Chapter 65: Rushing to the Northeast

Anhuai Provincial Bus Factory is located in the northwest suburbs of Fucheng City, covering an area of more than 1,000 acres, compared with the new modern industrial plant of Huaxia Factory, the Bus Factory is more like a small society, which has schools, hospitals, kindergartens, canteens, police stations and other subsidiary institutions, which is a typical representative of the factory-run society. Pen | fun | pavilion www. biquge。 info

The plant belongs to the Anhuai provincial state-owned enterprises, the production of "Huaxia brand" buses are only sold in the vicinity of the city, and the province of Jianghuai, Ankai (the original Huaihe plant) has the technical strength of the bus chassis competition has been in the disadvantage, is the planned economy era of typical state-owned bloated enterprises.

There are more than 2,000 workers, including nearly 700 retired workers, the "Eighth Five-Year Plan" before the total investment in technological transformation funds of less than 10 million, the current business difficulties, the production of passenger cars in the market can not be sold, in 1994 the loss of more than 3 million. It is said that there are 1,300 employees, more than half of whom have been on vacation and only receive basic salaries at home, and capable backbones have been lost.

Every year, the expenses of retired workers and affiliated institutions in the factory alone are as high as more than 7 million, and they have not closed down by relying on the blood transfusion of the provincial finance.

The Huaxia plant now manufactures vehicles and engines in three shifts, and the total number of workers does not exceed 1,300. Now there are more than 2,000 employees in the bus factory, Han Hao originally thought that he could easily merge and acquire this company, but he didn't expect the other party to have such a heavy burden.

Due to the financial support of the province, the original Weihe plant cooperated with the German Kesbauer company in 1993 to introduce advanced bus technology, and the production of new models was successful in the domestic market. The name of the company was also changed from "Xianghe", taking the initials of Ana Huai and Casbauer, and changing its name to "Ankai Bus Co., Ltd."

Therefore, Anhuai Provincial Bus General Factory also hopes that investors like Han Hao will invest in the introduction of foreign advanced bus technology and continue to compete in the market with new models.

What Han Hao wants is only the bus production qualification and the car brand "Huaxia", and he is not interested in entering the bus market at all. Moreover, the other party proposed that the Huaxia Factory should take over all the workers and subsidiaries of the existing factory, and Han Hao did not dare to accept such a big burden. The annual unproductive input of 7 million yuan is like a bottomless pit, and no one can carry this burden.

Knowing that Han Hao is the boss of the "Huaxia" motorcycle brand, the leadership of the Anhuai Provincial Bus General Factory feels that they can eat him, after all, the "Huaxia" automobile brand is the only one.

It should be pointed out here that the bus factory belongs to the provincial enterprises, under the direct management of the Anhuai Provincial Department of Industry, although the territorial Fucheng City is very enthusiastic to lead, but there is no management authority for the plant.

Under the initial contact, Han Hao felt that he was thinking too ideally, because the bus factory still regarded itself as the boss of state-owned enterprises, although the products could not be sold now, but he always felt that the country would not leave it alone, anyway, the sky fell and the country was at the bottom.

Moreover, when the workers learned that a private boss in Zhehai Province wanted to come to discuss the acquisition, they immediately gathered a large group of people to gather in front of the factory office building, especially a few retired old workers who were still carrying shotguns behind their backs.

Compared with Zhucheng Huayang Factory, such an attitude is clear at a glance in the sky and on the ground. Huayang Factory can't wait to sell itself to Han Hao tomorrow, and only asks him to help deal with the personnel and debts left over from history, and it is best to build a local factory to resume production.

Huayang factory is a municipal enterprise, the establishment time is not long, the historical burden is not heavy, the preliminary comparison is a suitable acquisition object.

But Han Hao actually wants the car brand "Huaxia" very much, after all, the motorcycle is "Huaxia" has made a reputation, and in the future, if the microcar is also called "Huaxia", the majority of customers will be more acceptable.

Since you have come to Anhuai Province, you can only talk to the Provincial Department of Industry of the in-law of the bus factory, after all, they are the ones who make the final decision.

It would be good if the province could come forward to fight for the Huaxia factory, but unfortunately now it can only rely on the strength of the city. Bidding farewell to Fucheng, the accompanying staff of the Haizhou Investment Promotion Office contacted the deputy director of the Anhuai Provincial Department of Industry through relations, and he came forward to receive the delegation from Zhejiang Province.

Anhuai Provincial Bus General Factory is one of the province's long-standing difficulties, the products are not competitive, the historical burden is too heavy, and the large amount of money invested in it every year is used to resettle workers and affiliated institutions, and can only maintain basic operation.

Therefore, it was learned that someone in Zhejiang Province wanted to integrate the bus factory, and the Anhuai Provincial Department of Industry still warmly welcomed it. In 1995, the reform of state-owned enterprises was still a major problem, and many old state-owned enterprises had fallen into a dead state because of historical burdens and backward products. If we don't make up our minds to reform, we may bring down the whole country, because relying on government blood transfusions is not a long-term solution. However, if enterprises with hundreds or thousands of employees are left alone, the loss of workers will cause great social problems. In particular, if the whole country comes forward, who can make up the mind to reform the tens of millions of workers of state-owned enterprises and let them be laid off and unemployed.

Such a macro-level problem is not a factor that Han Hao needs to consider, he only needs to consider how to obtain the market qualification of the micro face, as well as the "Huaxia" car brand.

