Chapter 222: I'm sorry, it's out of stock
Wang Haoan noted on the procurement contract that he would give away the train magazine, and Director Sun said that it was not necessary, but Wang Haoan insisted on writing it in the contract.
This is necessary!
After the magazines were put on the train, it was not long before the people of the railway cloth would find out that they contained some advertisements. And they will soon understand that Wang Haoan said that he would give them free magazines, but in fact he used their train to do free publicity.
Once someone asks for a railway cloth and wants to place an advertisement in the train magazine, then the railway cloth will definitely react, and they can make this magazine themselves.
How a magazine makes a profit depends not only on the sales of the magazine, but also on the sales of advertising, just like a newspaper.
Why are there many newspapers given away for free in the future, because they don't make money from sales at all, but by the ads on them, and their task is to make more people see their newspapers, so as to improve their advertising effectiveness.
This kind of newspaper is equivalent to a flyer on the street, but generally the flyer is to promote a product or a company, and this kind of newspaper is to promote many companies or many products.
This channel can be used for as long as it wants, and after it is not used, the advertising effect on CCTV should also rise, and this advertising channel will not matter at that time.
Director Sun felt that the railway cloth had taken advantage of it, and the price was reduced by one dime, so 10 million barrels would be 1 million yuan cheaper. There were also some train magazines that could be placed on every table, which improved the service level of the railway department and increased the satisfaction of passengers.
Wang Haoan is secretly happy, spending such a little money, or sharing it among the three companies, one only needs to give a little bit to get such a good publicity channel, I really want to laugh out loud.
"Dajun, tell me to go down and prepare a million barrels of instant noodles from the four factories to supply to the railway cloth. Let's start negotiations with other distributors to establish sales channels as soon as possible. ”
The first big order is signed, and after it is completed, you can get a profit of six or seven million. Compared to the money he invested, it was far from enough.
But this is only the first order, and the number of railway cloth purchases will definitely rise in the future. What's more, this time, the railway cloth not only purchased instant noodles, but also purchased 10 million ham sausages, and the purchase of other foods is not large.
But Wang Haoan is confident that the sales of this instant noodles and ham sausage on the train will soon surprise everyone. And not only on the train, but also platform kiosks, station kiosks, station kiosks, etc. are included.
In the future, 40% of Huaxia's barrel noodle sales will be around transportation vehicles and transportation stations, of which about 70% will be around trains and railway stations. The sales volume of barrel noodles can account for 20% at the peak, and the lowest is not less than 10%, because barrel noodles are real instant noodles, which are easy to brew and do not need to wash dishes.
In the future, Huaxia's instant noodle consumption will be the first in the world, accounting for about half of the world's total consumption, that is, 50 billion bags (barrels), so the consumption of barrels in and around the railway station can reach 15 billion barrels!
Now, even if the market has not yet opened, only one percent, then 1.5 billion barrels can be sold. After the completion of this order of 10 million, there is no doubt that the railway cloth will definitely add new orders.
At this time, the national highway construction has not yet broken out, but there are already a lot of national highways, provincial highways, so the service area in the middle of the expressway is also a very good sales channel, this has to let people take the initiative to contact it, to see if the contract can be signed with the traffic entrance.
If it doesn't work, it doesn't matter, there will naturally be dealers to distribute the goods, and those dealers are all shrewd.
But if you want a dealer to come to your door, you need to let the dealer see that it is profitable. Businessmen seek profits, and they don't do anything if they don't make money.
Even some dealers also open cargo stations, wholesale all kinds of products, and master a lot of terminal sales channels, such dealers must cooperate.
……
"Old Ma, what about you, I'll pull instant noodles and load the car for me. "A dealer came directly to the factory with the money.
"Yo, old money, our contract says that it will be delivered within a week, right?"
"What do you mean, your goods are all pressed in the warehouse, I'll give you money now, why don't you sell them? You don't want to increase the price, do you? This is a contract!"
Lao Qian's face showed displeasure, don't think that you will be angry with the big boss, now you are not the director of a state-owned factory, what kind of stand with me?
"It's not a price increase, the goods in the warehouse are gone, and it will be a few days before we can supply you. ”
"It's gone, what's gone, who did you sell it to?!" Old Qian is in a hurry, didn't he say okay, my order is the largest, supply me first?
Some people may not be able to see it, but Lao Qian recognized that this instant noodle will sell well and will sell well soon, because the taste is really good.
How many people are working in both families now, what do children eat when they come home from school, and they have to wait for the adults to come back to cook? If you have this, it will be much simpler, and children will definitely love to eat.
Besides, it's not printed on this package, but the nutritional content of this thing is quite good, although he doesn't quite understand what those nutrients are, sodium, protein, vitamins, it doesn't sound ordinary.
Although the price is a little expensive, but the ham sausage is not expensive, it is more expensive than meat, and not many people like to eat it?
"I sold it to the railway cloth, the first batch of one million barrels loaded and sent away this morning, and the second batch will be sent away in a few days, and the order for the railway cloth will be completed before it can be supplied to you. ”
The old man suddenly realized that this Manchurian food man was so powerful that he actually sold this on the train. This is a golden channel, it seems that the door of Manhan food is very hard!
"You can rest assured, we said in the contract, the order volume is large, the priority supply, so wait for the railway cloth order to be completed, the second one is yours, you wait for three or five days. ”
This instant noodle production line is at full capacity, capable of producing 360,000 barrels a day, but that is only theoretical. The actual efficiency will be slightly lower, one shift can ensure more than 100,000 barrels, three shifts a day, and it will take three days to produce one million barrels.
"That's decided, when you were still a state-owned factory, we would cooperate, and this time I was the first to sign a big contract with you, so you can't be unparticular. ”
"Can I still sell it to you? Am I the first to tell you about our advertising on CCTV, and no one else knows about it?" said Lao Ma angrily.
"Hehe, old horse, aren't we old friends anymore, it's okay that night, go to my place to drink, I have an old doctor to brew medicinal wine, drink it very relieving. Then stew the whole soft-shelled turtle soup, just flip the two dishes, let's talk about it, I'll wait for you at night. ”
Poor four said
The second one, there is more to come