Chapter 671: Factory Selection
After coming to the United States for more than a month, Wang Haoan returned to China on a purchased business jet. As soon as Zhang Jian drove him home, Xu Xiaotian drove over.
"You're finally back, is business going well in the United States?"
"It's going well, and everything is going according to plan. There was a bit of a twist in between, but it wasn't serious. Wang Haoan is still quite satisfied with the result.
With the scale of his current funds, the acquisition of Converse is the best option. And he also took a controlling stake in Under Armour, and got a very good sportswear material technology, even if the development of sneakers in the future is not very good, relying on the new sportswear, Converse can also come back to life.
"The last time you called me and told me that you sold all the factories in the United States and wanted to build a factory in China, right?"
"Yes, have you found a suitable place to build a factory? It is better to directly purchase existing factories to expand, so as not to affect production and sales. And I asked you to help find the foundry, have you found a suitable one? Entrusting Li Twist Company to help with production is not a long-term solution. ”
The reason why Wang Haoan dared to sell both Converse and Under Armour's factories was because Li was helping to support him. In the past two years, the company's production capacity in China has grown rapidly, and the factory has continued to increase and expand, which can help OEM some products, and by the way, learn the production process of the American sports brand.
This also gave Converse plenty of time to find a suitable foundry in Bassy. It is too far to transport from China to the United States, and it is much more convenient to ship from Basi, the production cost is lower, the freight is lower, and the supply can be made in time.
"Mr. Wang, you have too many questions, let me say them one by one. There are many suitable places to build factories, don't you want to build in coastal areas, convenient for ship transportation, so I screened the options, there are currently twelve cities are quite suitable, the conditions are almost the same, and you still have to talk about it. ”
"You said that you also want to build a factory inland, I think since the capital and the magic capital are developing the fastest, then choose among them, there is a place in Ludong, and the traffic is also good. There is also Jinling, which is close to the river, which is just as convenient to transport to the port of the magic capital. ”
"If you are inclined to the north, then Shencheng or Jinmen is more suitable. But one of the foundries I found is in Jinmen, so I don't recommend building a factory in Jinmen. ”
"I have brought all the information, there are a total of seven foundries that meet your requirements, but all of them are producing shoes, the equipment is not small, there are mature workers, and the technology is not backward, and as long as there is your order, they can take out a loan to update the equipment and expand production capacity. ”
"As for other foundries such as clothing, I haven't found a particularly suitable one, why don't you let Anjie's factory produce a batch of garments first?"
Xu Xiaotian has been in the footwear business for many years, and now he is also in charge of Xiaotian Shoe City, so he is very familiar with the shoe factory and can also find some of the problems.
But in terms of clothing, he is very ordinary, although he became the agent of Anjie clothing before, but sales and production are completely different things.
Wang Haoan looked at the information given by Xu Xiaotian, and asked with some doubts: "Why are there no factories in Wenzhou and Jiangsu and Zhejiang?"
Aren't these places the most important production areas of Chinese footwear?
"Mr. Wang, most of the small factories in those places like to receive OEM orders, but their production capacity is too low. You don't want an order of only 1,800 pairs, right? What you told me is that the annual production capacity should exceed 100,000 pairs, and those small factories can't even reach one-tenth of it. ”
"I'd like to integrate it and see if I can make it a big factory. However, they all have different equipment models and different processes that they are good at. And they are all sky-high prices, and the purchase of them is more than 50% more expensive than the new factory you built. ”
"And those small factories also have a lot of OEM orders, even if they are fine, what about those previous OEM orders?"
"There is another news I want to tell you, don't go to Wenzhou and other places to open factories. First, there are many small factories over there, secondly, many factories over there are related to each other, and the interpersonal relationship is complicated, and third, the application of new materials over there is very fast. ”
"The application of new materials, simply put, is some artificial fur or something, which looks similar to real fur on the surface, but in fact it is very problematic. ”
"Not to mention the problems of breathability and comfort, many of their products have quality problems. The reason why their products are very prosperous is because they have low cost and can be sold at a high price. ”
Those who do business want to make more money, some people may not know, they are fooled, and they sell inferior products, and some people do it on purpose.
In Xiaotian Shoe City, Xu Xiaotian has formulated a rule, that is, the store has three packs of service. You must sign on the three-pack card, indicate the material, indicate the place of origin, indicate the brand, etc., once there is any problem, the consumer comes back to find it, the shoe city will deal with it first, and then deal with the store, anyway, each store has paid a not low margin.
It is precisely because of this that the reputation of Xiaotian Shoe City is very good, and many people would rather take a long detour to buy here. Of course, they think that the shoes here will be cheaper, but in fact, the price here is also very high.
Wang Haoan understood that he didn't build a factory or find a foundry there, because he was afraid that the other party would be shoddy. Even if he sues the other party at that time, how much money can he compensate for the other party's small workshop-style factory?
"Lao Xu, thank you very much this time. I have counted the affairs of the shoe factory, and I will hand it over to Shu Lihua to be responsible for when I turn around. As for the problem of the garment factory, I will study it again, but Anjie clothing does not do OEM. ”
Anjie clothing is currently the highest sales volume in China, the highest sales of clothing brand, the product production, not to mention the current vigorously explore overseas markets.
As an OEM, the profit is not high, not to mention, it also affects your own brand. And let Anjie clothing factory OEM, what will Guo Jijie think, after all, Converse is Wang Haoan's own company.
Looking for Li Twist Company OEM, it is also because of Li Twist Company's overcapacity, but it is also said that the OEM will not exceed one year, because Li Twist is confident that the sales volume of Li Twist Company will increase a lot again within a year.
"Thank you, I'm familiar with these materials, so I'll just sort them out for you. For specific things, you still have to arrange people to do them. ”
"Okay, I won't say more, stay at night, eat at my place, let's talk." ”