Li Jingwei came with his family, Zong Qingxian came alone, and his lover accompanied him to study in the United States. Zong Qingxian sent her daughter out when she was in high school, so as to avoid her family being disturbed, and also hoped that her daughter could expand her horizons abroad.

"We're all here, let's go. Wang Haoan stood at the bow of the boat, looking at the sea, looking like he was going to play happily.

The yacht quickly sailed out of the harbor, and everyone sat on the top floor, blowing the sea breeze. Guo Jijie came up with a plate at this time: "Eat something, let's see who can catch a big fish in a while." ”

In fact, the yacht also carries a fishing net, but where can you catch it with a net?

The keen Li Jingwei suddenly found that the water on the yacht was not right, it was not a product of Jianjian Bao Company, nor a product of Lehaha, but a product of other companies, and there were many types.

"Mr. Wang, you got so much bottled water from other companies, did you think of how to start the bottled water business of Jianbao?" Li Jingwei couldn't help but ask.

"Well, I bought it casually, and I studied it by the way. Now the best bottled water sold is Lehaha's pure water, and if Jianjian Bao wants to do it, he can't make pure water. ”

Zong Qingxian smiled reservedly, there is a product that can become the industry leader, this feeling is too cool. I'm afraid Li Jingwei couldn't have thought of this, right?

"Lao Zong is really good at selling bottled water, and that advertisement is so deeply rooted in the hearts of the people that how many people can sing that song. Li Jingwei exclaimed.

"That's Mr. Wang's handiwork, where do I have this ability. Isn't the warm tea advertising song launched by Jianjian Bao also produced by Mr. Wang? Who would have thought that a big boss like Mr. Wang would still be a musical talent!"

Wang Haoan hurriedly waved his hand: "What kind of music genius am I, I just hum a little melody by chance, and then find a professional person to revise and polish it, just like those celebrities publish books, is it really like that when they write it?"

Several people laughed, they also knew that it was greasy, but anyway, Wang Haoan's advertising song was a must.

"Mr. Wang, I asked the experts, and it was said that drinking pure water for a long time will lead to a lack of necessary mineral elements in the body. I'm afraid many people don't know this knowledge point. ”

Zong Qingxian frowned: "Our pure water does not contain minerals, or almost no other substances, it is pure water. But no one drinks it all the time, they cook and all they use tap water, right? Besides, minerals can also be supplemented by other foods. ”

"Lao Zong, I don't mean anything else, I just want to say that we have studied and felt that the production of water containing minerals may be able to open a breakthrough, which no one in the domestic market has done at present. ”

"There is also the production of oxygen-rich water, so that people can drink water and add more oxygen, just like patients can take oxygen, which can make their bodies function better. It seems that there is also a concept of weak alkaline water abroad, which can regulate the acid-base balance of the human body, which is also good. ”

Guo Jijie gave a thumbs up to Wang Haoan: "An Zai, I took it, you really guessed it right!"

Seeing Li Jingwei's puzzled eyes, Guo Jijie continued: "When I came in the morning, Andy told me that you definitely want to add something to the water to change the quality of the water, and even play the concept of health, isn't this all right?" ”

Li Jingwei asked rhetorically: "Isn't it okay to do this? If you don't do this, how can you separate it from the pure water of Lehaha and Lebaishi? You see, there are so many bottled water on the market, and this one is also steamed, eh, why don't we also produce steamer?"

"Li Dong, didn't you say that Jianbao doesn't imitate others? This sparkling is mineral water, and it sells very ordinary, they refuel, they learned from you, it looks more high-end, and it tastes more refreshing. Guo Jijie explained.

"Andy, you must have an idea for this, hurry up, don't hide it, isn't it interesting. ”

Hearing Guo Jijie's urging, Wang Haoan pointed to a bottle of Nongfu Spring and said: "Look at this, this is the fastest rising bottled water in the past two years, and the current market share is the fourth in the market, weaker than Lehaha, Lebaishi and Jingtian." This brand, Lao Zong, are you familiar with it?"

Zong Qingxian nodded: "I know, is this a company on the other side of Qiandao Lake, the holding company is on the other side of the island, and it was originally made of health care products." However, this boss is very decisive, before the decline of the health care product industry, he invested in many other industries, and later concentrated on the development of bottled water, which has risen very quickly in recent years. ”

Isn't this just a company that follows him, the advertising is also good, the advertising words are very good, but it's not their Lehaha's subordinates?

"Lao Zong, do you look down on this company, and think that the market share is not high enough, and there is no threat to Lehaha? But have you ever thought about it, their boss used to make health care products, and what concept is health care products best at hype?"

Hearing Wang Haoan's question, Zong Qing thought for a moment: "Is it healthy? We can also sell this concept of pure water, they have no advantage." ”

Wang Haoan shook his head: "No, they have an advantage. You look at their trademark, Mountain Spring, that's the concept. Many people have heard that drinking mountain spring water is healthier, right? Ancient emperors also drank mountain spring water, not underground water, reservoir water, river water, etc. ”

"There are also people who say that drinking mountain spring water does not get sick and lives a long life. Although there is no science to prove that this is true, there are some long-lived people who drink mountain spring water all year round. ”

"If there were mountain spring water and pure water in front of you, how would you choose?"

Zong Qingxian wanted to say that he still chose pure water, what kind of mountain spring water, it was all a gimmick. But he also has to admit that there are indeed many people who approve of this gimmick.

Li Jingwei's eyes became brighter and brighter: "Mr. Wang, what do you mean by establishing a treasure to produce mountain spring water?"

Why don't you try it, can you buy this company? In order to build up Bao's current assets, there is no soft drink company in China that cannot be acquired, even those companies that produce wine, they also buy it!

"When you see this brand of Nongfu Spring, do you think they are canned mountain spring water?

"What kind of mountain spring water, they take water from the reservoir, and there are mountain springs in the reservoir, but there are others, this is a gimmick, they also produce pure water. ”

At this time, Nongfu Spring did still have a pure water business, but in the previous life, this year, Nongfu Spring completely gave up the pure water business and played the concept of natural water being healthier, which completely offended other peers.

But even then, Nongfu Spring is not the canned mountain spring water that everyone thinks, most of their water sources are reservoir water, and the reservoir water also contains a lot of groundwater, river water, the so-called mountain spring, is really a gimmick!

"They also make pure water, the water source is not so trustworthy, Jianbao can make pure mountain spring water, to ensure that the water source is pollution-free, plus the brand effect of Jianbao, after promotion, it will definitely be able to kill a world!"