This year's Spring Festival is earlier than in previous years, January 23 is the first day of the Lunar New Year, at this time to launch the "zero yuan experience" activity, Zhou Jingming decided after careful consideration, and has also been unanimously recognized by the entire company's leadership.

The down payment ratio of the small Fuwa car was lowered to three percent, just to attract local consumers from the price, but for the specific performance of the small Fuwa car, local consumers still have doubts, after all, the small Fuwa car in the Southeast Asian market has only been on the market for less than a month, and the reputation of consumers cannot be accumulated in such a short period of time.

Therefore, in order to let more consumers understand the specific performance of the Xiaofuwa car, Zhou Jingming decided to let local consumers further understand the Xiaofuwa car through the activity of "zero yuan experience".

Of course, the risk of doing so is still very great, first of all, it is reflected in the uneven personal quality of consumers, even if Tianming company has done a good job of various safeguard measures, there will definitely be damage to the vehicle or even unable to return it on time, but compared with the improvement of brand recognition brought by this, Zhou Jingming feels that this loss is nothing.

Although the financial situation of Tianming Company was already overwhelmed at this time, Toyota's death some time ago actually conveyed a message to Zhou Jingming, that is, Toyota Company did not intend to fight Tianming Company to the end, or in other words, Toyota's internal opinions were not unanimous, so Tianming Automobile Company quickly stabilized its position in the Bangkok market in this week's time, and successfully opened up more markets.

And Zhou Jingming also wants to once again convey such a message to the Japanese car companies represented by Toyota through this "zero yuan experience" activity, that is, Tianming Automobile Company will win the Southeast Asian market at all costs!

Of course, this is still a game, a dynamic game, and a zero-sum game. Zhou Jingming cannot use the means of "at all costs" to win the Southeast Asian market, for a Southeast Asian market, Zhou Jingming will not use the foundation of the entire Tianming Automobile Company as a bet, the reason why he wants to show such a determination to break the net is to overwhelm the opponent psychologically!

Since it is a game, it is necessary to put as much pressure on the opponent as possible psychologically, as long as Toyota's side can't hold it first, then the "fox fake tiger" Tianming Automobile Company can have the last laugh.

It is not false to use "fox fake tiger might" to describe Tianming Automobile Company at this moment, this period of fierce war in the Southeast Asian market, has almost exhausted the company's cash flow, if Toyota continues to choose to fight a price war with Tianming Company during this time, then Zhou Jingming has to take the initiative to choose to withdraw from the Southeast Asian market, because if this continues, the financial crisis will follow.

Therefore, this is simply a big gamble, if the bet is won, Tianming Company will be able to gain a firm foothold in the Southeast Asian market, and once the bet is lost, Tianming Company can only swallow the bitter fruit and withdraw from the Southeast Asian market.

But at this moment, Toyota's side did not know about this major event in the Southeast Asian market, and in the company conference room at this time, the two sides were arguing so red-faced that they almost slapped the table and scolded.

"Ladies and gentlemen, I have carefully studied the financial statements of Tianming Automobile Company, their company's annual sales are not even one-fifth of our company, with their financial situation, it is simply not enough to support long-term persistence in the Southeast Asian market, Tianming Company is now a paper tiger, is it difficult for our Toyota company to be scared by a paper tiger and dare not fight back?"

In the conference room, the representative of the "radical" faction, Kubo Jianying, said loudly, his business sense has been telling him that Tianming Company is already at the end of the crossbow, as long as Toyota Company makes a slight statement, Tianming Company will immediately retreat, but the company has always refused to agree to his proposal.

"How do you know that Tianming Company has not received financial assistance in China?" As soon as Kubo Jianying's voice fell, someone immediately retorted.

Kubo Jianying, who has always thought that he had done a good job of controlling his emotions, finally became angry after hearing this, and suddenly slapped it on the table, "Aid! Aid again! What if they get support from banks in China? Could it be that we Toyota can't seek help from our consortium? Always so timid, the Southeast Asian market will be lost sooner or later!"

In the past few days, there have been people who have used such reasons to refute Kubo Kenei, and Kubo Kenei is really forced to be anxious.

"The meeting is not louder than anyone's, do you think that if you get angry, we will be able to agree to your proposal? In case the Tianming Company is biting the Southeast Asian market, do you think that we Toyota Motor Company will be able to get out of the way? You have been emphasizing that even if the Tianming Company can obtain not many bank loans, do you know Zhou Jingming as a person?"

A man sitting across from Kenei Kubo sneered.

Kubo Jianying was stunned, he had only systematically studied Tianming Company, but for the head of Tianming Company, the young Zhou Jingming, he only stayed on various reports.

"You don't understand, but I know that this young man is very calm, far beyond our imagination, if he is not completely sure, he will definitely not make such a decision, so before making a decision, I hope you all think clearly, when the time comes, not to mention the loss of the Southeast Asian market, because of this incident, our company has fallen into financial crisis, such a responsibility, you have borne it?"

Hearing such a paragraph, the people in the conference room fell into silence, they really didn't know much about Zhou Jingming, but to be able to develop Tianming Company to its current scale in just a few years, it must be a business wizard.

Kubo Jianying looked at the person sitting opposite him, as the sales director of the Southeast Asian market, this is indeed the first time Kubo Jianying has played with Zhou Jingming, and the other party is the sales director of the European market, and his understanding of Zhou Jingming must be more than his own, but Kubo Jianying still doesn't want to give up his own proposition, no matter how powerful Zhou Jingming is, he has to consider the actual situation, right?

It is difficult for a good woman to cook without rice, and no matter how strong her personal ability is, it is impossible to make up for the huge gap in the strength of the two companies.

"President, I still insist that we should not give up the Southeast Asian market, you have also seen what happened in the European and American markets, once Tianming Company successfully enters the Southeast Asian market, then we will have to give up a large market share, I don't know how Zhou Jingming is, but I believe that Tianming Company is definitely not as strong as we think. ”

Kubo Kenei looked at Hideyoshi Toyoda, the current president of Toyota, and said solemnly.

The 52-year-old Hideyoshi Toyoda fell into contemplation, he has been in charge of Toyota for more than 20 years, and the Southeast Asian market was won by Toyota during his tenure.

"For the time being, the down payment ratio will be lowered to 10%, but don't announce it to the public yet, wait and see what happens, and then announce it in a few days. In the end, Hideyoshi Toyoda made such a decision.

Toyota Hideyoshi is also gambling, betting that Kubo Jianying's speculation is correct, betting that Tianming Company is now at the end of the crossbow!

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