Chapter 303: Internet companies speculate on real estate

"It's time to think about buying a building!"

Lin Zhenyang accompanied Zhang Yida to go around the various floors of the Colin Building, which was leased to the group, and looked at the crowded and narrow workstations next to each other, and sighed.

"Hmm!"

Zhang Yida nodded lightly, "Our group has more than 5,000 employees working in the Colin Building, right?"

"Yes!" Lin Zhenyang said with a smile, "From the 20th floor to the 50th floor, the Colin Building has only 50 floors in total, and we have 30 floors of it." ”

"There are 170 employees on the first floor, with an area of only 1,500 square meters, and the average office space per capita is close to 10 square meters, which is okay, similar to Penguin's Chengdu branch. ”

Lin Zhenyang shook his head, "It is also divided into nearly 10 floors to be used as a company canteen, employee fitness center, and entertainment center, and the actual office area per capita is probably only six or seven square meters." ”

"In this case, you talk to the Colin Group, and we can buy the building. ”

Lin Zhenyang nodded, "This is a good idea! It also saves the trouble of relocation!"

"Actually, I think it's most interesting to build a park by yourself, like the second headquarters plan in Rongcheng, with supporting cultural and art business districts.

The park is full of greenery, flowers, and musical fountains......

Unlike the Colin Building, there is only one building, there is nothing. ”

Zhang Yida smiled: "Brother, wake up, this is the capital!"

"Well, that's all I have to say. Lin Zhenyang smacked his lips, "Rongcheng is like that, we really can't afford to repair it in the capital." ”

"Don't talk about repairing, can you find a piece of 158 acres of land around here?"

Lin Zhenyang sneered, "Why don't we go to Tongzhou to find out?"

"Now that major Internet companies are building headquarters buildings, they are about to become the business cards of various companies, and we are now the fifth largest Internet company in China, so we can't let people fall too much?"

"The fifth largest Internet company?" Zhang Yida asked curiously, "Who blocked it?"

"Ahem...... In terms of market capitalization/valuation, we are second only to BATJ. ”

"Then where did you put Leech Financial, NetEase, 360, Xiaomi, Magnesium Group, and Didi?"

Zhang Yida smiled and shook his head, "You can't get dizzy, let's keep a low profile, it's still far from the goal." ”

When Rui convened the board of directors of the group and submitted a proposal to "buy an office building", the directors were seriously polarized.

State-owned shareholders led by China Development Bank are very supportive of buying real estate, believing that this action is very reliable and much stronger than subsidizing users for billions.

Foreign investment banks, led by Temasek, believe that Ruixiang is still in the process of rapid development, and should spend money where it is more needed, such as mobile payment subsidies.

Penguin and Blackshirt Capital do not help each other, and they can be regarded as neutral parties.

"Yida, tell me what you think, how did you come up with the idea of buying a house?" asked Xu Xiaoming.

The directors who were arguing also turned their attention to Zhang Yida to see how he explained.

Ruixiang Group now leases a 30-storey office building in the Colin Building, accounting for 60% of the office space in the Colin Building.

Every year, we have to pay 150 million yuan in rent!

And as the company expands rapidly, the number of employees will rise.

Before the second headquarters building in Rongcheng was built, employees basically had to crowd into the Colin Building in the capital to work.

It is estimated that by next year, the entire building of the Colin Building may be rented by us. ”

Speaking of this, Zhang Yida said with a smile: "Those who know the rising trend of China's housing prices know that renting is better than buying."

Ruixiang now has more than 10 billion yuan of reserve cash in its account, and it is impossible to use it all to subsidize the mobile payment market, right?

The company's annual investment in scientific research can basically be maintained by other stable and profitable projects.

Therefore, I think it is okay to buy part of the spare funds in the company's account and use it as a real estate investment. ”

The director sent by CDB also agreed: "Mr. Zhang's idea is very good, and Ruixiang must not only hold some "virtual" assets, but also get some real assets!"

With this office building as a signboard, you can also improve the company's brand, and you can also mortgage it for a loan when you are short of funds. ”

"That's right, in China, houses are hard currency. Ruixiang buys Colin Building, not only can save a lot of rent, but also enjoy the appreciation brought by the real estate. ”

Lin Zhenyang is also inclined to buy a house, he continued:

In 2012, the cardinal leader bought the two buildings of Jiuxianqiao, which is now the 360 Building in Wangjing, and the purchase price at that time was 218 million US dollars, equivalent to 1.384 billion yuan.

The construction area of these two buildings is 69,200 square meters, which is equivalent to 20,000 yuan per square meter.

Recently, 360 has been privatized and has borrowed 9.3 billion US dollars, and the valuation of 360 Building by the syndicate that provided the loan is about 2.7 billion ~ 3.5 billion.

This valuation, compared to when I started in 12 years, has increased by 2-2.5 times!

In 2005, Dongfang Yu, the founder of New Oriental, auctioned the New Oriental Building in Zhongguancun at a unit price of 30,000 yuan per square meter, and in 2012, it was acquired at a price of 1 billion yuan.

Senior Brother Yu told me privately that he regretted not buying more houses in the first place.

