Chapter XII

Liu Yi got up early on the weekend, and Liu Dahong had breakfast with them, "Dad, my mother's counter is about to open, you and I will go to help." ”

"I still have to go to work, I have something to do today. Liu Dahong didn't wait for Liu Yi to say the second sentence, turned around and opened the door and went out, Liu Yi saw the playful look in his mother's eyes, it seems that his mother understands her husband, Liu Yi can only look at his mother helplessly, and his mother finished breakfast together, cleaned up the restaurant, two people pushed their bicycles to the mother's shopping mall, Phoenix Shopping Mall is not far from home, ten minutes to go, lock the bicycle, with lamps and lanterns into the shopping mall, for the place where the mother works, Liu Yi has long had no memory, walked into the mall only to find that it is quite big, although there are only two floors, but the area of the single floor is still good, the place where the mother is wrapped down is not bad, on the first floor, It's not too far from the door, the mall is full of acquaintances, Liu Yi is a generation shorter, followed by his mother are uncles and aunts, Liu Yi looked at the place where he cleared out, it was really large enough, it seems that it is useful to spend some money, looking at the old goods next to him, Liu Yi always felt a little nondescript.

Looking at the old counter that he borrowed, which had been placed in its original position, Liu Yi looked at it and shook his head at his mother, " This doesn't work, customers come over, they still need to have a place to change clothes, they always have to try it, but also to choose, there is not even a place to turn around, it is difficult to change clothes, this is not good, here, and here to prepare three large mirrors, leave space behind to change clothes, three spotlights to shine on this place, the mirror to choose a slightly upward angle, tilt about 5 degrees, here to put two upward mirrors, to let people look in the mirror, see their whole body. "Liu Yi has a lot of memories, the most important thing to do at the counter is to leave space for customers to try it out, especially women, trying on clothes is their biggest hobby, you have to be patient enough to wait.

"The position of the counter should be adjusted to this place, after the cashier there should be a special lock, all kinds of change should be placed in a clear separate position, the large ticket is best to be a separate cabinet to receive, there must be a money detector here to ensure that the money received will not be counterfeit, the front counter should be narrower, leaving space for customers to see, always not able to let customers choose things, stretch out the body can not get, most of the things to hang up, the model should also be placed on both sides. Listening to Liu Yi's words, Wu Jing was at a loss, there are so many exquisiteness in this counter, but they used to put it like this, and they sold it like this.

"Sister Wu, your son is okay, his thoughts are different from ours. The aunt next to her said to Wu Jing with a smile, and Wu Jing didn't understand what Liu Yi meant.

"Mom, the purpose of making a counter is to be people-oriented, to provide convenience to customers, to make them easy to get, can be compared, can be seen, and changing the location of the counter can prevent people from stealing things to escape, but also to prevent theft, the placement is particular, you can't let people buy pants home to try it and then come back again, at this time to do service, can not be done in the previous way. Liu Yi shook his head, he was not interested in what other people thought, and if he wanted to make money, he had to provide customers with better services.

"This, this way, okay?" Wu Jing was a little uncertain.

"Mom, look around, that's how you used to sell, did you sell it? At that time, everyone had no choice, and now it is not the same as before, they have a choice, who can make them comfortable, they will pay for whom, treat customers as a hundred green dollars, treat them with the most enthusiastic attitude, and take the trouble to let them change clothes, this can make them pay, you look at the way it is now, how to sell things as before, there must be a feeling, I sell the most valuable items in the world, there is this feeling, to praise all the people who come to buy clothes have a vision, the choice of clothes is good, women buy things blindly, are impulsive, as long as they pay for the impulse。 And you have to have a way to deal with unruly customers, for example, if a customer keeps changing clothes, how should you persuade them to buy clothes quickly, for example, if a customer comes to ask for a return of changed clothes, how should you do so that you can not offend people. ”

For Liu Yi's question, whether it is the old salesman Wu Jing or others, they can't answer, Liu Yi said to himself, "If someone keeps trying on clothes and doesn't buy them, you have to praise the customer for choosing the right and having a vision, such as praising this is good, quite good, so that she has confidence." If someone takes the changed clothes to return in an inappropriate way, if he is quite unreasonable, you can talk to her about being willing to sell her any of the clothes she chooses at a six-fold price in exchange, if she doesn't buy you will not return, and explain that this is the rule of the head office, everyone who comes to buy clothes to reduce the price of the person must be particularly embarrassed, to tell them that they are the company's pricing, they are not sovereign, watching the customer hesitate, immediately pretend to ask the leader, a discount to quickly make an order, but this discount must be higher than his expected discount。 Liu Yi is like a trainer, explaining to his mother some of the sales routines of the later generations, the mothers are some old-fashioned sales, and they know that these are the most effective sales routines that have been summarized by the later generations, and Liu Yi is scheming in order to make his mother make some money.

