Then there's rewarded video ads, which to put it bluntly, are rewarded.

It is required to watch the video in its entirety from beginning to end in order to get incentives, and the display is relatively complete and the effect is better. In addition, it can make a little money, which attracts many wool party onlookers.

The disadvantage is that there are fewer placements, and the game is also required to participate in the design of advertising entrances and incentives, so no team can play.

Now the hottest pirates are coming, and they are relying on this routine to get up and down.

In fact, Shen Feng firmly believes that brand placement is the most ideal form of advertising monetization for Mini Games, and I am only responsible for exposure, not for the effect.

Of course, this kind of advertising has extremely high requirements for the number of active users, and don't even think about tens of millions of daily active users.

The lowest thing is the in-app purchase of props, the old ones can't be the same old routines, and users must be allowed to invest more energy and time to realize them, and they are tired to death.

No krypton,

Will you get stronger?

This kind of game must at least make people want to become stronger, in order to drive people to consume.

One is that the social is relatively strong, and players want to be stronger than others and better equipped than their friends, so they are willing to spend money to become a local tyrant.

The other is that the gameplay is relatively competitive, and I really want to win, and I crush others technically.

Compared to the volume and space of smaller games, this kind of gameplay is too difficult, otherwise what would you do with the glory of kings?

Shen Feng picked up the latest list of mini-games, now is the time to show his skills!

Thirty per page,

Seven thousand six hundred and thirty in all,

Quickly use notes to take down the first place on each page that is locked by the gold finger, a round of ...... Two-wheeled ...... Three......

In the end, five were selected,

Proper top five!

"I want to be the emperor?"

Shen Feng looked at the number one potential stock, so domineering!

Search and download, open and discover the theme of traversal, and develop the gameplay?

The beginning is very simple, he is a beggar, he must be synthesized constantly, he can become an official, and then he starts Maddie to make money, buy an army, become an emperor, and reach the peak of life.

There are corresponding plot hints, follow the step by step challenge level, and two characters of the same level can be upgraded to a higher level.

Of course, you need a lot of gold coins and props, which can be bought with krypton, or you can earn money by watching advertisements, and you can also deceive friends into the pit......

The profit model is so clear, right?

Shen Feng said with satisfaction: "It's you!"

Looking at the user data of only more than 3,000 people, Song Yun contacted the other party, including air tickets and accommodation, and came to the company for an interview as soon as possible.

The next day, I saw Liu Hongfei who came overnight, and after a brief tour of the company, Shen Feng in the office asked, "What is the configuration of the team now?"

"There are four people in total, I am in charge of operations and management, and the other three are technology, all of whom are college classmates who graduated and started their own businesses. ”

Liu Hongfei looked at Shen Feng, who was younger than himself, it was incredible to receive an investment invitation, his first feeling was that he was a liar?

After checking Wanli's background on the Internet, I was shocked, and I flew to the capital overnight, and I was even more nervous in the face of Shen Feng after the field investigation.

Seeing the other party's trembling state, Shen Feng secretly laughed, this is what he wants!

Why do VCs have to be high?

If you have money or not, you have to pretend to be all kinds of fancy coercion?

Otherwise, how to face the hard work of entrepreneurs to occupy the psychological advantage?

Why does the lion open his mouth?

Picked up a piece of information, flipped through it briefly, and smiled at Liu Hongfei: "The company's analysis team thinks that your project has great potential, and the monetization model is also good, at least you have your own ideas." ”

"Better than many rookies, shouting ideals all day long, and changing the world with a slap of the head, in fact, the poor can't even eat, right?"

"Hey, it's hard to say!" Liu Hongfei listened to it and said with a wry smile: "Actually, this is my third time starting a business!"

Shen Feng's eyes lit up, serial entrepreneur?

I like it!

"You're right, the first two projects are because the monetization model is not clear, or they haven't thought about how to make money at all!"

"I have endured a lot of hardships in the past two years, and I have to face the incomprehension and opposition of my family, and even the money that my parents are going to give me to marry my daughter-in-law has been thrown in......"

"This time it's really a back-to-back battle, if you lose again......"

Shen Feng sighed secretly, this is the fate of entrepreneurs.

"Tell me about your BP. He motioned to the secretary to bring a cup of coffee and said to Liu Hongfei: "I don't care about the game plot and technology, say something else." ”

Liu Hongfei was shocked, and quickly straightened his waist, and the main drama came.

"In that case, let's talk about the future profit model first. Just two months ago, the official optimized and increased the proportion of advertising revenue share of traffic owners. ”

"For the part of the single-day advertising turnover in the range of 100,000 to 1 million, the share obtained by developers has been increased from 30% to 50%. ”

That is to say, developers can get 50% of the part of the single-day advertising revenue turnover of less than 1 million yuan. ”

"For the part exceeding 1 million yuan in a single day, developers can get 30% of the ......"

Liu Hongfei explained: "For example, if the single-day advertising revenue of a mini program is 500,000 yuan, the developer of the original sharing plan can get 50% of less than 100,000 yuan and 30% of more than 100,000 yuan, which is almost 170,000 yuan before tax." ”

"After optimization, you can get 250,000 yuan before tax, which is 80,000 yuan more, which is a kind of disguised support for WeChat. ”

Shen Feng nodded, listened attentively, and cherished the opportunity to communicate and learn from entrepreneurs, although the golden finger is the key to today, but as a trillion-dollar boss in the future, he can't not understand nothing, right?

"According to my personal experience, light games can be advertised in three stages, and each type of ad can give players different incentives, but they must be differentiated. ”

"Heavy games like ours may not be suitable for advertising at a certain stage, and can only be triggered under special conditions in certain windows, such as skins, accelerations, item currency, etc., to attract users. ”

"Secretly place the advertising window on the event page, the task screen, the mall, etc., ......"

"Don't think of ads as ads, but as part of the game......"

"Don't force users to watch either, incentives are useful......"

"In particular, don't make the ad button very hidden, the rewarded ad should be like an easter egg......"

Liu Hongfei gradually relaxed and slowly entered the state, Shen Feng listened attentively, kept observing this person, and saw if the other party really liked the current project.

As a founder, if you can't be 100% committed?

Play with hair!