Ah Ru watched from the side, and wanted to know how this aunt knew about this brand, and she had never heard of Flower Story when she sold cosmetics all day long.

Moreover, understanding the preferences of customers and the reasons for buying them is also her responsibility as a store manager.

"Miss, I'm sorry to disturb, how did you know about this brand, this Flower Story only hit the shelves last night, and I haven't seen it before. Aru asked politely.

Xiangjiang people generally call ladies "Miss", "Auntie", "Grandma", "Auntie" and "Grandma", and they are called in order from age to adulthood.

Of course, basically under the age of 40 must be called "Miss", otherwise the other party will be unhappy. Only those in their forties and fifties are called "auntie", those in their fifties and sixties are called "auntie", and those around 70 years old are called "grandma".

As for "Grandma", it's a bit derogatory, and it's rarely called, or just behind it.

This female customer looks like she is in her thirties and forties, but in Aru's mouth, she has also become a young lady.

She is quite an extroverted person, and when she heard Ah Ru's inquiry, she immediately replied: "I have a sister who lives in Pengcheng, and I often go to visit her, and she introduced this flower story to me." The last time I went to visit my sister, I also brought some back to use, it is indeed very easy to use, the price is cheap, now I can do Xiangjiang local buying, the price is cheaper than in the mainland, of course I want to buy it for the first time.

As for how I know that you SASA has to sell, you haven't gone out on the street today, the whole street, including the subway station, is full of advertisements for this brand, it's hard to see it!"

The female customer took the cosmetics she selected to the checkout, and exclaimed as she walked: "I have never seen any brand advertise in Xiangjiang for decades, and it is really a big brand, it is rich!"

Aru was a little dazed when she heard it, and the streets were full of advertisements?

But this is not to blame her, from where she lives to the store, she only needs to pass through a small alley, unless it is a vacation time, Aru usually does not go out.

As soon as the female customer left, Ah Ru was about to put up the promotional posters and hanging flags of Flower Story, so a few more customers came and asked to buy cosmetics for Flower Story.

This time, of course, Aru didn't say he didn't know, and enthusiastically guided the customer to the shelves of Flower Story.

These customers came in groups, and they discussed while selecting.

"When I saw an advertisement on the road just now, I thought the price of the big brand was very expensive, but I didn't expect it to be so cheap. ”

"Isn't it cheap to be cheap, it shows that the company has the strength and the quality and the price is cheap, which is not just right. ”

"It's not very cheap, it's a little more expensive than L'Oréal. ”

"On the way, I heard people talk about the foreign spokesperson of the brand, but it is a real princess! Do you think, the brand that the princess comes to endorse, can it be worse? How can L'Oreal compare? ”

Her words aroused the exclamation of other people, Xiangjiang people value the so-called bloodline more than the mainlanders, of course, they naturally have a blind worship psychology for the royal family, such a high noble. This is also determined by the specific history of the place and cannot be elaborated on.

Aru took a little free time and quickly pasted the large poster of Flower Story in the most eye-catching position outside the store, and the hanging flag was also hung up in the store.

The X display is placed first at the door, and customers can see it when they enter the door.

It was busy until two o'clock at noon, and when it was time to change shifts, Aru deliberately checked the sales of Flower Story when he handed over the shift.

She was aware that there were almost half of the customers in the morning, and after coming over, they came straight to the Flower Story, and this morning, there must have been a lot of sales.

The query results surprised Aru, who had long known that there would be a lot, but he didn't expect there to be so many!

In one morning, the sales of the Flower Story brand were 96,000!

You know, the total sales of the whole store in the morning are less than 150,000, and the flower story brand accounts for almost two-thirds.

Under normal circumstances, the average daily sales of this store are about 200,000, and about 6 million a month. Don't think it's too much, this is Causeway Bay! It's such a small shop, and the monthly rent is almost 1 million!

There is no big change in the store today, and there is one more flower story, and the sales of the morning shift are 150,000, and the evening shift is generally higher than the morning shift, so the whole day has steadily exceeded 300,000!

Sales skyrocketed by 50%! Aru was keenly aware that the reason for this situation must be because of this Flower Story brand!

Aru made a point of contacting her supervisor to report the anomaly.

After listening to Aru's report, the supervisor smiled and told her that other stores are like this, and the general sales have increased by about 50%. But I also have to observe, because today is the advertisement of Flower Story, which may have a shocking effect on everyone.

The current surge in sales does not prove the true strength of Flower Story, and only after this wave of advertising has passed can we know whether this brand has the potential to sell well.

