Shuncheonfu, Boguan Cinema Line Headquarters, high-level conference room. Pen fun and pavilion www.biquge.info

In the afternoon, half past one.

Hu Geyang, general manager of Boguan Cinema Line, hurriedly walked into the conference room, and when he saw that everyone had arrived, he was not verbose, and sat down and said: "Let's talk about it, let's talk about it, everyone has heard about the following situation, right?"

Everyone nodded, and one of the deputy general managers said: "It is said that it must be adjusted, after all, it is rare to be so popular, but in order to get more copies of "Escape Hero", the screening contract we signed has stipulated the total number of performances! Besides, it is estimated that tomorrow's situation, Valentine's Day, it is estimated that "Escape Hero" and "Hello Woman!" can also be full?"

Hu Geyang nodded and pursed his lips.

This situation is really very likely, at least it cannot be arbitrarily thought that those two movies do not have the possibility of selling well in the special movie-watching craze of Valentine's Day.

In particular, according to the attendance of the following theaters summarized so far, the attendance rate of those two films is also quite good, like "Hello Woman!", which has a good reputation since its release, and despite the off-season, it still attracted a group of people to watch.

Especially in recent days, the film market has significantly accelerated its recovery. Even on weekdays, even if there is a certain advantage of a small screening room, it is no joke that almost every show has been able to exceed 50% attendance in recent days!

It's an absolutely good film!

So, on such a special occasion as Valentine's Day, who dares to say that its box office will not explode?

and "Escape Hero"...... The unanimous feeling of all theaters is that with Zheng Yuan's own popularity, his overall ability to pull the box office of the film, and the strength that the producer has spared no effort to promote since the release of this film, the current box office of this film is far from breaking out its due heat!

You know, that's Zheng Yuan!

So, it's Valentine's Day soon, who dares to say that "Escape Hero" won't explode?

Of course, it is clear that "My Sassy Girlfriend" is almost certain that it will definitely be a big hit!

Li Qian, as the top popular king in today's domestic entertainment industry, although he is not the leading actor, but only the director, but he has the reputation of "The Legend of the New White Lady" there, and the appeal should not be underestimated, plus the publicity is OK, especially the heroine's appearance in the Spring Festival Gala, which is a major highlight.

Moreover, what is especially rare about this film is that the audience's reputation for watching the movie is quite outstanding!

A youth romance film, after watching it whole, the first half of the screening hall is usually bursting with laughter, and the second half is faintly sobbing, and almost every audience who has watched it will be full of praise!

This situation often means that this film has a super blockbuster!

In particular, it is necessary to take into account that since the development of the Internet, the company in the domestic entertainment industry is the best at doing various marketing on the Internet, and the industry is recognized as the first to recommend Minghu Culture!

Not to mention anything else, just look at the movie reviews of "My Sassy Girlfriend" that are now everywhere on the Internet, and almost all of them are praised, you can see one or two!

With so many factors added together, once this film explodes, I am afraid that it will not be able to stop for a while, or even ...... Hu Geyang thinks that it will have the strength to explode at the box office in the next ten days!

Therefore, it is indeed difficult to choose!

In particular, it is true that among the movies scheduled to be released in advance in the post-holiday schedule, everyone must be unanimously optimistic about Zheng Yuan's "Escape Hero", so in order to get more copies of this film, almost all major theaters have promised the lowest number of screenings - in the past few years, not only Boguan Cinemas, in fact, everyone has done this, and it turns out that Zheng Yuan's two words are indeed very good at the box office, so in the past few years, everyone has been working together very happily in this model!

It's just that this year's situation is a bit special!

Everyone understood in advance that with the word "Li Qian", even if "My Sassy Girlfriend" is a scumbag, the box office is basically guaranteed, but what I didn't expect was that it would be so crazy!

