Chapter 151: The Battle of the Two Oils

At the emission symposium, in addition to government regulators and car companies, there were also third-party personnel, who are also closely related to tailpipe emissions.

The quality of fuel is related to the emission standard, so Sinopec and PetroChina also sent people to observe the meeting, and they also received the task of improving gasoline and diesel emission standards.

In order to join the TO to break the monopoly and enhance the competitiveness of super-large state-owned enterprises, after the crackdown on refined oil smuggling was effective, the originally nationally unified China National Petroleum Corporation was forcibly split. With the Yellow River as the boundary, PetroChina was established in the north, while Sinopec was established in the south.

The central government uses administrative power to split two rivals of equal weight as a way to promote competition, solve the shortcomings of large state-owned enterprises (SOEs), and express China's sincerity in joining the TO. Such an idea will be equally staged in the telecommunications industry in the near future, with China Mobile, China Telecom, and China Unicom divided into three parts.

As the lifeblood of the national economy, Sinopec and PetroChina are commonly known as the two barrels of oil by the general public. They are the sons of central enterprises, and they contribute a lot of taxes and employment every year, and they belong to the best among their peers. The two barrels of oil, whether in the central or local areas, can basically go sideways by virtue of their influence.

However, during the interval, the representative of Sinopec first received an order to invite Han Hao of Zhonghua Group to visit the headquarters to discuss further cooperation between the two sides.

Subsequently, representatives of PetroChina received the same order, asking him to stop Han Hao at all costs and invite him to meet directly with the group's top management.

When the symposium ended, the representatives of the two barrels of oil walked up to Han Hao at the same time and expressed their sincerity to him in the invitation.

The two barrels of oil, which can keep their horizons above the top, whispered and invited, which immediately aroused the attention of the audience.

"Brother Fang, on a first-come, first-served basis, Mr. Han is the first guest of honor invited by Sinopec, and we have already arranged his itinerary for tomorrow. ”

"Brother Jiang, you can't say this authentically. We all showed up at the same time, in no particular order. What's more, how to arrange tomorrow's itinerary has to be decided by Mr. Han himself. ”

......

Han Hao didn't expect that the two barrels of oil would quarrel with guns and sticks in front of everyone, just for his own schedule.

This is really the sun coming out in the west, and it can make two barrels of oil quarrel for the China Group.

Why is that?

The fundamental reason is that a few days ago, Zhonghua Group officially released a news that it intends to seek third-party cooperation and establish a joint venture oil company.

With the three musketeers headed by Zhonghua "Qin", "Tang", and Huaxia Hongguang, coupled with the collective efforts of old heroes such as QQ, Huaxia Light, and Huaxia pickup, it is expected that the sales of Zhonghua Group will hit one million vehicles in 2004.

With the debut of the small SUV "Song" and the subsequent announcement of other new model research and development, the outside world has high hopes for the development of Zhonghua Group.

From the unanimous conclusion of the brokerage analysts, and the company's stock price is rising, it can be seen that the market is very optimistic about the future of Zhonghua Group.

"Compared with other independent brands, the team of nearly 7,000 people of China Automotive Research Institute is their incomparable wealth.

In the cold winter of the auto market, Zhonghua Group stands out, which is enough to show that they have strong core competitiveness. According to our research, many consumers think of Chunghwa Group's products as their first thought when they talk about their own brand purchase intentions, which shows that the market highly recognizes them.

It is expected that with the continuous launch of new models, Zhonghua Group will enter new segments, and the growth space in the later stage is very optimistic. ”

A brokerage analyst's report was widely circulated online, driving the share price of China Group higher.

In the foreseeable next few years, Chunghwa Group's sales will exceed one million and maintain a considerable growth rate.

As we all know, engines need lubricating oil to work properly, and oil is a consumable that every car must buy. For example, if a car changes 4L of engine oil every time, the scale of one million cars is 4 million liters, which is about equal to 3,200 tons of engine oil.

