At the Tianjing Auto Show, another sedan that was hotly watched by everyone was SAIC-GM's upcoming Sail. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Powered by a four-cylinder 1.6-liter engine, the model comes standard with dual airbags, an ABS anti-lock braking system, and a 5-speed manual transmission, as well as an upgraded version of the 4-speed automatic transmission.

In order to cooperate with the listing of Sail, GM shouted the slogan of redefining the standard of Chinese family cars, and "100,000 yuan family sedan" is its most moving advertising slogan.

The price of the cheapest naked car in the old three joint ventures is also 130,000 yuan, and now the Sail with the Buick logo is claimed to be only 100,000 yuan, which immediately makes many consumers hold on to the currency.

The market targeted by Zhonghua "Qin" is the 100,000 yuan standard, and now the only joint venture GM has entered this range, which will divert many car buyers.

Sail belongs to the A0 small car in terms of size, while the Zhonghua "Qin" is an A-class compact car, which is larger in body size, but the Sail is menacing and does form a direct competition with the Chinese "Qin". The most important thing is that it is equipped with a 4AT automatic transmission, which is the biggest weakness that the Chinese "Qin" cannot match.

Although Chery Fengyun has covered the Chinese "Qin" in the limelight in Anhuai Province, what worries Han Hao the most is the upcoming Sail.

Domestic sedans cannot be compared with international giants in terms of brand appeal, and can only form a dislocation competition pattern, as evidenced by GM's small car against China's compact cars.

The second-generation Zhonghua sedan platform, known as the C2, is still in the early stage of research and development, and the progress is very slow, after all, it is a positive project from scratch. According to the current progress, it is estimated that the second generation of the Chinese "Qin" will be available at least three to five years later.

In such a window period, the market competitiveness of China's "Qin" will certainly not be maintained, and now as soon as they hear that Sail is listed, many consumers who originally intended to buy will hold on to the currency and wait for the arrival of Sail.

In order to fight against Sail, Han Hao had to pin his hopes on Toyota's upcoming ninth-generation Corolla. It is said that the new Corolla will break the previous tradition and greatly absorb European design elements, and the platform will also be replaced, and it will be a product for the new century.

Before the independent research and development did not achieve results, Zhonghua Car had to continue to rely on Toyota's ready-made product imitation, which is a helpless and inevitable way.

Once the ninth generation of the corolla is launched, then the Chinese "Qin" will also launch the second generation of products, relatively maintaining its own market competitiveness.

Although Han Hao is already the top richest man in China, in terms of corporate competitiveness, compared with predators like Toyota, China is only equivalent to a finger from the other party. However, the success of South Korea's Hyundai Motor has given Han Hao strong confidence, as long as there is a breakthrough in the engine, transmission and chassis, late-developing automobile companies are expected to catch up with the camp of mainstream companies and achieve corner overtaking.

In addition to the terrible opponent of Saiou, the 100,000 yuan car market has also squeezed into two new players.

The Xiali 2000, which is supported by Toyota's model technology, was also officially unveiled, which was introduced from Toyota's Platz, with small models and large space as the main features, and sedan cars can choose airbags and ABS.

Xiali hopes to regain the market share that was stolen by Zhonghua "Qin" and QQ through the Xiali 2000 car, and re-establish the signboard of Xiali's national car.

In addition, Changan Group also unveiled the Antelope model, which is its first sedan. Unlike the hatchback Alto, the Antelope is derived from the Suzuki Swift (old Swift) model. Although equipped with a 1.0L engine, the engine is a new product of Suzuki, with a 16-valve all-aluminum engine power of 49KW and excellent imported quality. The luxury version, which is equipped with ABS, power steering, power windows and airbags, is priced at 100,000 yuan, showing Changan's eagerness to enter the sedan market.

The announcement of these products shows that the 100,000 yuan car market will usher in a fierce battle, and there will always be brands that will lose.

Brilliance Auto participated in the Tianjing Auto Show with great fanfare, and they first announced two Chevrolet Trailblazer SUVs that are about to be mass-produced by Jinbei GM, which is more advanced than the Jeep Cherokee on sale and sells very well in the United States.

The Trailblazer is equipped with a 4.3L V6 engine and a 4AT transmission, and the interior is also close to a luxury sedan, with leather upholstery, fluorine-free air conditioning, and electric seat adjustment all hot spots sought after by consumers.

Since the Jeep Cherokee was introduced to China in the mid-80s, it has not undergone a major replacement, and the competitiveness of its products has weakened. Shouqi Jeep has been able to survive until now, not relying on the support of the original Cherokee, but because the small-displacement two-wheel drive improvement model designed by the Chinese side is the best seller.

Kim Yangyong hopes that the Chevrolet Trailblazer can take over the banner of the Jeep Cherokee, which is also an American element, and stand out in the Chinese SUV market and seize this new market.

The Mitsubishi Pajero has always been the top seller of imported off-road vehicles, and the Chevrolet Trailblazer will be enough to survive if it can grab some of the market from the Pajero.

In addition, taking the opportunity of the auto show, Kim Yangyong officially announced the news that Brilliance Auto will soon have a joint venture with Rover Motors from Europe. The two companies will jointly invest in the construction of a new plant in China, with a total production capacity of 100,000 vehicles and 200,000 engines, with an estimated total investment of more than RMB 5 billion.

Rover Automobile, a name that is unfamiliar to Chinese, began to officially appear in major media pages. Some reporters had to turn to their foreign counterparts for help to get photos of the actual car, so it is possible to see how influential the Rover brand is in China.

