There is a fierce battle for advertising agency rights. The consortium of Golden Media and Wanyuan Media gave the best price. 31,000 seconds in prime time. The morning replay period also gave a package price of 10,000 yuan, which made the TV drama channel very profitable.

When Zhao Mingliang and Li Honglin arrived at Aurora Culture, they saw that Hu Jingwei's office, which was in charge of advertising agency business, was overcrowded!

Sure enough, in the face of interests, there is really no shortage of discerning people in this world who chase interests.

Zhao Mingliang saw this situation, his heart was cold, he pulled Li Honglin, and said in a low voice: "It seems that we are already a step late, and it is estimated that it is not much fun to go in with white teeth like this, Mr. Li, why don't we go back and discuss a specific plan first, and then talk to Aurora Culture?"

Zhao Mingliang has been in this industry for more than ten years, although Jinshi Media is not the largest TV advertising agency in Jinhai, but it is very stable, and at the same time, it is also very distinctive in the expansion of customer base, mainly in FMCG.

Li Honglin and Zhao Mingliang have been in love with each other for more than ten years, and they know what this old guy thinks at a glance.

In other words, when I came to the door a few days ago, when the Aurora Culture Advertising Investment Promotion Department snubbed Kurama in front of the door, maybe everyone could sit down and talk about the price, at that time, the Qionghai Satellite TV drama channel was like an ugly duckling, no one could see that it could quickly transform into a little swan!

But today is different, everyone has seen a little swan laying golden eggs, why don't you hurry up and hug your thighs?

So if Zhao Mingliang and Li Honglin still go to Hu Jingwei according to the conventional ideas, they are an inconspicuous brick and stepping stone for many suitors of Aurora Culture!

If nothing else, Aurora Culture will definitely adopt the method of public bidding to select advertising agencies, this kind of fight is just a bayonet on the price, and there is basically no chance for the medium-sized Jinshi Media and Wanyuan Media.

That's why Zhao Mingliang pulled Li Honglin to turn around directly.

"Mr. Zhao, it's not a matter for us to run around, what do you think?

I just took a look at it, our big brother in Jinhai, Mr. Gu of Tianhai Media, and Mr. Yang of Beijing Zijin Culture seem to be here, and the two of us are not their ones when they are tied together. ”

Walking out of the gate of Aurora Culture, Li Honglin said straight to the point.

"Mr. Li, you have seen the situation, in this situation, if Aurora Culture adopts the method of public bidding, we will basically just watch it, and it is not comparable to those giants with deep pockets.

I remember that there was a good café next to it, let's go there and discuss it in detail to see if there is any way for Aurora Culture to select agents without bidding. ”

Li Honglin knows that Zhao Mingliang can survive in this highly competitive industry, and the biggest feature is that his brain hole is relatively large, and he often has some unexpected ideas.

Hearing him say this now, he immediately realized that this guy may have had some ideas a long time ago, and he estimated that he had it before he pulled himself to fight for the right to divide this piece of fat.

"Okay, Mr. Zhao, you have a lot of ways, let's sum it up in a while. ”

Zhao Mingliang said that the Sky Blue Cafe had just opened in the morning, and there were basically no people in it except for a few business guests who turned on the computer and were dealing with their own affairs.

This was originally a communication market segment for business people, and now it was still early, Zhao Mingliang and Li Honglin quickly found a relatively remote corner to sit down.

"Mr. Li, I really have an idea, you see, the two of us actually have the advantage of doing FMCG, and the big customers at hand are almost all in the field of FMCG, I think this is our advantage. ”

Zhao Mingliang didn't go around in any circles, and directly revealed his thoughts and dishes.

"I think that the main TV audience of this TV series is now housewives and students, and it just so happens that our customer products are aimed at these two large groups, and from this point of view, we have a reason to go all out to win this TV series advertising agency! ”

"Mr. Zhao, I can understand what you said, but what are the direct advantages of fighting for the advertising agency of Qionghai Satellite TV TV drama channel with us?"

"Generally speaking, the TV station sells the advertisement, and it doesn't matter what kind of ad you put on the ad time, as long as it is not banned. That's what most TV stations do, right?"

Zhao Mingliang said here and smiled.

"But Qionghai TV is not an ordinary TV station, because I know that they have a very powerful person at the helm. ”

"Are you saying that behind the rumors in the rivers and lakes, Aurora Culture is actually the little girl at the helm, is this news true?"

Li Honglin was a little surprised, for this kind of entertainment gossip, Li Honglin is in this industry, and of course he is also concerned about various events in the entertainment industry.

However, Liu Ruoyi is only spreading news in the music world, and there is not much information about Aurora culture like this, and a lot of speculation with scandals has reduced everyone's authenticity of this news.

After all, in everyone's opinion, Liu Ruoyi is just a person who has just walked out of school, and everyone would rather believe that this is because of the two wealthy children who will do whatever it takes to support their reputation.

"It's true, I confirmed this through a niece, she is now a fan of Liu Ruoyi, and she is a more important backbone of Liu Ruoyi's fan organization, her last family is Liu Ruoyi's alumnus, and now Tu Xiaoya, the head of the mainland fan association, she heard a lot of things from Tu Xiaoya's mouth. ”

Zhao Mingliang said with great certainty.

"It sounds a little incredible. It is really unimaginable that a little girl who had not graduated at that time could operate such a big company. Li Honglin shook his head, but he didn't question Zhao Mingming's words.

The two of them have been dealing with each other for more than a decade. What they think of each other, they basically know what they think.

In this regard, Zhao Mingliang had no reason to deceive him at all.

"Who's to say it's not? I couldn't believe it when I heard the news, and I privately checked other channels.

From the mouth of an employee within Aurora Culture, it was confirmed that the person who is now the strategy director of their company is Liu Ruoyi.

And the plan proposed by Liu Ruoyi is basically the final plan. Both bosses of Aurora Culture are very supportive of her work. ”

Zhao Mingliang revealed his source a little, and at the same time gave his own ideas.

"So you want to start with her?" Li Honglin asked.

"That's right. We just have to come up with a plan, and we have to be able to impress her. ”

"Just because your niece is a fan of her? I don't think that's a bit of a good idea. ”

"Of course not, that's just a channel. To be honest, have you noticed that the positioning of Qionghai Satellite TV's TV drama channel seems to be dominated by students and housewives?

The TV series they are now broadcasting mainly attract these two groups of viewers. If the two of us concentrate our own customers, is it that the audience is mainly these two main audience groups?"