The exact profit margin of smartphones is a mystery of many opinions.

But when Yoyo launched its own first-generation smart phones, and only priced at 1800 yuan and 2000 yuan, their configuration and 500 yuan - 4000 yuan price of HT series of smart phones is very close.

Consumers suddenly realized that its profit margin was so large.

After the official release of the oo 1 mobile phone, Yoyo also shouted its own slogan: to popularize high-end products.

They use this to tell the world that Yoyo's goal is to seize market share by compressing profits and improving cost performance.

Wang Xuehong, the president of HT company, after hearing this price, went to learn about the configuration of the OO mobile phone, and scolded him: This is simply an act of malicious competition. I don't understand that they are pricing so low that there is almost no profit margin, so what is the picture?

Her secretary replied: "I watched their product launch, and the guy named Liu Yun said that he wanted to make mobile phones with Internet thinking.

"Internet thinking?" Wang Xuehong pursed her lips a little disappreciatively and said, "Shhhh No matter what kind of thinking, making money is the ultimate goal. Electronics, in particular, should leave a sufficient percentage of profit margins. ”

"Most of these profits need to be invested in product promotion and research and development of new technologies. With such a price, the profit of a mobile phone can never exceed 100 yuan, so what is the point of them entering the mobile phone industry with such fanfare?"

The secretary thought for a while and said, "Maybe their first choice is to seize market share, squeeze our living space, and gradually raise prices after gaining a firm foothold?"

Wang Xuehong shook her head decisively and said, "This won't work at all." Because Yoyo is known as cheap and cost-effective, if the price increase goes against the original intention, the impact on word-of-mouth is very negative. Electronic products are easy to reduce prices, but difficult to increase prices!"

The more she thinks about it, the more unwilling she becomes, today's Android smartphone market, there are still relatively few competitors, although the United States has Blackberry mobile phones, but only focus on the local market, and the degree of attention to this side is not enough, she wanted to use the cooperation with Google, quickly get a pot of gold in the era of smart phones, but I didn't expect to be born out of nowhere.

"Our pricing for HT mobile phones now, not to mention that it is not competitive in the mainland at all, even if the possibility of the other side counterattacking Taiwan is not low. ”

People are very realistic creatures, even if the OO smart machine is a product of the mainland, but as long as the quality is passable and the cost performance is high, the people of Taiwan will not be stupid enough to spend more money to buy the same HT.

Knock knock~

When Wang Xuehong clenched her fists and gritted her teeth with hatred. Her assistant walked in.

"Mr. Wang. The assistant walked up to Wang Xuehong's side.

"Assistant Guan, do you have anything to report?" Wang Xuehong raised her head and asked.

"There's something, it's a fax from Yoyo. Assistant Guan put down the document in his hand.

Wang Xuehong was slightly stunned, took the document on the desktop, and quickly glanced at it, and an irrepressible look of anger flashed on her face.

"I won't agree to any of their requests!" she crumpled the document into a paper ball and threw it into the paper basket.

The secretary on the side couldn't help but shrink his neck, quietly and silently glanced at the paper basket, and secretly said What was written on it, which made Mr. Wang so angry?

Wang Xuehong leaned back in the chair, squinted her eyes slightly, and waved her hand to send the two people in front of her away.

"That kid Liu Yun, I think it's beautiful, I want to use my mobile phone platform to promote his APP software, but I don't want to pay any price, why?" Sometimes she feels that her face is thick enough, but she didn't expect that there is really a sky outside the sky, and there are people outside the world.

These two companies competed against each other in the market, and they fought to the death on the Internet, but this kid sent himself a fax to look for cooperation as if nothing had happened.

"Yoyo has a few good APP products, I think you HT can also consider it, it can become your mobile phone's own factory software. I believe that this is a mutually beneficial cooperation, and you will surely be glad for today's decision in the days to come. ”

Wang Xuehong's mind recalled the words on the fax just now, and secretly scolded this kid where did he get his confidence, and made these requests to himself, and even said that it was for your good to agree to these requests.

"The old lady has never seen such a brazen person!"

"His request, what Youxin, Youyou Guard, Youyou application market, the old lady didn't agree to a word, I want to promote the mobile app, go and find a way by myself!"

......

Ningjiang, Yoyo office building.

Secretary Lin Mi took a cup of freshly brewed hot tea and put it on Liu Yun's desk.

He took the teacup, looked away from the computer screen, and asked, "Did you send the fax to the other party?"

Lin Mi nodded and replied, "Yes, it has been sent to the other party." ”

Liu Yun asked again: "According to what I mean, word for word, right?"

Lin Mi nodded again with great conviction, but a little hesitation flashed on his face, and he asked, "Mr. Liu, do you think the other party will agree?"

Liu Yun said with a smile: "Definitely not, the other party is angry, and he will definitely not agree to this condition that seems to be very favorable to us." ”

Lin Mi was a little puzzled and said, "Then why do we have to do this more." ”

A somewhat wicked thought flashed in her heart, could it be that Mr. Liu was childlike and wanted to spoof the female chairman of HT.

Liu Yun smiled: "It's not an extra move, I have my own plans." ”

Because of the open-source nature of the Android system itself, each manufacturer can make appropriate modifications according to its own characteristics and habits, control the operation mode of the software, and customize it freely.

The HT series of smartphones is based on the Android app market, but the above app products can be set up according to their own preferences.

Liu Yun hoped in the fax that the other party would promote Youxin, OO Music, and Youyou Guard, and even wanted to put the app on the Youyou application market.

Of course, his requirements are more than these, he hopes that these APP software can be placed in a good recommendation position, easy for users to find, and download and use, but is unwilling to give any price, just confidently said that this is a mutually beneficial behavior.

Liu Yun deliberately used this method of agitation to force the other party to veto these proposals.

If you are silent, it is really possible for Yoyo to be more than godly and unaware of it, and put these APP software in the Android application market in HT mobile phones.

But with this play, this scene is almost impossible to reproduce.

The person at the helm of HT will inevitably be vigilant to put an end to any products related to Yoyo.

He laid out a game within a game that only he knew.

The reason why Liu Yun dares to play like this is because he is now at a very good point in time.

The entire Android smartphone market has not yet become a battlefield for those mobile phone giants, and he still has time to lay out.

In the era of smart phones, traffic is king.

The first thing Liu Yun needs is to bundle all of Yoyo's products with mobile phones.

Users value not only the hardware configuration of the phone, but also the need for a great software experience.

If those users open HT's app store and can't find Yoyo Guard, OO Music, and Uxin, they will be disappointed.

Liu Yun moved his gaze back to the computer screen, and the webpage was the latest news.

Huawei has officially decided to enter the smartphone industry, as the world's top manufacturer of communication equipment, they are no longer satisfied with the status quo, looking for more new business expansion, this giant has also set its sights on this field.

Someone exclaimed: The wolf is really coming!

Industry insiders believe that once Huawei gets involved in the field of mobile phones, the impact on this industry is far greater than that of Yoyo not long ago.

Liu Yun smiled indifferently, closed the news page, and said to himself: "They are a communication equipment manufacturing company, and we are an Internet company." Compared to them, I know where my strengths are and where my weaknesses are. Not only Huawei, but also compared to Tencent. ”