Chapter 26: The disdain of the boss of a large company

With Deng Xinhua's support, Fang Yi's proposal was abstained from Mr. Lei, and Mr. Li and Mr. Liu all supported it.

Once the strategic policy has been decided, the next step is to fully implement it.

Two days later, the new outer packaging box of the natural artifact was determined, which was changed from the original plastic bottle to a glass bottle, and the packaging box was also made more exquisite.

On the third day, the new advertising words were used, the advertising words were not made by Fang Yi, Deng Xinhua invited a special team, but the theme was still according to Fang Yi's meaning, all of which were advertisements around the word gifts.

Just when everything was going in the right direction, the unexpected happened.

At noon that day, Deng Xinhua found Fang Yi, "Fang Yi, Mr. Lei initiated another shareholder meeting. ”

Fang Yi immediately guessed the end as soon as he heard the beginning, and smiled, "In the end, he still can't trust me." ”

"Don't be emotional!" Deng Xinhua took out a cigarette and lit one for himself, and handed another one to Fang Yi, "Mr. Lei did say that he wanted to fire you, but we rejected it, we don't plan to deny your idea, we can let you continue, so we are also under pressure, you have to handle the matter well this time." ”

"Mr. Deng is relieved. Fang Yi was full of confidence.

Deng Xinhua nodded, and said: "But Mr. Lei is a shareholder after all, and we can't ignore his suggestion. ”

Fang Yi took a puff of his cigarette, a little irritable, "What do you mean by taking both the people-friendly route and the gift route? A few yuan gifts?

"What do you call that surnamed Lei?" Deng Xinhua's face sank slightly, "He is also your boss." ”

Fang Yi looked at Deng Xinhua like this and didn't speak, to be honest, he especially hated this kind of boss who wanted to do things with people below and pointed fingers at him, the most important thing was that he didn't understand anything.

"We have one product, but we can get two packages and sell them as two products. Deng Xinhua thought about it, and still didn't continue to give Mr. Lei his head, "One is positioned as a gift, or you are responsible, and the other is positioned as an ordinary commodity, and Mr. Lei is personally responsible, you don't have any opinions, several of our shareholders agree that they attach great importance to the market of men's skin care products, we must take into account all aspects, and never allow any mistakes, this is the best choice." ”

Fang Yi also understood that this matter had already been decided, and it was not something that could be changed by him complaining, although he was a little depressed, he still nodded, "Let's do it!"

"Good job. Deng Xinhua nodded with satisfaction, "I support you to make achievements and prove to Mr. Lei that you are right." ”

Fang Yi snorted, "Look at the market sales!"

Saying goodbye to Mr. Deng, Fang Yi returned to his office.

Don't look in front of Mr. Deng, he doesn't seem to care, in fact, he has already held his breath in his heart, this time, it is not simply a business dispute, it should be fought for, and there is face, although it is said that only by putting down his son can he earn money, but he Fang Yi is really a person who wants to die to save face, and this time he will win the surname Lei if he says anything.

Still fire yourself?

What a thing.

Fang Yi said in his heart that the profit he could bring him was at least ten times the salary he paid him.

What should be prepared, in fact, has been prepared before, just waiting for tomorrow after the product repositioning to see the market response, Fang Yi returned to the office, in fact, there is nothing to do.

In fact, Fang Yi's main opponent this time is not Mr. Lei, but other companies.

After this period of fermentation, various health care products and skin care products companies have reacted, and they have followed suit and started to produce men's skin care products, and they all chose to start selling tomorrow as if they had made an appointment.

The fastest to get the news are owned by peers, and their noses are definitely a hundred times more sensitive than that of journalists.

Industry.

A health supplement company ten times larger than the Born Fetish, is in a meeting.

The boss personally presided over the meeting, "Some time ago, a small company relied on strange tricks to open the market of men's skin care products, and also opened a new door for us, and now our products are also out, what do you think, let's talk about it!"

"In the past, we did ignore the market of men's skin care lotions, and as the marketing director, I have a responsibility, but now we have reacted, and I believe that with the strength and popularity of our company, we will be able to seize a piece of the market. A middle-aged man wearing a tie said.

"What is the current situation of our products?" asked the vice president.

"We have now produced a total of 200,000 boxes of the product, enough for the previous launch on the market. The director of a factory immediately replied.

"We have contacted more than a dozen distributors, and 200,000 boxes of products have been put on the market, just waiting for tomorrow to see the sales results. The marketing director spoke again.

The boss nodded slightly, "What about the price positioning?"

Marketing Director: "The price we have compared with the small company, 20% lower than them, no way, after all, they entered the market one step ahead of us, we want to have a competitive advantage, we must lower the price, but this is only temporary, I believe that soon, our products will be able to seize a part of the market, then we can raise the price." ”

The boss nodded again, "Good job, is there any latest news about that small company?" The words reflect this boss's disdain for the innate fetish, and he didn't even bother to say the name of the company, and kept talking about the small company, but it is true that he didn't put the innate artifact in his eyes, the innate artifact was not their competitor from the beginning, and their company had this strength.

"Yes. The manager of the research department immediately spoke: "I have the latest news of that company here, according to the data, their company's products will also change tomorrow, and the price has not only not decreased, but also increased by 20%. ”

The boss was stunned, "They have developed a new product?"

"That's not true, I heard that it was just a change of packaging. ”

"Oh, change the soup and don't change the medicine. As soon as the boss heard this, he immediately lost confidence in the natural fetish, and asserted: "This is the style of a small company, I never thought about long-term development, I just want to make a profit and stop it, they are almost half the price of the same product than us, and the fools will pay for their stupid behavior, our opponents are still those big companies, and then this company doesn't need to pay attention anymore." ”

"Yes, it's so expensive, it's stupid to buy it. ”

"They want money and they want to go crazy. ”

A group of company executives in the conference room responded, only the marketing director opened his mouth several times, as if he wanted to say something, but hesitated for a while, and finally said nothing.