"Andy, everyone's first investment has arrived, and it's time for the expansion of Manchu and Han snacks to begin, right?" Guo Jijie asked with a smile.

AnJie has already stepped into the right track, dividing the area based on six factories, and assigning those agents to different areas for management.

Each branch will send people to inspect the companies and even stores of each agent from time to time, one is to ensure that there is no damage to the brand of Anjie company, and the other is to look at the product sales of each store to avoid being fooled by those agents.

Next, the focus of Anjie's work is to study what new products should be launched during the change of seasons, which has been called the design department, and the drawings are provided by the external designer Wang Haoan said.

Anjie company doesn't need the two of them to worry too much, Guo Jijie is more concerned about when Manchu snacks can expand at this time, he and Liao Qixian bought half of the shares, and also hopes that Manchu snacks can become the first in China.

If any industry can be the first, the profit will not be less. What's more, snack bars are already highly profitable, and they all hope to be able to expand quickly to avoid being discovered by others and seize the market.

"It's time to get started. In a few days, a few stores over there in Changchun will be opened, just waiting for a few of them to come back. ”

Liao Qixian and they also came to the mainland from Xiangjiang after the New Year, but they chose a location in other cities, and everyone contacted by phone, and there were already several places that began to prepare, but they were not as fast as Changchun.

There is an advantage here that the semi-finished materials produced by Bingcheng can be directly transported to Changchun, saving the time of building a food processing factory.

"Then I'll call to urge, this is the first step for Manhan snacks to take the ice city, as a shareholder and executive of the company, you must be there. ”

Liao Qixian and several of them were also sent by their families to test the mainland market. On the one hand, it is to see what the potential of the mainland market is, and on the other hand, to see what the attitude of the mainland political axe towards Hong Kong investors is, whether it is really the same as the rumors, and the conditions are very good.

A few of them not only selected the location of the Manchu and Han snacks in other areas, but also inspected other investment projects by the way, and recommended them to their families by the way if there is a suitable one.

Several people have good abilities, and when choosing a location for the snack bar, everyone agrees that the location is the most important.

The prime location has a great bonus to the sales of many stores, such as Anjie's store, which has the highest sales on the pedestrian street because of the largest customer traffic.

Around the ice city, it is the location where Wang Haoan personally took people to investigate, and he selected two more locations in the county seat below the ice city, planning to open a branch of Han snacks, which is currently being renovated.

The five restaurants in Ice City are full every morning, noon, and night, and many diners even come to eat every week, making it like going down to the restaurant to improve their lives.

The monthly net profit of each store is more than 10,000, which was unthinkable to anyone before, and a snack bar can have such a high profit.

Guo Jijie suggested continuing to find a location to open a store in the main urban area of Bingcheng, but after some discussion, everyone decided to expand outward first to avoid a decline in sales of each store due to the overcrowding of stores.

Now there are many people who come to eat by bus in those stores, and there are people queuing up for meals every day, and Manhan snacks have become a boutique snack bar in the eyes of many Bingcheng people.

The more they queued, the more willing they were to come. There are people queuing, which means that the food in this house is delicious, and many people have a herd mentality. It's like those big luxury brands, maybe you don't think it's good, but the people around you tell you that it's good, and slowly you will be affected and think that this luxury is good.

Wait for a year to open a new store, and then you can launch one or two new foods to attract customers and ensure that the traffic does not decrease.

Although the profit of the directly operated store is not low, the cost of the directly operated store is also high. If a store buys a house and decorates, it costs 200,000 yuan, even if it is in those counties, the house price is lower, but the decoration cost is not low, and the cost is also more than 100,000 yuan.

The passenger flow of the county town is definitely not comparable with the city, and the monthly income of opening a snack bar in the county may not reach 10,000, but all things considered, the cost can be recovered within two or three years.

Guo Jijie finished the phone call and sat next to Wang Haoan: "Andy, I didn't expect the profit of this snack bar to be so high, if everyone can have the profit of Bingcheng, then we will soon be able to open hundreds of stores, and we will be able to recover the investment in two or three years." ”

Wang Haoan smiled and shook his head: "Every family is as hot as the one here in Bingcheng, how is it possible." Have you forgotten how the snack bar in Ice City became popular?"

If it weren't for the persimmon chief, the news on the city TV station, and the persimmon long package, where would so many people know about Manchu and Han snacks? Where would so many people want to try it?

If this is before Wang Hao'an's rebirth, a proper Internet celebrity snack bar can attract many admiring diners by relying on a gimmick.

But if you open a store in another city, you can't use this gimmick anymore, the snack bar that the persimmon chief in your ice city likes is not recognized by outsiders, and they can't do it in every city to invite the persimmon chief to eat.

Wang Haoan discussed with everyone that when expanding, we should carefully choose the location, not only the passenger flow, but also the economic situation of the city.

If the city is very poor, even if there are a lot of people, there is no need to open it, everyone must choose to cook and eat at home, which saves money, even if it is a snack bar, it is also a restaurant.

He is most afraid that these people will blindly expand rapidly, once a certain store does not do well and eventually loses money, it will seriously hinder the future expansion of Manchu and Han snacks.

Especially when the franchise is opened, if someone knows that the snack bar may lose money, the enthusiasm for joining will inevitably decrease, and it will be difficult to charge a high franchise fee.

"Then our stores in other cities can only rely on traditional publicity methods such as distributing flyers?" Guo Jijie frowned, can he still make so much money, and when will he be able to return to his capital?

For the time being, this is the only way to do this, or to advertise in the local newspaper. Later, when the scale rises and covers the whole country, it will be possible to advertise on TV, but at that time, the franchise model should be opened. ”

McDonald's, KFC, etc. can be advertised on TV, and Manchurian snacks can be the same, and the advertising fee is evenly distributed to each store, but there are not many in fact.

……

Five days later, Wang Haoan and the others all came to Changchun in the neighboring province to cut the ribbon on the three newly opened Manchu and Han snacks here.

Many people in Changchun have been to Bingcheng, know the popular Manchu snacks in Bingcheng, some of them go to Bingcheng on a business trip, and they have specially tasted it, and now Manchu snacks have finally opened to Changchun, some people skillfully take the coupons and go to the counter to order.

Manchu and Han snacks are the first time to go out of the ice city, which is also the first step of Manchu and Han snacks to expand across the country.