Before each new car rolls off the assembly line, it is filled with essential oils such as engine oil and antifreeze, which add up to a lot of calculations. In addition, in the sales of engine oil, 4S stores and brand dealerships are the main channels, and consumers will prefer to use the brands recommended by the manufacturer when changing the engine oil.

Therefore, working directly with OEMs is the best choice for domestic and foreign oil companies.

Foreign brands such as Mobil, Shell, Castrol and other big foreign brands have long come to the door and plan to cooperate with Zhonghua Group to launch joint venture brand oil products, such as the title "China Mobil" engine oil, in order to break into the channel of this Chinese independent brand.

Although Chunghwa Group has cooperated with Mobil, and now many new cars use Mobil products, but Han Hao has not agreed to their application for the original exclusive engine oil.

Foreign brands see the market prospects, and naturally domestic brands also know that Sinopec and PetroChina, as the two major domestic oil groups, also want to establish their own lubricant brands in addition to gasoline and diesel. Sinopec's "Great Wall" and PetroChina's newly integrated "Kunlun" are the leaders of domestic lubricant brands.

Zhonghua Group has finally announced that it is ready to cooperate with a third party, so the two barrels of oil will naturally not miss such a good opportunity.

On the occasion of Han Hao's participation in the emission symposium in Beijing, the senior management of the two barrels of oil invited Han Hao to meet to discuss the cooperation project with Zhonghua Group to launch the original oil brand.

As an example of its own brand, Zhonghua Group has an unshirkable responsibility to drive the development of state-owned supporting brands.

Because each country's car brand will be tied to its own oil company to support each other's development.

For example, Volkswagen, Mercedes-Benz, and BMW use Shell and Castrol from Europe, the French PSA Group uses its own Total, the American brands of GM and Ford love to use their own Mobil, and the Japanese Toyota and Honda use the new Nippon Stone and Idemitsu, while the Korean Hyundai and Kia use the SK brand.

For long-term strategic considerations, Han Hao still prefers to cooperate with domestic petrochemical companies, and naturally two barrels of oil are the most suitable objects.

However, he also put forward a deeper level of cooperation requirements, in addition to the establishment of a joint venture oil company, but also the establishment of an oil research institute to cooperate with the research and development of independent engines.

Frankly speaking, the quality of the lubricant of the two barrels of oil is one position behind that of foreign brands, and giants such as Mobil and Shell have a long history and have a leading edge in technology.

But this does not mean that China's products cannot catch up, so this time Zhonghua Group's oil products plan to cooperate with two barrels of oil to launch products suitable for China's roads.

"Well, tomorrow I have a whole day, going to Sinopec in the morning and PetroChina in the afternoon. I hope this cooperation is a long-term strategic cooperation, and I believe you have also seen the conditions of our cooperation. ”

In order to settle the dispute between the two sides as soon as possible, Han Hao quickly made a decision on the spot, so that they could go back to the business.

At present, the oil products of the joint venture are all controlled by foreign parties, and the behemoth of Zhonghua Group, which has a sales volume of nearly one million, has become the target of the two barrels of oil.

The next day, Han Hao came to Sinopec headquarters in advance.

The towering headquarters building is enough to illustrate the pride of Sinopec. In a place like the capital, where every inch of land is at a premium, having such an outstanding office building sets off the heritage of the other party.

However, his car was stopped by security guards at the door, because it was an ordinary Beijing brand domestic economy car.

The first two Audis and Mercedes-Benz swaggered in, but the third-generation "Qin" failed to pass.

"What are you doing here?"

Sinopec security asked loudly after stopping the car.

"Our boss came to talk about things at the invitation of your President Wang. ”

The bodyguard in charge of driving the car rolled down the window and replied.

"Which Mr. Wang? Could it be that your answer is Wang Tonghai?"

The security guards were also well-informed, and many vehicles came in saying that they knew Sinopec boss Wang Tonghai, but most of them turned out to be bluffs.

The person who can talk to the CEO of Sinopec about things drives either an Audi with an official license plate or a luxury car with more than one million.

I really can't see anything special about this domestic car in front of me. Taking advantage of this opportunity, the security guard couldn't help but have the idea of playing a prestige.

