Fifteen minutes passed quickly.

Li Xian stood on the podium and felt almost resting, raised his hand and looked at his watch, and saw that the time had come, and the discussion between the groups below was basically finished, so he knocked on the blackboard directly.

"What's the matter, the big guys don't have a plan?"

There were a few responses scattered in the audience.

In fact, Li Xian didn't expect everyone to be able to answer this question, the main significance was to inspire everyone's thinking. As long as someone can give an answer, if they are waiting one by one, then I am afraid that it will be the year of the monkey.

Seeing that someone responded, he directly raised his hand and randomly clicked on the one he had just raised.

"Friends in the third row, tell me about your group's plan. ”

A tall, thin man stood up.

Seemingly a little embarrassed, the man got up and looked left and right, but was speechless.

Li Xian smiled, "Let's introduce yourself first, we have been in contact for a short time, and most of the people are not familiar to me yet." ”

"Hey!" the man replied, "Hello Li Dong, my name is Ni Zhensheng, and I am the manager of Liaocheng Zhenguang Canning Factory. ”

Li Xian nodded, "Very good, Mr. Ni, what is the plan that your group discussed?"

"This," Ni Zhensheng smiled awkwardly and said, "That's the case, let's feel it." If the old bustard wants to make more money, the first thing he wants is to get more men into the brothel. Only in this way can the man meet the prostitute, and thus that ...... That's paying for prostitution. So, the ten of us discussed it for a while, and finally decided that all the food and drinks in the Qinglou would be free tonight, and we would eat and drink as much as we wanted! ”

"But the cost is too great!"

Before Li Xian could speak, someone on the other end retorted: "If the wine and food are free to eat and drink, there are too many people." But how much does it cost to eat and drink all night?

Hearing that someone raised a different opinion, Ni Zhensheng immediately blushed his neck and retorted. But obviously, no matter how he explains, he can't get around the hurdle of increasing costs.

Seeing this posture, Li Xian said, "This is a way. The idea is right. But it is true that as everyone said, the cost of marketing is too great to outweigh the losses. And most importantly, ......"

"Dong Li, what is it?" others said that Ni Zhensheng might not be convinced, but Li Xian's opinion, he especially wanted to hear it.

Li Xian smiled and gave his opinion: "The important point is that you can't guarantee that the people who come into the store to eat and drink are not customers who are really willing to spend. In other words, if you eat and drink for free, it is very likely that everyone who comes into the store will come for your meal. And this part of the people who have no willingness to consume at all will occupy your business resources, thus squeezing out the benign customers who really have the need for prostitution, which will reduce your turnover. ”

The sharp answer pierced Ni Zhensheng's heart like a sharp arrow. Standing there and thinking carefully for a while, he sighed and agreed with Li Xian's statement.

"But it's a good idea for you to think of using additional services to attract customers, but I just hope that you will carefully consider all aspects when developing your marketing plan. Please sit down first. Are there any other plans?" Li Xian motioned for Ni Zhensheng to take a seat, then looked around the audience and asked.

Originally, several groups discussed the plan, but with the failed case of Ni Zhensheng, the others were obviously a little empty.

Seeing that the audience was cold, Li Xian smiled, and noticed that several people wanted to speak but were still a little dodgy, so he took the initiative to order someone.

The next few, some said that the Oiran would shout instead of the old bustard, and sing on the street to attract men's attention. Some of them proposed that the girls of the Qinglou would be collectively discounted tonight, and some of them came directly to the meat tricks...... It is said that the girls will set up a toilet directly on the street, and change the overnight to a fast gun, so that although the volume of a single transaction will decrease, the transaction volume will inevitably increase. Use the profitability of the unit girl to improve the efficiency of the entire green building......

Not only that, this guy directly took the sauna in the province as the data standard, directly shot fast, listed the overnight price and carefully analyzed, and finally counted the average time of each man in detail!

Hearing this plan, Li Xian was dumbfounded.

At this moment, he really wanted to fight the demon spirit directly;

Uncle policeman, that's them!

These bastards must be repeat offenders!

Tai Nima, who understands the rules of the industry thoroughly!

A few in a row, but in accordance with Li Xian's prompts, from the needs of customers and consumer psychology.

Some of them are feasible, but if you want to say that they are eye-catching, they are not.

Just when Li Xian wanted to analyze this issue himself, suddenly, someone in the last row raised his right hand high.

Seeing that someone volunteered, Li Xian nodded his finger, "That friend in the back, please stand up and speak." ”

It was too far away for him to see the face of the person who raised his hand.

But when the man stood up, Li Xian met the man's provocative gaze, and immediately frowned.

It's none other than Qin Junying.

"Ahem. Seeing that Li Xian was stunned when he looked at him, Qin Junying hooked the corners of his mouth and said loudly: "The big guy said it, but he didn't get to the point. Don't you just let the gentlemen enter the door to prostitute? Don't be so troublesome, if you want to talk about me, just find a few handsome girls with good bodies and stand at the door of the Qinglou with bare butts. When the men passing by look at this, which one can withstand it? And they still shout with the old bustard? Then they can't run inside?"

Most of the people present knew Qin Junying, and they were all overjoyed to see that this prince of Qin's logistics had played a big trick as soon as he came up.

"Brother Ying'er, if you do this, then the government can't directly seal the Qinglou?"

"That's it, that's too big to say, it's immoral!"

"Bullshit! Qinglou is open, and there is a weathering that hurts a fart!" Qin Junying was unimpressed in the face of everyone's ridicule, and looked at Li Xian directly with a smile, and said: "If you want to be a bitch, then don't think about setting up an archway!

