Lu Buping didn't expect Zhao Shaodong to invite him. However, now that Aurora Culture is already very famous, Zhao Shaodong's status as chairman of the board of directors is only stronger than his current ATV CEO, not to mention that Lu Buping can more or less guess what Zhao Shaodong meant by inviting him.

"Mr. Zhao, hello, hello, how dare you work your big drive?" The place of the appointment is Xiangjiang Aurora Culture, in the agreed time, Zhao Shaodong and his assistant waited early, Lu Buping got out of the car, Zhao Shaodong greeted him warmly, so that Lu Buping was a little flattered.

"Mr. Lu is here, what should be done, let's go upstairs and talk about it in detail. Zhao Shaodong was polite and guided the guests upstairs.

Now Xiangjiang Aurora Culture has expanded to several hundred people, occupying three floors of this building, and in terms of scale, it has a bit of the grandeur of a large company.

"This is our artist management department, this is our production department......" Along the way, with Zhao Shaodong, looking at the busy scene of Aurora Culture, Lu Buping couldn't help but sigh with emotion: "Mr. Zhao, your Aurora Culture is so prosperous, looking at this vibrant appearance, it seems that this year is a big development." ”

"Let Mr. Lu smile, we are still a small company, but it is better that everyone is young and dares to rush, so that today's foundation has come out. Zhao Shaodong said modestly with a little pride.

"Hehe, Mr. Zhao, you are too modest, who doesn't know that you are now one of the giants in the Xiangjiang entertainment industry," Lu Buping said with a smile, "Young talent, Mr. Zhao deserves it." ”

"Ashamed, ashamed!" Zhao Shaodong really felt a little embarrassed this time. Today, of course, he has contributed a lot, but to say that the decisive force has to be Liu Ruoyi, but in the eyes of outsiders, although it is rumored that Liu Ruoyi has a lot of authority behind Aurora Culture, but after all, he does not stand in the foreground, in the eyes of most people, it is still Zhao Shaodong, the chairman of the board of directors, who is leading the development of the company.

After the greetings, only Zhao Shaodong and Lu Buping and their assistants were left in the huge Aurora Culture VIP conference room.

As you know, the next step is to get down to business.

"Mr. Lu, the meaning of inviting you here today is to communicate with Mr. Lu for the ATV satellite TV shares in Mr. Lu's hands to see if there is any place for cooperation between the two sides. Zhao Shaodong took the lead in opening the topic.

There's nothing that can't be mentioned about this, "To put it simply, Mr. Lu gave Mr. Mo Xitai Mo's offer, and we are willing to buy it all with cash." ”

Zhao Shaodong put forward his plan straight to the point, "After the acquisition is completed, if Mr. Lu is willing to stay, I hope that Mr. Lu can continue to serve as the chief executive officer." ”

Lu Buping has long known the meaning of the invitation from Aurora Culture, and the conditions offered by Zhao Shaodong are not too tempting, but they are indeed much stronger than Mo Xitai's side, and what is more surprising is that Zhao Shaodong actually wants to keep him as the chief executive officer, this condition Lu Buping did not expect.

It's just that......

"The issue of shares in my hand is easy to say, but what I don't understand is that even if Mr. Zhao gets the shares in Lu's hand, he should not be able to influence the overall situation of ATV, Longsheng now holds 62.25% of ATV's shares, and I only have 49% of Longsheng's shares, which is converted into ATV shares but just over 30%. ”

This is where Lu Buping is most aggrieved, although in terms of ATV shares, his early 30% is already the second largest shareholder, and he is the largest shareholder in Longsheng, but he can't control it in Longsheng, and he was eaten to death by Mo Xitai and another shareholder, although the other shareholder only owns 20% of the shares, but with that 20%, plus Mo Xitai's 31%, he overpowered.

"We have a solution to this matter, as long as Mr. Lu agrees, we will fulfill our commitment in accordance with the agreement. Zhao Shaodong smiled and said confidently, but Zhao Shaodong didn't say the further truth.

Now Lu Buping's intentions are unclear, and the hole cards will naturally not be played first.

After successfully reaching a cooperation with Li Ergongzi's meeting, relying on the influence of Li Ergongzi, Aurora Culture has quietly won 20% of Longsheng's shares in Chen Yongtai's hands, but this agreement is still a secret agreement between the two parties, and it will only be made public if Lu Buping is done.

