Chen Dahe has Chen Dahe's idea, that is, to use preferential rent policies to attract more merchants to sign up. It gives people a hot feeling that it looks like Tianya women's clothing is hard to find, which is one of them. Second, choose the most suitable from a large number of merchants, and there may be some confidentiality agreements with these people.

This society is like this, when you are strong, others will give priority to you when cooperating with you, and even resources will be tilted. As for ordinary shrimp, is there anything wrong with eating what the bigwigs have left? Chen Dahe is just a businessman, and when a businessman does things, he has to consider interests and long-term interests.

Tianya women's clothing is very moving, a lot of Hangzhou women's clothing come to join in the fun, although there are few in Shenzhen and Guangzhou, but there are also.

There is no doubt that the best location of the shop along the street on the first floor of the women's clothing in Tianya Market must be kept by Chen Dahe for his own use, needless to say. Chen Dahe also reserved a special office building for all his subsidiaries, Tianya Women's Clothing, or Tianya Building?

On the first floor, Tianya's brand store has opened one, and the decoration will be very luxurious, using Tianya's latest display props. Is it possible for the wholesale market to be a retail brand?

This is not something that should be considered at the moment, just because this Tianya women's clothing hangs two Tianya words, so this Tianya direct store is just to do the forced style. Sometimes there are things that don't necessarily have to be about making money. Besides, the whole market is operating, and all merchants are charged an extra piece of rent to subsidize the big brand Tianya, is there anything wrong?

Wang Jiansen's Yida Plaza adopts the model of one shop and one price, with strong brands settled in, cheap rent, good shop location, and weak brands settled in, sorry, the price is high, and the location has not yet been chosen. Why is the rent so high? Because it is necessary to subsidize those strong brands, people come to settle in, it is to give the shopping center face, and whether it is good to bring its own traffic.

This money is not a strong brand boss, do you let Yida out, he is just a platform, why did he pay this money, it is not the east to cut meat to supply the west.

Shopping malls are like battlefields, and strength determines everything. Brand influence is particularly important at such times. Because the brand comes with its own traffic.

If there are 10 million consumers offline in Tianya, many of these 10 million consumers are buying the brand Tianya, as long as Taoke Mall has the official brand of Tianya, then some people don't want to go offline shopping, enter Tianya on the website of Taoke Mall, and finally make a deal, then these people have become members of Taoke Mall. This is called borrowing chickens to lay eggs, and the more chickens you borrow, the more eggs you will lay.

Of course, this is when Taoke Mall was not so influential in the early days. By the time Taoke Mall's fame has become so powerful that it is stronger than any brand, there are enough members. I'm sorry, but if you want to settle in, let's line up first. Of course, super strong brands can take the green channel, and maybe they can also get some resources to tilt.

At any time, a strong brand still has a certain right to speak, after all, as long as it does not harm its own interests, businessmen still hope for a win-win situation.

Why is Chen Dahe willing to cooperate with Mr. Niu's Taoke Mall, the rise of an era is the general trend, and only by following the trend can we live better.

Next to Tianya, Chen Dahe's wholesale sub-brand has opened a separate store, these do some wholesale business, although this kind of business is not too much to look at now, but at least there are related business departments now, Chen Dahe has absolute confidence in his products, and can make money and make a profit.

In this way, the two big shops along the street belonging to Chen Dahe actually occupy a large number of shops along the street on the first floor, so as long as people with a little brain understand some of these, they will also feel that this boss is not shallow and can be worthy of cooperation. This is also one of the reasons why Chen Dahe made such a big formation.

For powerful cooperative merchants, even if he is only a small customer, he is still willing to cooperate with those merchants who seem to be strong, because in this way they will appear to have a sense of security.

The same quality and price must give priority to the stronger cooperative merchants, this preconceived subjective concept, often affects the customers who come to purchase and find goods, if the store sells hot after the concept, it will lose the eyes of those who take the goods.

All consumers and customers have a curiosity about crowded places, and the more crowded places are, the more they want to go there to join in the fun. In this way, business will naturally get better. Of course, this is a short-term concept of marketing, and the product is not enough to support it, and there will still be a day of exposure.

Because consumers can cheat once or twice, but after a few cheats, no one wants to believe it. But if the product is excellent, then it is not a scam, just a marketing ploy.

The four floors of Tianya women's clothing are all full, the first floor is some young lady fashion, the proportion of Hangzhou women's clothing is not small, and the others are some women's clothing that has done well in Xicheng.

The second floor is also a young lady's fashion, but the price will be slightly more expensive than the first floor, and the third and fourth floors are all big lady's clothes. Tianya women's clothing is planned like this as a whole.

Why is it so planned, the first floor has the largest flow, so it is more suitable for some cost-effective products, so that it will maximize the transaction and maximize the use of effective people.

Some have certain requirements for products, and there will be relatively few such businesses in the wholesale market itself, so the impact on the second floor is not too great.

As for Zhongda Shufu, the requirements for the fabric workmanship of the product itself will be higher, because the requirements of older people for quality are higher than the style itself, so Zhongda Shufu sometimes has some better fabric workmanship, and the price will be relatively expensive, so it is placed on the third or fourth floor.

On the whole, the price of Tianya women's clothing market is rising. It's the same as a clothing store selling clothes, where cheap products are placed at the door to make you feel cheap. After slowly going inside, the price is rising, which will also give people a process of adaptation and comparison, which is psychologically easier to accept.

But if you see the most expensive product as soon as you enter the door, maybe the price will directly destroy people's desires. Of course, this is just one way to display in a clothing store.

Each brand's operation mode and product positioning are different, so the display techniques will be very different. You can't be beaten to death with a stick.

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