Listening to the words in the other party's words, Li Xian frowned.

Not only him, but the others also felt that Qin Junying's words meant something, and they all silently set their eyes on Li Xian.

"Hehe," After a short silence, Li Xian shook his head and said with a smile: "The idea is okay, and the cost is low." But Mr. Qin's plan is ...... I did a few. ”

"What do you call it?" Hearing Li Xian's comment, Qin Junying stopped doing: "It's not that I said, everyone came up with so many ideas just now, and you can't do it here, and it's not appropriate there." It seems that you are unfathomable, since you feel that the big guy's method is not successful, you can say one, two, three, give a cure-all, and wait for the idea to work?"

The provocation and gunpowder smell in these words are a little strong.

Anyone with a discerning eye can see that this is completely the beginning of the target.

For a while, there was a buzz in the audience, and some people began to talk about whether Li Xian and this Qin Junying had something to do.

But I have to admit that Qin Junying's words did speak to some people's hearts.

Li Xian didn't seem to be very satisfied with each plan just now, everyone listened to him all morning, although they felt that they had gained a lot, and felt that Li Xian was indeed very level, but this kind of unilateral acceptance of information was far less impactful than Li Xian's previous idea to bring Quansheng Food Factory back to life.

To put it simply, for Li Xian's success, everyone also wants to see it.

"That's right, Dong Li, if you understand it, what should you do to make this Qinglou make as much money as possible tonight?"

"Yes, Li Dong, can you tell us a way to inspire and inspire?"

Listening to someone in the audience shouting cautiously, Li Xian shook his head and smiled bitterly.

This, sure enough, heaven is good reincarnation.

The day before yesterday, I just stirred up the bureau of the 15th anniversary celebration of Qin's logistics, and this time I turned my head, and people turned around and smashed their own fields!

Seeing that the shouting from the audience was getting louder and louder, he raised his hand and pressed it.

"As I told you just now, this issue should be considered from two aspects. Li Xian picked up the chalk again and spent a moment on the main points he had just written, "The first is the customer's needs. As a business operator, you want to market a product. From your point of view, you can't stand on the side of the operator. It's about looking at things from the consumer's point of view. This is the so-called consumer psychology. ”

"For example, when our New Taipei Group was engaged in sanitary napkin marketing, we made an advertisement on CCTV. This commercial is called "Rainbow", and I think some of you have seen it. ”

"Oh, the song in that ad is so good. My daughter-in-law hummed every day after watching the commercial, and later asked me to go out on the street and buy her a cassette tape. But I've been looking for a long time, but I haven't found it!"

"I've seen it too, and the commercials are shot at a very high level. In particular, the sanitary napkin absorbs the water in the ditch and allows the heroine to cross the ditch smoothly, which not only reflects the selling point of the sanitary napkin's large water absorption, but also gives people a sense of reliability brought by the brand of Weiyou in women's menstruation. With the music in the commercial, I was very moved after watching it. "It was a female entrepreneur who spoke, because the topic of Qinglou just now was too sensitive, and she never participated in the discussion. At this time, when Li Xian talked about the advertisement of "Rainbow", he immediately got up and spoke.

Li Xian smiled and nodded, "Yes, this is a typical set of advertising plans formulated from customer needs and consumer psychology." Because we know what customers need and want most when they use our products, we carry out targeted marketing, which is why we have the advertising case of "Rainbow". ”

"Don't talk so much about useless drops!" Seeing Li Xian talk about the previous business case, Qin Junying immediately interrupted: "Let's just talk about this bird topic you came up with now." According to your request, you will give us a trick on the spot. ”

In the face of Qin Junying's urging, Li Xian was neither angry nor annoyed, nodded lightly, and said with a smile: "Then let's go back and talk about the problem of increasing turnover in this Qinglou." The relationship between clients and prostitutes is one of supply and demand. But everyone should pay attention, starting from the consumption psychology of prostitutes, what is the deep reason why they go to the Qinglou?"

No one answered.

Li Xian picked up the chalk and clicked a few big words on the blackboard: "The basic need is sexual satisfaction." But if that's the case, why don't they sleep with their wives at home......? Male dignity is satisfied!"

Hearing this new angle of analysis, everyone in the audience fell into deep thought.

After a while, several old drivers said "hi" and slapped their thighs: "Li Dong summed it up well!

"Haha," squeezing his eyes at the admiring old drivers, Li Xian continued: "So, why can't we stimulate the consumption desire of prostitutes from this angle?"

"You said so much, can you just tell us what you want to do?!" Qin Junying saw that Li Xiandong was talking and didn't give an answer, so he was anxious.

Li Xian made a gesture of calm and calm, and said, "So, if I am an old bustard." I don't need to do any free drinks in the store, I don't need to do any 20% off the whole scene, and I don't need to make two girls strip naked and stand at the door scratching their heads to solicit customers. ”

"How to do it?" Without waiting for Qin Junying to pick a thorn again, Li Xian said directly: "I will hang a big sign at the door of the Qinglou and write two sentences to ensure that the benefits of the Qinglou will be doubled tonight!"

"What to write?"

"What's the content, Dong Li?"

"Huh. Li Xian smiled and gave his own plan: "Tonight, Benqinglou will draw two of all the overnight prostitutes to implement the exemption." Lottery Eligibility: The girl ...... her work on her bed. Say satisfied!"

He said this in a loud voice.

But after the words came out, the audience could hear the needles dropping, and the birds were silent!

Everyone, stunned.

After a long time, the old drivers just now slapped their thighs hard.

"Damn!