During the Warring States Period, before unifying the Six Kingdoms, the Qin State adopted the national policy of long-distance friendship and close attack, and finally was able to unify the world. Pen~Fun~Pavilion www.biquge.info Brilliance Auto is located in the northeast, just on the side of the couch of the FAW Group, and Jin Yangyong has always regarded the other party as the biggest competitor.

FAW wanted to annex Brilliance is not groundless, when he entered the Jinbei, he almost ate Brilliance, but fortunately, Jin Yangyong was tough and finally sent FAW out of the country and took back control of Jinbei.

Now the national decision to vigorously support the three major automobile groups is not good news for Brilliance and Huaxia Automobile, and everyone has to collectively warm up if they want to survive.

Jinbei Hiace van has more than 10 models of 4 grades, with prices ranging from 70,000 to 240,000 yuan, and monthly sales of more than 4,000 units, accounting for more than 65% of the domestic market. From the perspective of sales trends, Jinbei is in an upward channel, and sales will continue to rise in the future, and profitability is expected to rise.

Jin Yangyong took advantage of the auto show to see the Huaxia Industrial booth, especially the B1 light passenger car prototype, which felt on par with Jinbei Sea Lion. If Huaxia B1 is listed, it will definitely divert the market of Jinbei, and then everyone will lose and lose, but it will cheapen other competitors.

He decided to take the initiative to find Han Hao to talk about cooperation, and planned to invite Huaxia Industry to set up a new joint venture company to specialize in the production of light buses, and incorporate the B1 model into the new company's production. At the same time, it also promised to purchase 20,000 Pangu 1.8L engines every year for the B1 and Jinbei Hiace models to solve the sales problem of Pangu engines. Of course, in order to impress Han Hao, Jin Yangyong took the annual sales of Jinbei vans as the standard, and estimated that the B1 light bus could sell at least 10,000 units. Based on the income of 10,000 yuan for a car, he promised to guarantee at least 100 million yuan in dividends to Huaxia Industry every year, and if the sales volume is more than 10,000 units in the future, the additional quantity will be shared.

In a nutshell, Jin Yangyong hopes that Han Hao will sell the B1 model to him, and at the same time provide Pangu engines, and then he doesn't have to worry about anything, and he guarantees 100 million yuan per year to Huaxia Industry. Once the contract is signed for 3 years, Huaxia Industry will not have to do anything within 3 years, and the net income will be at least 300 million.

If Han Hao agrees to the joint venture, then Kim Yangyong still has a back hand, which is to continue to encourage the other party to form a new joint venture company and cooperate with BMW. In this way, BMW does not have to work hard to choose between the two automobile companies Brilliance and Huaxia, and everyone can get satisfactory results. But in terms of the division of internal interests, of course, Kim Yangyong has to occupy a major position, after all, he is the leader.

It can be said that Jin Yangyong's strategic vision is very long-term, and he will give a part of it to his partners when he eats meat, otherwise he will not be in the domestic automobile industry, and he will be good at dancing with long sleeves.

If Han Hao disagrees, then Jin Yangyong will come up with a thunderbolt and decide to give the new Huaxia B1 light passenger a head-on blow in the light passenger car market, and use price war methods to nip it in the bud. It's like defeating FAW Xiaofang, clearing this headache competitor.

"Brother Han, if the two of us are together, we can at least be regarded as the fourth largest automobile group in China, and when the time comes, we still need to be afraid of the three big and three small, and the country will also turn around and support it, just because we have the strength to lift the table!"

Jin Yangyong asked to meet with Han Hao during the auto show in Hujiang City, as long as he has control, the daily management can be handled by Han Hao, and the two sides can reorganize and merge in the future.

It can be said that Kim Yangyong's idea is crazy, but it sounds really the same thing, and if the two join forces, it can indeed solve a considerable problem.

It's just that Han Hao already has his own established strategic steps, of course he will not give up the company he worked so hard to raise, especially the equity of Brilliance Auto does not belong to Jin Yangyong alone, the other party's idea is very good, but it will face many difficulties in actual operation.