Ah Ru thought about it for a while, and it is indeed the case, if it is really like what the first female customer said, the street is full of advertisements of flower stories, this sales growth is normal, after all, after throwing so much money, there will always be a "sound".

Because the Flower Story brand is now in Xiangjiang, it is only sold exclusively by SASA.

Under its overwhelming advertising, even SASA's business has become popular. Under the poster of Flower Story, it is clearly marked that this brand is only available on SASA, which is equivalent to helping SASA make a wave of advertising.

As a result, SASA's business skyrocketed on this day, while the business of other cosmetics chains declined accordingly.

In the evening, the sales of the store throughout the day were counted, and the store where Aru worked had a turnover of 370,000 yuan today! It was twice as fast as usual.

Among them, the sales of Flower Monogatari were 210,000 yuan, accounting for more than half of the total sales.

When the sales data of all the stores was aggregated into the company, the head of SASA's sales management department was overjoyed. On this day, the sales have nearly doubled compared to usual, and today is not a holiday.

Of course he knows what this is, it is not brought by the advertising bombardment of Flower Story, and Flower Story is on the shelves on the first day today, and the sales performance is also extremely bright.

Manager Wei hadn't gotten home from work yet, and she was also waiting for today's sales data summary. Flower Story was caused by her, and when she recommended the brand to the company, she also used the evaluation of "the company is extremely strong, the brand potential is huge, and the advertising budget is high".

even gave Flower Story "Super National Treatment", a brand that is not well-known in Xiangjiang, and directly got SASA's A-contract treatment. Truth be told, she's also taking a certain risk because she's responsible for the brands she's introduced.

Today, Flower Story is on the shelves on the first day, and Manager Wei of course has to wait to see how the sales are.

After talking to Liu Wenjuan on the phone during the day, he also saw the indiscriminate advertising offensive of Flower Story, and Manager Wei still had a good idea in his heart.

She knows that at this kind of advertising density, it's hard to say how high the sales will be, but at least it's not too ugly.

"Manager Wei, the sales data is out!"

Sitting in the office and waiting boredly, the head of the sales management department pushed the door in a hurry.

"Oh, what's going on, how much is the sale of Flower Story?" Manager Wei hurriedly asked.

"Haha, the performance is very impressive!5.6 million sales throughout the day!" the sales supervisor replied excitedly, and then handed the sales data statistics table to Manager Wei.

SASA has a total of 35 chain stores in Xiangjiang, with 5.6 million sales, which means that each store has an average sales of 160,000!

This figure is too exaggerated, you know, the total sales of SASA chain stores are usually about 8 million.

The best-selling brands of Estee Lauder, Lancôme, L'Oreal, and Shiseido have daily sales of only five or six hundred thousand, and occasionally a certain brand exceeds one million.

This flower story is a bit outrageous! 5.6 million sales in a single day!

Manager Wei also stood up excitedly and walked around the small office a few times to vent his feelings.

It is her credit to be able to introduce such a brand with super hot sales, and when the merit is evaluated at the end of the year, the year-end bonus is estimated to rise sharply.

After the excitement, Manager Wei calmed down, this sales can't be every day.

Such a high sales record may be caused by the convergence of several factors.

First of all, of course, because of the advertisements of Flower Story, there are too many! As soon as it appeared, it shocked all the people of Xiangjiang, and many people went to the store to buy some and try it out because they were curious about what it was like a brand of Duo Niu B, which could make such a big formation.

In addition, it is also because Flower Story was on the shelves on the first day, and it was also sold in Xiangjiang on the first day. So customers who have bought Flower Story products today will not buy them again for a long time.

Cosmetics are always used after buying, just like the little green bottle of Flower Story, which can be used for almost two months when you buy a bottle. This is not high-frequency consumption, it can only be counted as low-frequency consumption.

So after this wave of advertising, or after the freshness of consumers has passed, how much can the sales of Flower Story be maintained, this is the point!

Even if this week, Flower Story can sell for twenty or thirty million, but in the end, no one buys it, it will not be a success.

The sales of Flower Story on the first day were hot, and Liu Wenjuan certainly received the news. Because at 10 o'clock in the evening, when the SASA store had just closed down, she received a notice from the SASA headquarters to send another batch of goods as soon as possible, and the stock was insufficient!

This is also because the store managers of SASA stores have submitted a replenishment application in a unified manner, and the Flower Story is so popular that all the stocks in the store are basically sold out in one day, and they must be replenished as soon as possible, otherwise what will be sold the next day.