New Oriental first bought only the smallest building in Block B in Zhongguancun, Beijing, and the other was taken away by Sinosteel, which was worth 1.5 billion at the time, and should be worth 5 billion now.

He said to me: "If I had bought it at that time, I would have closed New Oriental now, and the world actually didn't need to do so many things, and after earning a vote, I could rest for the rest of my life." ”

And the grand boss Chen......"

Lin Zhenyang listed several stories of bigwigs buying office buildings and making money, and everyone had mixed reactions after hearing it.

Zhang Yida smiled and said nothing, what age is the person, what age is it now, and he can't make so much money.

The state-owned directors led by China Development Bank nodded their heads again and again, looking deeply approving.

The directors of foreign investment banks are also a little shaken, China's real estate is so hot, Internet companies have begun to include real estate speculation in their main business.

In the end, the board of directors approved the draft resolution for the purchase of the house.

......

"Mr. Lin, long time no see!"

In a luxurious office, Lin Zhenyang visited Mr. Lin, the chairman of Kelin Group.

Mr. Lin looked like he was in his fifties, combing a big back, he asked the secretary to make tea for Lin Zhenyang, and said with a smile:

"Xiaolin, your Ruixiang Group is really getting bigger and bigger, I heard that the valuation is more than 200 billion yuan?"

"Haha!" Lin Zhenyang smiled: "It's just a fluke, and the competitive pressure is also very high." Not to mention the valuation, the market value has fallen in a mess if the performance is not good. ”

"I'm humble!" I watched you and Mr. Zhang build the company step by step, which made me ashamed!"

Mr. Lin was also embarrassed, when Rui Xiang first settled in the Colin Building in 13 years, he was a small company with hundreds of people, and he rented a two-story small tenant.

More than two years have passed, and it has grown to a scale of more than 5,000 people, and has rented most of the office building of their Colin Building, becoming the largest tenant of Colin Group in one fell swoop.

The Internet is faster than making real estate yourself.

He has been in the real estate industry for nearly 30 years to build his current career, and Kelin Group barely has tens of billions of assets.

The other party has surpassed his own in the past 30 years in the past 30 years!

Whenever he thinks of this, Mr. Lin secretly says: If he were ten years younger, he would also engage in this Internet.

Now, I'm old, it's better to collect some rent and live, what are you tossing?

"Mr. Lin, that's the case, we Ruixiang Group want to buy Kelin Building, I don't know if we can cut love?"

After Lin Zhenyang exchanged a few words, he directly threw out this bombshell.

Mr. Lin was surprised, but he had been tested by the mall for a long time, and he hid his emotions well, and replied with a smile: "Xiaolin, you are ...... It's hard for me.

Our Kelin Group rarely builds buildings now, and its assets are basically self-owned properties such as Beijing, Shanghai Pengyang.

In the second half of my life, I will count on these office buildings to collect some rent and live.

When people are old, they don't have any ambitions, and they don't want to toss anymore.

I sold the building and got a lot of cash, I didn't want to build a new building, and I didn't have a good investment channel, which was a depreciation in the bank!"

"Mr. Lin, Kelin Group has more than a dozen office buildings in Beijing, Shanghai and Pengyang, and it is not bad!

I heard that your group recently took another piece of land in the magic capital, and it will be enough to build another one!"

Lin Zhenyang also did his homework before he came, so naturally he would not be led by the other party.

Mr. Lin did not feel embarrassed at all by "exposing the details", and he had already trained his face thick enough over the years.

"Hey, since Ruixiang Group wants to buy it, then you can quote a price!"

"The construction area of Kelin Building is 75,000 square meters, how about 30,000 yuan per square meter? 2.25 billion, and we will settle the cash at one time. ”

Mr. Lin said with a smile: "Xiaolin, I'm afraid you're joking, the nearby residences are more than 45,000 square meters, and we want 45,000 square meters, right?"

Lin Zhenyang shook his head, "In the same area, the price of office buildings is far lower than that of residential buildings, one has a 50-year property right and one has a 70-year property right.

Although I don't do real estate, I still know a thing or two. ”

"30,000 is not good!

Mr. Lin didn't continue to test Lin Zhenyang, and began to talk about business seriously.

"In the same area, office buildings are generally more than 10,000 yuan lower than residential prices.

Mr. Lin, we will give up to 31,000. ”

Mr. Lin is also very good at doing business, and he began to list all kinds of benefits for Lin Zhenyang to buy a house:

"This is the first place, after buying the Colin Building, Ruixiang doesn't need to relocate, right? Thousands of people have moved, which is time-consuming and laborious, and Internet companies don't pay the most attention to efficiency?

Second, China's housing prices are rising so fast, and it is definitely a profitable business to buy office buildings.

......”

Lin Zhenyang also saw the trick and began to list the benefits of selling the house to Mr. Lin:

"First, quickly return funds and reduce debt, and second, invest in the development of new projects, and the return on investment ratio is higher......"

The two of you have been talking back and forth for a long time, but they have never been able to reach a consensus on the price.

After all, there are still relatively few billions of big businesses that can be negotiated in one day.

Seeing this, Lin Zhenyang also said goodbye and left.

He didn't run in vain, at least he figured out that Mr. Lin had the intention to sell the building.

If you are interested, you can negotiate this price slowly!