kiwi?

What is the difference between black brin and plums?

What is the difference between bala and guava?

What is the difference between cherry tomatoes and tomatoes......

"The color must be bold, such as the red shell durian, just like the shell of a pangolin soaked in blood, the fierce appearance + bold color, throwing off the yellow-skinned durian eighteen streets ......"

"The shape must be avant-garde, such as the Argi fruit, the ripe shell is bright red, and the raw fruit is naturally cracked, revealing a few large black seeds with milky yellow flesh......"

"If you want to thrive in the fruit industry these days, you will never be recognized by the middle class if you don't have the ability to create unique aesthetic values......

"Either it's beautiful enough to shut up, or it's ugly enough to pay homage to Guernica!"

Shen Feng looked at a 360g can of Chia seeds imported from Mexico with a price tag of 568 yuan, well, it is indeed very middle-class.

What is the difference between the day and the local sesame before the transformation?

As a result, people soaked in water, became gorgeous and became transparent frog eggs, and ugly instantly became rich and handsome?

So don't look at the frog follicular water your colleague drinks every morning with disgust......

Because it is highly likely that the unit price will exceed the triple digit for a cup!

"For an ordinary fruit, being unpalatable means the end of a career. But in a middle-class world, unpalatable can open up a whole new world. ”

Lei Li analyzed: "Having fun is the collective low-level interest of popular culture, and the middle-class atmosphere must of course have a higher spiritual pursuit to stop, such as less oil, less salt, less sugar, high-fiber recipes, spiritual meditation, Bigu yoga, light food and fitness, ......."

"Now if you don't abuse yourself every week, how many are you embarrassed to call it the middle class?"

"Haven't you read Sister Yun's recipe?"

"The hard and bitter taste of kale, the icy taste of cold-pressed juice, the raw egg flavor of avocado, the feeling of stomach ache after eating a cold sandwich, the bitter taste of 99% dark chocolate, and the ...... of a burger steak made of black beans for vegetarians"

Shen Feng was completely speechless, Lao Song, Lao Song, you with thick eyebrows and big eyes actually betrayed?

"DID YOU MEAN TO USE THE SUPERMARKET CHANNEL TO CUT INTO THE SUBDIVISION FIELD?" SHEN FENG FINALLY GOT TO LEI LI'S POINT, AND SAID WITH A SMILE: "COMBINE MEAL REPLACEMENTS WITH FRUITS AND SNACKS?"

"What do you think?" Lei Li finally got the approval of the boss, and said excitedly: "The existing channels of the supermarket don't need to be used in vain, and it feels a bit ...... just to serve the members of the luxury time."

Shen Feng nodded, it is indeed a bit of a waste, real local tyrants go to the supermarket just to experience life, not to mention that most of them are directly placed on the APP, and the special car is delivered directly to the door every week.

Lei Li's point is very interesting, the so-called middle-class fruit and snack channels are very simple, if the local tyrants can't look at it, why not ......

The white variety of middle-class fruits has replaced placebos as the spiritual hallucinations of the age, and the occasional cherry liberty and chia seed effervescent water have given them a spiritual advance for the new middle-class imagination.

It's like a match girl who can hug the Christmas fireplace and grandmother's arms for one more second as long as the bowl of cherries hasn't been eaten......

Now it seems that the real taste has actually been satisfying some kind of fantasy?

Looking at Lei Li's back, Nu Rao knew that she had been by her side for almost a year, and she was not bad as an assistant, but she was very close to Li Nanjun in private, and she still had ambitions.

This is a good thing, as long as the principle is okay and I don't mind giving more opportunities, how can the trillion-dollar boss be all-encompassing?

Kerr is also inspecting the market in the island country, and since the consumption policy of the active middle-class female audience has been determined, many subdivisions can be expanded, such as snacks and fruits.

The supermarket channel is also idle, which can not only satisfy the local tyrants, but also sink to the middle class, why not?

Of course, it is only online delivery, or sales in stores, the threshold of luxury time can only be high and not low, and the noble experience of local tyrants is the biggest selling point.

Shen Feng stretched his waist and achieved this position, and using the right talent is the key.

Even if you have a golden finger and a specialization in the art industry, smart people abound, as long as you lock the project and direction, you don't have to worry about the specific details at all.

Ambition is the biggest driving force,

Ye Fei has been a Forbes tyrant with a net worth of tens of billions in just two years.

With this benchmark in,

Who doesn't have a red heartbeat?

Even the breezy Prince Edward is running around for a luxury time IPO......

That's human nature!