Chapter 143: Reach the Fourth District
Behind this tail are a few small household appliances that sell wide goods.
There are also several shops that sell plugs, wires, lights, bath bombs, sanitary ware, and stoves.
There are also a few sellers of stereos.
There is a pioneer, an EV, and a brand with **L, and there is a store next door that sells audio and has a brand of fever box, but at first glance, it is a wide range of goods.
In terms of audio, Guangzhou goods have also begun to emerge.
But the era of profiteering in audio still has to wait until 96 years, after VCD and home theater became popular.
What's more interesting is that at the door of these small shops, whether it is selling audio, wire, or even bath bomb sanitary ware, there will always be a wooden board outside, and two benches will be used to support it and set it up as a stall, on which are all kinds of hair dryers, razors, imitation Swiss Army knives, and even some small toys, toy guns, toy swords, toy cars or something, and there are also Tetris machines.
Fan Yang understood even more in his heart.
Behind this electrical street, there is definitely the shadow of Cantonese people.
Cantonese people like to do this the most.
I was exposed to it all day long, and it was natural to learn.
If you have nothing to do, you will run around and see which city, if there is a gap in a similar industry, you will come and do business in these areas.
Because these small household appliances and fast-moving consumer goods, in fact, the principle is the same, you sell an electric fan alone, you can't survive.
Even if it is a big brand, it must have a variety of products to support the brand.
Like Midea, he not only has refrigerators and air conditioners, rice cookers, and washing machines, but also has to be made together to meet the specifications of directly operated stores and specialty stores.
Therefore, this kind of wide goods channel is also the same as the local non-staple food wholesalers and sub-distributors, and some people specialize in wholesale.
From Guangzhou to buy all kinds of small commodities, small household appliances, large cars and small cars, he did not open a storefront, but distributed goods everywhere.
And in this era, most of the people who can do this kind of thing are Cantonese people.
The Cantonese people behind this are still relatively capable.
The bath bomb sellers are all in stock.
Sell on credit, right?
Fan Yang walked to the front of a small shop selling bath bombs and asked, "Boss, how did you sell this Tetris machine?"
“60。 ”
"So expensive?"
"It's not expensive, it's fun, you can come and have a look." ”
Fan Yang turned around and left.
"Hey, come back, how much do you give?"
Ignore the boss's retention.
I went to another company that sells wire, and when I asked, it was about 60 yuan.
Zhao Guangming's eyes rolled again: "60 yuan, the profit is so high? I set up a stall for 45 yuan, that's cheap." ”
Fan Yang ignored him.
Zhao Guangming asked: "Then should I give them the machine and let them sell it for me?"
"You are stupid, there are already people making the goods in Hanzhong, don't you understand? Don't you think these stalls outside are familiar? ”
"Zhongying Street?" Zhao Guangming thought for a moment: "It seems to be." ”
I made a special trip to look at it again, and came back with a strange look: "It's really from Zhongying Street, the toy gun, the one that hit the plastic bullet, I also thought about buying a few to go back to my son to play, what's it called?"
Zhao Guangming picked his head and thought vigorously: "What's it called?"
"Colt. ”
Zhao Guangming patted his head: "Yes, that's it." ”
These products have a very big feature, that is, colorful plastics, everything is mainly plastic.
After the second industrial revolution, into the era of electrification, but also into the age of chemical industry, the advent of plastics, and the further development of synthetic plastics, can be called another revolution in the material industry, it can be recycled, plasticity, simple molding, easy injection molding.
It soon permeated every aspect of life.
Hong Kong's manufacturing industry is very familiar with plastics.
Hong Kong's Li Chaoren, who started with plastic products, established the Yangtze River Plastics Factory.
And how did Li Ka-shing get a glimpse of the business opportunity?
In 1950, at that time, Hong Kong was still dominated by entrepot trade, but industry had begun to emerge, and the earliest industrial zone appeared in Shau Kei Wan on Hong Kong Island.
Hardware factories, plastic factories, garment factories, rubber factories, toy factories, began to gradually increase.
to solve the shortcomings of their own needs.
At that time, plastic was still an emerging industry, and the first thing Li Chaoren discovered was the business opportunity of plastic barrels, eliminating the traditional galvanized iron barrels.
The advantages and disadvantages of this are obvious.
Galvanized iron barrel is bulky, short service life, rusty, expensive, and ugly.
The plastic bucket is lightweight, has a long service life, does not rust, is cheap, and the key is to look good, and it can be printed and printed on it, and the color is also colorful.
This material revolution, and the wave of rags during the product transformation, is most obvious.
Good money drives out bad money, and new ones eliminate old ones, which is an opportunity in this period and just in this industry.
It's like the TV industry, where LCD eliminates picture tubes.
In the mobile phone industry, the color screen eliminates the black and white screen, and the large screen eliminates the color screen.
The advent of plastic products has injected new vitality into modern industry, Li Chaoren invested 50,000 Hong Kong dollars, purchased second-hand equipment, founded the Yangtze River Plastic Factory, the first batch of products, 50 toy pistols.
Then plastic buckets, plastic kettles, plastic toys, but at that time in Hong Kong, sales dragged a serious back, the plastic industry from the United Kingdom as soon as it was introduced, it caused the whole Hong Kong to make a hot build, just two or three years, there have been nearly 100 plastic factories.
