In the next few days, the personnel department was busy, two brand-new Audis, a 30-seater minibus was quickly in place, and three full-time drivers made all the people who worked overtime live shouting 666.

Jiajia found two supermarket sisters who used to take the most care of themselves, both of whom were senior old fritters, plus a childhood sweetheart from a welfare home, and the selection team was established.

Aunt Pang also has a cloud-piercing arrow, and the three old sisters came to see each other in an instant, all of them are flower butterflies that can speak well, known as the four golden flowers in the square.

Sister Liu also poached a former sister-in-law friend and two children, Wang Senior Shopping Guide, who can not only strictly select products, but also be responsible for the company's daily bargaining tasks.

The company instantly increased by more than a dozen people, becoming more and more lively, and the originally somewhat empty office area became full, not only people, but also all kinds of products sent in large bags and small packages.

There are two warehouses for each team, and Aunt Pang and Sister Liu are usually strong people, and they have also led the team, so there is no big problem.

Jiajia was a little unaccustomed to being a little leader for the first time, Lao Song had nothing to do with it, and the little girl always had to mature.

"Have you broken five million fans?" Shen Feng took the latest movie sent by Hu Fang, and said without raising his head: "Well, keep working hard!"

Until he was sent out, Hu Fang's face was full of confusion, shouldn't he pat his shoulder and say a few words of encouragement?

"That's what you guys do?"

Yaya and Liu Peng stared at the boss with nervous faces, and every time they frowned, they couldn't help but tremble a few times, and finally got a smile and said: "It's not bad, this road is okay, keep working hard!"

Sending away the two people who were beating chicken blood, Shen Feng looked at the busy and lively office area, and in just three months, there were more than forty people under him, and they were also drunk.

There was a knock on the door, and the personnel director sent the sorted out copywriting materials, Shen Feng quickly browsed through them, selected four names, and arranged for tomorrow's interview.

"I'll see who our boss has chosen?" As soon as he returned to the personnel office, the assistant couldn't wait to take the list in the director's hand, quickly scanned it, and said in surprise: "Is this okay?"

"The first two endured it, after all, I had experience in advertising companies, so I was a journeyman. ”

"The third one is just a fresh graduate from a third-rate university, or a non-related major, why did you choose her?"

"Especially the last one, it's ......"

"Be quiet!" Seeing that the assistant was becoming more and more exaggerated, the director hurriedly stopped: "You know a fart!"

Seeing that the other party's face was full of grievances, he took a deep breath and patiently explained: "Our boss's vision of selecting talents is always to find another way. ”

"Look at the anchors who are now making money, except for Keer, who was originally a small white-collar worker, what are the other backgrounds?"

"Jiajia is just a supermarket tally clerk, Aunt Pang is a retired square dance aunt, and Sister Liu is just a shopping guide......"

"But what happens after being recruited into the company by the boss?"

"This ......" The little assistant pursed his lips, looked at the enviable, jealous and hateful rich women in the office area, and muttered: "I didn't say that the boss can't do it, but shouldn't recruitment be the business of our personnel department?"

"Hey, slowly you will get used to it!" The personnel director sighed and said in a low voice: "Startups are like this, basically the whole family goes into battle together, what fight tiger brothers, father and son soldiers......

"Our company is already good, at least none of the boss's own relatives are stirreds, okay, hurry up and call someone for an interview, I warn you not to mention what you just said!"

Watching the assistant farther go to contact the interview, he shook his head, he was still too young, and the team size of a team of not a few hundred people HR was a human punch card machine, calculating attendance, signing entry and resignation contracts, and at most joint logistics organization point team building.

Especially in small companies, a radish and a pit, the boss is idle and hurts, and he likes to play recruitment by himself, and he finds three or four bewitching sluts in one breath when he encounters unreliable ones......

Very normal!

"Huh?" Shen Feng was idle, lying comfortably on the massage chair, opening the official account, and suddenly saw that the fan value of Mystic Jun suddenly rose to two thousand?

Frowning and thinking for a long time, I haven't spent money on the operation yet, why?

"Bull stock forum?" finally found a clue in the comments below, and logged in to a forum with a computer, and the latest top was actually called:

The big insider!

Mysterious Jun looks at the stock market, is it the most beautiful boy sent by God to save all stockholders?

Click on it to take a look, it turned out that a certain shareholder was idle and had nothing to search, and he had no intention of entering the word mysterious, and found the official account of the mysterious king, and as a result, he finished reading the prediction for three consecutive months......

Amazing!

Shen Feng shook his head with a smile, he had no intention of inserting willows into the shade, originally thinking about operating after a while, now?

Forget it, it's okay, the data is slowly rising and more credible, especially for tap water, word-of-mouth communication is king.

For public accounts with a head of more than 10 million, monetization is also an insurmountable threshold, and many of them are losing money and making money. In the past few years, everyone has been throwing money to invest in the so-called track outlet, but what is the result?

Chicken feathers!

In fact, entrepreneurship is a process of continuous trial and error, but some people are lucky, they can find the right direction if they make two mistakes, and they can succeed if they persist in persistence.

More people just walk all the way to the pit until they can't get up.

At ten o'clock the next day, the interview copywriter began, and the other three let Song Yun palm his eyes, and he mainly interviewed a little girl named Ding Wei, who made the family a talent locked by the golden finger?

put down the resume on a thin piece of paper, and looked up at the little girl who was not amazing, not tall, with a big face, and a flat chest......

In line with the belief of believing in Goldfinger, Shen Fengfa asked, "What advantages do you have?"

