Half the price and 72-hour money-back!

All Meituan users, after opening the Meituan page, were swiped by this advertisement.

Most of Meituan are students, and for them, what they want most is discounts, and they go to Meituan for discounts, and now, there are more preferential options in front of them.

Of course, there are also people who are not at ease with micropayment, but when they enter the micropayment page, see the column of the cooperative merchants displayed by micropayment, and see the names of Kaixin.com and Fanno.com, this worry disappears.

Even big websites like Kaixin.com and Fanfu.com cooperate with this payment company, and people will cheat themselves for so many dozens of dollars.

Of course, there are also those who are unwilling to register, and Meituan gives them another choice, that is, to jump to the online banking payment page, pay with online banking, and you can also enjoy discounts, but the discount is not so big, and at the same time, you can only enjoy a 24-hour refund if you refund it.

Rose Coffee, the first batch of merchants settled in Meituan.

"Those people stupidly gave the money to Meituan to hold, don't look at Meituan said that it is settled once a day, now Meituan has not become bigger, and when Meituan becomes bigger, it will become a week and a month, anyway, I definitely won't want to. ”

As a consumer merchant, the requirements for capital turnover are very large, take his café as an example, since joining Meituan, the daily turnover has increased from 3,000 yuan to 5,000 yuan.

Although it is a small profit and quick turnover, the profit is also 3,000 yuan a day, how can he put this profit on Meituan's side.

Therefore, when Meituan's local push staff found him, he directly refused, and still maintained the original way, that is, users booked online and then paid offline.

"It's time, why are there so few guests today?"

The owner of the Rose Coffee Shop frowned at the empty hall, there are not so many people in the shop at this time of day, and many student couples will come to sit down.

"Boss, up to now, there are only three orders on our Meituan. The front desk cashier replied by glancing at the computer screen in front of him.

"Three orders, how can there be so few, is Meituan stuck with our order?"

The first thought of the owner of the coffee shop was that Meituan put on small shoes for himself and deliberately stuck his own user orders.

"Meituan probably wouldn't do that. The cashier said with some uncertainty.

"Isn't it, let's try it ourselves. ”

The owner of the coffee shop walked to the computer, logged in to his account on Meituan.com, and then found the product page of his store and chose to place an order.

A minute later, the client received the order message.

For this result, the boss was a little speechless, because it showed that Meituan did not card its own orders, and there was really no one to place an order.

"Boss, I know why. ”

The cashier opened a page, which was the café page, and there were no rose coffee shops in the first eight of the first page, until he turned to the second page.

"How could it be, how could we be so low, I remember that it was originally in the third position. ”

The boss of Rose was a little puzzled, and the cashier pointed to a certain sign and said: "The people in front of us are all those who have opened the online payment function, and Meituan said that this is called the ranking of guaranteed merchants." ”

"What does it mean to guarantee merchant rankings?"

"According to Meituan's explanation, these merchants have opened micropayment accounts, and have also opened online payment, after all users choose to pay online, the money will not go directly to the merchant, but will be bet on the Meituan website, and wait until the user has really consumed in the past, will pay the merchant, and if the user is not satisfied with the product, he can make a complaint within 24 hours, and the website will refund or fine the merchant according to the situation. ”

"What is Meituan doing, according to him, do we merchants still have the right to speak?"

The owner of the café is not a fool, Meituan makes such a move, which is equivalent to stucking the throat of their merchants, and they will have to listen to Meituan for everything in the future, after all, the money is in the hands of others.

When the cashier heard his boss's words, he opened his mouth to say something, but in the end he didn't say anything.

In her opinion, Meituan's move is not excessive, as long as the merchant does not violate the rules, it will not be punished, and her boss is a little persecuted and paranoid.

However, I am only a part-time worker, and I am not qualified to tell my boss about this.

"Excuse me, is the owner of the Rose Cafe here?"

A young man in a white shirt walked in at the door of the café and asked towards the front desk.

"I'm the boss, what's the matter with you?"

"Hello boss, what do you call me? ”

"Wang Ren. ”

"Hello Boss Wang, I am from Huituan.com, our company focuses on online group buying, and I want to cooperate with your store, and our website will promote your company and guide online consumers to consume offline. ”

Hearing the other party's words, Wang Ren was stunned for a moment, and then said, "Isn't that the same as Meituan?"

"Meituan?" said the shirt man's face with disdain, "Meituan is a newly established company, and our company has been established for more than a year, has its own users and market, and also has a set of mature promotion plans. ”

"Oh, so do you have any requirements from your company?"

Wang Ren is indeed a little tempted, because he is full of dissatisfaction with Meituan, and it is not impossible to change the group buying website.

"Our company is like this, for every order, our company will take a 5% service fee, and there is no other cost. ”

"Do you want to take a fee?"

Wang Ren was a little surprised, Meituan is all free.