"Rover Motors has Europe's advanced vehicle and engine technology, and Brilliance and Brilliance will complement each other perfectly to form a win-win situation. China's car market is growing rapidly, our joint venture will first target the taxi market, now large and medium-sized cities are in demand for taxi replacement, in the UK praised Rover sedan is very suitable for the current situation of the Chinese market. ”

In Kim Yangyong's planning, Rover Sedan will focus on the taxi market. The bus market has been occupied by brands such as Audi, Passat, Buick New Century, Accord, etc., and the new entrant Rover can only find another way to find other market space to cut into. Now that Xiali and Alto are disgusted by taxis in large and medium-sized cities, they are replaced in large quantities, which is a good opportunity for Rover.

"Does Brilliance Auto get the approval of the state for the car catalog?"

A reporter asked the key point, Brilliance's Zhengdao car has been sealed and has not been on the road, and now it has announced a joint venture with Rover with great fanfare, whether it has an eyebrow on the issue of catalog.

"We are proceeding with the catalogue declaration in an orderly manner in accordance with the established policy, and I believe that good news will come in the near future. ”

Kim Yangyong's confident tone didn't look like a big deal, because now Brilliance had indeed made a move.

When he learned that China would not be able to join the WTO this year, Jin Yangyong gave up the strategy of waiting, and he decided to learn from Han Hao and apply the model of Zhonghua Group to get a car catalog for Brilliance.

The Jiangbei Automobile Factory, a subsidiary of the Ordnance Group, which is also in the Northeast, was also one of the four major assembly plants of Alto, but due to poor management, it lost more than 10,000 yuan for every Alto sold, resulting in the Jiangbei Automobile Factory is now in a state of bankruptcy and closure.

Zhonghua Group obtained a car license through the merger of Jiangnan Automobile Factory, and now Brilliance also has a crush on the license plate in the hands of Jiangbei Automobile Factory.

Mr. Kim has approached the Jiangbei Automobile Factory through his connections and agreed to buy the Jiangbei Automobile Factory at a premium and turn it into a subsidiary of Brilliance.

Of course, this borrowing move is not enough, China can pass smoothly because of the BMW standing behind the entry into China, so now Jin Yangyong will take advantage of the International Auto Show to publicize the joint venture between Brilliance and Rover.

The same tricks, China makes, and Brilliance also uses the same!

After the Federation of Industry and Commerce came into contact with the sea-crossing bridge project, Jin Yangyong made up his mind to intervene here. The cross-sea bridge is to connect the municipality of Hujiang to Dinghai City, Zhejiang Province, and the main investor is Dinghai City, which takes the lead in forming a consortium for investment management.

Jin Yangyong is also a well-known financial industrialist in China, so as soon as he appeared in Dinghai, he was warmly welcomed by the local government.

Since it is expected that the cross-sea bridge project is a cash cow that will make sure that it will not lose money, with an annual income of 2 billion, many domestic capital will flock to it. The Dinghai Municipal Government did not refuse to come, but began to select carefully. It stipulates that only entrepreneurs with certain strength and influence, especially in Zhejiang Province, are given priority to be shortlisted.

Kim Yangyong impressed the Dinghai municipal government with the joint venture project between Brilliance and Rover, and he intends to build another car production base in Dinghai City, and also got a ticket to join the cross-sea bridge project.

Therefore, the Dinghai Municipal Government treated Jin Yangyong as a guest of honor and asked him to participate in the preparatory team of the cross-sea bridge as the deputy leader to help coordinate the financialization of the listing of the cross-sea bridge.

The Liaoyang provincial government, where Brilliance is located, rejected Jin Yangyong's application for 2 billion yuan to buy control of the company, which cast a shadow on his relationship with the local government. Therefore, Jin Yangyong plans to find another place to build another Xinhua Chen, and don't press the treasure capital in one place.

Now that he and the Dinghai municipal government have hit it off, they have cooperated on the sea-crossing bridge and received preferential treatment on automobile projects, and Jin Yangyong plans to shift his business focus from the northeast to the Yangtze River Delta region.

At the beginning, he made his fortune in Hujiang City, Yangtze River Delta, and made many achievements in the securities market, which he called his blessed land.

It's not that enemies don't get together, Han Hao didn't expect Jin Yangyong to plan to settle in Zhehai and become neighbors with him.

"The implementation of the Brilliance Rover project is a deliberate decision of the province, after all, to build an automobile industry base, the more enterprises gather, the better. Detroit, for example, is home to three major auto companies, General Motors, Ford and Chrysler, and they have created synergies. I can guarantee that the province's support for the Zhonghua Group will only be high in the future, and I hope you will not have any worries in your heart. ”

In order to land the Brilliance Rover project, Governor Zhou Nansheng also specially asked Han Hao to explain, for fear that Zhonghua Group would have any objections to this.

To a certain extent, this also shows that Zhonghua Group currently plays a pivotal role in Zhehai Province, and the governor of the province has to personally explain the work of a large project.

"I can understand and welcome it, because we have never been afraid of competition, and having strong neighbors around us can inspire our fighting spirit. I just hope that the government can ensure a level playing field, neither favor us nor deliberately take care of them, and let their products decide in the market. ”

The Brilliance Rover project is about to land, of course Han Hao is powerless to stop it, he is not afraid of this enemy. If even Brilliance Rover is afraid, then China Group should not be mixed in the automotive industry. Now the governor himself came forward to explain, and he took the initiative to release goodwill cooperation.