Chapter 100 Listing Indicators
Thanks to the support of national policies for the reform of large enterprises, the three giants of the motorcycle industry, Qingqi, Jialing and Jianjian, were listed on the Shanghai and Shenzhen stock exchanges in China in turn, becoming joint-stock listed companies. Han Hao didn't understand www.biquge.info stock market before, but once he did, it was terrible, and going public was a huge benefit to the company. The first is that his net worth can be greatly increased and cashed out at any time, and the second is that the most important thing for him is to raise funds through the stock market, which is not only low cost but also almost unsupervised, even if the raised money is misappropriated and squandered, there is no real legal responsibility. The money borrowed from the bank has to be repaid, but the money borrowed from the shareholders does not have to be repaid. Understanding the current situation of China's stock market in 1996, Han Hao couldn't help but feel cold. This is really an ideal place for financial predators to harvest leeks, no wonder Jin Yangyong, who is far away in the north, is so bold and integrates one company after another.
When it comes to Jin Yangyong, after repelling the FAW attack in the van field, Jinbei Hiace has become a hot-selling model in China. Taking advantage of this shareholder trend, Kim Yangyong began to gather his subordinates to start the M1 project, intending to build China's first modern sedan with completely independent property rights. Due to the cooperation with Toyota in the Jinbei Hiace project, the Hiace van is imported from Toyota. Mr. Kim had planned to invite Toyota and Brilliance to make a joint venture to introduce Toyota's sedans for production in China. But his proposal was ruthlessly rejected by the Japanese side, because Toyota's top management had other plans. Compared with large enterprises such as FAW and Tianjin Automobile, Brilliance is not a powerful partner. When planning to acquire Daihatsu Automobile, Toyota has already begun negotiations with Tianjin Automobile to gradually introduce its parts companies into China, and a new engine factory of Toyota has landed in Jinmen City. From Toyota's strategic layout, it can be seen that Toyota's entry into China is already a sure thing, and the only thing to consider now is which domestic partner it chooses.
Day A himself can't be trusted, so do it yourself!
When Kim Yangyong led his subordinates to travel around the world to inspect automobile companies, he planned to learn from the successful precedents of South Korea's Hyundai and Kia Motors, and use financial capital to integrate the world's automobile resources for my use. He plans to go to Italy to find a professional design agency to design a new M1 car, and at the same time go to Germany to purchase the world's most advanced car production line, and then find the world's top auto parts manufacturers to produce parts for the M1 car, and finally sell it in China, a market with huge market potential. Every step is impeccable, and when Han Hao is still fiddling with the micro face, Jin Yangyong has strategically found a way to catch up with the development of China's automobile industry.
This is a path that Chinese automakers have never thought of and no one has ever traveled, and now Kim Yangyong is the first pioneer with the funds he has raised in the financial markets. Finding a design plan for a sedan in Italy alone would cost no less than $60 million, an astronomical amount that no one of the owners of a state-owned company could sign on. Converted into RMB, it is about 500 million yuan, which is equivalent to the annual revenue of many automobile companies.
As for the heart of the car, the engine, Kim Yangyong has already thought about using the Mitsubishi engine, which has just been announced as a joint venture. Mitsubishi's two major engine companies are located in the northeast, which happens to be the sphere of influence of Brilliance Auto. As for the car catalog, Jin Yangyong felt that it was not a problem, so he had to build his own car, and the country could not ignore the son he had born! In particular, he believed that with his own connections, he could approve the national car catalog with a simple public relations exercise.
In short, when Han Hao was ready to start the production of micro noodles, Jin Yangyong had already started the global M1 car production journey with his abundant financial capital operation capabilities.