"It was indeed Wang Tonghai, who invited us to come. Otherwise, you call and ask. ”

The bodyguard who was driving said in a slightly helpless tone.

In these years, the Buddha can only be mixed by gold clothes, even if the real Buddha sits in the car, he has to dress up well. Every time Han Hao travels, he takes his own brand car, and is often treated as an idler.

"If I can call the boss Wang Tonghai directly, can I still stand guard here? You park the car first, don't get in the way, whoever calls you to come will let him go directly to the door and lead people in!"

With a wave of his hand, he signaled to pull over, and the security guard looked non-negotiable, just not letting "Qin" in.

"I haven't heard anyone's words, I can tell you, this is in the capital, and no one else can be allowed to play tricks!"

At this time, another security guard saw that "Qin" did not move in time, and stepped forward and scolded loudly.

"Pull over, I'll make a call and ask Director Jiang to come out and pick it up. ”

Han Hao asked the bodyguard to drive the car to the side, so as not to block the vehicle that came after.

Hades is easy to see, but the little ghost is difficult, and Han Hao knows that it is difficult to explain clearly to the other party.

"Hmph-"

The bodyguard snorted coldly at the security guard who stopped the car, if it weren't for Han Hao's words, he really wanted to block the door and give the other party a little color to see.

Wang Tonghai, the boss of Sinopec, waited in the hall with a group of people for a long time, but there was no trace of Han Hao.

Just now, the other party has called and said that he has seen the location of the building and will arrive in 5 minutes. I wanted to make a good impression and go downstairs to greet him, but I didn't expect Han Hao to show up for a long time.

Seeing that Wang Tonghai was a little unhappy, Director Jiang, who was handling this matter single-handedly, was worried in his heart, and he didn't know what was wrong with Han Hao being late.

"Suzuβ€”"

It was a coincidence that the phone rang, and as soon as he looked at the number, he quickly connected the phone.

"What? Blocked outside the gate, the security guards won't let you in? You give him the phone, I'll tell you. Forget it, I'll pick you up myself!"

Director Jiang's words let Wang Tonghai and other senior executives of Sinopec know why Han Hao was late.

"Those who should be stopped did not stop, but those who should not be stopped did. No wonder others keep saying that our Sinopec door is difficult to enter and our faces are ugly. Starting tomorrow, we will conduct a thorough reflection on similar problems and carry out a major rectification. Don't let all your efforts go down the drain because of a trivial person or thing. ”

Wang Tonghai usually doesn't bother to care about these small things, but today's encounter makes him angry, and he plans to rectify the situation.

Han Hao sat patiently in the car, and after a while, he saw Director Jiang of Sinopec holding his mobile phone, and he ran to the gate in a hurry.

"Quick, let go! You've done a good job...... Keep group VIPs out. I'll clean you up laterβ€”"

ran out of breath, but Director Jiang still hurried to get down to business.

"I'm sorry, Mr. Han, Boss Wang is waiting for your arrival in the hall on the first floor. I will give you a satisfactory account of this incident. ”

was afraid that Han Hao would get angry because of this, so Director Jiang hurriedly put out the fire and made up for it, at least with a correct attitude.

Under the tide of market economy, government agencies and even major state-owned enterprises are accustomed to using bosses to refer to leaders. I feel that shouting the boss, the distance in my heart is closer, which can be described as a special phenomenon of the times.

"It's okay, they're just doing their duty, let's go, lest Mr. Wang and them wait for a long time. ”

Han Hao beckoned Director Jiang to get in the car, he was too lazy to care about such a small matter, and he couldn't be as knowledgeable as these security guards.

The bodyguard who was driving pointed to his eyes with his index finger and middle finger, and signaled Sinopec security guards to pay attention to their eyes through the windshield of the car, and to see people clearly in the future!

"Qin" drove towards the Sinopec headquarters building with a puff of smoke, leaving only the stunned security guard with a depressed face. Seeing Director Jiang's nervousness just now, they knew that something big was going on today.