In July 2003, the summer temperature began to gradually rise, and the twisted ground made people feel irritated at first glance.

A piece of news that was also not very good made Li Xiaoming feel completely in a moment.

The first prototype of the mobile phone produced by Bird in cooperation with Sony has come out.

Moreover, the people from the island country and Bird held a high-profile press conference when the prototype came out this time, and Li Xiaoming was actually on the invitation list!

It him off!

This is simply a shot into his lung tube, and he is going to die!

In the end, he had to swallow this bad breath, take Depp with him, and the two went to the newly built industrial park of Bird and Sony to participate in the "demonstration" held by this behemoth.

They had heard some gossip before, and Bird was disdainful of Longtu Electronics, which only bought technology and had no production capacity, thinking that they were full.

This time, he slapped his face and slapped him on the surface, which is really unbearable!

He had to go and see what the wave guide was making up?

On the plane, he and Depp had a serious chat about the upcoming products of Bird and their attitudes.

"Depp, what do you mean by this group of people sending us invitations this time?"

Depp shrugged: "Don't you understand as a marketing master? What is this called in your words? Touch porcelain marketing? Let's acquire technology and set up a company based on research and development, which cost nearly 2 billion before and after, and now they can't get anything out in about a year, and they have made finished products that are about to be put on sale. ”

Li Xiaoming's head was beating with green tendons: "Aren't a group of fools afraid of us slapping their faces when they touch porcelain like this?"

"My boss, at least in the short term, we can't come up with a convincing enough product to compete with them!"

Li Xiaoming held his forehead with his hand, rubbed his hair indiscriminately, and was speechless for a while.

The two were silent for a long time, and Li Xiaoming suddenly asked, "What do you think of the technical level of the mobile phone they jointly launched?"

Depp did not hesitate this time, and replied directly: "There is no doubt that Sony will not bring the most advanced technology into China for use, after all, even if the products made by the technology of the previous two generations are still able to create a lot of wealth in China." ”

Li Xiaoming thoughtfully: "It means that in fact, even if their products are produced, the technical level is still lower than ours?"

"Except for the core components, it should be. ”

"True color screen?"

"Uh-huh. ”

"Can't play music?"

"Of course. ”

"Poor storage space?"

"Maybe. ”

Li Xiaoming suddenly smiled: "Then what are we anxious about? Just go and see how high this stepping stone can pave the way for us?"

Depp pointed to his head helplessly: "Boss, are people full of water in their heads? Step by step, step by step, step by step! People come out in advance, we can seize a large part of the market share, and when it is our turn, we need to pay an extremely huge price to grab the market!"

The corners of Li Xiaoming's mouth curved into a confident angle: "Depp, don't be too mythical marketing, you see, Longtu's current policy is famous for marketing?"

He shook his head and continued: "No, the reason why Longtu has been so successful has always been because of the product itself. Marketing is undoubtedly the magic weapon for quick wins, but marketing is always only a means, not a fundamental. ”

"Our foundation lies in the fact that we work hard to make good products to win the love of users, so there is no need to rush. ”

Speaking of this, Dai Pu glanced at Li Xiaoming strangely: "Boss, how do you explain the giant of the first jade pillar, he is now popular all over the country in "Journey"!"

When Li Xiaoming heard this topic, he was a little helpless.

Although he is considered by everyone to be a marketing genius in the company, in fact, he really doesn't do much, he didn't do this in his previous life, and occasionally he just uses it for reference to those well-known cases in later generations, how can he compare with real marketing masters.

Shi Yuzhu's marketing plan this time is actually a rotten street in later generations, but it can't stand the current people eating this set!

And although his plan is disgusting to Li Xiaoming, Li Xiaoming still has to cooperate with him, otherwise once the player thinks that he has no bearing, it will be more than worth the loss.

As for what this plan is? Looking at Depp, everyone knows the meaning of the word "touching porcelain," so everyone understands.

Yes, that's right, Shi Yuzhu has recently published several promotional copywritings in a row, all of which are touching porcelain.

"Journey" - create our "legend" together!

By the way, I pulled two screenshots, one from "Journey" and one from "Legend".

Besides, there is indeed a difference in picture quality!

And then there's another scenario.

Grand means cumbersome, simple to enjoy.

Two more screenshots.

"Dragon Babu" and "Journey".

Then, there was another set of "Kart" and "Journey".

Competition requires passion, 10,000 people serve together, and fierce battles are unlimited!

In the end, the most disgusting one is for "Dancing King"!

Wake up to the power of the world, drunk and lying on the knees of beauties, men are determined in all directions, gentle township, hero mound!

What's the deal, Li Xiaoming almost didn't get angry!

Horizontal and vertical, you are right!

The advantages of Longtu's various games have all become his slots, and in the end, Li Xiaoming had to publish a blog in person, even so, and now the Internet is full of discussions about the advantages and disadvantages of the games on both sides.

Li Xiaoming's blog wrote: "Thank you to Mr. Shi Yuzhu of Giant Network for agreeing with the various games of Longtu, as you said, "Legend" needs to be simple to allow players who come into contact with the game to quickly get started and find fun, and "Dragon Babu" is a real Jianghu, we hope that every player who has such a dream in his heart can travel freely in it, and thank you for discovering our advantages." At the same time, the leisurely competition of "Kart" is also the unique fun of occasionally coming to so many games after dinner, as for "Dancing King", hehe, Mr. Shi Yuzhu, or I will send you a number, can you see if the game can be favored by our beautiful players? Finally, I wish Mr. Shi Yuzhu a smooth "journey", and the sea of stars is just around the corner. ”

There is no way to write like this, he has to cooperate with Shi Yuzhu's porcelain marketing, only in this way can the interests be maximized, and it is definitely the third party and the people who eat melons from all walks of life who are happy with each other.

Only by following his plan, the advantages and disadvantages of each product on both sides can be widely known to players, and at the same time, all the slots criticized by "Journey" are converted into advantages, and the last sentence summarizes that Longtu stands at a higher height, like an elder's encouragement to a younger generation.

Only in this way can Longtu stand at the highest point of public opinion, but it has to be denied that this marketing plan of "Journey" is extremely successful, and it has attracted a large number of players to become interested in the game.

This is what Depp is questioning, the power of marketing.