"I like Sister Kerr very much!" Ding Wei was very nervous, listened to the boss's question, trembled with fright, and quickly replied: "There is also Wang Jiajia, who has a big stomach, I must watch their live video every day!"

Shen Feng smiled dumbly, a little fan came?

Since he can be chosen by Goldfinger, he must have something extraordinary, and continued to dig: "It seems that you are also a person who has been paying attention to Internet celebrity live broadcasts for a long time, so let's briefly tell me the difference between Wei Ya and Lipstick Brother?"

"I think girls love Jiaqi, and women choose Weiya!"

"I still remember that when I first shouted that Li Jiaqi was the devil in the WeChat group, a girlfriend replied to me that Wei Ya was cheaper. At that time, I was still a little confused, who is Wei Ya?"

"The first time I walked into her live broadcast room with curiosity, I was recommending a wall breaker at that time. The first impression is not enough in terms of product selection, shape and sound......"

"But within ten minutes, the hand began to lose control, what is the foreign atmosphere, practical and cheap is the right way!"

Speaking of live broadcasting, Ding Wei gradually found her confidence and began to gush: "Later, I watched all the interviews they could find on the Internet, and I clearly remember that Brother Lipstick once said: We are not celebrities, nor Internet celebrities, we are anchors, and for anchors, personality and companionship are the most important." ”

"I feel that the characters of their brother and sister are completely different, his character is the male girlfriend of a little girl, and he likes to call his fans MMs. And Wei Ya's character is a big woman sister, and she calls her fans Wei Ya's woman. ”

Shen Feng's eyes lit up, it seemed to be a simple statement, but he pointed out the most critical audience difference?

Baidu index shows that although people searching for Wei Ya and Li Jiaqi are mainly 20-29 years old, the proportion of Wei Ya in the 30-39 age range is higher, and the proportion of lipstick brothers under the age of 19 is higher.

"I've never seen Wei Ya shout what OMG ...... Take a good look...... Buy it, buy it, buy it!"

Not even a memorable slogan, but she likes to mention her husband frequently and emphasizes that she has a seven-year-old daughter. ”

"My cousin, who has just become a mother, whenever Wei Ya says that my daughter likes this and must buy it for her, she always unconsciously contributes her wallet, and she can't stop at all. ”

"It must be admitted that in the promotion of beauty products, Wei Ya is indeed inferior to Li Jiaqi. After all, he is a senior BA counter debut, and he is better at awakening the girl's heart of consumers, making you feel that girls have to spoil themselves. ”

But for 99% of light mature women, girls are only occasional, middle-aged is a long-term reality, and Wei Ya is the one who pulls them back to reality. ”

"Every time we share household items, the identities of Wei Ya's mother and wife make the recommendation more credible. Watching her live broadcast, I can't help but think: Dendrobium officinale is suitable for sending to father, vitamin glucosamine is suitable for sending mother, and my son's milk powder is about to be replenished, so I have to stock up on two cases of beer for my husband......"

Shen Feng listened with a smile, Ma Yun had said more than once: "Women are the secret of Alibaba's success, 60% of consumers are them, they buy for their husbands, parents, and children every day, while men only shop for themselves." ”

So if the lipstick brother is hollowing out the girl's money, then Wei Ya is hollowing out the woman's family's money.

Not only because women have more income than girls, but also because many married women have the power to make decisions about household consumption. This is also the reason why Wei Ya has always emphasized that she is a full-category live broadcast room, not a beauty live broadcast room.

In Li Jiaqi's live broadcast room, it is hard to imagine that there will be fans asking in the comment area: Is there a bit of a reading pen? Is there a diaper? Is there liquor? Is there a printer? Is there a shoe washing machine? Is there a children's watch......

But these are all in Wei Ya's live broadcast room, and the team behind them will divide the categories into very detailed categories. She also sells pillows, not only for adults, but also for children, and children are divided into different age groups.

That's why we have a selection team of more than 200 people!

Ding Wei saw that the boss didn't speak, and she didn't know if she had gone astray, so she hurriedly pulled back and said: "I have studied all the copywriting of the two of them, especially the lipstick brother, every sentence is slogan, and it is very inflammatory." ”

"It seems like I've been beaten all night, all kinds of screams and shouts, it was quite enjoyable to watch at first, but after a long time, it was actually ......"

Secretly looked at the boss's expression, and said tentatively: "It feels like that!"

Shen Feng raised his eyebrows and continued to ask, "Why?"

Although the styles of the two people are different, they both think from the perspective of consumers, to put it bluntly, they are saving money for fans and trying their best to work against merchants. ”

"But after all, the lipstick brother only focuses on the beauty category, and it can even be said that it is only in the field of lipstick, and for others are laymen, the non-stick pan overturn is the best proof. ”

"It's not just him, it shows that the team behind it is not professional, it's easy to change a field, and he doesn't even care about product selection?"

"This kind of thing will not happen to Wei Ya 100%!"

Shen Feng waved his hand at the front desk passing by, signaling to send another glass of water, the little girl was a little interesting, although she was not a graduate of a professional class, but she was self-taught.

"I like Wei Ya's live broadcast very much, the pace is fast, the business is strong, every word she says is the focus, and I feel that I am particularly good at counting. ”

Ding Wei drank the water and continued: "For example, selling duvets, 600 yuan for a bed, and 1000g of down. At first, you might think it's okay, even a little expensive, right?"

"But she will tell you right away, when the down jacket in the mall, if you fill 1000g of down, you have to sell it for 1200, and you suddenly feel that you have to buy it, rounding up is equal to no money!"

"She's like this, everything is clear and the whole ledger is given to you, and the original price, discount, and difference are clearly written. I don't feel like I'm spending money, I'm making money with accounting. ”