What's more, now Huaxia Industry is full-fledged, strong and strong, and is not afraid of competition from Brilliance. Huaxia B1 light passenger car is a later challenger role, even if it fails, Huaxia Industry does not lose too much, but Brilliance is different, it belongs to vested interests must maintain its market share. One offensive and one defensive, the Chinese side occupies the initiative.

Pangu engine is a star product developed by Huaxia Industry with great difficulty, and of course it will not make a wedding dress for Jin Yangyong. Moreover, in the market estimation of B1 light bus, Han Hao is not satisfied with the average annual sales of 10,000 units in 3 years, and now the annual sales of the second generation of Huaxia Light have soared to 60,000 units, and the strength of Huaxia Industry is more than that.

Although Kim Yangyong gave sincerity, his starting point is based on the average sales of B1, as long as the monthly sales of no more than 1,000 units are very good. But Han Hao is reluctant to have a situation where Jin Yangyong eats meat and drinks soup by himself, especially since his starting point is to one day go abroad and become a world-class automobile giant. Sales of 10,000 units in the first year are basically appropriate, but the second and third years are the time to make efforts, and the sales of the B1 will definitely not stop at 10,000 units.

"If the business is not lovely, let us see the real chapter in the market when the time comes!"

The proposal full of anticipation was rejected by Han Hao, Jin Yangyong could only shake his head and leave, he didn't understand what gave Han Hao so much confidence, B1 light passenger will definitely be able to shake the market hegemony of Brilliance Gold Cup.

Of course, Han Hao is not a fool, Huaxia Automobile Research Institute has conducted a detailed dismantling analysis of the Jinbei van, and found that the Jinbei volume model is at the 100,000 standard, and the quality control is still lacking. If Huaxia B1 light passenger can enter the market with 90,000 main forces, it will definitely be able to share a large piece of the cake of the gold cup, especially the price premium of the other party's vehicles.

The Jinbei model is still equipped with the 491 engine introduced from Toyota's 4Y technology, which is far behind this era, and neither power nor fuel consumption can be compared to Pangu 1.8L. The Hiace van equipped with imported Toyota engines is priced at more than 200,000 yuan, which cannot compete with the 1.8L engine with super cost performance. If Jinbei is replaced with the 2.0L engine of the Mitsubishi 4G, it has not yet been mass-produced, and the sales volume is limited.

In the distribution network, Huaxia Industry has initially built a layout of more than 900 dealers in all provinces and cities across the country, forming a unified and orderly sales team.

As long as the Pangu 1.8L engine does not drop the chain, then it is a matter of time before B1 Light Bus defeats Jinbei Sea Lion, and how to not make Han Hao tempted by the hundreds of millions of net profits that Brilliance gets from Jinbei every year. Not to mention 100 million a year, even if it triples, Han Hao will not agree, because the industrial layout of Huaxia Industry cannot be measured by money. Light passenger car is an important layout of Han Hao in the type of commercial vehicles, and it is not excluded to continue to produce medium passenger cars and even buses in the future.

Although Huaxia Industry currently focuses on the field of passenger cars, it will not ignore commercial vehicles, and will consider entering the truck market in the future in addition to the layout of light passenger cars and medium passengers, and break through from light trucks. When it comes to the light truck market, there is already a company that intends to put its strategic center in it.

At a small booth in the corner of the domestic pavilion, the newly established Chunlan Automobile also exhibited and displayed a minicar. The model technology comes from the eliminated models of South Korea's Hyundai Motor, Chunlan has obtained the technical authorization and also equipped the 3AT transmission on the micro car for the first time, with an engine displacement of 1.3L. The powertrain is said to have been purchased from Kia Motors, but this is only a prototype car, and Chunlan deliberately rushed to get a concept product in order to catch up with the auto show. It is still unknown whether the supply of core power components will be guaranteed in the future. You must know that Kia is officially a joint venture with Yueda Company, and Yueda Group will certainly not be willing to have a potential competitor around it. At that time, Chunlan Automobile still wants to get a core product like 3AT, which is basically impossible.