"Director Yang, our Huaxia factory is very sincere to find cooperation with the bus factory, after all, the 'Huaxia' brand is also the name of our products. ”

In the conference room, Han Hao frankly said that he was interested in the bus factory, but he objected to taking over everything from the bus factory and continuing to produce buses in situ.

"Well, I have a very mature suggestion, that is, there are already two major bus companies in Anhuai Province and Ankai, and the current situation of the bus factory determines that it cannot compete with these two brother enterprises. As their common in-laws, if the province arranges for them to integrate, the bus factory will be merged into the two major enterprises of Jianghuai and Ankai. In this way, our Huaxia factory can invest in obtaining the qualifications and brands we need, and your Anhuai Province can also integrate enterprises to form a fist enterprise. Then use the funds obtained from the restructuring to resettle personnel and assets, which is not a win-win situation for all parties. ”

Han Hao also said the idea he conceived on the road after leaving the bus factory.

"Director Han, your idea has long been proposed in our province to integrate the three bus factories. However, the opposition below is too great, and each factory is unwilling to be integrated and merged, and it involves social stability issues, and cannot be calculated from the economic aspect alone. Frankly speaking, if you want to cooperate with the bus factory, you have to come forward at a higher level to coordinate and dock, not our industry department can call the shots, you must have the nod of the people above. But since you are interested, I will report this matter, and it is not up to me to decide what the province plans to do. ”

Deputy Director Yang of the Anhuai Provincial Department of Industry said such a thing, and the people of Zhehai found it through the relationship, and he also tried his best to help.

Leaving contact information and retaining communication channels, Han Hao and his party went back to Zhehai. Although this trip hit a wall in the bus factory, there is also a feasible partner such as Huayang factory.

If it weren't for Han Hao's love for the "Huaxia" car brand, Huaxia Factory's direct acquisition of Huayang Factory would be the most ideal result.

No, you can't pin your hopes on the Anhuai Provincial Bus Factory, you must have another hand to prepare, Han Hao came to the above conclusion after thinking on the way home.

Look at what other good car brand names are in China, or create your own good-sounding name to use, continue to use the "Glory" brand or others, such as "Mercedes-Benz, BMW, Lexus" such a good-sounding car brand name is really hard to find. Their translations and original names are so apt that they can be remembered as soon as they hear them.

Since he was so planned, Han Hao took out his mobile phone and dialed a Tianjing phone number. With his social interactions in the capital Tianjing, Han Hao also met some friends. Although I am not a close friend, I can still help with my hands.

Subordinate to the Trademark Office under the State Administration for Industry and Commerce, Han Hao met a director, and this call was to call the director and ask him to help find out what other good car brands can be used.

After receiving a call from Han Hao and hearing that he was preparing to enter the automotive field, the director was also shocked. I used to work well in the motorcycle industry, but now I am ready to work in the automobile industry.

"Director Li, can you help see who currently owns the Zhonghua trademark? If not, how can I get this brand?"

Before hanging up the phone, Han Hao asked like a ghost. At the beginning, he wanted to register the motorcycle brand as Zhonghua, but he didn't expect that new registrations would not be allowed. This time in the automotive sector, he plans to try his luck again.

"Don't worry, Boss Han, wrap it up on me. ”

Director Li of the Trademark Office agreed, after all, this matter was also a sentence for him to tell his subordinates to do it.

Before returning to Hushan, Director Li called directly and told Han Hao a good news.

"After checking, there are only two companies in China related to Chinese trademarks. One is Tianjing Zhonghua Automobile Manufacturing Co., Ltd., their 'Zhonghua' is only used in the trade name, and the car brand is 'Baoqi'. The other is the northeast of Fushun City forklift manufacturing plant, to produce forklifts, the original product called 'Dongfeng', and later the second automobile truck was named 'Dongfeng' by the central government, forklift factory had to give up. In addition, the trademark 'Zhonghua' was registered, which is still in use today. According to the regulations of our bureau, all four-wheeled vehicles belong to a product category, so the "China" trademark you want is in the Northeast Fushun Forklift Factory!"

This is the news that makes Han Hao the happiest, the trademark "China" is the best choice in his mind, if he can take "China" into his arms, then all other trademarks, including "Huaxia", he will not put it in his eyes.

The sons and daughters of China drive Chinese cars, and this slogan alone makes Han Hao feel surging.

I am very grateful to Director Li for giving him such important information, and Han Hao promised to thank each other when he went to the capital. Therefore, Han Hao ordered the driver to directly turn the head of the car and go to Jiangzhou Airport and fly straight to Fushun City in the northeast.

The staff of Haizhou City Investment Promotion Bureau were also righteous enough when they heard it, and they asked the leaders to follow Han Hao to the northeast.

Since there was no airport in Fushun City, Han Hao and the others had to get off the plane in Shenjing City, the capital of Liaoyang Province, and take a bus to their destination.

After a long journey, I came to Fushun City to find a hotel to check in at one o'clock in the morning, fortunately I had a simple dinner at the airport, otherwise a group of people would be hungry. Things at the airport are very expensive, but at this time, Han Hao can't take care of too much, he just wants to get the "Zhonghua" trademark as soon as possible, for fear that others will take it first.

The next day, Han Hao and his entourage hurried to the forklift factory.