Volume 1 Section 62 Courage to do things
Sha Zhengyang spent half an hour to tell his point of view, during this period, it was inevitable that some people would ask questions, Sha Zhengyang was basically able to answer satisfactorily, and the key question fell on one point, marketing.
How to market, marketing strategy, of course, Sha Zhengyang will not be specific, once it really wants to restart Hongqi Distillery, this is equivalent to a trade secret.
Although Sha Zhengyang doesn't think that the people here will leak anything, because even if they reveal some marketing strategies, it is impossible for anyone to learn them, and no one will believe them, but for the sake of safety, Sha Zhengyang still only coped with a vague sentence of strengthening advertising and marketing.
"According to you, if you can make a breakthrough in marketing, then you can bring Hongqi Distillery back to life?" Yu Kuansheng smashed his mouth, touched the jaw of the three layers of fat, and said word by word.
Hongqi Distillery was originally the largest enterprise under the town industrial company, and when the benefits were still passable in the past few years, it still contributed a lot of profits to the town industrial company, and there were many accounts that were not good to handle in the town could go to the winery's accounts, but it only declined suddenly in the past two years.
If Hongqi Distillery can really come back from the dead, no matter what, the township industrial company still holds 20% of the shares, and can also contribute some tax revenue to the town.
From this point of view, Yu Kuansheng still hopes to see the rebirth of the winery.
"I don't dare to say how to bring the dead back, but I think there is still a lot of hope for breaking the current deadlock. Sha Zhengyang replied cautiously.
At this point, it seems that the time has come for a result.
Guo Yeshan is also weighing, if he really accepts Gao Changsong and Yang Wenyuan's request to restart the Hongqi Distillery, what does the town need to do?
What can be done to minimize the involvement of too deep and too much impact?
Sha Zhengyang is also thinking about this issue.
Gao Changsong and Yang Wenyuan's forced palace seems to be very effective, but the side effects are not small, the alloy club is a small treasury in the town, and now the operation is not good, if you want the alloy club to lend hundreds of thousands of millions at one time, it will definitely be opposed, whether it is Guo Yeshan or Kong Lingdong, they dare not easily express this state, and they will be responsible for this state in the future.
"How about it? Comrade Sha Zhengyang also talked about his views, I think it is still very enlightening, at least I, the secretary, have drunk wine for so many years, and I don't understand what multi-grain wine and single-grain wine, what kind of running cellar style original cellar style, at most, I know that most of the wine on our side is strong aroma, and the wine on GZ is sauce-flavored. Guo Yeshan said without self-deprecation.
"What do you think and think, let's talk about it, Hongqi Distillery is the original pillar enterprise in our town, and now it has become this situation, our township party committee and government are responsible, we don't want to see this scene, but we also have to face the reality, to bring Hongqi Distillery back to life, we need to invest, but also need to have a good and effective business strategy, at this point, I think we all have feelings here. Now it comes down to one problem, to restart the distillery, you need to have early working capital to operate, I roughly estimated, I am afraid that it will not be able to operate without 500,000, isn't it, Zhengyang?"
Guo Yeshan looked over, Sha Zhengyang stood up and nodded: "This is a basic number, after all, to call back technicians and workers, to make up their wages, and to find another way of marketing, it also requires capital investment." ”
"Lao Kong, what is your opinion?" Seeing that everyone was silent, Guo Yeshan could only order.
"I'm not optimistic, although Xiaosha's analysis makes some sense, but many things have to be implemented to know the benefits. Kong Lingdong shook his head without hesitation: "And where does the money come from? I can only borrow from the Alloy Society, the assets of Hongqi Distillery are all mortgaged to the credit cooperative, there is an empty shell, there is no collateral, and the loan is not in accordance with the rules." ”
"Hmm, Lao Fan, what about you?" Guo Yeshan also expected Kong Lingdong's attitude and turned to Fan Wenliang.
"Well, what Mayor Kong said also has some truth, I don't know if there are other workarounds to solve it? It is indeed a bit far-fetched to let the alloy club take out a loan, Hongqi Distillery has no collateral, and it is too risky to take out an unsecured loan, not to mention, the key is that it is not in accordance with the regulations. Fan Wenliang hesitated for a moment before asking.
"Secretary Guo, Mayor Kong, Secretary Fan, I have an idea. Sha Zhengyang raised his hand.
"Oh?" Guo Yeshan nodded, "You say." ”
"I think can I make a difference in this way, some of the foreign debts of the Hongqi Distillery were promised by the town at that time?
Sha Zhengyang's suggestion made Guo Yeshan, Fan Wenliang and Yu Kuansheng's eyes light up, Cao Huabo also nodded and felt that this suggestion was feasible, and even Kong Lingdong was a little moved.
This money will have to be paid sooner or later, and now it will be transferred to the winery, and the arrears will be returned by the winery, which also brings a temporary working capital to the winery, which not only avoids risks, but also meets the requirements of Gao Changsong and Yang Wenyuan.
"That's a good idea, you can consider it. Cao Huabo took the lead in expressing his position.
"Well, that's a workaround, you can look into it. Fan Wenliang's eyes rolled and looked at Yu Kuansheng, "Old Yu, what do you think?"
"Uh, it looks like it's okay, but it's ,...... operationally" Yu Kuansheng subconsciously shrank back.
This is to make the town industrial company bleed, to come up with this money, the town industry company can only go to the loan, the problem is that the town industrial company wants to borrow from the alloy association, probably only the town industrial company's small building and the yard of the land mortgage to the alloy association.
Although the meat is rotten in the pot, after all, it is also necessary to go through such a procedure, and it is still a little uncomfortable to give your own small territory to the alloy club.
Seeing that the attitude of the people has basically become unified, Guo Yeshan also knows that it is time to make his own decision.
"Zhengyang's suggestion I think is feasible, but how to operate it, come down and then discuss, in addition, if the distillery is to be restarted, our town also has two percent of the shares in the distillery, and we should also send people to participate in the supervision and management, I suggest that Comrade Sha Zhengyang can participate in the restart of the distillery as a representative of the town industrial company, what do you think?"
After a series of "agree", Guo Yeshan's opinion was adopted.
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