Of course, Chen Yongtai was able to agree to transfer the shares of Longsheng Company at this critical moment, and Zhao Shaodong was not without paying, under the mediation of Li Ergongzi, the proposed Focus Media, Zhao Shaodong promised to give up 5% of the share to Chen Yongtai in exchange. Chen Yongtai was willing to jump out of the big pit of ATV and catch the car of Li Ergongzi.

The line of the Li family is not so easy to ride, although the second son of Li is not the mainstream of the Li family, he is also very optimistic in the outside world, after all, blood dissolves in water, there are really slopes and bumps, and Lao Li still doesn't pull him?

Chen Yongtai can see it very clearly, following Li Ergongzi, he is much stronger than Mo Xitai, don't look at Mo Xitai's current control of the two TV stations seems to cover the sky, but Chen Yongtai, who is familiar with his details, knows that this is just a strong outsider, and Mo Xitai's net worth may be less than four or five billion Hong Kong dollars, most of which are supported by loans.

Li Ergongzi played this play, of course, it was not without a target, and he held 50% of the shares respectively, although he promised to come down, and he also promised to give him complete independent business authorization, but the share structure is there, how can Li Ergongzi rest assured, just encountered such a thing, simply pushed the boat to pull Chen Yongtai into the game, and diluted the Aurora Culture side into the second shareholder, then he took the initiative more.

For Li Ergongzi's little Jiujiu, Liu Ruoyi sees it very clearly, but this person seems to have this temper all his life, Liu Ruoyi doesn't care, although she can see the future development opportunities of this business clearly, but if there is a deviation in the specific implementation, can it be as successful as the future generations, then the two of them still say.

More importantly, this is not the core business of Aurora Culture in the future, whether it has a decision-making advantage in shares, it is really not the key, the important thing is that this piece of money can be shared in the future by investing a piece of money now, which is enough.

With the current target value of covering the first and second tier cities, it will take about 200 million to 150,000 elevators to buy out the ten-year self-operated advertising operation rights, and the remaining third- and fourth-tier cities, Liu Ruoyi suggested that it is a joint operation method, and the property owners will share and expand, and this part of the plan will win more than 100,000 elevators through about 100 million promotion costs, so that Focus Media will hold about 250,000 office elevators, and the coverage of the crowd can exceed 100 million!

There are about 200 million operations left, and the total amount of funds is about 500 million.

If these 500 million are spent, it will really get such a huge coverage of the population, which is enough to make advertisers crazy!

You must know that this is the best quality advertising crowd, there is no one!

also spent hundreds of millions, Li Ergongzi saw very clearly, by buying the elevator advertising space is only stronger than ATV, not weak, and it is completely worthwhile. That's why they will find ways to seize some of the first moves.

Now that Li Ergongzi is coming to such a hand, Aurora Venture Capital has invested 25 million less, for Liu Ruoyi, although it is a bit regrettable, this piece may be less than billions in the future, but the money is inexhaustible, and when she gets the ATV, she has a way to earn it back!

Of course, there is such a complicated inside story, Zhao Shaodong will be very tongue-twisting at this moment, and Lu Buping certainly doesn't know it.

"If I stay, do you have any requirements for Aurora Culture in terms of operation?" Lu Buping saw that the other party did not let go, jumped this question and did not mention it, and then asked the second question.

"In principle, we no longer do news, and the entire news section is mainly broadcast news from other stations. Zhao Shaodong has no plans to hide Lu Buping's problem, "We focus on the three major sections of music, variety shows and film and television dramas!"

When Lu Buping heard this, his face changed, this change is not small, which means that the largest piece of manpower in the TV station will be cut, and Aurora Culture is really ruthless after taking over.

However, if there is another point that ATV has a slight advantage over the wireless side, it is the information news.

However, the new owner doesn't even look down on this, I don't know what kind of consideration this is, is it because the input and output of news and information is too low?

Zhao Shaodong looked at Lu Buping's expression, thinking that he was worried that this action would have a bad impact on the TV station, and added: "Of course, we will not directly dismiss the news reporters we cut, but have another arrangement to use them." It will not cause panic among the satellite TV personnel. ”

Zhao Shaodong won't go into detail here, and he will talk deeply, the information he gave to Lu Buping today is enough for him to make a decision.

Lu Buping shook his head, temporarily dispelled his thoughts, and returned to reality.

