"Didn't you say that it was recommended to buy an Apple computer? Comrade Xiao Gu, please make it clearer. The relevant comrades of the economic and trade department were obviously also stunned by the conversation between Gu Biao and the person in charge of the chaotic company.

Gu Biao knew that this problem was a bit complicated, so he could only give an example slowly.

He pointed to some of the bright prospects in Wang An's computer company's plan and made a detailed analysis: "This comrade, I would like to ask first, what is your real motive for asking certain departments to purchase Wang An's computers for office use?

Or is it that in addition to those reasons, it also takes a fancy to the bright prospects that Wang An Company has depicted, such as the one mentioned in this plan: let the staff of the relevant agencies master the office modernization skills at a lower cost as soon as possible, improve the quality of the team, and integrate with international standards......"

The host of the meeting waved his hand and motioned for Gu Biao to stop for the time being: "What's the matter? The motive is our own business." ”

Gu Biao bluntly pointed out: "Of course, it is related. Because if it's purely office efficiency and you need to rely on this to save costs, then I don't say anything. But if you are more driven by the interest of 'letting more government workers learn how to operate computers', and grit your teeth and buy a few more, then I don't think it makes sense.

Because of the low-end personal computer form of the word processing machine, there is really nothing to learn at the operational level, and it will be eliminated in the future. At the level of computer use, you should not waste too many resources to learn. ”

The person presiding over the meeting couldn't help but wonder: "This is the first time I've heard this kind of argument. At a time when modernization is in full swing, all levels are emphasizing office automation, connecting with international standards, and opening up their horizons, and foreigners' determination to invest will only be greater than ours. Why do you think it's useless to 'learn computers'? Isn't it an investment in human resources to spend the least amount of money to let more people master high-tech office operations?"

Gu Biao said earnestly: "This comrade, I don't know if you agree with such a point of view: in the context of the era of higher and higher degree of industrial automation, the skills of equipment research and development and debugging are more and more valuable. But the skills of equipment operation are becoming less and less valuable.

For example, a power distribution station, using the old equipment of a domestic switch plant, may require high experience and operational skills of power employees. After buying a highly automated distribution cabinet from Siemens, the threshold for competence of substation operators was lowered.

In the same way, it is easy to be accepted in the industrial sector, but when it is moved to the seemingly advanced industry of 'computer', it has frightened many people. The general trend of computer operation skills is becoming less and less valuable, and what is valuable is the thinking and experience of programming developers and hardware developers.

Of course, I'm not saying that the skills at the operational level should not be learned, but that some of the worthless parts that are obviously about to fall behind should be singled out and cost less. For example, on the recommendation plan of Wang An Computer Company, the part of the pie also emphasizes that "the current public personnel should master the personal computer operation instruction set and the debugging of various settings as soon as possible as soon as possible", which is completely a garbage skill, you use an Apple computer, and press the arrow keys on the graphics desk to solve it.

Of course, this example is more extreme, and this example itself does not waste much resources, and I have chosen this as an example to illustrate the problem. I also saw a lot of similar jokes throughout the plan......"

Gu Biao's words may not be easy for future generations of officials to understand, because the computers in the 80s are too far away from everyone.

If we take a closer example to the analogy, many people will understand.

For example, many post-90s and even post-00s generations should not have been able to access the Internet in the first few years of the Internet's entry into China. But Gu Biao was born in the 80s in his previous life, and he was on the Internet as early as 98. In that life, when he was just in junior high school, his family bought a computer and opened a dial-up network.

At that time, Baidu hadn't come out yet, and everyone couldn't search for anything they wanted, and they didn't even have a complete web address. In his previous life, Gu Biao had done some very stupid things at the beginning.

That is, through the classmates in the circle, as well as the classmates of cousins and cousins, and other friends, find "Internet experts", and manually ask them if they have any new good-looking websites recently, what is the URL, and then copy it down by hand, and when you go home, you can type it in the browser letter by letter, enter the car, and open the website.

At that time, a considerable number of early netizens used "I know and remember more URLs than others" to show that they were "prawns surfing the Internet", while others were "rookies".

But history has proved that after the appearance of Baidu and the navigation page, these "skills" will become dogs in the garbage heap, and they are not worth a penny.

In the late 90's, there were many "computer textbooks" in bookstores, which were dedicated to teaching the basic operation of the following software of oFFice, or even just the setup of the winDows system. In fact, it is completely possible to press an F1 in the software to solve the problem. But in the early years, these books were sold very expensive.

And many of these skills are knowledge garbage, as long as you can use them almost and be able to withstand the needs of work tasks, there is no need to learn them comprehensively. Because every time win95 is upgraded to 98, or 2000, xP, win7, the memory of many operations will be scrapped, and it is not worth remembering.