Chunlan intends to enter the sedan market, but they do not have a 7-prefix catalog, and their technology accumulation is limited. With the listing of Accord and Buick, and QQ swept all over the world in the micro car market, the domestic car market has quietly changed the pattern, and the competition has become more and more fierce.

Internally, their negotiations with Hyundai have failed to make progress, and Hyundai does not want to put its foray into China on a new company that has just transitioned from home appliances into the automotive industry. In particular, the 7-digit sedan catalog is a threshold that the two sides cannot bypass, and Hyundai Motor lost to Honda in the GAC competition, and they have been looking for a joint venture with a company of the same scale as GAC.

JAC, which has a technical cooperation with Hyundai Motor in the field of commercial vehicles, seems to be more suitable than Chunlan. In 1998, JAC introduced the H1 business model from Hyundai Motor, renamed "Ruifeng", and prepared to seize the business light passenger car market. It seems that not only Han Hao saw that Jinbei Hiace had the opportunity to enter the light passenger car market, but JAC also began to transform from buses to light buses, striving to find new development space.

In the domestic large passenger and medium bus market, the annual sales volume does not exceed 30,000 units, and there are nearly 20 bus companies in the rush to eat. After the merger of JAC and Ankai, it has been occupying the top three positions in the field of large and medium-sized buses in China, but it can be felt that the growth space of the entire market is limited, and it has to find new growth points.

With an annual sales volume of more than 80,000 units in the light passenger car market and rising year by year, JAC has found an opportunity to join South Korea's Hyundai to start a cooperation journey.

However, Hyundai Motor does not look down on miscellaneous armies such as JAC and Chunlan, and they are discussing cooperation with SAIC and Shouqi. It is okay to buy and export a single model, as long as the cost is in place, but it is basically impossible to talk about joint ventures.

When the auto show Zhonghua and Zhengdao sedans were announced successively, indicating that the domestic car market will usher in heavyweight competitors, Chunlan compared with Huaxia and Brilliance, the strength is significantly behind. Therefore, in this context, the top management of Chunlan Automobile decided to change the strategy of entering the automotive field, no longer starting from the car that cannot get the catalog, but starting from the relatively weak competition of light trucks, from the old FAW and FAW to compete for the light truck market.

Therefore, the Chunlan micro car announced at the auto show has also become an out-of-print product, and Chunlan decided to use luxury light trucks to impact the huge domestic truck market in the future.

"Director Xiaohan, we met again, I heard that you are in the limelight at this international auto show, and Pangu engine is also on the "News Network"!"

At the auto show, Han Hao met the automobile veteran Chen Zhutao again, as the largest auto show in China, the old man will certainly not miss such a feast.

Chen Lao has disappeared for a while since he went to Huaxia Industry for a field trip last time, and now he finally appeared in front of everyone again.

"I, ah, take advantage of this time to take a good walk around the country, focusing on the investigation and research of new automobile companies like you. It can be said that the visit to your Huaxia industry gave me a great shock and a great inspiration. As soon as I left your factory, an idea came to me, and in order to prove my hunch was correct, I visited many automobile companies. ”

Talking about his movements, Chen Zhutao said proudly.

"At Brilliance Auto, I was invited by Jin Yangyong to witness the technical strength of their company, and I can say that I am the ninth Chinese who have seen the real body of Zhengdao sedan. In the field of independent research and development, both of you have shown very strong enthusiasm and creativity, and you are more competitive than the three major and three small. In An Huai province, at the request of an old friend, I also saw another group of energetic young people marching towards the same goal. Their engines have been successfully ignited, and it is expected that our country will usher in new independent cars by the end of the year! Originally, I always thought that the development of the domestic automobile industry needed to become bigger and stronger, and we had to rely on the three major and three small automobile groups. But during this time, I changed my view, and the development of China's auto industry is a long marathon. At present, in order to support the three major and three elementary schools, our country has set too high a threshold for latecomers and does not allow other automobile runners to enter the track, which has seriously hindered the healthy development of our country's automobile industry!"

