Bai Shangde pondered for a while, of course he came out with four million, originally in the game of his group, the calculation was also about 8 million, Bai Shangde accounted for half of the share, and now the same money has become a third of the share, to be honest, Bai Shangde is still a little worried.

Of course, Bai Shangde can trust the quality of the "Infernal Affairs" movie, he has already watched it in the cinema three times, to be honest, this is indeed a rare good film in Xiangjiang in recent years, and it is a big breakthrough in police dramas.

This film, not a popcorn film, it's over after watching it, many loving families actually like to collect it and brush it a few more times, and the lines in it are also very flavorful to chew, just watch BBS on the Internet Now that various line clips are becoming popular, the vitality of this movie is very strong.

However, Bai Shangde shook his head, if there was no piracy impact, he would dare to bet on 15 percent, but considering that piracy is simply impossible to prevent, Bai Shangde estimates that his prime time may be about two weeks, in such a short period of time, how to sell as many genuine discs as possible as soon as possible, it is really not an easy thing.

Advertising is of course effective, but advertising has a cost, and it is difficult to decide how much to invest appropriately.

Song Xiaotian has a way to sell more than himself, and he can't lose 12 million yuan, if the gross profit is sold to 10% after the operation, this wave will be more than 50% of the gross profit, perhaps, bet on it?

Bai Shangde hesitated in his heart, but finally made up his mind, gritted his teeth and nodded, "Okay, Old Song, let's join forces to play a big game this time!"

In the time when the two of them were so divided, Lei Mingtian of Xinda Company finally raised his card for the first time.

10 million! Lei Mingtian stretched out a finger after holding up the card, and faintly spit out a number.

This offer is already the highest price for movie DVD and VCD copyright in recent years, and according to this price, the seller who buys the copyright will not be able to make money at all if he does not sell millions of VCD and DVD discs.

"Old Song, maybe we're all thinking too much. Bai Shangde raised the price to 10 million as soon as he saw Lei Mingtian's move, and said to Song Xiaotian with a wry smile.

"Whatever, if you don't fight, we'll come for nothing. Song Xiaotian had expected it and raised his card unhurriedly.

"10.5 million! Now someone has come out to 10.5 million, this price has exceeded the highest copyright price in recent years, everyone here today will witness the birth of a new record, of course, this is the recognition of our Chinese films, this price is not inferior to Hollywood imported blockbusters. ”

Li Zhiguo began to control the rhythm at this time, according to the client's explanation, 10 million is the basic bottom line, beyond this bottom line, the auction commission of the newly added part will be a few percentage points more, for example, if the basic commission ratio is 8 percent, the part exceeding 10 million will increase to 10 percent!

This measure apparently encouraged Li Zhiguo to desperately raise the auction price.

"I'll go, Chu Dashao, you are really a lot of local tyrants, if this copyright is invested, it will be more than 10 million in advance, and I don't believe it. Zhao Shaodong, who was observing in the VIP seat, saw that the auction price had exceeded the bottom line in his heart, so he couldn't help but relax, turned his head and said to Chu Luo with a smile.

When I first started to cast this film, I really had the courage to "go crazy", and this decision was that he, a stunned young man, met Liu Ruoyi, a person who was open, and he would cooperate and go crazy together!

Looking at it now, it was really a crazy and beautiful decision, and this movie has really exceeded everyone's expectations so far, except for Liu Ruoyi, of course, it is a monster that cannot be treated by ordinary people.

"I don't think this may be the end," Chu Luo was of course very satisfied with the current price, but he had already paid attention in advance that it should be two families competing today, and now it is only one of them that has come forward, and there is one real giant who has not yet participated in the war!

It's not over yet!

However, this price has caused an uproar among other bidders.

"This should be beyond the profit forecast cut-off line, who is this, is this quote crazy?"

"This is Song Xiaotian of Xiaotian Entertainment, with a sharp style of doing things, and it has developed rapidly in recent years, this time he may have taken a fancy to this opportunity and is ready to make a reputation, although there is not much money to be made at this price.

But if it can really catch the popularity of "Infernal Affairs", Xiaotian Entertainment will naturally show its face greatly, but millions of advertising dollars can't achieve this effect. ”

Someone next to him thought he had seen through the mystery and said to his companion.

"That's right, not many of us can think of this advertising effect in advance, Song Xiaotian can think of this in advance, it's really not simple, no wonder people have developed so fast in recent years, and doing business is really more than people think!"

"I don't think so, everyone knows that whether this copyright can recover its cost, in fact, the biggest problem is whether it can prevent the impact of piracy gangs, and this problem is basically unsolvable now.

You all know that Aurora Culture's anti-piracy work on "Infernal Affairs" this time is unprecedentedly strict, right?

Although it is said that the case was quickly solved in the middle and found it and it was not leaked out, who knows if this is true or false? If the copyright is bought back and has not yet been listed, there will be high-quality pirated copies on the market, and there will be no place to cry!"

As soon as this conspiracy theory came out, the people next to me didn't know what to say. You say it's impossible, that's really nothing impossible, the uncut version of "Titanic" can be found all over the street.

This is basically not a matter of personal will for the transfer. At present, everyone's idea is to try to grab time and harvest the first wave of anxious users, even if it is done, if the expectation is high, there will be more anxious users in the first wave of harvesting, otherwise everyone will wait and see, waiting for the follow-up piracy to come out!

Although "Infernal Affairs" has sold nearly 200 million at the box office, the audience covered is only a small number compared to many fans in the mainland.

Most of the movie tickets priced at 30 yuan cover millions of mainland fans, not even less than 10 million, and conservatively estimate that mainland fans are calculated in 100 million, most of which are waiting for cheap pirated CDs.

Taking advantage of high expectations to meet in advance is a routine operation for everyone.