With the support of "Yili", there are rare and beautiful goods, and after finding a new profit growth point.

Not only the nearby residents and the workers of the factory, but also the "fan value" of the "Polar Bear Day and Night Food Store" has skyrocketed.

Many passers-by also became volunteer salesmen for the store.

They consciously and voluntarily spread the news that there was "chocolate wafer" and "halva" dregs here.

Even at the expense of hard work, he personally guided his colleagues or neighbors and brought others to buy.

So in the past few days, the fame and reputation of the store have not only spread, but also sales and profits have increased day by day.

The book has suddenly jumped to a very good level.

How good is it?

On the worst day, the sales volume was not less than 3,000 yuan, and the profit was as high as 1,500 yuan.

For half of the profits, this can be called a miracle in the department store retail industry.

If you want to maintain this path, the gross profit for that month is 45,000.

No need to ask, this store is definitely worth it.

Because the gross profit generated by the "store group" with about the same number of people has greatly exceeded the best months when the "retail group" and the "production group" sold sugar gourds.

If it is really calculated for the whole year, then the store alone can have a net profit of almost 300,000 yuan.

This has caught up with a small factory with hundreds of people and is thriving.

So two weeks after opening, Shuiqing finally showed a comfortable smile.

With such a beautiful vision, she felt that the hard work was finally not in vain, and the pressure on her body was greatly reduced.

According to her idea, this can be regarded as a good foundation, and the store will be able to develop steadily and normally in the future.

If there is anything else to hope for.

At most, let's see if we can get in touch with other brother factories in the bureau and continue to tap into the potential of discounted promotional items.

didn't expect her idea to tell Hong Yanwu, but she was laughed at by her husband.

Hong Yanwu said that she was a little rich and peaceful, and she was too paralyzed and careless in her thinking.

Because the living environment in the mall is actually the harshest.

As long as we break away from the planned economy, it will be the norm to rise and lose at the same time.

Not to mention anything else, like the short-term era of materials in the past, the "three turns and one sound" enterprise has always been fragrant.

However, after the economy entered a benign development, the level of industrial manufacturing continued to improve, and the market began to be saturated.

It's only been a few years, except for the bicycle, nothing else can be sold, and the benefits are all down.

There are already many factories that are unable to make ends meet and continue to lose money.

And so on, and so on, and the store will be the same in the future.

As the old saying goes, "help the emergency not the poor", and being satisfied with the status quo is not enough to point to "righteousness and profit".

It's love for people to help you now, and it's their duty not to help.

Helping you for a while doesn't mean helping you for a lifetime, if the supply of goods is cut off one day, what should we do?

What's more, the people's living needs are also changing with the times.

Just like now everyone buys lean meat when they buy meat, and no longer favors "Heding Red".

What if one day, with the improvement of living standards, everyone will not look down on these "leftovers" and even stop liking chocolate?

The most important thing is that Shui Qing also forgot that people do not specialize in the production of "residual goods".

Even now, the monthly supply of "Yili" is limited, and it is about enough to buy most of the month.

In this way, the so-called "45,000 profits" is fundamentally theoretical.

Therefore, the only correct way to be self-reliant in business and walk on multiple legs is to do so.

We must be good at grasping the multi-faceted needs of customers and moving forward in line with the times, so as to achieve development and not be eliminated.

And as a business operator, the most taboo is to be lazy.

We must always spare no effort to continue to tap the potential of our business, and we must always be dissatisfied with ourselves.

Shui Qing was embarrassed by Hong Yanwu, but she was not angry, but quite happy.

Because Hong Yanwu is her husband, he is more knowledgeable and far-sighted than her, which is right.

And with her understanding of Hong Yanwu, he is not an empty talker.

In this way, I must have thought about what to do next.

She was looking forward to his endless tricks, and wanted to see how much potential the store had in his eyes.

Sure enough, it really gave her an expectation, Hong Yanwu really has a lot of ideas to show.

The first is the beverage area on the second floor, where there is obviously the possibility of short-term increase in consumption power.

Originally, Hong Yanwu was in line with the idea of not wasting space planning, and he didn't pay much attention to it.

But unintentionally planted willows and willows, it turns out that this is really a very popular place for leisure.

Especially for young people, there is no park nearby, and this is the best place to go on a date other than a movie theater.

Even the young men and women in the factory are happy to meet their counterparts here.

The first is to avoid colleagues from joking, and the second is to be able to rest and eat and drink, and you will not be upset if you wait for a while.

It's a pity that in addition to soft drinks and popsicles, the existing supply is just a drink made from the "sherbet".

The variety is monotonous, the profit is too thin, and such a good piece of land is wasted in vain.

Therefore, Hong Yanwu's next priority is to try to fully release the potential of this region.

His specific plan was to divide the second-floor platform in two, completely separated by soda boxes.

The 150 square meters near the store are still for the public, selling sodas, popsicles, and sherbet drinks.

But the 200 square meters near the restaurant are different.

He wants to create a relatively high-cost "romantic VIP area".

This area should add homemade special cold drinks, cold food and snacks, and should also be simply renovated, adding lights to add a romantic atmosphere.

The most important thing is to increase the number of entertainment items......

Speaking of this, Shui Qing immediately came to his senses and asked, "Do you want to build a 'glass house concert hall' like 'White Swan'? This is good, but the price is good, and it must not be too expensive." It's not easy for our people here to make money......"

Hong Yanwu couldn't help but be happy again.

"You're so kind. Rest assured. With this in mind, I wanted to make a 'simple music café' that ordinary people could afford. If it really becomes a 'white swan', how much will it cost to have lighting, sound, and decoration? The cost is not something we can afford now, and the location is even more inappropriate......"

With that said, let's talk about the positioning of the store.

Hong Yanwu believes that they have unconsciously walked into the misunderstanding from the beginning.

In fact, as a "day and night food store", "convenience" is just a highlight of the business characteristics.

It is not enough to cover the whole content, let alone the main goal of the force.

Because everyone knows that whether it is a "polar bear" or a "Yili" product, it has a natural attraction and affinity for children.

And all along, the main direction of consumption of their products has also been children.

To put it bluntly, don't look at the adults who pay for it, but in fact, it is also bought for the children in the family.

Therefore, in terms of children's groups, "polar bears" and "Yili" have natural advantages.

If nothing else, children are far more enthusiastic about the "Polar Bear Day and Night Food Store" than adults.

Children in the neighborhood are especially willing to come here, and many children come here several times a day, even if they enjoy looking at the products at the counter.