717. Brush wall advertising

What can be shirked is still to try to shirk, he is unwilling to mix more.

When the hundredth new car rolled off the assembly line, BMW's new car launch conference was carried out as scheduled, in addition to provincial and municipal leaders, there were naturally all kinds of reporters invited by advertising companies to pay money, and the momentum was huge.

It's just that to everyone's surprise, there are so many dealers from all over the country, although the distribution advertisements are distributed throughout the country, but in line with the purpose of casting a net to focus on catching fish.

According to their original expectations, they were new car companies, and it would be good to be able to come to seven or eight, but they didn't expect that seventy or eighty would come all at once.

However, the attitude of these dealers is not so pleasant, and they are all from the deep-pocketed and powerful automobile trading companies and mechanical and electrical companies from all over the world.

The chiefs and section chiefs held cigarettes in their hands, kicked the car gangs in the brand-new car exhibition hall, and then nodded with satisfaction.

Yang Yong's face was full of unhappiness, but as soon as he heard that the other party actually placed an order, he couldn't wait to be his own father, and he didn't have a temper at all.

"Can you really get a car loan?" asked the big fat man with a small eye and his hands behind his back to Yang Yong.

Yang Yong said, "We are cooperating with Commerce Bank, and their strength is clear to everyone, absolutely no problem." ”

The fat man said, "That's fine." ”

Li He watched coldly from the side, and didn't say anything, anyway, let these people be arrogant first, because he knew that the car dealership market would be the world of the fourth son sooner or later.

What's more, these dealers are still rushing to BMW's first auto loan policy in China.

Sure enough, this time, the media also focused all the publicity of BMW's Xiaokang micro truck on its auto loan model, completely ignoring the performance and outstanding performance of the micro truck.

This made everyone a little angry.

However, what needs to be done is still to be done.

Although the current production capacity is limited, advertising still has to be done. Li He waved his hand and brushed the wall advertisement!

The main road in the suburban junction is simple and rough enough, but the effect is good, the cost is low, and the penetration is strong. Therefore, this kind of thing is not only like to sell health care products and feed, but also to cars and mobile phones.

The advertising words were written by Li He himself, and when they were written, everyone was taken aback.

"Well-off cars are good, and going to the sea to do business is a treasure. ”

"The pickup truck is good to buy, and the daughter-in-law doesn't run around. ”

"If you buy the right well-off car, your wife can sleep in her arms. ”

"The well-off car house is good to buy, and the daughter-in-law is better than others. ”

"You have a well-off, the whole village will follow you!"

"BMW's well-off car is good, and it runs casually in the ravine. ”

"I advise Tiangong to be vigorous and buy a well-off car to roar. ”

"Sell it to the city people at a higher price, and sell it to the villagers at a discount. ”

"It's better to have a well-off job, and you can earn money and support your family!"

"The East is blowing, the war drums are beating, who am I afraid of when I am well-off!"

"Well-off car, 0 yuan 0 down payment!"

"Don't worry if you don't have money to buy a car, BMW Xiaokang will help you!"

“......”

Everyone looked at more than 100 advertising words, and they didn't know whether to admire or cry, anyway, it was just one word, vulgar!

Two words, drop share!

Yang Yong said with a sad face, "Mr. Li, wouldn't this be too child's play?"

"If you want to spread advertising to third- and fourth-tier cities, or even fourth- and fifth-tier cities, as well as counties and rural areas, you must connect with the local atmosphere. Let's also go to the countryside and surround the city. "Li He is very happy with his performance.

The so-called down-to-earth good advertising should be so simple and rude!

"Gotcha!" Yang Yong gritted his teeth and still carried it out, so he brushed it in Jiangsu, Zhejiang and Shanghai first!

What no one expected was that the effect of this advertisement was surprisingly good!

BMW's daily production of cars has reached 250 units, but demand is still outstripping supply.

Whether it is a customer, a car dealership, or other companies, or even the media, they are completely conquered by wall advertising.

So, I thought about it, which one is stronger in this wall painting technology?

BMW is well-off!

Therefore, the advertising slogans imitated by BMW emerge in endlessly, there is no dirtiest, only dirtier,

BMW's thriving situation, Li He looked very satisfied, there was little point for him to stay here, he still needed to go back, school started, he had to follow his daughter-in-law and children to the north.

Before leaving, he told him that BMW was still targeting the sedan market and must strive to develop its own sedan platform.

When he went back, he took a plane from Jianqiao Airport, which was originally a military airport, but in 1971, in order to ensure Nixon's smooth visit to China, Jianqiao Airport was expanded, the original 2,200-meter runway was lengthened and thickened, a new terminal building was built, the apron was expanded, and the Hangzhou-Jianqiao Highway was built, which became a civil aviation airport in the real sense, which could park large aircraft like Boeing.

When I arrived at the door of the house, I found that the Dogo dog had also been brought back by He Fang, and Li Lan was pulling its tail and going around in circles together.

"Where's your mother?" Li He slapped Li Lan's hand away, and then wiped his snot off with the sleeve of Li Lan's clothes.

"Where!" Li Lan pointed to the courtyard.

"My mother!" Li He couldn't hear Li Lan's big scum, and he couldn't imagine that he hadn't changed a little after so long in the south.

"You're back, have you eaten?" He Fang hugged Li Yi in the yard to feed milk.

"Where can I take care of food? Li He wants to take over his daughter, "Come, dad kiss one." ”

"Go aside, after you take a bath, I'll put her to sleep first and get you something to eat. He Fang put away the milk bottle, coaxed Li Yi in his arms for a while, and put her in the basket.

After speaking, he made tea for Li He as usual before going to the kitchen.

Li He drank tea on the chair for a while, then got up and took a shower.

After taking a bath, He Fang's dishes were also served.

"Do you want to have a husband?" Li He teased with his arms around her neck, "What do you mean by shaking your head? ”

"The child is here, be honest. He Fang looked shy.

"I'm going down the skirt route. Li He's heart was already itchy, he found that he was about to become a teddy now, and he couldn't help seeing women.

"It's not serious. He Fang brought him the chopsticks, "You hurry up and eat, take care of the children at home after eating, and I will arrange the school for the boss." ”

"What kind of school is arranged? The one on Cotton Hutong is good, why do you still arrange it?" Li He asked curiously.

He Fang said angrily, "You don't care about the child at all, he is in the first grade at the beginning of school." ”

"There is a primary school in Cotton Hutong. ”

"It wasn't the best primary school, so I asked someone to arrange it to Bayi School. He Fang said it as a matter of course.

Li He shook his head helplessly, "It's not close to home, why are you tossing all this? He is only in elementary school, is it necessary to do this?"

"It's necessary! You don't care, I'll arrange it. He Fang stood up and suddenly found the snot on Li Lan's cuffs, and slapped him, "What did Mom tell you?

Li Lan pointed at him aggrievedly, Li He quickly lowered his head and ate his own.