The purchase of Hengcheng's test drive has always been Zhao Gen's communication with the manufacturer, and the price can be pressed down.

The manufacturer's meaning is to give Hengcheng the test drive price given to Qingfa Chery, Zhao Gen disagreed, just kidding, several cars have been on the market for many years, and the price has declined, even if it does not decline, it is not far from depreciation. If you give me Hengcheng that price now, it will definitely be us who loses!

In the end, Huang An asked the manufacturer for a six-fold discount on the manufacturer's guide price, and the test drive price on Qingfa's side was seven percent off, and Hengcheng got a lot of discounts.

But since it is a test drive and the price is so low, the manufacturer will definitely keep an eye on these cars. If there is a 4S store that enters the car in the name of test driving, and then resells it at a high price, isn't this a disguised pit manufacturer? So for this kind of thing, the general regional manager will stare at it.

Huang Anlai Hengcheng also meant this, he wanted to see that when these cars entered the house, they were company cars, not some private cars that he didn't know.

Of course, nominally, Huang An can't be said to be so chic, and he still has to get by in terms of face.

Huang An said with a smile: "Mr. Lu, Manager Zhao, this time I came not only to tell you the news, but also to bring some modification plans for test drives." ”

Zhao Gen was quite interested, "Yes, can you take it out and take a look?"

"Manager Zhao said with a smile, I brought it for you to see, but whether to adopt it, it is up to you to decide, I can only say that these modification plans are the most commonly used in other Chery 4S stores, and you are satisfied. ”

Huang An said that this was not nonsense, for this matter, he also called a few colleagues who were also regional managers to ask for test drive modification plans in various regions. From the appearance, interior, and slogan, it can be said to be a masterpiece.

A thick folder was removed from the gray backpack behind him. It was handed to Lu Heng and Zhao Gen.

If it was usual, Zhao Gen would have read this document, and today Lu Heng is here, and the decision is on Lu Heng.

Calmly open the folder, colorful photos come into view, it is a Chery QQ, small and exquisite, revealing some youthful vitality, people love it at a glance.

Lu Heng frowned slightly, and then continued to scroll down, it was still QQ.

"Chery QQ, safe driving, perfect experience!"

Zhao Gen nodded to Huang An with satisfaction. He felt that these pictures were still okay, and these photos also showed that Huang An was at ease.

Huang Anxin is complacent, his regional manager is not in vain, although he relies on you to make money, but when it is time to contribute, there is no ambiguity. It's just that when he saw Lu Heng's frowning brows, he sighed in his heart, why did Lu Heng seem to be dissatisfied.

When Lu Heng quickly flipped through the pictures of Tiggo's test drive modification plan, Huang An asked with some apprehension: "Mr. Lu." Do you think it's okay?"

"The modification is OK, the slogan is not good!"

Lu Heng said lightly, then threw the folder to Zhao Gen, and leisurely drank the tea that Zuo Zuo had just refilled.

Not to pass the mark?

Huang An's heart was almost instantly angry. What is OK? What is not enough? This is what I have worked hard to find, and I have made several phone calls, if it is not for the fact that I have seen Hengcheng's development in full swing in the past two months, I want to have a good relationship with Hengcheng. I was too lazy to manage the modification of a few test drives.

As a result, Lu Heng took the trouble to get the things he took two casual glances. It's almost a casual glance and I easily come to a conclusion, no!

Suppressing his anger, Huang An asked: "May I ask Mr. Lu, where are these slogans not passing, these are all pictures I asked for from Chery 4S stores in big cities such as Beijing and Shanghai." Not to mention anything else, at least these are market-tested, and they can definitely give customers a good test ride and test drive experience. ”

Lu Heng smiled lightly, sipped the green tea and said, "It's really interesting, but it's still a lot worse than I imagined." ”

Hearing Lu Heng say this, Huang An almost couldn't suppress his anger, and asked slightly angrily: "Then please tell me Mr. Lu where the difference is, I have spent a lot of effort for these pictures and plans." ”

Lu Heng glanced at Huang An and replied: "It's bad for novelty, if there is no novelty, it will not be attractive, and the impression on customers is not deep enough." And what are these external pendants, do you use shark fins, and if you don't have them, it's not very useful. ”

Having said this, the meaning is obvious, Lu Heng is not satisfied with these modification plans.

Huang An wanted to throw off his sleeves and leave, he was really tired and panicked as the regional jurisdiction manager of Hengcheng, he couldn't book a car, and he didn't offer it, although he didn't fantasize, but Hengcheng never expressed it. Now even the things that I got with my heart are directly vetoed, and I almost don't take myself in my eyes at all!

But thinking that Hengcheng Chery belongs to its two major sources of performance in Chongqing City after all, if the relationship is bad, the agent can directly complain to the manufacturer, and change himself to other places. Compared with the thriving Chongqing automobile market, the rest of Yunnan-Guichuan is not as big as Chongqing.

For the sake of profit, Huang An had to forcibly press his butt on the chair, and said with anger in his eyes: "Then I would like to hear Mr. Lu's high opinion, what kind of whimsical ideas can surpass the modification plans of those mature 4S stores." ”

Lu Heng shook his head and said: "I said it, the modification is okay, it's just a little cumbersome in some places, but the most important thing is these slogans, which really can't work." If nothing else, just look at the decal slogan of this Chery QQ!"

Lu Heng pointed to the words on a picture that Zhao Genzheng opened and said: "Chery QQ, safe driving, perfect experience." Yes, this is a requirement for test driving, perfect experience!But Manager Huang, how much do you think QQ is hooked with safe driving? There are no airbags, not even ABS, EBD (ABS: wheel anti-lock braking system. EBD: Brake Assist System). The high-end is only optional, and seriously, customers who know a little about the car know that this is bragging. If the level of security is not enough, this perfect experience is impossible. ”

Huang An was stunned for a moment, turned the page unwillingly and said, "That's not good, this is always okay, right?"

The slogan on that picture is very concise and impactful, and it reads, "Small is good, Chery QQ is your first choice!"

Lu Heng still shook his head, and said with a sneering smile: "Manager Huang, this slogan is not bad, but do you know the origin of this sentence?"

Huang An was stunned again and asked, "Where?"

Zhao Gen added on the side: "It seems to be the advertising slogan of the Volkswagen Beetle, that car is quite ugly, I have a little impression." ”

Having said this, it seems that there is no need to continue, the corners of Huang An's mouth are a little bitter, and he dares to feel that the things he worked so hard to get have become worthless.

Although he had been beaten all over his body, it also stimulated Huang An's competitiveness even more, and he asked energetically: "Mr. Lu, since you said so, then you must have a belly case in your heart, can you tell me about it?"

Lu Heng smiled slightly: "There are a few, although they are not very good, but they are better than these few, and it doesn't hurt to say it." ”

PS: I know you haven't seen the third watch for a long time, and you must be so excited that you can't be coherent here. Go, boy, tipping is the best place to pour out your emotions, let me see your heart!) )