"Mr. Zhao, I have to go back and digest this information today, and many things I want to reconsider. How about we talk about it today?"

After talking about it now, Lu Buping knows that today is almost in place, and now he can't make any promises to the other party, so there is no substantive exchange content in the future.

At least now it is clear that Aurora Culture's acquisition of ATV has not only started, but is likely to have completed some key links, and for the future depicted by Aurora Culture, Lu Buping wants to think deeply before he can analyze the pros and cons.

"No problem, Mr. Lu can communicate with me at any time if he has any ideas, and the management team of Aurora Culture and I still recognize Mr. Lu's efforts in ATV.

But frankly speaking, if the direction is wrong and the team is not united, then no matter how hard the leader works, it is useless, but it is different under the banner of Aurora Culture, we have complete original content production and extremely focused main direction, the team is not allowed to have internal constraints, and the future growth of ATV in Aurora Culture is predictable. ”

Zhao Shaodong no longer retained, but said such a thing meaningfully.

Lu Buping had already stood up, and when he heard what Zhao Shaodong had to say, he chuckled in his heart, but he didn't stop, but got up again and shook hands with Zhao Shaodong to say goodbye.

Although this line came and went in a hurry, the two sides finally expressed a lot of their intentions vaguely. As for how much the other party can comprehend the off-topic meaning, it depends on the other party's understanding.

Although Lu Buping barely revealed any tendencies in his words, just seeing that he agreed to come to Aurora Culture to talk, this gesture had already clearly told the other party.

At the same time, he also told about his partners in Longsheng.

Neither of them is the only choice for the other, if you want to talk, then show sincerity to talk!

Although Liu Ruoyi did not participate in this meeting, after Zhao Shaodong briefly finished talking about the meeting, Liu Ruoyi was thoughtful.

"Annie, what do you think Lu Buping means, do you have any ideas about who to sell the shares to?" Zhao Shaodong asked tentatively.

"Zhao Dashao, what do you think of yourself?" Liu Ruoyi raised her head and asked rhetorically.

"Personally, I think this old fox has been moved, and there should be no problem with our offer, and Lu Buping should still be very fond of the position of CEO of ATV, after all, after a few years of hard work, he has more or less feelings for here. What's more, this time I was forced to leave. ”

Zhao Shaodong was also not polite, and bluntly said his thoughts first.

"Zhao Dashao, you have figured it out, and you still ask me what to do?" Liu Ruoyi said with a blank look. "It's not just a love stack, Lu Buping is still very capable, and under such circumstances, he will soon succeed in dragging the ATV out of the quagmire, if Mo Xitai hadn't seen the opportunity to pick peaches, how could he jump out at this time to do something?"

"It's just that they didn't think of this behavior, the peaches were not picked, but the internal differences were made public, which gave us a chance, since we have already done it on Chen Yongtai's side, Lu Buping has no way out to this part, and can only transfer shares.

Our side agreed to give cash, and Mo Xitai couldn't afford it, so what else is there to say, this wave is stable. However, although we can control Longsheng, Mo Xitai's shares are still a hidden danger in it, and it is best to take the shares in his hands to take the initiative. ”

"Lifa shares are inextricably linked with the Li family, as long as the things here are done, Li Ergongzi should be able to get the ATV shares in the hands of Lifa shares, and when that part of the shares is in hand, we can sit back and relax. ”

"Don't forget that 25 percent has already been promised, I'm afraid that Lu Buping will join smoothly and continue to lead ATV, and we have to reserve at least about 5 percent of his shares. ”

Running a TV station is not something that can be done by just one person, and if the TV station management team can make a smooth transition, the impact on ATV is relatively controllable.

"No, I don't think it makes much sense to give him ATV shares, if you want to give him Aurora Culture's shares, if Lu Buping is willing to work hard for Aurora Culture, what if we release a few points to him according to the consideration. ”

Liu Ruoyi was more willing than Zhao Shaodong at a critical time. This made Zhao Shaodong a little surprised, Aurora Culture is not financing externally now, and no one can say what the real valuation is, but at least it is from 5 billion Hong Kong dollars, which is absolutely no doubt.

Even some people with hot eyes may be able to accept it even if they are valued at 10 billion.

"I'm fine. Zhao Shaodong said after a pause, it seems that Liu Ruoyi on the TV station really attaches great importance to it, and is willing to make such a heavy bet.