In the 21st century, everyone knows this.

But the vast majority of people in 86 years can't turn this corner, and they can't be blamed for this.

In many units, there is a first tái bàn public computer, and everyone is trying to memorize instructions and operations one by one. Even in the Dos era before win95, many clerks were proud of their ability to "remember more instructions". Because in the Dos era, to open and execute a file, you have to type a string of paths and command text.

Apple's computers actually had a graphical interface earlier than Microsoft, and when Microsoft's alliance with IBM was still losing the command line, Jobs's computers could already be operated by desk charts.

Of course, at the beginning, Mac-i computers from '84 didn't support mouse, but used the up, down, left, and right arrow keys on the keyboard, which was similar to the clumsiness of a game console. However, after the 90s, Apple's computers also supported mouse, and it was indeed earlier than win95.

But many users who claim to be "office elites" don't like Apple, thinking that Apple is too much like a child's toy, not enough to be forced, not unfathomable enough - a little mouse can execute files, so isn't it a child's will?

How can we, the elites in the workplace, who have undergone several years of automated office vocational education, set the threshold so that newcomers cannot quickly catch up with us? How can we blackmail our bosses into asking for high salaries?

This is the same reason that when MSN entered China in 04, many "workplace elites" admired MSN, thinking that MSN was more formal, business, and professional when talking about work, and despised QQ.

In the 04th year of the later generation, Tengyun's little brother Ma once appeared on a talk show with Haier's Zhang Ruimin. The host said that he would give Brother Ma 5 minutes to persuade Zhang Ruimin to use QQ in Haier's business management. Brother Xiao Ma said the technical advantages of five minutes, what QQ is instant messaging, and the communication response speed is fast...... In the end, I couldn't convince either.

People who have been recovering in later generations, when they see this video, say that Zhang Ruimin is quite old, rigid in thinking, and does not accept new things.

In fact, where is it not as simple as not accepting new things, but because at that time, 04 years, QQ was really still burdened with the notoriety of "non-master cow fart child about bubble blind accomplice", and he had not washed away the "too irregular, too low" label on his body. In order to show that they are different from ordinary people, business elites must of course use MSN.

As for MSN, it is inconvenient to operate, it is impossible to directly drag and drop files, and it is impossible to quickly find contacts...... and so on, but I haven't gotten feedback from mainstream consumers, and Microsoft doesn't know, and I don't want to change it, so I think it's good to rely on Microsoft's brand to make what kind of users use, and then everyone knows the story behind it.

But why don't MSN users report these inconveniences to Microsoft? Because MSN users are just business elites. The more inconvenient they feel, the more they show their awesomeness, forcing - you can't directly drag the file to the chat box for transmission, then let's send an email with a large attachment!

As business elites, how to send a well-worded and well-formatted e-mail, isn't this a workplace skill that we have trained for many years? If it is passed after a delay like QQ, then the space for us to exert the differentiated skill of "sending e-mails better than others" will not be compressed?

When you have a hammer in your hand, everything looks like a nail.

When you have spent energy learning certain operations, you wish that this operation could persist for a lifetime and generate workplace benefits for a lifetime.

It's human nature, and no user wants their accumulated experience to become worthless.

It's human nature to stay in your comfort zone,

Don't want to learn for life,

It is hoped that the stock of knowledge will never depreciate.

……

Of course, Gu Biao can't say all the above deductions, because some examples haven't happened yet.

But the truth is universal, so after Gu Biao packaged it in a way that conforms to the background of the times, he can successfully shock many decision-makers.

Yang Chengwei of the chaotic company was a little flustered, and when Gu Biao gradually unfolded, he hurriedly intercepted the conversation and retorted: "Mr. Gu, but what you said is just a deduction without empirical evidence!"

According to third-party research, at least 95 percent of American business computer users feel that there is no need to introduce a fancy and resource-wasting graphical interface. Now they feel very accustomed to the operation, and it is impossible to pay a lot of money for the ease of operation!"

Gu Biao ridiculed: "This kind of research is meaningless, because it does not survey those newcomers who do not currently use computers, but will use them in the next 5 or 10 years." Second, this kind of research is based on the assumption that the addition of user-friendly optimization will lead to a significant increase in the cost of computers.

However, at the current stage of the development of cPu, memory and other technologies, the computer computing resources consumed by the 'comprehensive graphical interface' have fallen below a critical point in terms of cost performance. Within 5 years, the price difference between 'easy-to-operate computers' and 'cumbersome computers' may fall from 1 times the current level to 20%~30% – do the U.S. market research agencies you cite take this parameter into account?"11