Li Chaoren's plastic factory almost went bankrupt.
Later, he set his sights on the Taiwan market, and the Philippines.
Export the product.
It's the same with Daewoo in South Korea.
Kim Woo-jung of South Korea's Daewoo is a legendary figure in the Korean business community, and was once imitated by major Chinese companies and hailed as the Daewoo model.
The most amazing thing about Jin Yu is that he dares to merge boldly, no matter what enterprise, what factory, he dares to merge, and then after the merger, he does not lay off employees, does not reduce wages, and even does not reduce costs, but raises wages, expands workers, increases wages and benefits, and then in just one or two years, let the company come back to life and turn losses into profits.
Merge one, invigorate one.
What is the magic weapon in Jin Yuzhong?
Kim Woo-jung is one of the five major consortia in South Korea, and the only one that started out in import and export.
Whatever the product, he pulls it on the export.
In addition, South Korea's Lingyan Co., Ltd., engaged in Lingyan frozen cakes, was also merged by Jin Yuzhong Daewoo.
Using modern marketing methods, we are trying to turn Korean traditional persimmons into an export-oriented food company.
However, he was accidentally cut off by Fan Yang.
A little bit of a beard.
The products are exported to Taiwan, the Philippines, and then expanded to the entire Southeast Asian region.
Because at that time, there was not a single plastic factory in Taiwan and the Philippines.
Li Chaoren's plastic factory survived, and in ten years, it developed from a second-hand factory of 50,000 Hong Kong dollars to a 500 million Hong Kong dollar Cheung Kong Industrial.
It can be seen that the opportunities in the plastics industry are very broad.
And Hong Kong's industry has been transferred to Shenzhen.
Shenzhen, the tradition of plastics, has been passed down and carried forward in the mainland.
Colorful plastics, all kinds of colors, and the quality is uneven, at a glance you know that it is produced in Guangzhou.
This is also an important reason for the low price of Guangzhou goods.
Like the Tetris machine purchased by Zhao Guangming, the plastic shell of HDPE high-density polyethylene, something that broke in Hong Kong in the fifties and sixties, is not worth 5 cents.
The retail price of the cube machine assembled in this way is fifty or sixty yuan in the mainland.
The intermediate tier profits are also very impressive.
But after all, someone is doing it.
According to Fan Yang's morality, he doesn't want to squeeze his head with others.
But when they came, their psychology became interested: "I'll meet this Cantonese person for a while." ”
"Cantonese?"
Zhao Guangming looked at Fan Yang in confusion.
Fan Yang didn't bother to pay attention to him.
Walked back and forth on this street twice.
"What are you looking for?" Zhao Guangming became impatient.
Fan Yang has a strange temper and often makes some strange moves, and he doesn't explain it.
Without saying a word, he took a few more people around twice, and finally found an alley-like entrance at the back of the street.
"Found it. ”
"What did you find?" asked Zhao Guangming.
"Their warehouse. ”
"Warehouse?"
"You are stupid, this kind of electrical street, the store is not stocked? Where do they put the goods? I should have thought of it in the back. ”
A few people walked into the alley, and after walking a few steps, they found that there was indeed a cave inside.
Inside is like a courtyard house-like structure, behind the two 5-storey buildings, not far from the alley, there is actually a sign "Yunda Electrical Appliance Market - District 4"
Fan Yang pointed to the 5-storey building behind him and said: "See, there must be a market office on it, this type of street, he will not appear for no reason, it is all municipal planning, and it also exists in the way of the market, but it has not yet developed to that point, there is no main building, and when the economic development of Hanzhong reaches that point, build a main building, it should be called Electric City." ”
(Later, the computer city, the communication city, and so on.) )
"What are we going to do?" Zhao Guangming was the second monk again, confused.
"When you come to the market, don't look for the management office, what are you looking for?" Fan Yang pointed to the 5-storey tube building and said: "Wait and ask which floor the market office is on, if you want to rent a shop, go to the office and ask, what about the upper floors, do you see it, there is an elevator there, it must be a goods building, and the upper floors should be small single rooms, rented out as warehouses." ”
Fan Yang understood the role of this tube building at a glance.
Standing in the middle of the courtyard, he began to look at the few shops in this courtyard.
On each side of this courtyard, there are three or four shops, including a Yellow River audio and a Rolling Stone record, and there is no doubt that these two shops are the wholesalers of cassette tapes and Cantonese audio in Hanzhong.
On the right side of the courtyard, a yellow sign with a few words written on it "Guangzhou Hengli Trading Company"
Fan Yang smiled and found it.
There is a glass door outside, there are several office partitions inside, there are several containers on the wall, on which are placed some colorful plastic products, there are electric fans and hair dryers in the corner, and on the far right of the container, two Tetris machines were found.
Fan Yang pushed open the door and walked in.
"Is the boss there?"
A fat middle-aged man, with a bald head, looked like he was thirty or forty years old, and wore a fat suit.
Standing up, with a sound of biu, he spat betel nut juice on the ground first, revealing a mouth full of black teeth.
"Mud monkey, what's the system?"
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