In addition to Han Hao and Kim Yangyong, there are other Chinese elites who are eyeing the automobile market with huge potential. In northern Henan Province, there is a 32-year-old successful young entrepreneur Wei Dajun, who took over the baton from his father to form the Great Wall Motor Company. This year marks his sixth year in charge of the family business and his second year of intrapreneurship. Soon after taking over the family business, he set his sights on the production of sedans, and by cobbling together modified cars, he copied the shell of the Toyota Crown sedan, and produced a sedan with the prefix of 7 from the van of the 1 prefix. As long as 100,000 yuan, you can buy a car equivalent to 500,000 or 600,000 imported cars, which is essentially a small truck dressed in the coat of a car, and the appearance is bluffing and finds its own space in the market for a while. From the annual sales volume of nearly 100 units to more than 1,000 units, Great Wall Motors has initially completed the original accumulation. The good times did not last long, due to the unstable quality of modified cars, which caused consumer complaints, as well as the country's market confusion caused by the sale of counterfeit cars of modified cars and the severe crackdown on the lack of safety guarantees for this type of vehicles, Great Wall Motor's modified car journey came to an end.
Wei Dajun's first venture was terminated, and he took his subordinates to study abroad. In Southeast Asian countries, he saw Toyota pickup trucks galloping in the city and countryside, so he came up with the idea of a second internal entrepreneurship and led Great Wall Motors into the field of pickup trucks. In March 1996, the first pickup truck produced by Great Wall Motors officially rolled off the assembly line, and according to the foundation laid by the previous production of modified cars, Wei Dajun easily integrated domestic resources to complete the first step in the transformation to the field of pickup trucks. His strategic vision is not wrong, the Great Wall pickup truck priced at 70,000 or 80,000 yuan was quickly welcomed by the market, and the annual sales volume is expected to exceed 1,000 units, which is enough to rejuvenate the half-dead Great Wall Motor. The Great Wall pickup, named "Deere", is based on Toyota's Hilux pickup.
At a time when the regular army of state-owned enterprises in China's auto industry is seeking foreign giants to build joint ventures and introduce foreign brands, grassroots guerrillas in the private economy have also begun their own car-building journey. Jin Yangyong chose a sedan, Wei Dajun chose a pickup, and Han Hao planned to start cutting into the market from the micro side. All of a sudden, China's auto industry ushered in the Spring and Autumn Period and the Warring States Period, and private capital struggled to find its own way of development in the gap between state-owned enterprises and foreign giants.
Having said that, the major news that can make Han Hao feel more concerned is that Zhehai Province has obtained several listing indicators from the national level, among which the allocation to the field of machinery industry is basically one of the two of Huaxia Factory and Qianjiang Factory. Compared with the Qianjiang Factory, a provincial state-owned enterprise that obtained internal information one step in advance, the Huaxia Factory has been one step slower, and now the people of the Qianjiang Factory have been in the provincial capital for public relations.
In order to help state-owned enterprises get rid of poverty and extricate themselves from difficulties, the state has especially regarded the stock market as the main way for large state-owned enterprises to obtain financing and blood transfusion. At present, large state-owned enterprises have a lot of debts due to operational difficulties, and in addition to reducing the burden of debt-to-equity swaps, the state is no longer able to carry out large-scale blood transfusions for them, so they have no choice but to use the money of shareholders to save their lives through listing. Under such guidelines, the Qianjiang plant has an innate advantage over the Huaxia plant.
Although the Qianjiang plant is located in Haizhou City, it is a provincial state-owned enterprise, and the city has always been in the scope of insufficient jurisdiction over it. Huaxia Factory is a native of Haizhou City, although it is private, but it has brought many tax sources to Haizhou City in terms of tax payment. Therefore, in the face of this listing indicator, Haizhou City tends to support Huaxia Factory. However, in the province, support for the Qianjiang plant has prevailed.
"Comrades, the policy given at the national level is mainly to help the development of state-owned enterprises. Specific to our province, there is no listed company in the motorcycle industry, if you want to consider supporting the development of enterprises, Qianjiang factory is a very good target. Qianjiang factory is a large provincial state-owned enterprise, and its development momentum is very good, but compared with the three giant listed companies such as Qingqi, Jialing and Jianjian in China, it is slightly inferior in terms of scale and products. If the Qianjiang factory is listed, the business relationship is straightened out, and more development funds are obtained, it is believed that the Qianjiang brand will come from behind to become the new leader of the domestic motorcycle industry. As for the Huaxia factory, it is developing well, but it belongs to the category of private township enterprises. The only precious listing indicator fell on it, which was a waste of the country's efforts. ”
The main leaders of the Provincial Department of Industry expressed their views on this issue.
