"Okay, Tesla is coming to open an official flagship store, I raise my hands in favor"

Zhang Yida said with a smile, isn't he trying so hard to engage in subsidies to improve user awareness and expand categories

If Tesla could go directly to Pinduoduo to open a store, he wouldn't have to go to such great lengths to fool Musk.

Musk said with a smile: "The reason why Tesla chose to open its first flagship store is also for the sake of our friendship." ”

Zhang Yida immediately understood what Musk meant and replied: "You can rest assured, Pinduoduo will definitely come up with the best advertising position for Tesla."

If you don't want to join the 10 billion subsidy plan, we will subsidize users in another form. ”

Of course, Musk doesn't want to be so naked, and after hearing that Zhang Yida will come up with the best advertising space, he secretly praised this brother for going on the road.

However, Zhang Yida said another form of subsidy users, he didn't understand a little, and immediately asked.

Zhang Yida explained to him, "That's the case, users buy a Tesla, and the Pindoduo platform issues 20,000 yuan shopping coupons to users, the kind without threshold, which can be used to buy home appliances, daily necessities, etc."

Oh, by the way, I can also ask eON Insurance to provide car insurance services.

The user takes the shopping voucher and comes directly to buy car insurance. You can also buy some on-board supplies. ”

"Sounds pretty good, I want to come and buy a car. ”

Musk said with a smile, "But the public announcement has to say that you are fighting for subsidies, and we can't afford to subsidize them." ”

"I understand"

Zhang Yida knew that Tesla wanted to set up an archway, but the subsidy could not be done by their family.

It's not necessarily a big deal to fight hard.

"We exempt Tesla from advertising fees, but you have to pay us for the 20,000 yuan shopping coupon subsidy."

When Musk heard this, he asked rhetorically: "Don't you have a 10 billion subsidy plan?"

Zhang Yida said with a smile: "Aren't you not participating, and naturally you won't be able to enjoy the relevant benefits." ”

"Man, you're too stingy, Tesla's entry into Pindodo is good for you to improve your brand. ”

Zhang Yida smiled, "Aren't we also going to provide free advertising space for Tesla?"

Okay, let's go according to the previous cooperation, anyway, we don't make money, just make a shout, and the benefits are subsidized to consumers.

Selling more cars out is also very helpful for Tesla's cash flow. ”

"Okay, you convinced me. ”

Musk didn't want to be entangled anymore, and said: "But you have to promise me that at least 500 cars a month will be sold." If it is less than that, I will not pay the subsidy of 20,000 yuan. ”

Guarantee a yarn, Zhang Yida pouted, his bottom line is not to make money, but not to lose money.

A car loses tens of thousands, who can withstand it

"Musk, I asked Doushi to help Tesla advertise for two months, don't mention how many cars you can ensure to sell. ”

Musk knows that Shake is the Chinese version of ICAY, and he also knows that Shake has four or five billion active users, which can be called China's national app.

If it can be advertised for two months, it can at least save Tesla tens of millions of dollars in advertising costs.

"Don't you still have that live broadcast to bring goods, I will provide another 10,000 Tesla children's electric cars, which can be used together to do activities. ”

Zhang Yida smiled, "Okay, it's bright enough"

Musk is a very smart person, and when he saw Zhang Yida come out with so many resources, he immediately took out some resources.

Help and cooperation are mutual, if only one party benefits, then the cooperation is destined not to last.

Zhang Yida will not keep or resell these children's cars, and use them as activities such as live streaming and short video advertising lucky draws.

Tesla's advertisements are beautiful, and other car companies will naturally come to advertise when they see it, which is equivalent to playing an exemplary role, and the company will not suffer too much.

Li Bing, Li Xiang, and He Xiaopeng also called one after another, with the same questions as Musk.

The subsidy is so generous, making it difficult for their direct sales and cooperative sales channels to do

Zhang Yida proposed a new cooperation plan with Tesla, but he didn't say anything and kept part of it.

Tesla's brand is strong, and Ruixiang naturally has to come up with some advertising resources in exchange for cooperation.

The other three new energy vehicle companies are not so bullish, and he doesn't need to be so polite.

The condition given by Zhang Yida is that he will open a store in Pinduoduo and enjoy the same traffic subsidy as Tesla.

Similarly, if you don't add them to the 10 billion subsidy plan, you will be given a separate shopping coupon subsidy, and the car companies themselves will have to pay for the money.

Short video advertisements can also be provided by Ruixiang, but they have to be charged and friendly prices

The bosses of the three car companies thought about it and felt that it was quite reasonable.

In addition, they are still looking forward to the short video advertisement proposed by Zhang Yida.

At present, in the eyes of the Chinese people, new energy vehicles still have various problems such as spontaneous combustion, lying on the nest when there is no electricity.

By placing short video advertisements, the benefits and advantages of new energy vehicles will be explained to users, and the user's awareness of the brand will be deepened, which is very beneficial to the development of car companies.

However, the three car companies are very short of money, and life is not easy, and the advertising expenses that can be taken out are not much, ranging from tens of millions to 100 million for a company.

Some attentive netizens found that the four major new energy vehicles disappeared from the list of tens of billions of subsidies

Countless consumers who have not had time to start are all sighing.

But soon, Pindodo issued an announcement, announcing that the four major new energy vehicles will settle in Pindodo and officially open an official flagship store.

When buying a car at the flagship store, Pindodo will provide tens of thousands of threshold-free consumption voucher subsidies, which can be used to purchase car insurance, car supplies, household appliances, daily necessities, etc.

After the official opening of the flagship store, some people had the courage to buy a car on Pindodo.

Then it was really as the platform said, and I got a shopping coupon worth tens of thousands of yuan.

The user took the shopping voucher and bought the car insurance policy provided by e-Insurance, as well as countless daily necessities.

In addition, picking up the car is also an offline experience store in the city where you are going.

After the user checked the car, he confirmed that it was a new car and there was no problem at all.

So he made a short video of the video of picking up the car and a large number of items bought back with the Dododo shopping coupon, and posted it on Doushi, which received millions of likes, and was called the first person to eat crabs by netizens.

The self-media is also following up, while expressing their views on the entry of new energy vehicles into Pindodo, and praising the subsidy of Pindodo.

Some partners and media people consulted the four major new energy vehicles, and the latter all replied uniformly: the flagship store is real, and the car is also genuine, but the subsidy is a personal behavior and has nothing to do with them.

At this time, it has confirmed the style of "inhumanity in the trenches".

The official also played a signboard: to give users the best car buying experience, place an order online, pick up the car offline, and enjoy three guarantees of service

The people who were still beeping and fighting disappeared all at once, but in the face of the fact that it had really happened, any smear and rhythm of their was useless.

So what are you waiting for, hurry up and buy a car

The car buying sector has become hot all of a sudden, and sales are increasing

Even traditional car companies, such as Volkswagen, Honda, and Toyota, have sent emails to the business department of Pindoduo to inquire about cooperation.