Because of the huge, even brilliant success of "The Legend of the New White Lady", although "My Sassy Girlfriend" is Li Qian's film debut, despite the limited investment amount, and although the male and female protagonists have no selling points, when the theater alliance and Minghu Culture talked about the release, they still agreed to open at least 1,000 canvases.

Of course, no matter how good Li Qian is in other fields, after all, he has not proven himself in the film industry, so special terms such as Zheng Yuan's minimum number of screenings, and the guaranteed 45-day release time of an artist like Lu Ping are absolutely impossible!

Before the release, all major theaters sent people to watch "My Sassy Girlfriend", and the sample films, the franchisees of the theater alliance, and the theater dealers must have seen it about a month before the release of the film, and everyone's reaction at that time was that there was a faint worry in anticipation.

After all, the concept of "savage girlfriend" and the plots of men being beaten will still make everyone worry about whether this film will touch and anger some people.

But now it seems, and whether or not it will anger some people, at least for now, it's going to be a big seller!

Therefore, if we start purely from the perspective of commercial interests, it doesn't matter whether it is Zheng Yuan or Lu Ping, we must make way for it! At least this weekend, we must give way!

…………

After a while, Hu Geyang came back to his senses from his train of thought, saw that no one spoke in the conference room, his eyes skimmed over everyone, and finally sat on Huang Zhongcheng, so he had to name him: "Old Huang, you talk about it." ”

When everyone heard this, their eyes fell on Huang Zhongcheng.

Everyone knows that since he came back after watching the film, Vice President Huang has always been the most optimistic person in the company about the film "My Sassy Girlfriend", and has always advocated giving this movie more canvas and more screenings, so at this time, "My Sassy Girlfriend" showed a hot attitude, and invisibly, he seemed to have more say in the matter of this film.

Huang Zhongcheng is not yet forty years old, wears gold-rimmed glasses, and looks quite elegant. At this time, Wen Yan pushed his eyes, and he said: "My suggestion, today, delegate the authority to the store managers below, and the rest of the half a day will be controlled by them." After all, they are actually the first line, and they are actually the ones who know the changes in the box office market the most. ”

As soon as these words came out, Hu Geyang couldn't help but nodded.

Then he said, "Go on, keep talking!"

Huang Zhongcheng pushed his glasses again, and said: "As for the ......two days after tomorrow, he looked at the deputy general manager who first started to make suggestions, and said: "Mr. Liu's consideration, I'm afraid that many theaters are considering, because we are not the only one who has signed a guaranteed contract!" But I think, on the other hand, isn't it just the guaranteed number of games, we can wait for the craze of "My Sassy Girlfriend" to fade, and at that time, we will make up for "Escape Hero" in the same amount!"

Hearing this, Mr. Liu had a look of dismay, but in front of so many people and the company's high-level meeting, he was unhappy in his heart, and it was not easy to have a seizure for the time being - the film "Escape Hero" was signed by him, and it was his relation!

But Huang Zhongcheng is usually a low-key person, but when he speaks at this time, he is rarely a little sharp and resolute, "Again, the scale of our Boguan Cinema Line is not big in the country, but because of this, those big cinema lines dare not do things, we must dare to do it, otherwise we will always follow behind other people's butts, when will we be able to catch up? or even surpass them?"

Hearing this, many people present lit up.

In recent years, after a series of bankruptcies, acquisitions, mergers, etc., there are probably less than 30 cinema companies left in the country.

Among them, the most powerful and the most stable foundation is definitely those national, large-scale chain cinema chains, who often have hundreds or even hundreds of theaters, thousands of canvases in their hands, great influence, and a huge market share, and are the objects that major production companies need to curry favor with.

Secondly, there are some local cinema chains, which are often regional cinema chains covering one or several provinces, but because their roots are very deep, although their influence is limited to a certain market, their foundation is still very stable, and they belong to the middle level of the entire cinema business, and they are also the backbone.

