2139 100 million in a single week
During last year's Thanksgiving schedule, "Frozen" was screened in the first week, fully released the next week, 67 million on the weekend of the next week, and 94 million on the next Monday, which directly detonated the movie-watching frenzy of the entire holiday file.
Then, it successfully went viral, rushed all the way to Christmas and New Year's bonuses, and then walked out of a very bright box office curve, and finally won $400 million at the box office in North America, becoming the fourth animated film to achieve such a feat after "Shrek 2", "The Lion King" and "Toy Story 3".
At the same time, the global box office is as high as $1.27 billion, which is not only the second global billion-dollar animated film after "Toy Story 3", but also further surpasses the latter, easily topping the box office champion of global animated films with a sweep of thousands of troops, which really makes Disney proud of its eyebrows.
During this year's Thanksgiving schedule, the "Super Marines" adopted the same release mode as "Frozen", and created a magnificent premiere around the Blue Rite as the core.
In the end, 82 million US dollars on the weekend of the next week and 116 million US dollars for seven days of the next week, swallowed 100 million box office in just one week.
Exclaim!
This summer, the North American market has witnessed the Waterloo of many works, even if it is not a fiasco, but there are not a few works that have a lower than expected box office performance in the end, which also makes the North American market worried about the annual box office, and is not sure whether it will be able to recover the disadvantage in the fourth quarter.
Now, the debut of the "Super Marines" has undoubtedly made a good start for the holiday stalls, coupled with the obvious recovery momentum of the autumn stalls, the overall recovery momentum of the box office market is gradually rising, which makes industry insiders breathe a sigh of relief.
On the premise that Wednesday and Thursday have already taken the lead in large-scale releases, "Super Marines" still easily swept $82 million over three days over the weekend, so the data is also a well-deserved first group in the summer season - it is on the same level as the premiere weekends of "X-Men: Days of Future Past", "Captain America 2", "Godzilla" and other works, and can beat the premiere box office of "Maleficent", "How to Train Your Dragon 2", "Dragon Tiger Boys 2", "Rise of the Planet of the Apes 2", "Teenage Mutant Ninja Turtles" and other works.
At the same time, this data also exceeds the 75 million dollars of "Interstellar" opening weekend, and truly demonstrates the strong pull of the "Super Marines" in the box office market, where the mass market feedback represented by theater scores and popcorn index is playing a corresponding role.
In other words, if Interstellar is released in the first week of November at the same time as the Super Marines as originally planned, then Big White will defeat Nolan and Lan Li's alliance - it sounds like a fantasy, but the numbers don't lie.
Now I can only rejoice, fortunately this incident did not happen, otherwise it would really be a big flood that washed the Dragon King Temple.
After the announcement of the weekend box office data of the exhibition relationship, there was a heated discussion inside and outside the industry, and the box office of "Super Marines" continued to achieve good results at the box office and the next week, and it was also a good result that surpassed "Frozen", which is undoubtedly gratifying, even amazing, but more importantly:
Is the reason why the box office data has reached a new peak is because Disney has gradually completed the upgrade from "Invincible Destroyer" to "Frozen" to "Super Marines" step by step, or is it because Lan Li has given more topics and attention to "Super Marines", even as a voice actor, he can still influence market decisions? Or is there another reason?
The better the box office figures, the more heated the discussion, because the more reference value there is!
In the end, the "Super Marines" $82 million weekend box office figure successfully ranked in the top 10 above the weekend box office charts in North America in November, occupying the tenth place, and it is no exaggeration to say that such a result is definitely a situation that was not expected before the release of the movie.
The reason has to do with the pattern of film history as a whole, and you only need to look at those works that grossed higher than the "Super Marines" on their opening weekends to be able to see at a glance.
In November's North American film opening weekend box office lists, "The Hunger Games 2", "Twilight: New Moon", "Twilight: Dawn (Part II)", "Twilight: Dawn (Part I)", "Harry Potter and the Deathly Hallows (Part I)", "Harry Potter and the Goblet of Fire", "Harry Potter and the Philosopher's Stone", "007: Skyfall", "Harry Potter and the Chamber of Secrets", and "The Incredibles" occupied the original top 10 spots.
