Chapter 217: You Demonstrate Again
General Manager's Office.
There was a knock on the door, a knock.
Wang Baoguo shouted outside, "Please come in." ”
Pushing it away, Du Cuilin, the manager of the sales department, walked in with a straight suit and took the door with him, "Mr. Wang, are you looking for me?"
"Sit down. Wang Baoguo pointed to the sofa on the side and said with a smile: "My son is looking for you." ”
"Vice President. Du Cuilin nodded at Wang Qiang and sat down.
Some time ago, Wang Qiang had removed the job of a supervisor and handed it over to Lao Zhu, who had nothing to do, and successfully served as the company's deputy general manager.
"Manager Du, I have something to ask you. Wang Qiang's tone was very polite, and he got up to make tea.
Du Cuilin asked, "What's the matter?"
Wang Qiang finished brewing tea and brought it to Du Cuilin, "Please." ”
"Thank you. ”
"That's the case, I want to ask, how can we train a qualified salesperson in a short period of time?" Wang Qiang sat down and said.
Since he decided to take the road of sales, then Wang Qiang must train his own salesmen, the company has salesmen, but it is the company, and they can't let them run the arcade business for themselves, otherwise they can't get along with Lao Zhu on the face, and it is not good to reach the ears of Boss Wang.
Wang Qiang still has this bit of proportion.
So his eyes were aimed at Xiao Jian and others, more than 20 people helped Sun Weixing make an arcade together, there seemed to be a bit too manpower, and they couldn't go out to run the business, but Xiao Jian and others had never been engaged in sales at all, so they naturally had to cultivate, or rather, understand how salespeople sell products.
"Oh, this. Du Cuiping took a sip of the teacup and said with a smile: "It's very simple, diligent." He saw Wang Qiang's puzzled look and explained, "I remember when I was just doing sales, when I went to the sales site, the seniors in the industry asked how the old salesman died? Because they have mastered a group of prescribed customers, made a lot of money, and feel that they do not need to continue to develop new users, they will naturally be eliminated by the society, so if you want to become a sales elite, you must remember two tricks, the first fight, I am born to be useful, the daughter is scattered and come back, the second fight is stupid, perseverance, gold and stone can be carved. ”
Wang Qiang didn't understand, "Let's talk about it in layman's terms." ”
Du Cuilin smacked his lips and said: "The popular point is to be thick-skinned, no matter what ugly things the potential customers say, they must insist on selling." ”
Sweat.
Why don't you just say it's simple?
Wang Qiang knew that salespeople like to talk around the bush, so he didn't say much, and continued to ask, "What else?"
Du Cuilin put down the teacup, "There is also a wealth of knowledge, an excellent salesperson must be an expert, a person who can become a customer consultant, so what knowledge must the salesperson master? For those who have installation needs, the sales staff should also understand the installation and use of the product, and the knowledge of the enterprise organization ......"
The second one is a bit irrelevant.
Firmly writing down the first one, Wang Qiang nodded thoughtfully.
"The third point is industry knowledge, customers buy products, it is inevitable to shop around. As a good salesperson, we must be able to provide customers with a good reference for industry knowledge, and be able to provide a comparison between the advantages and disadvantages of our own brand and competitors' products when customers have needs, so as to guide customers to consume correctly. This requires salespeople to have a wealth of industry knowledge. Du Cuilin gushed: "Fourth, the knowledge of human nature, sales, as a science, is mainly the study of dealing with people, so we must be proficient in the doctrine of human nature, such as Maslow's hierarchy of needs theory, Fromm theory, etc., are very practical theories that can be used to guide our work. ”
Wang Qiang sighed and hurriedly interrupted: "This is too complicated, let's say something simple." He estimated that Xiao Jian and the others didn't have the heart to learn any hierarchical theories or anything like that.
"Simpler?" Du Cuilin thought for a moment, "The simple thing is to wear some good clothes, and then be able to talk to others, all over the world, and people are happy, so naturally others are not so disgusted when they sell products." ”
It seems simple to say.
Wang Qiang summed it up, it was nothing more than being knowledgeable, courageous, and thick-skinned, "Okay, I understand, thank you Manager Du." ”
"You're welcome, you're welcome. Du Cuilin waved his hand, "Is there anything else?"
