Scene.

The atmosphere is finally hot.

The ladies who had been leaving before all turned around one by one and looked energetically at the picture in front of the counter again.

Gao Wensheng smiled, "This little Wang." ”

Sister Mei looked at Wang Qiang, who was talking eloquently in front of consumers, and nodded slightly.

"I don't know what he's going to do next. Mr. Yi was also very interested.

The other guests were in a similar situation, starting from the various biased consumer services promised by Wang Qiang just now, everyone's attention was all attracted to it.

This is especially true for consumers, who are interested in their faces and point at the pictures of the products.

Gu Xiaolei hurriedly said, "I want to buy a high-end dress, do you have any recommendations?"

Wang Qiang smiled and said, "Then it depends on what grade you need." He looked serious, "I personally think that you need to change yourself from the inside out, in terms of outerwear, I recommend CK and Mark Jacobs ready-to-wear, CK I believe you all know, this is the number one brand in the United States, and high-end ready-to-wear can be regarded as a first-class ...... in luxury."

Consumers stopped and listened carefully.

To be honest, there are really very few people who understand luxury nowadays.

Now when they heard Wang Qiang carefully introduce the status of CK and Mark Jacobs in the world's luxury class, they all showed strong interest.

Wang Qiang said solemnly: "CK's high-end ready-to-wear is a top luxury product, which is not much better than Dior, Versace, etc., and Mark Jacobs is also an American senior designer brand, an international first-line brand, and it definitely has face when worn on the body, and there are few people who know the key to it, and luxury and low-key have connotation." ”

"Luxury and low-key connotation?" is a new word for consumers.

Many people are eager to buy luxury goods, not hoping that people can see it at a glance, because it will look like a nouveau riche, so it is time for some niche big brands to show their real power, such as according to Wang Qiang, the later Japanese brand Kawakubo Rei, France ASH shoes and other less well-known brands, immediately became the object of people's pursuit.

Naked pretending is not the highest level.

Dressing and pretending to be implicitly can bring the greatest satisfaction to one's soul.

Wang Qiang grasped the mentality of consumers and began to focus on the introduction.

"What about shoes and purses?" Gu Xiaolei was very cooperative again.

Wang Qiang recommended: "Shoes, Coach and Kate Spade are good, especially for successful people like you, Coach shoes, loafers and bags, etc., can add a lot of charm, the reason why Kate Bee is not recommended is because Kate S Bey focuses on women's products, if your wife wants to buy shoes and bags, I recommend Kate Sbe, I will show you Coach men's bags and men's shoes pictures." ”

As he spoke, he asked a staff member at the store to bring pictures of Coach loafers, leather shoes and bags.

A lot of people gathered around to see how it was.

Many people have glanced at it before, perhaps out of some uneasyness, but they actually didn't look at it much.

Now, when I saw the men's black leather loafers in the picture in Wang Qiang's hand, I couldn't help but exclaim.

"Look good. ”

"yes, Coach's shoes are really classy. ”

"When you wear these shoes on your feet, they immediately attract a lot of attention. ”

Especially female consumers, they began to comment that the workmanship of luxury goods is definitely different from ordinary goods, after all, the selling price is much higher than that of ordinary goods, and more money is invested in product research and development, otherwise how to gain a foothold in the luxury industry?

And Coach, although it is a light luxury brand, is not really a top luxury product.

But if someone goes to the Champs-Elysées in France, they will find that Coach's stores are with the world's top luxury brands such as Dior and LV, while the second and third tier can't squeeze in at all.

So why did Coach later give people the impression of a fake big name?

It's just that the domestic economic level is getting higher and higher, consumers feel that the price of Coach goods is relatively low, and later the pursuit of fashion aunts, all kinds of buy Coach bags, go to the vegetable market to buy vegetables are carried, and the impression is a lot lower, the most important point, Coach bags are often discounted, which is a hard injury in luxury goods, and always feel that it is not sold to discount marketing.

Gu Xiaolei was originally just a support, but after seeing this pair of loafers at this moment, he became interested, and hurriedly asked, "How much are these shoes?"

Wang Qiang pointed to the price in the lower right corner and said: "It does not include tariffs of 1380, and it is estimated that 1600 will be less than a point after counting tariffs." ”

A pair of shoes is nearly 1,000?

Consumers couldn't help but inhale slightly.

"So expensive?"

"It's just a pair of shoes. ”

"It's no wonder that Coach is world-renowned and a first-line luxury. ”

Well, in fact, many people don't know about Coach at first, after all, it is not like Coach has been rampant in China later.

Wang Qiang picked up the picture of Coach again, "This Coach 1941 Rogue Men's Sakura Bag, priced at 3899, the tariff is about more than 1,000, and it looks like 5,000 in hand. ”

"Okay, that's a good bag. Gu Xiaolei's face turned red with excitement.

The price of the tariff increase of nearly 5,000 directly shocked many consumers present.

At first, they thought that more than 1,000 was already a luxury, but they never expected that now a men's bag can reach a terrifying 5,000 yuan with tariffs!

That's the grade.

This is the luxury that is pursued.

If they go out with such a bag, they can imagine becoming the focus of the audience. Well, in fact, they don't take into account, in fact, the vast majority of people don't have much intuitive impression of luxury.

And Chinese buy luxury goods differently, not for the brand, and then there is a sentence on the Internet how to describe it?

Only buy the expensive ones, not the right ones.

Wang Qiang is now guiding consumers to think about this, telling everyone, I have the most expensive and luxurious here, you buy it, and when you look back, people will look up at the first line or even a few lines, do you want to gain the respect of others? If you want others to know that you have money?

Xiang Yu also once said that if you don't return to your hometown, wealth is like walking in brocade at night. Wang Qiang casually put the picture on the counter, and said with a deep gaze: "If a rich person wears no different clothes than an ordinary person, how will others know that you are rich? ”

Consumers are frenzied.

Good.

That's a good point.

Especially the word "aristocracy" at the end has touched the vanity of many people, and they are eager to buy some luxury goods to decorate their bodies, as if they are really aristocrats, as if they are wearing luxury goods, they are the successful objects of worship in the eyes of people, and they have never thought about what the real aristocrats are like, in addition to the real rich, vanity is the source of promoting luxury consumption.

Wang Qiang aroused people's vanity step by step before, and finally at this moment, it was completely detonated, whether you want to buy luxury goods or not, you have the final say, but whether you want to become a "noble" depends on how much you are willing to invest in yourself.