It's clear that the Hunger Games, Harry Potter, and Twilight franchises dominate the Thanksgiving schedule – in fact, the entire historical context is the same, with Harry Potter developing the Thanksgiving schedule, the Twilight franchise pushing Thanksgiving to its peak, and the Hunger Games franchise continuing its momentum, which has been completely dominated by these franchises for the past decade.
Released in 2012, "007: Skyfall" was the 50th anniversary of the series, and the box office numbers were the best in the series, with the only exception being "The Incredibles" released in 2004, which was considered the best candidate in the history of superhero films, and ranked among the top in the North American market in terms of both word-of-mouth and box office, and is still a pinnacle that is difficult to surpass.
After the premiere of "Super Marines", which was both an animated film and a superhero, many critics rightfully compared the work to "The Incredibles", and then the box office figures were the same, with "The Incredibles" setting a super high bar with a $70 million debut.
Last year's "Frozen" was close to breaking the record, but unfortunately missed out - Wednesday and Thursday were the first to be released widely, which also affected the weekend box office to rise further, and this year's "Super Marines" wrote a new high with an outstanding result of 82 million dollars! Moreover, it was a breakthrough in the same situation as "Frozen"! This is even more valuable!
Not only broke the strong blockade of teen adapted movies, but also surpassed the "Incredibles", one of the important benchmarks of superhero movies, and the huge potential of "Super Marines" in the market box office is enough to make the entire market look sideways!
With record-breaking weekend box office figures, the "Super Marines" won the top spot in the North American weekend box office charts for the first week of November without any suspense!
To be precise, there are no rivals worth mentioning in the entire market, and the "Gone Lover", which is the runner-up in the box office list, only has a weekend box office figure of only 6 million, which is not even 13 of the championship results, such a huge gap makes it impossible to compare the two sides at all.
What's more intuitive is that the box office data of "Super Marines" accounted for 65% of the total box office in North America this week - this also means that the box office of all other movies is superimposed, and it is not comparable to a "Super Marine", which is the absolute hegemon in the true sense.
"Blue Rite - Hall's Landing Halloween!
"'Trick or Mess Less' must also be on the back burner! Ranley-Hall's glamour triumphed over horror movie parties, and movie-going enthusiasm exploded after Halloween. ”
It doesn't matter even if it's an animated film: Ranley Hall has once again proven himself to be the number one in Hollywood. ”
"Cheer up the market!"
"The debut of dubbing works, Lan Li Hall is once again sought after by the market. ”
"A win-win situation between Warner Bros. and Disney, after 'Interstellar' was raised, the 'Super Marines' also won the first battle!"
"Who can say no to Dabai—no, who can say no to Lan Li-Hall?"
"Blue Rite Hall starred in a superhero movie for the first time: I refused to put on tights. ”
"A comprehensive historical record, the 'Super Marines' easily catch up with the 'Frozen'!"
"Disney shows the domineering of kings, Marvel, Star Wars, animation, and the full rise, so ...... Lanli-Hall is about to become a big part of the map?"
"From 310,000 in a single hall to 100 million in a single museum, the 'Super Marines' is expected to replicate the records of 'Toy Story 3' and 'Frozen', and the box office prospects are exciting. ”
Red all over!
All the news of major newspapers and magazines were reported at the first time, and the "Super Marines" made a shining appearance with a record high.
From an objective point of view, the two directors and Disney should take the lead, even when it comes to voice actors, Scott, who voices Dabai, should also receive more praise, Lan Li's performance can only be said to be above the average level, but it is far from the level of praise by everyone, but the actual report is a different situation.
The audience needs a focus and a gimmick, the audience also needs to know and resonate, and the meaning of "superstar" is this, among all news reports, only the name of "Lan Li" needs to be mentioned, which can create topics and create traffic, which also makes journalists unconsciously tilt in that direction when choosing the angle of reporting, looking forward to being able to easily complete the reporting task.
In the eyes of industry insiders, there is no direct connection between the box office performance and Lan Li, but in the eyes of reporters, "100 percent" of the audience on the premiere weekend is to enter the cinema for Lan Li, they do not need to study the market or refer to the theory, they only need to follow the hot topic.
As a result, the headlines took on such a look, creating the illusion that the Blue Rite rules the Halloween and Thanksgiving schedules.
Of course, the cumulative box office within seven days of the next week broke through the threshold of 100 million, which also reminds people of last year's "gravity". However, this week's box office market is not challenging, and the upcoming Thanksgiving schedule is the real problem.