And finally, there are medium-sized cinemas like Boguan Cinemas, which currently only have stores in some key medium-sized and large cities across the country.

As for the combination of several movie theaters in those small places, they also have a so-called cinema line, to be honest, they just drink some soup from the movie market, and it is not their turn to eat meat. At least the national cinema alliance, they are not eligible to join as a member unit.

Of course, medium-sized cinemas also come from small cinemas, and after reaching the level of medium-sized cinemas, everyone has no shortage of ambitions to grow into large-scale cinemas!

For example, Boguan Cinemas!

At this time, Hu Geyang squinted his eyes, some thoughts flashed through his mind, he just nodded and said to Huang Zhongcheng: "Go on." ”

"So, my suggestion is ......" Speaking of this, Huang Zhongcheng paused deliberately and said: "Two days after tomorrow, all the scheduled screenings of "Let's Talk About a Big Business" will be cut! "Escape Hero" and "Hello Woman!" will retain half of the screenings, of which "Escape Hero" still has to try its best to arrange a medium-sized or large-scale screening room, and "Hello Woman!" is a niche, so it will be dominated by small screening halls. ”

After a pause, he added, "As for those films that are released on a small scale...... In previous years, of course, you can leave them a canvas or two in multiplex stores, but this year is special, during Valentine's Day, cut off, and you can restore it after the festival as appropriate. In this way, we can vacate a considerable number of screening rooms, and my suggestion is to arrange all of them for "My Sassy Girlfriend"!"

This is a clear expression of support for "My Sassy Girlfriend"!

Without waiting for Hu Geyang to speak, Mr. Liu said at the time: "I am against it!"

After a pause, he said: "Although the box office of "Escape Hero" in the past two days is temporarily inferior to "My Sassy Girlfriend", but two days after tomorrow, it will definitely be the time when it will usher in a big hit, if at this time, we can't even guarantee the most basic screening room, we will miss this wave of box office! It is also full, why bother to give it all to "My Sassy Girlfriend"? In that case, we have to consider making up the guaranteed number of screenings to "Escape Hero" afterwards, and at that time, God knows if there will be enough people to sit in each screening?"

This is ...... It also makes sense.

Hu Geyang nodded slowly.

Mr. Liu turned his head for a moment, just when he saw Hu Geyang nodding, he was bold at that time, with some aggressive posture, and forced to ask: "Besides, "My Sassy Girlfriend" looks really good, but if all the screening halls are vacated for it tomorrow, who knows if it can be filled? What if it can't sell so many tickets?"

"And ......" paused, and he said: "Even if "My Sassy Girlfriend" can eat more shows and be full, but at the critical moment of grabbing the box office, let's take "Escape Hero" off the shelves for half of the shows, how to deal with this relationship? In the future, Zheng Yuan's movies, can we still get so many copies? And ......" Speaking of this, a slight sneer appeared on his face, "Even if we want to play so much, is there so many copies of "My Sassy Girlfriend" over there?"

Well, that's a problem, both, and both are serious problems.

The former is okay to say, the relationship is not a year or two to get along, and it is not so easy to collapse once or twice, besides, I am in the downstream of the industry, and the cinema company is naturally the ancestor of film and television companies and actors and directors.

The film is filmed, who doesn't want a high box office? If you want a high box office, you can't expect the theater chain to sell it to you? Can you have one more family, can you have one more canvas is a canvas, even if there is an occasional small holiday, who else, which production company, director, actor or something, dare to really offend the theater party?

In all these years, there has not been one in the country!

Even if the brand is at the level of Qin Wei, Du Weiyun, Zhao Meicheng, and Liu Chengzhang, it is a mutually beneficial relationship between everyone, and their coffee position is so high that they don't need to come out of their way to pat the theater businessmen's ass, but the theater operators still can't afford to curry favor with them!

So...... The relationship between Zheng Yuan and Zheng Yuan is easy to say.