Chen Zhutao admires Han Hao, a junior, and he doesn't fight for fame and fortune after retiring at an age, so he doesn't have too many scruples when he speaks.

"For example, in the field of sedans, the prefix catalogue of 7 prevents you from entering the market and cannot get the opportunity to compete with joint venture brands. Only when there is competition can there be development, and blind protection can only become more and more backward in the end, and our country's national automobile industry will not be developed. After on-the-spot research, I found that those of you who come after you are more impactful and represent a positive force. I see in you the hope for the future of China's automobile industry!

Therefore, I plan to write a joint letter with a few old friends, asking the central leadership to consider changing the current policy on the automobile industry and allowing latecomers like you to have a fair chance to compete in the market. At the same time, the automobile catalog management system was abolished, and the registration system was changed to an international standard, and the domestic automobile market was no longer forcibly monopolized and controlled by administrative force, and industrial restructuring and mergers were achieved by relying on fair competition. Third, the reform of the bus must be put on the agenda, our country's automobile industry can not pin its fate on the bus body, but to vigorously encourage private consumption, from the bus as the main car to the private car purchase as the mainstream of the new car consumer market. Finally, it is necessary to change the country's automobile industry policy before joining the WTO, and make good use of the five-year transition period to replan and guide the scientific and rational development of the domestic automobile industry. ”

Chen Zhutao said a move that shocked and excited Han Hao, as a veteran of the automobile industry, Chen Zhutao and several old comrades wrote together, which must be directly submitted to the desk of the No. 1 chief. They have spoken out for the emerging automobile companies and demanded the abolition of the automobile management catalog, which will certainly cause major repercussions, and the relevant national policies will be loosened.

"Mr. Chen, you are still shouting for our companies at a young age, which really makes me very admired and moved. On behalf of all the staff of Huaxia Industry, thank you!"

Han Hao bowed to Chen Zhutao very seriously, he really couldn't repay the old man's care and help.

"This is what we should do, I am watching the new China's automobile industry develop from scratch, from weak to strong. But in recent years, we have lagged too far behind the international level, and we must seize the time to make up for the lessons! Brother Rao Bing once said that he was willing to turn it into a bridge, let the younger generations step on their bodies and walk over, and make up the car dream of several generations of our Autobots. Now I uphold his last wish, and I am willing to turn into a hoe to remove obstacles for you outstanding juniors, and I hope you will take over the torch in our hands and collectively realize the Chinese dream of independent cars! If one day in the future, the cars produced by our Chinese ourselves can go to the world, I hope you can remember that there are several old comrades who have done some insignificant little things among them!"

What is the backbone of the country and the nation, Han Hao has been seen in books before, as far as Yue Fei, who is loyal to the country, as close as Lu Xun, who abandoned medicine and used his pen to wake up the people, but now a living example appears in front of him. Although Chen Zhutao has gray hair and can't stand up straight with a hunchback, Han Hao can feel the righteousness of the world in his heart. The older generation of pioneers has gone through ups and downs, but they still deeply love this cause that they have fought for all their lives. Such a senior, how can he not make Han Hao respect and look up.

"Elder Chen, I guarantee that in your lifetime, you will be able to see our Chinese self-built cars go to the world!"

Han Hao was moved, and made a military order in front of Chen Lao, he gave himself a ten-year period, and after ten years, he would realize the export of China's independent cars to the outside world and capture the international market.

This goal is very arduous, but there is no pressure where the motivation comes from, Han Hao himself agreed with himself for ten years.

As soon as the auto show ended, Chen Zhutao and others delivered a letter on the reform of China's automobile industry to the No. 1 chief.

"It has been read and forwarded to the relevant leading comrades of the State Council for review, hoping to make scientific and reasonable adjustments to the national automobile industry policy. ”

With the approval of the No. 1 chief, China's auto industry policy began to reveal the dawn of loosening.

At this time, there was another major event in the automotive industry in Nanyue Province.