"Andy, you really don't want your Uncle Guo to rest, I have to come to the negotiation. Guo Bingxiong said with a smile.

"Uncle Guo, those who can work harder. Besides, I also want to learn from my uncle how to negotiate with those big companies, which I am really not good at. ”

Wang Haoan is very incomprehensible about the kind of cooperation between large companies that takes several months or even a year, and he likes to complete the goal quickly anyway.

"You young people, indeed, are not as resilient as us old men. But rest assured, the progress of this negotiation will be very fast, and I will be able to negotiate with Unilever in less than half a month. ”

Wang Haoan was a little surprised: "So fast?"

Where did Guo Bingxiong come from?

"You don't seem to have done your homework before you negotiated. Unilever's negotiations with the capital government have also reached an impasse, they urgently need a good sales channel, and they also need to gain a firm foothold in one place first, and we can help them achieve this. ”

"All they have to pay is to introduce us to a few large European supermarket chains. Many of the supermarkets over there don't have convenience stores, community stores, or anything like that, so our products don't actually enter the best sales channels. ”

"But we need to let our distributors sell their tea drinks, and introduce some of our tea merchants to them, and even pay for the sales channels of Baihui Trading, which they do not lose, and even take advantage. ”

"But our goals are different, and it looks like we're losing out now, and we may not be able to do it. Unilever doesn't know that we Chinese people don't like to drink tea bags very much, and the audience of black tea is not as good as green tea. ”

"Our products, after entering the purchase list of those big supermarkets in Europe, also have great benefits for us to enter the North American market, from the market side alone, we are taking advantage. ”

Wang Haoan nodded, it is true. The fastest way to promote cooperation is to make the other party feel that they have taken advantage of it, and then they will sign the contract happily.

Unilever will use the same method as before to promote their brand, refrigerate the brand of Jinghua Tea, and inject some negative equity into the brand holding company. ”

Guo Bingxiong looked at Wang Haoan with a smile: "Who said they would definitely refrigerate this brand? Have you forgotten their toothpaste brand?"

Wang Haoan suddenly realized that not all brands that have been merged by foreign investors have been refrigerated. The toothpaste brand controlled by Unilever is still the old name and will not be changed in the future.

There are certain benefits to a single brand, and there are also great benefits to the development of multiple brands. Different regions operate different brands, which is also the business strategy adopted by many large multinational companies.

"And these are not the core issues, do you think that when the Beijing political axe negotiated with Unilever, it was because of the question of whether the brand was refrigerated? This can be stated in the contract. ”

"The core problem is that the Beijing political axe hopes that Unilever will set up a headquarters in China, and the headquarters will be set up in Beijing, that is, the future tax issues, as well as the employment of personnel. ”

Wang Haoan remembered that in the previous life, Unilever's Asian headquarters were all set up in Modu, as well as one of the world's six major R&D centers, global procurement centers, etc., which developed very well in China, and also brought hundreds of millions of annual taxes to Modu, not counting other social benefits.

Now Unilever has only one branch in the magic capital, and the business in Huaxia is not the focus of Unilever's work, not even Asia.

"Uncle Guo, are you sure to facilitate this matter?" Wang Haoan was a little skeptical. In fact, the geographical location and historical factors of the magic capital are more suitable than the capital to become the Chinese headquarters of some multinational companies.

And the economic policy of the magic capital is also better than that of the capital, after all, what Huaxia planned for the magic capital is the economic center, similar to New York in the United States and Sydney in Australia.

This is also a kind of protection, allowing the country to have two world-class important cities, which can be relocated at any time in case of danger.

"Nope. ”

Wang Haoan was stunned, what did you do without you?

"But I'm going to ask Beijing to give up on this idea, because Unilever has no plans to set up a major branch in China, and the market in China is about the same for Unilever as a small country in Europe. ”

"Unilever also has a tax reduction policy, so why should it set up a branch in Huaxia? In the future, after Huaxia's business expands and the tax reduction policy disappears, they have to set up a branch in exchange for a tax reduction and facilitate the company's development. ”

"As for where Unilever will set up its branch headquarters in the future, it will depend on the competition between the two places, and we don't need to participate. But now Unilever's acquisition of Jinghua Tea, in fact, the capital political axe does not suffer. ”

Jinghua tea, in fact, the sales channels are not very strong, mainly in Beijing, Tianjin and Tang plus the northeast region, there is no sales to the south, and in Longjiang, the best selling is Monkey Ace tea, which is also the main competitor of Jinghua tea in the north.

This is a brand whose fame is greater than its strength, and it is going downhill, otherwise how would the capital political axe be willing to sell it. The conditions given by Unilever are also good, and they can also solve the urgent needs of the political axe in the capital, and how many enterprise employees are also waiting for wages.

The restructuring of enterprises in the capital is far less drastic than in other regions, because the capital is the first ~~ capital of China, and many things are not too much. The laid-off workers of the enterprise are too sensitive, and they have to find ways to arrange their work.

Even before Wang Hao'an's rebirth, the street office in the capital will find a way to arrange jobs for the locals, although the salary is not high, but there must be social security, some of the second generation of the capital, sitting on a net worth of tens of millions, and some with a salary of two or three thousand a month, living a 9-to-5 life.

From this point of view, in fact, the brand and enterprise are packaged and sold to Unilever, and by the way, the trouble of the workers is also handed over to Unilever, and the political axe of the capital is really not a loss, and they are unable to solve it themselves.

There is no heavy industry in the capital, and the attraction of foreign capital is far less than that of the magic capital, this rare opportunity must be seized.

"Don't think about it so much, you can just sit in the back and listen to it for a while, this cooperation, we must win it quickly, and I am very sure." Liangle Group doesn't want us to develop, so we want to develop, they think they are the industry hegemon, but ignore these European giants. ”

"I'll surprise them this time, let them know that Jianbao is good, and know how powerful we are!"