The key is whether Minghu Culture Company has prepared so many copies of "My Sassy Girlfriend" in advance, but it is a serious problem!

Because movie copying is not like anything else, it requires a certain production cycle! Although it is said that it is easy to make, if you want it tomorrow, you will definitely not be able to do too much!

And since the market is hot, it must not only be hot for itself, but also hot for the whole line, so obviously, this will be a lot of hard work, it is estimated that many theaters are holding meetings to discuss the issue of film scheduling! If everyone actively increases the film schedule for "My Sassy Girlfriend" tomorrow, will there be enough copies of this film by then?

But at this time, when Hu Geyang heard this, he just turned his gaze over, and Huang Dazhong's voice was as calm as ever, and he had already replied: "Minghu Culture, I have already contacted them just now, and their President Qi told me that if needed, they can provide copies at any time, as many as they want." ”

Ooh!

Quite a few people gasped!

It seems that Minghu Culture should have been prepared for a long time!

You know, although many advanced movie theaters in the United States have begun to popularize electronic copies, theoretically speaking, electronic copies can be repeatedly copied for countless times to be used to play in movie theaters, some similar to the USB flash drive of a computer, but at least in China, the vast majority of theaters, still use traditional copies, this kind of copy is to produce one is counted as one, each copy is expensive, and it is not cheap!

Minghu Culture dares to say this kind of thing, "how many or how much", it can be seen that they have prepared a lot of copies for a long time, and it is even more obvious that they have strong confidence in their film from the beginning!

But...... Think about it again, as we all know in the industry, the general manager of Minghu Culture, Qi Jieqi, has always admired Li Qian's talent, and it would be strange if she didn't have confidence in Li Qian's works!

It's just that even so, Qi Jie is definitely a big deal this time!

The general practice of production companies is to prepare 10% to 20% more copies in case of some unexpected events, such as accidental damage to copies, etc., of course, they are also prepared for insufficient copies in various theaters after the sudden fire, but it is rare to prepare a lot of redundant copies like Minghu Culture!

Hu Geyang smiled, tapped his fingers on the table a few times, and then said: "This meeting, we can't go on for a long time, we must make a decision immediately, because many stores below are still waiting for a reply! In this case, let's neither be too radical nor too conservative!"

After a pause, he glanced at Huang Zhongcheng and said, "My thoughts, say it, everyone put forward their opinions...... "Let's talk about a big business", each store retains one session a day." Then, regardless of the size of the store and the number of screening rooms, "Escape Hero" and "Hello Woman!" will be reduced by 20 to 40 percent on the basis of today, and the specific share and number of screenings will be flexibly controlled by the managers of each store.

Speaking of this, he smiled, looked around the audience, and asked, "Does anyone have an opinion?"

Apparently not.

Moreover, even if Hu Geyang's absolute strong position in Boguan Cinema is excluded, his arrangement itself can be regarded as taking into account the opinions of both sides, which is still more feasible.

As he said, neither too radical nor too conservative.

Seeing that everyone didn't speak, Huang Zhongcheng smiled and said: "That's it, let's break up later, Lao Huang, you are responsible for notifying you! After getting the film scheduling arrangements of each store, it is summarized, hurry up and contact Minghu Culture to copy!"

After a pause, he smiled and said: "The President of Minghu Culture, I also know it, and it is true that the strong woman is true, but in her words, I am afraid that the face of encouragement for us is relatively large, I don't believe that she will make so many copies in advance to wait for the market...... She's not a fool!"

Waiting for Huang Zhongcheng to nod and agree, Hu Geyang stood up and said, "Okay, since everyone has no opinion, then this meeting will be held here!" Everyone, how will the box office in the next two days be, let's wait and see!"

***

By car, by car, by car...... Tomorrow I'm going to meet the editors and gods of China Literature, but I only have this chapter to save!

It's crazy!

Ask for two commuter passes to be comforted!(To be continued.) )