Chapter 0531: An Eye for an Eye
After hanging up the phone, Xu Weidong also swept away the previous haze, cheered up the spirit of twelve points, and prepared for the next relevant work arrangements.
After sorting out the ideas in his mind, Xu Weidong immediately contacted the three dealers in Bangkok, and informed them of the decision of Tianming Company, the three dealers who were on the verge of collapse, after learning such news, finally let out a long breath, and almost cried with joy, although the down payment ratio is not as low as the rest of the car manufacturers, but fortunately, the price of the Xiaofuwa car itself is not high, and the down payment ratio of fifty percent is enough to attract local consumers.
After contacting the three dealers, Xu Weidong packed up his things and found a few local media and newspapers, Zhou Jingming was right, such a policy really needs to be known to more people through these media.
Once all this is done, it's up to the consumer to make the choice.
At the same time, on the domestic side, Zhou Jingming also visited many banks for the first time, although no bank could meet Zhou Jingming's requirements a few days ago, but the normal loan is still possible, a loan amount is not large, but many banks are willing to provide loan services at the same time, so these funds are enough for Tianming Automobile Company to last for a period of time, so as not to make the company fall into financial crisis.
Not only that, Zhou Jingming also asked the company to save unnecessary expenses, "open source" is currently not possible, so it can only be done from "throttling", mainly to help Tianming Company through the current crisis, Zhou Jingming is willing to try.
***
1993 was undoubtedly a very happy year for car consumers in the Southeast Asian market, especially for consumers here in Thailand.
At the beginning of the year, there was a small Fuwa car from China, the price was only 2,000 US dollars to drive the car home, such a low price, for local consumers, is undoubtedly a kind of gospel, and this small Fuwa car, looks also very beautiful, listen to the feedback of people who bought the car, the quality and performance are also very good, so it only took a few days, the small Fuwa car has become the first choice for consumers to buy a car in Bangkok.
And immediately after, not long after the Xiaofuwa sedan went on sale in Bangkok, Toyota Motor Corporation suddenly announced a policy called "loan to buy a car", which only needs to pay 30% of the price of a car in advance, and you can drive your favorite car home, and the rest of the money can be repaid every month.
This kind of sales method is very novel, although this method does not reduce the overall price of a car, but for local consumers, there is still an irresistible temptation, plus Toyota is a long-established car manufacturer in Asia, and consumers in Southeast Asia are more willing to trust this brand, so once this policy was launched, it was warmly welcomed by local consumers.
Many people who are ready to buy Xiaofuwa cars also turn to this way to buy their long-favorite Japanese cars, and Japanese cars have become the darlings here again.
And just a few days ago, under the leadership of Toyota, the rest of the automakers in the Southeast Asian market have also announced the adoption of the "loan to buy a car" policy, the down payment ratio is basically all 30%, so that consumers here are addicted, the Southeast Asian car market, seems to usher in the spring.
In this context, the little Fuwa car, which has only been on fire for more than ten days, is slowly forgotten by consumers here, just when many people think that this car will slowly fade out of everyone's sight, this morning a local newspaper in Bangkok reported that the little Fuwa car returned to the public eye again.
Xiaofuwa Sedan announced that it has joined the loan car buying club. This is the title of this report, and in the main part, it is a detailed introduction to the specific arrangements of Tianming Automobile Company for this loan to buy a car.
This newspaper ...... The down payment ratio of 50% means that consumers only need to pay a price of 1,000 US dollars to own this Chinese god car, in addition, Tianming Automobile Company also promises that every owner of the Xiaofuwa car can also get three free maintenance opportunities......
Not only this newspaper, but also two other local media in Bangkok also made a detailed report on this matter, and the news was also transmitted to various places in Bangkok and even several surrounding cities through these media.
"I was about to buy a car, but I didn't expect this Chinese god car to start a loan to buy a car!"
"Although the brand is not as loud as Toyota, the down payment is only 1,000 dollars, which is more than 200 dollars less than the down payment of the Volkswagen B10 series, which is the best price for me. ”
"Xiaofuwa sedan is so engaged, I don't know which brand of car to choose. ”
…………
As soon as the media report was published, it caused heated discussions in Bangkok, and the three dealers also took this opportunity to launch various promotional activities to attract the attention of consumers, and the Xiaofuwa sedan finally returned to the public's sight.
With the implementation of the loan car purchase policy, the sales of small Fuwa cars are also slowly picking up, although they are not as hot as the car market, but compared with some time ago, it has been a great improvement, after the first day, the total sales of small Fuwa cars, is also more than fifty, more than some time ago.
From this point, we can also see how important the price factor is for the Southeast Asian market.
And on the night when Tianming Automobile Company announced the adoption of the "loan to buy a car" policy, Kubo Jianying, who was far away on the island, received such news, frankly speaking, Kubo Jianying thought that he had heard it wrong at the first time, until the sales representative in Bangkok faxed the local media report to Kubo Jianying, and he was willing to believe that Tianming Company really used a loan to buy a car as a riposte to them!
"I didn't expect that Tianming Automobile Company would have such a great courage to dare to fight back against us in such a way!" After confirming the news, Kubo Kenying frowned and said to himself.
Based on Kubo Jianying's research on Tianming Company, he still thought that the other party would not dare to do this!
"All of a sudden, the Southeast Asian market will become more lively. "With Tianming joining the plan to buy cars with loans, automakers throughout the Southeast Asian market seem to be engaged in this.
"Since you want to play, then we'll have a good time with you. Kubo smiled, and then dialed Toyota's sales head in Bangkok,
"Tell our dealers that all Toyota's models on sale will have a down payment ratio of 20%!"
:。 :