There are only a few listing indicators, and everyone knows that once the listing can bring huge benefits to the company, the allocation of indicators needs to be discussed and voted on by provincial leaders.
"We in Haizhou City support Huaxia Factory to obtain this listing index. As we all know, Huaxia factory has developed to the current scale in just a few years, which has driven the development of our motorcycle industrialization cluster in Haizhou City. What is the purpose of the listing? I think it is to select the high-quality companies with the most development potential and invest in them. Judging from the figures, the sales of the Huaxia factory exceeded 2.2 billion last year, while the data of the Qianjiang factory was 1.3 billion, which is obviously slightly better than the Huaxia factory. Now Huaxia Factory is ready to enter the field of micro-surface manufacturing, which is to set foot in the automotive industry, and it needs to obtain the qualification of listing platform financing. As for the listing of state-owned enterprises to serve the reform of state-owned enterprises, I admit that the main purpose of the central government is correct, but in terms of concrete implementation, we should seek truth from facts and make a concrete analysis. If there is a better choice, why should we stick to whether the enterprise is state-owned or private, as long as they can bring in a large amount of tax revenue and provide employment, it is a good enterprise that we should vigorously support. ”
The province indicated that it would listen to the opinions of Haizhou City, and Mayor Bo Dongfeng made a speech in support of the development of Huaxia Factory.
"The opinions of the comrades of Haizhou City are reasonable to a certain extent, but we must put the perspective of considering the problem at the provincial level. The reform of state-owned enterprises is a long-standing difficulty, and after so many years, the whole country has been constantly exploring reasonable ways. I would just like to say that in discussing support, in addition to economic factors, we must also fully consider political factors and the overall situation of social stability. According to the data I have obtained, there are now nearly 2,000 state-owned workers in the Qianjiang factory, and what if these people lose their jobs in the future? At that time, the government will need to come forward to appease them with money, and we will have to find new jobs for them. When it comes to supporting business development, I think it's important to think more holistically, rather than just focusing on economic interests. Focusing on economic construction does not mean discarding other factors that need to be considered. To achieve the goal of a moderately prosperous society, we need to coordinate and cooperate with all aspects. ”
The vice-governor in charge of public security raised his hand to make a statement and put forward his views.
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In addition to the innate advantage of being a state-owned enterprise on the scene, the Qianjiang Factory also has another advantage that cannot be put on the table, that is, the original shares issued by it have been circulated in the market, and many officials have obtained original shares of varying amounts through various channels. Once the Qianjiang plant is successfully listed, then these original shares are a huge asset.
Upon learning of the news of the upcoming listing, the original shares of Qianjiang Factory have risen from 1.3 yuan to 3.7 yuan, and many people even offered a purchase price of 4.5 yuan, just to make a lot of money after the successful listing.
"All comrades have expressed their opinions, and now I will share my views. Qianjiang Factory is a key state-owned enterprise directly under the central government of the province, and we should support its development from any point of view. There will not be only one listing indicator, and if it is not the turn of this year, maybe there will be a new indicator next year. Therefore, considering the opinions of all parties, I think it is more appropriate to support the listing of the Qianjiang plant this year, and as for the Huaxia factory, I will have a good opportunity to recommend it in the future. Both of them are the pride of our province and have made our province well-known throughout the country. But resources are limited, and we have to make rational choices based on the actual situation. ”
Governor Wang Zhaohui finally made a concluding speech, since he opened his mouth and most people supported it, the province finally decided to submit the Qianjiang plant as a listing candidate.
"Alas, as expected, I am unwilling!"
After learning of the province's decision, Han Hao said with a sigh. If Huaxia Factory can be qualified for listing, Han Hao believes that it will make the Huaxia brand develop more rapidly.
Although the opportunity to go public was missed, Huaxia Factory still ushered in a good news.