"No, you sit and drink tea, I'll go out first. Wang Qiang said hello to his father again, and then hurriedly left the office.
……
Immediately after the company.
Wang Qiang went to Changchuan Machinery Factory to find Xiaojian and others, and then tentatively chatted with them, and selected five or six who could speak well.
Later, he took them to a nearby store to buy a suit and pants, and finally came to his rental house on Qinghai Road nearby.
Open the door.
Get in.
Wang Qiang asked Xiaojian, Shuai Shuai and the other four people to sit down, took out a hot water bottle and poured a bowl of boiling water each.
Xiaojian asked, "Brother Qiang, why did you buy us a suit?"
"yes, this thing must be uncomfortable to wear. Shuai Shuai looked at the suit on the table with a little disgust.
Wang Qiang smiled and said, "Let me ask a question, do you want to make a lot of money?"
Xiao Ding's eyes lit up with red hair, "Think, what's wrong?"
Xiao Jian Shuai Shuai and the others all nodded vigorously, nonsense, who doesn't want to make a lot of money?
"Now, I have a chance to make a lot of money for you, and the key depends on whether you have the ability to do it. Wang Qiang gave a temptation.
Sure enough, Xiao Jian couldn't help but ask, "What is the opportunity to make a lot of money?" ”
The same is true for other people, their eyes are shining, they feel very boring to make arcade shells in the factory every day, if it is not for the lack of money, who wants to do that kind of physical work?
In fact, Wang Qiang could have said it at the beginning, but if he said it directly, the effect must not be so good, so he came to the front of him, "I am in the arcade business, you all know, what about me, I want to give you a chance, which of you can help me sell a game console, I give someone a commission of 200 yuan, just imagine, if you can sell five units a day, you can earn a thousand yuan!"
Different from the expected excitement, Xiao Jian, Shuai Shuai and others looked at each other.
Selling arcade machines?
Who are they selling to?
As the temporary leading brother, Xiao Jian couldn't help but laugh and said, "Brother Qiang, you are funny, how can you sell it?"
Wang Qiang explained: "I want you to go to a city to sell arcade machines alone, as for how to sell them, I will teach you, I will pay for food and accommodation outside, and there will be travel expenses when you go back, what do you think?"
Xiao Jian said: "Salesman, we haven't done this job." ”
Wang Qiang frowned, it was indeed a bit difficult for strong people, they were all gangsters before, where did they ever do this kind of work?
It's just that he didn't think about having more powerful salespeople, and now the arcade market has just become popular in China, and if you are widely distributed, you can sell a little bit, so as long as he Xiaojian and others agree to come down, and do it according to his understanding of what Manager Du said, basically there is no big problem.
Just thinking about how to get them to agree, Xiao Jian spoke again, "Why don't you demonstrate it first and let us know how to sell it." ”
"Yes. ”
"Demonstrate it. ”
"We study and study, and the commission of 200 yuan a piece is quite high. ”
Everyone is actually quite greedy, the current workers' salary is only 300 yuan a month, and they will earn 200 if they sell one, there is no reason not to do this job, but they don't know how to sell at all, so when Xiaojian proposed Wang Qiang's demonstration, they met it for the first time, on the one hand, they really want to learn, on the other hand, they want to see if the arcade machine is good to sell, if it is not good to sell, they will not accept the drudgery, if it is good to sell, needless to say, they must work hard.
It's just that Wang Qiang doesn't know much about sales, and he has sold a lot of things, but he can't guarantee success.
Everyone looked at Wang Qiang.
Wang Qiang looked at them a little helplessly, if he couldn't sell them, there seemed to be no reason for them to sell them.
After thinking for a while, Wang Qiang finally made a decision, gritted his teeth and said, "Okay, I'll demonstrate it!"
Isn't it just a sales pitch, but I came from the era of the information explosion, so there shouldn't be any problem in fooling one or two buyers, right? It's just that before selling, you still have to make some preparations, thinking of this, Wang Qiang added, "You get up early tomorrow morning, and I'll take you to Hangzhou once." ”
Well, collect some industry information today, make some preparations, and don't lose face in front of them tomorrow, it's not easy to do business.