Chapter 575: Wine Culture, Winery!
"Okay, that's it for now, according to your proposal, focus on stability......"
Closing the minutes, He Zilong shook hands with several comrades opposite, sealed a big red envelope for everyone, and sent them out. (Although people are paid for business trips, favors are unavoidable, and in China it is a society of personal relationships.) )
When everyone was gone, He Zilong stood in front of the window, looked outside, and fell into thought.
He believes that the Modu Municipal Government must be trying to focus on stability now, and it just so happens that He Zilong also has this idea. He is still young, and as long as he works diligently for a few more years, the state-owned enterprises will begin to be restructured on a large scale. When the time comes, there is no need for him to operate in violation of regulations, and local officials will inevitably take the initiative to give him shares in order to reform their political achievements. The white wolf, who was originally an empty glove, even if he let some shares go out at that time, as long as the things that should come can be transferred out of private nature and some blood.
A win-win situation is a real win!
I can't bear the child, and I can't trap the wolf.
In later generations, a large number of rich people made their fortunes in this way, and when the direction is right, time is your friend. Just like speculating in stocks and futures, only in the wrong direction, time is your enemy.
The long line is golden!
"There is also a winery nearby, if the city government can merge that factory for me, it will be a little interesting, the profit of wine is very large, even if the land below belongs to me or not......" A gust of wind blew, and He Zilong recalled what he saw and heard when he walked around there during the day.
If there is a good liquor factory, and then it can improve its quality, and then the sales model can one day be converted to the same as the national liquor Moutai, then it will really wake up in the middle of the night.
Liquor, since ancient times, has made countless literati and ink writers crazy, and left a quatrain through the ages, praised to this day, and now, it is a frequent guest at the dinner table, the so-called "no wine is not a banquet", in business banquets, wedding celebrations, visiting relatives and friends and other occasions, can see its figure, so strong demand, coupled with huge profits, naturally widely attracted the attention of investors.
There is no strong wine culture in foreign countries, and it is difficult for them to understand.
Taking genuine liquor as an example, the cost mainly includes purchase, market support, publicity, production, etc., and the net profit of its agent is about 30%, and if you do group buying or bulk activities, the profit of the liquor agent can reach 50% or even more.
Of course, the above profits are only estimates for reference, in fact, the specific liquor agency profits, and the distributor's choice of agent brands, liquor varieties, commodity pricing and local price levels and other factors are related.
This is the average, if you calculate the cost of individual wine, He Zilong remembers that when he was a child, his family would make wine every year, because his grandfather loved to drink, and his father also loved to drink, and the wine he drank at that time was basically homemade. Every time I make wine, I often hear some people ask the same question: how much liquor is made from a pound of grain?
He Zilong was still young at the time, so he didn't know much about these. Later, I gradually liked to drink, and I learned more about it. Regarding how much liquor is made from one pound of grain, there is a common saying among the people that three catties of grain and one catty of wine, which means that three catties of grain can probably make one catty of liquor.
However, in the eighties and nineties, the common people loved to drink grain wine, and they were not very interested in the bottled wine purchased on the market.
In the countryside, the main raw materials used to make wine are sorghum, rice, corn, wheat, etc., while the grain wine made in the farmer's home is mainly sorghum and rice.
In the past, many people in the countryside would make grain wine at home, but now there are fewer and fewer of them, mainly for the following reasons: First, there are fewer and fewer people who know how to make wine. Sake brewing may seem simple, but it also requires skill and experience, as well as patience.
And now many people who can make sake are getting old, and they are powerless to want to make wine. However, many young people work in other places all the year round, and they don't know how to use grain to make wine, and they don't have the patience anymore. Especially in the Hereafter!
It is precisely because there is a fault in the rural winemaking technology, and there are fewer and fewer people who can make wine, so there are fewer and fewer people who make grain wine in the countryside.
Secondly, the living conditions are better, and it is more convenient to buy bottled wine than to make wine. In the past, many people made their own sake and drank it, because in the past, the living conditions were poor, and there were no conditions to buy sake, but they had their own food, and as long as they were not afraid of hard work, they could make their own sake.
Especially after more than ten years, there are fewer farmers in the countryside, many people buy food at home, and there are countless bottled wines on the market, and the price is not too expensive, so it is more convenient to buy bottled wine than winemaking.
(This is also the origin of He Zilong's idea of a cheap but well-equipped winery that can be annexed, and he didn't think it out of thin air.) )
Of course, if it's your own drink, seriously. Nowadays, there are only a few people in the countryside who pursue high quality of wine, and they are not afraid to use their own grain or buy grain to make wine and drink. After all, the grain wine you brew is healthier and more reassuring.
No matter how cheap those bottled wines are, or how high-end they are advertised, He Zilong is not at ease. Even if it's Comrade Moutai!
"Seriously, everyone is liquor, why is Moutai and Wuliang and the like very expensive in later generations, and other brand-name liquor, obviously the cost and materials, and even the taste are similar, but the price is very cheap......" Close the window, He Zilong, a person who has never drunk Moutai much in his previous life, is a little confused.
"Well, maybe you can call and ask Wang Chaofeng what you can know, after all, they are senior researchers of wine table culture, and they have been tested (alcohol) for a long time......" Touching his chin, He Zilong smiled evilly.
As a confidant of life and death, and also his own apprentice, He Zilong will not be polite.
Without saying a word, I picked up the phone and called.
Unexpectedly, I called several times, but no one answered the phone. That's weird!
Calculating the time, is it a business trip?
Looks like it's meal time, right?
Finally, the call went through.
"Chaofeng, I didn't interfere with you, are you busy, ......?" He Zilong asked in a small voice.
"No, I was just drinking with the leader, and there is a ......banquet here," Wang Chaofeng replied.
"Oh, that's good......" He Zilong calmed down, after Wang Chaofeng, who was an incubator, came back from abroad, and after the sea disaster, he no longer arranged a lurking mission. And turning darkness into light, it is much more convenient to speak than before, otherwise He Zilong would not have called so much.
After all, if the society is stable and the task is over, in a peaceful society, the role of money is still very important to the family.
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