"There is no problem in terms of pricing, Mr. Ma Wei, it is very competitive!" replied the CEO of Dongfeng Motor very happily.

"Okay, then we can arrange nationwide publicity and sales. Ma Wei decided, said on the phone.

"No problem, Mr. Ma Wei, I'll arrange it. The CEO of Dongfeng Motor replied happily.

Therefore, in the evening of the same day, the president of Dongfeng Motor Group immediately held a press conference, ready to disclose the results of their joint research and development with Lamborghini to major media.

At around 6:30 p.m., major domestic media and car magazines sent people to the new Lamborghini factory. Along the way, including journalists, there was also a constant exchange of information. They wanted to know why the new Lamborghini factory, which had been low-key for two years, suddenly held a press conference at this time.

"Eh, Lao Liu, have you inquired about it? What kind of new car was released at this press conference about the new Lamborghini factory?" a car magazine editor-in-chief called an acquaintance. I want to know the situation first.

"I don't know, Editor-in-Chief Wang, the person in charge over there only told me that it was about the new car release of Lamborghini and Dongfeng Group, and he didn't say whether it was a sports car or a suV or something like that. Other parameters, including the model number, were not disclosed. "Lao Liu on the other end of the phone couldn't provide any useful information.

This happened to several other reporters who were rushing to the scene. If you want to blame someone, you can blame someone for their secrecy work, which is really well done. There aren't many people who really know the details.

When all the media reporters and editors-in-chief of the magazine, they hurried to the new Lamborghini factory. They were led by security personnel to a dedicated showroom for the launch of new cars.

Five minutes later, the CEO of Dongfeng Motor Group, plus the representative of Lamborghini Automobile, appeared on the stage in an elegant suit, smiled and said to everyone present, "Hello to the media, reporters and friends! Thank you very much for coming to the new car launch of Dongfeng Group and Lamborghini in such a timely manner." ”

"Here, I think many people will have a question, that is, about this new car, there has been no news from the outside world before, what kind of car is it, what are its characteristics, and excellent performance?"

The CEO of Dongfeng Motor Group said on the stage with great honor and confidence. Originally, they wanted to invite Ma Wei to host the new car release. But someone is used to living the life of an invisible rich man and doesn't like to show his head in front of the media.

"Okay, I won't say much else, so please see for yourself. Mr. Dongfeng said, nodded to the staff on the sidelines, and gestured.

Then everyone saw that there was nothing on the stage, and suddenly there was a slight vibration. Immediately afterwards, a pure black suV luxury car rose from the stage to the front of the stage in an extremely handsome manner. This cool debut picture can't help but make everyone in the audience shine.

At the same time, the CEO of Dongfeng Motor, who was holding the microphone in his hand, introduced to everyone with a smile on his face, "Everyone, the suV you see now is our newly developed Lamborghini urus sports luxury sports car! The car is 4-wheel drive, with a body length, width and height of 5112 x 2016 x 1638, and its body size is not inferior even compared with the American full-size suV. ”

"With a maximum power output of 660 horsepower and a v8 engine, it accelerates to 100 km/h in 3.6 seconds, making it the fastest suV in the world!"

The CEO of Dongfeng Group, during the introduction, the Lamborghini urus that rose from the audience was also completely displayed in front of everyone. It adheres to the cool shape of Lamborghini, with a streamlined body and a domineering exposed front end, which deeply attracted everyone's attention as soon as it appeared on the stage.

"Lamborghini's new car is actually a suV! And the acceleration to 100 kilometers is only 3.6 seconds, I remember the Porsche Cayenne, it is 4.1 seconds, right?

"The Porsche car brand has not yet entered the Chinese market, and now Lamborghini has also produced a suV, and it has also achieved mass production in China. I estimate that in the future, the high-end suV market in country Z will be the world of Lamborghini. ”

Because of Ma Wei in this life, the world pattern has changed. Therefore, Lamborghini, earlier than other luxury sports car brands, entered the domestic market. In this way, it has taken the opportunity to make domestic consumers more familiar with Lamborghini and favor Porsche.

Just as all the reporters present and the editor-in-chief of the magazine were admiring this masterpiece on stage. A female reporter, who raised her hand to ask, asked the CEO of Dongfeng Group, "I have a question, I want to ask, how much is the market price of this Lamborghini urus, and how much more expensive will it be than the Porsche Cayenne?"

This question from the female reporter was also of concern to others present. After all, judging from all aspects of data, the Lamborghini Urus is more prominent than the Porsche Cayenne. Then when it comes to pricing, the natural tide rises all boats.

And according to the price of Lamborghini, other sports cars, this price is estimated to be super expensive. After all, a Lamborghini bull will be sold for 900 to 10 million yuan. The cheapest calf is at least around 4 million. The Porsche Cayenne, because it is currently fully imported, adds tariffs, and the overall price is between 2 million and 3 million yuan.

After listening to the female reporter's question, the CEO of Dongfeng Group replied calmly, "The urus luxury suV we developed with Lamborghini, you may not believe its price, between 1.45 million and 2.8 million!"

As soon as he finished speaking, he saw the major media reporters sitting in front of the stage, as well as the editor-in-chief of the car magazine, who suddenly showed a surprised expression. I didn't expect Lamborghini, a new SUV car known as the world's fastest SUV, to be so cheap!

"The lowest price is 1.45 million!? Lamborghini, this is going against the sky! In the future, Porsche's life in China will be difficult!"

"Lamborghini is too fierce this time! As soon as the news comes out, I believe that domestic consumers will go crazy!"

……

Due to Mavi's layout in the domestic market, the price of Lamborghini Urus is more than half cheaper than in the previous life. directly forced the Porsche Cayenne to a dead end. With such a price, coupled with all aspects of performance, I believe that as long as consumers with a little brain, they will choose Lamborghini URUS.

Seeing the uproar of the reporters in the audience, the president of Dongfeng Group, who was standing in front of the stage, couldn't help but feel admiration for his partner, that is, Ma Wei.