handed a cigarette to a few uncles in the logistics department, asked them to help install the spotlights, and then adjusted the position, replaced the incandescent lights on the top, and the whole counter looked particularly bright, just like the counter was placed in the sun, Liu Yi wanted such an effect, the counter was reorganized, cut a few pieces of glass in the glass shop outside, bought hangers and hooks, rearranged the wardrobe, and the whole counter finally had a little posterity, Liu Yi was barely satisfied, and then taught Wu Jing and Aunt Yuan how to place clothes and products, especially what needs to be placed on the model, Liu Yi continued to explain to the two old men of later generations how to make a clothing counter.

Obviously, the two middle-aged people who are not too old sound like a book from heaven, the only thing Liu Yi can do is to write down the main points, let the two of them remember, looking at the basically formed counter, Liu Yi finally breathed a sigh of relief, no matter how much he teaches now, he can't remember it with his mother's ability, he can only rely on her to slowly appreciate it in business, which he can't help his mother.

Liu Yi returned home and began to sort out the tables, which are all based on some tables in later generations, inventory is a very important thing, as well as the placement of inventory, etc., all need special attention, the biggest problem of state-owned enterprises is that they are not seriously summarized in the production and sales process. Liu Yi will never let his mother repeat the mistakes of the past, even if he is a small boss, he must use scientific methods to ensure greater profits.

When Wu Jing returned home to cook for him, Liu Yi took out a thick stack of paper and handed it to her, "Mom, this is the form I made, inventory is the most important work at present, this table will help you count how much you have sold, how much Aunt Yuan has sold, how much you have sold, which styles can be more and which styles can be less next time, and some special needs will also be recorded, these are all references for future purchases." Liu Yi took out the table one by one to explain to his mother, there are requirements for inventory placement in the drawings, each type must be classified, similar items according to the size, different types of items according to the number, this is some experience in later generations, but unfortunately there is no computer now, if the computer is added to calculate the inventory, it will be simpler, and the salesman is unable to do tricks, I hope the mother can slowly understand.

Wu Jing felt that his son was more attentive than himself in this matter, he was simply doing it as his own business, he had never thought about these things for the first time in his business, and now it seems that he has seen everything too simply, and he needs to carefully consider his son's suggestion, he really cares.

Liu Yi also designed billboards and slogans for his mother to put at the door of the mall on the day of the opening. The eldest sister's goods came quickly, three days from Guangzhou to Jingcheng, the mother happily called a small three-wheeled delivery to her, and then happily sorted in the shopping mall, Liu Yi looked at the mother every day laughing and groaning back, although it was very hard, but she was very happy, this is enough, as long as the mother feels happy, he feels happy, maybe the mother has found her own value, it is estimated that the preparation in the early stage is almost the same, according to the mother to find someone to calculate the good day, it is going to open, generally the first three days will be a large discount, it is estimated that there will be a lot of people, I hope the mother everything goes well。

Liu Yi's number study question book is finally done, after doing a good job of printing, the effect is not bad, Liu Yi has not much money in his hand, can only print 10 volumes, he just plans to give it a try, found a Saturday time to accompany Li Ge to sell fish when he put a small stall next to it, he found a small sign on cardboard, "I can't buy a loss, I can't buy a fool, 25 yuan can buy the city's top 30 high school entrance examination champions of the junior high school practice book, the success rate of more than 65 percent." Liu Yi still has a great grasp of his booklet.

"One of them, a high school student's workbook that no one buys, now they are looking at various well-known printing houses and compilation groups, and they are all looking at the workbooks of some famous schools. "Li Ge didn't believe that Liu Yi could sell for money.

"I'll just give it a try, whether it can be a bit of luck, but I'm still confident in my level of betting, even if it's a loss, I can't lose much, as long as I sell more fish today, my cost will come back." Liu Yi shrugged indifferently, this is just an attempt, the time to make money has not yet fully come, and he has countless kings of men.

"If the business is good, I'll partner with you. Li Ge looked at Liu Yi with a smile, Liu Yi smiled, if it is really good, why should he find someone to cooperate, he will not necessarily lack money, unless Li Ge has a relationship to help sell the exercise book.