"Mr. Wang, the 5% service fee is not high, a website has to maintain the cost, and at the same time we also have to spend money to promote and attract users, which is all cost, compared to your merchants as long as you edit the goods, the 5% service fee is not high. ”

Hearing Wang Ren's words, the man in the shirt was not surprised, because many merchants had this expression when they heard that they wanted to collect money, but in the end, they were not taken down by him.

"We can calculate an account, assuming that the price of a commodity is 100, the profit is 40 yuan, then your company can set the group purchase price at 80, although the profit has decreased, but we are at least ten to calculate an order, that is to say, an order down is equivalent to a profit of 200 yuan, and our company only takes 10 yuan of service fees......"

"Isn't your company going to subsidize?"

Wang Ren interrupted the other party's words, and the man in the shirt was stunned for a moment, and then smiled a little embarrassedly: "Mr. Wang, you are really joking, the company is all about profit, how can we give subsidies." ”

"Not to mention our company, even Dianping and Koubei are the same, and their commissions are even higher than ours. ”

Listening to the other party's words, Wang Ren suddenly felt as if he had misunderstood Meituan.

Think about the conditions given by Meituan, no commission, and subsidies for each order, this comparison is simply one heaven and one place, Meituan, a real conscientious company.

"Forget it, I don't have any interest in your company. ”

"Mr. Wang, don't worry, you can listen to my introduction again. ”

"I'm not available right now. ”

"In that case, Mr. Wang, if you have time, you can call me, this is my business card. ”

The man in the shirt put the business card at the front desk, and left a little unwillingly, Wang Ren watched the other party leave, and said to the cashier: "Call the employees of Meituan Dituan, forget it, I'll call it myself." ”

Taking out his mobile phone, Wang Ren made a call and went out.

"Hey, Manager Shen, yes, I'm from Rose Cafe, that's it, I think the online payment function is very good, it is responsible for the user and our merchants, I want to ask, when can our store also put this function on the shelves." ”

"No, I didn't understand the situation last time, I misunderstood you, okay...... Okay, then I'll wait for Manager Shen to arrive. ”

After hanging up the phone, Wang Ren saw his cashier looking at him with strange eyes, and explained a rare sentence: "I think Meituan's conditions are actually acceptable." ”

There is no gap without comparison.

The words of this staff member of Huituan.com made De Wangren understand the power of Meituan, and even he, a merchant, disdained Huituan.com after enjoying the benefits given by Meituan, let alone those users.

Meituan provides subsidies to their merchants, isn't it just to let users enjoy greater discounts, enjoy Meituan's super discounts, how can those users look at Huituan.com.

What's more, Meituan is now offering an online payment reduction of half, which is a huge temptation for those students.

Wang Ren, who has figured out this, just wants to say: It's really fragrant.

……

Su Wang, the current online payment orders have reached 200 orders, and this is only two hours after the event was launched.

Xu Hao looked at the background data, but there was no joy on his face, two hundred orders, all of which were reduced by half, although the merchants would also issue some, but this meant that they would have to pay a huge subsidy.

"I said, you don't need to worry about finance, besides, the micro-payment side of this money is given the lion's share. ”

Su Wang patted Xu Hao on the shoulder, although micropayment is also his company, but the two companies have no relationship, Su Wang's requirement for micropayment is to be an independent third-party payment platform.

This time, the reduction amount is the lion's share, followed by Meituan, and finally by the merchants, in short, the tripartite cooperation is to give benefits to users.

Micropayment gets registered users, Meituan opens the online payment market, and merchants get orders, and as for users, they get great benefits.

Micropayment company!

"Mr. Qin, the number of registered individual user accounts has increased by 10,000. ”

"Got it, the data department will conduct personal data analysis, and the marketing department will continue to put it. ”

"Mr. Qin, the cost of a registered user is almost 15 yuan now, if it goes on like this, ......"

Knowing what his employees were worried about, Qin Jiong directly interrupted the other party's words, "You don't have to worry about money, our company still has at least 30 million on its books to burn." ”

Thirty million, when Su Wang told him yesterday that he had transferred a sum of money to the company's account, Qin Jiong was also shocked by this number, and the most important thing was that Su Wang also brought him a sentence.

"That is, don't be afraid to burn money, even if you burn 30 million a month, as long as you can seize the market and users. ”

Qin Jiong heard the key point from Su Wang's words: Our company is not bad for money!

For Su Wang, Meituan can be slower, but micropayment must not be slow, and if it is slow, it will not be able to catch up with next year's payment license.

Compared with the relationship between many payment platforms and banks, micropayment is obviously worse, so at this time, it can only win from peers by attracting a huge user group.

Time is money, a license plate worth hundreds of millions, it is cost-effective to burn tens of millions for this, not to mention that this is the core of Suwang's future integration industry.

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