Shen Feng can feel Cheng Guanxi's entanglement, celebrity trendy brand stores have become more and more popular in recent years, and as an idol with a large number of fans, it is a huge traffic entrance.

Especially in the fan economy, the pan-entertainment market exceeded 450 billion last year, and more than 300 mainstream stars opened stores. The apparel industry ranks among the top three in the preferred format for celebrities to open stores.

What street style CLOT, Yue Wenle's yuppie workwear Madness, Jialing's black and white punk hardyhardy, Jay's Phataci, the big black bull Pan Wilber's NPC, Little Cheetah's DaHood, Ashin's STAYREAL, Luo Zhixiang's STAGE......

There are more celebrities who participate in the operation of the brand as designers and managers. The corporatized operation, the strength of the team, and the guarantee of the system have changed the cautious attitude of investors towards non-standard projects, and more and more capital has begun to hook up.

"I heard that last year you proposed to open 100 branches around the world?" Shen Feng said tentatively: "CLOT Hong Kong Island took 60 million yuan of investment?"

"That's right. Cheng Guanxi confessed: "I have new ideas for operation in the mainland, in addition to opening a store, I also hope to create a real Chao culture communication platform, even the name is called INNERSECT, but I didn't expect the hipster to ......"

Shen Feng waved his hand and said seriously: "Believe it or not, the platform is definitely the most money-burning business!"

"You should have investigated my background, it's not interesting to brag about other things, now that the daily activity of hipsters has exceeded one million, the next step is to connect with WeChat. ”

"Since you have cooperated with YOHO, it means that your ambition is definitely not just to open dozens of branches offline, right?"

Shen Feng stared at Cheng Guanxi and said word by word: "I want to take a stake in the mainland CLOT and make a price!"

Edison Cheng took a deep breath, countless people have said this kind of thing in front of him, but this young man said it......

may be because the other party is too legendary to start from scratch in just three years......

Or is it the domineering of hipsters who wipe out the pop culture......

Or is it my own intuition about looking at people......

In short, a voice sounded in my heart:

Must say yes!

Finally, he showed his trademark evil smile again, stood up, opened his arms and smiled: "comeon'sadeal!"

Get the cooperation, follow Brother Guanxi to Lan Hangfang at night!

I had a great time, and I slept until the afternoon the next day, and I drank afternoon tea at the three-Michelin star Long Jingxuan, and came to Victoria Harbour in the evening.

Directly chartered the entire Zhang Baozai and set sail. Curious, I found that the most eye-catching Zhang Baozai is the traditional red mast, which is full of strong national color.

Every nail and wood on the ship is made by hand using ancient Chinese shipbuilding techniques, and many details are made according to the original appearance, and it is claimed to be the last hand-built sailing ship.

The evening breeze caresses, the bright light and the sparkling waves ripple above the world's most beautiful harbor. Lie on the bow of the boat, sip on a specially crafted signature cocktail, and revel in the gorgeous and romantic skyline.

From dusk to night, the special scene of light and shadow intertwined at night is a visual and spiritual shock of the thousands of neon skyscrapers on both sides of Victoria Harbour......

Central, Tsim Sha Tsui, Wan Chai, Ferris Wheel, IFC, Central Plaza, Convention Centre, sky100 ......

A prosperous and beautiful harbor is in full view, with bustling boats, frequent lifts and drops, international cruise ships anchored in the harbor, and magnificent new exhibition wings, to experience the unique charm.

After Lei Li studied the itinerary, she asked, "Liu Tianwang will hold a concert in Hung Hom tomorrow night, do you think?"

When Shen Feng heard this, what were he waiting for?

When I came to the Red Pavilion the next day, it was only half past seven and was already crowded, and I walked through the VIP channel and entered the venue early to wait.

Only when you are immersed in the scene can you understand the difference, compared to the venue where there are tens of thousands of people at every turn, there are only 8,000 seats here, and even if you buy the farthest mountaintop, you will not be more than 100 meters away from the star.

Especially sitting in the VIP seat, the shape of the pores on the celebrity's face, the number of sweat beads on the face, and even the wires in the monitoring headphones can all be seen clearly!

"Many singers are more decent in mainland concerts, without too many words, and leave after singing according to the song list, and there are even no easter eggs. ”

Lei Li smiled: "But here, everything must be at a high level, really emotional, and there are many improvisational performances, and even moments of tears on the stage." ”

"Why did my brother Leslie Cheung come back after quitting? I heard that I just can't let go of the feeling of singing here. ”

Shen Feng looked at more and more audiences, and it is estimated that many celebrity friends will also come to cheer, especially Liu Tianwang's good popularity, at least half of the entertainment industry will come today.

For the first time, I listened to the king jumping and jumping on the spot!

At nine o'clock, Andy appeared on the stage in a white gown and fan tunics, and the plain color lined him like a prince charming, and the fans in the audience screamed wildly, and even Liu Wen and Liu Wu couldn't help but want to applaud.

Singing the water of forgetfulness, remembering the classics, the chorus of 10,000 people, there is no so-called hot field at all, this is the charm of the king.

took off his coat directly to reveal his white vest, singing the Chinese people sonorously, just a dozen meters away, I have to say that although he is 57 years old, his figure is better than that of young people.

sang about the stupid child, his eyes were always locked on a certain position in the audience, and finally he said emotionally: "I haven't held a concert for eight years, and now my daughter is eight years old, I want to feel it." ”

Shen Feng couldn't help but sigh, Tianwang has debuted for many years, his acting skills may not be as good as Tony Leung, his dancing is not as good as Aaron Kwok, and his singing is not better than Jacky Cheung, why has he been popular for so many years?

Dedicated!

Returning to the capital, getting Cheng Guanxi is only the first step, after all, the other party is an old OG who has been deeply cultivated for more than ten years, and there is no doubt about the brand influence and the channels for getting the goods.

After reading YOHO's latest research report, Shen Feng asked Song Yun: "How are you going to fight next?"

"Last year, the platform turnover was 2 billion, 15 million registered members, 2 million daily active members, and 10,000 Weibo ......"

Song Yun said confidently: "I don't think it's a big problem!"

Shen Feng laughed, I like the look of.

"At last year's YOHOOD Carnival, Yu Wenle, Mayday Ashin, Lin Junjie, Li Yuchun, and Li Cansen appeared one after another, in addition to their celebrity identities, they were all managers of their respective fashion brands. ”

"In the past two years, it has been a routine operation for celebrities to create IP through personal traffic, on the one hand, YOHO can provide them with accurate traffic sales channels, and on the other hand, celebrity managers have also brought more attention to YOHO. ”

Shen Feng pouted, nonsense, whoever let the restaurant open it will die thoroughly.

"Lin Junjie's personal brand has reached a strategic cooperation, which can be regarded as their leading flower. ”

"On one side are young people who pursue trends, and on the other side are many trendy brands, YOHO seems to be playing a seesaw, using the platform to eat both ends. ”

Song Yun sighed: "It's not easy to survive until now, foreign fashion magazines only began to enter the mainland in 06, if Liang Chao hadn't done it half a year earlier, it is estimated that YOHO would have died now." ”

In Shen Feng's opinion, the temper of the tuyere is very bad,

Coming early?

A big mouth sucks you to death!

Coming late?

You can't even catch up with the heat when you eat!

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